Introduction
Data Sources
Market Drivers
Population
Figure 1: Mid-year population, 1995-2020
Figure 2: Mid-year population, by demographic group, 2000-10
EU membership
Impact of accession to the EU
Economy
Consumer wealth
Economic contraction
Reducing budget deficits
Figure 3: Real GDP growth and GDP per capita, 2003-09
Exchange rates
The Euro
Tourism balance
Figure 4: International tourism receipts in the Baltic States, 1995-2008
Outbound Tourism
Arrivals
Figure 5: Outbound overnight travellers from Baltic States, 2004-08
Lithuania
Figure 6: Outbound trips and tourist numbers from Lithuania, 2004-08
Latvia
Figure 7: Latvian residents travelling abroad, 1999-2008
Estonia
Figure 8: Outbound travellers and number of overnight trips from Estonia, 2004-08
Destinations
Lithuania
Western Europe
Figure 9: Top 15 foreign destinations based on overnight trips made by Lithuanian citizens, 2007-08
Figure 10: Outbound travellers from Lithuania – trips by same-day visitors by destination, 2007-08
Latvia
Figure 11: Outbound overnight and same-day trips from Latvia, by destination, 2006-08
Estonia
Figure 12: Outbound tourist departures from Estonia, by destination, 2007-08
Market Characteristics
Pre-booking behaviour and booking methods
Figure 13: Organisation of outbound overnight trips – Estonian residents, 2006-08
Demographics
Lithuania
Figure 14: Outbound trips, by age demographics, 2007-08
Latvia
Estonia
Purpose of visit
Lithuania
Same-day trips
Overnight trips
Figure 15: Outbound overnight trips from Lithuania, by purpose, 2007-08
Latvia
Figure 16: Residents crossing Latvia’s border, by purpose of trip, 2007-08
Estonia
Figure 17: Outbound overnight trips, by purpose of trip, 2006-08
Expenditure
Lithuania
Figure 18: Average expenditure per trip and day for outbound travellers, by destination, 2008
Latvia
Figure 19: Total expenditure abroad, by Latvian residents, 1999-2008
Estonia
Figure 20: Average expenditure of travellers from Estonia to Finland, by main purpose of visit and type of expenditure, 2008
Length of stay
Lithuania
Figure 21: Length of stay for all outbound trips from Lithuania, 2007-08
Latvia
Figure 22: Outbound Latvians abroad, by purpose of visit, 2007-08
Figure 23: Average length of outbound trip, 1999-2008
Estonia
Seasonality
Lithuania
Figure 24: Seasonality of outbound trips from Lithuania, 2007-08
Latvia
Estonia
Transport
Developments in the Baltic airline industry
Figure 25: Air passengers (arriving and departing) at major airports in the Baltic States, 2004-09
Long-haul flights
Figure 26: Airlines flying from Baltic States via international airports, 2010
Lithuania
Figure 27: Number of outbound overnight trips from Lithuania, by means of transport, 2007-08
Latvia
Figure 28: Transportation used on outbound border crossings, by Latvian residents, 1999-2003
Figure 29: Passenger arrivals and departures at Riga airport and port, by season, 2008-09
Estonia
Air
Sea
Accommodation
Lithuania
Figure 30: Total outbound tourism, by type of accommodation, 2006-08
Figure 31: Outbound tourist trips, by type of accommodation in leading destinations, 2008
Latvia
Estonia
Figure 32: Total outbound tourism, by number of night spent on trips and type of accommodation, 2007-08
Tour Operators and Travel Agencies
Figure 33: Number of travel agencies’ and tour operators’ establishments, 1998-2008
What Next?