Analgesics - US - June 2016
"The analgesics market has experienced modest growth in recent years. The majority of consumers turn to some form of OTC (over-the-counter) analgesic to treat pain, with internal analgesics remaining the dominate choice for pain relief, though external analgesics continue to experience faster growth. Looking forward, consumers’ need for pain treatments is not expected to change, and a preference for familiar brands will remain; however, interest is growing for natural ingredients and easy-to-use formats."
- Marissa Gilbert, Health and Wellness Analyst
This report discusses the following key topics:
- Feminine pain reliever sales descend further
- Internal analgesic purchases are automatic; consumers are not seeking advice
- Perceptions of external analgesics are soft
For the purposes of this Report, Mintel has segmented the analgesics market as follows:
- OTC internal analgesics - Acetaminophen, aspirin, ibuprofen, naproxen sodium, magnesium salicylate
- OTC external analgesics - Rubs – such as topical creams/sprays and patches/wraps – with heating/cooling properties
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* This is a sample representation of the report layout and does not reflect the research included in this report.
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