America's Pet Owners - US - September 2011
This report builds on the analysis presented in Mintel’s America’s Pet Owners—U.S., November 2009. While exploring the market from a different perspective, this report is a companion to the analysis presented in Pet Food—U.S., August 2011 and August 2010, as well as Pet Supplies—U.S., September 2011 and August 2010. Readers may also be interested in Mintel’s Pet Food and Supplies—U.S., July 2009, August 2008, August 2007, February 2006, and previous reports from 2005, 2004, 2002, and 2001.
This report primarily covers owners of household pets including cats and dogs, as these represent the vast majority of pets owned. Where relevant, other pets are discussed.
This report includes limited information on the sales of pet foods and supplies in order to provide context, but focuses on the pet owners themselves, exploring their characteristics, demographics, traits, attitudes, and behaviors.
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This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
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Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
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* This is a sample representation of the report layout and does not reflect the research included in this report.
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