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Beauty Retailing - Germany - January 2015

Beauty Retailing – Europe provides detailed coverage of the beauty retail sectors in five Western European markets: the UK, France, Germany, Italy and Spain. The data in its entirety is contained in the single copy five-country report, which gives a full overview of beauty retailing in these markets. Single country reports are also available for the UK, France, Germany, Italy and Spain.

In the European Summary – The Market section we also provide data for European beauty retailing beyond these five countries.

Our Europewide data in European Summary – The Market includes:

  • Consumer spending on personal care goods and services for 18 European countries, 2009-14;
  • Health and beauty specialists’ retail sales, 2009-14, and forecasts, 2015-19 for 19 European countries;
  • A ranking of Europe’s top 15 beauty specialists by 2013 revenues.

Our coverage of the five major markets includes Mintel market size data for each of the major beauty and personal care categories.

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Table of contents

  1. Executive Summary

    • Spending and inflation
      • Figure 1: Germany: Consumer spending on all personal care as % all consumer spending, 2010-14
      • Figure 2: Germany: Consumer price inflation on personal care products, Jan 2013-Nov 2014
    • Channels of distribution
      • Sector size and forecast
        • The retailers
          • Figure 3: Germany: Leading health and beauty retailers’ share of all drugstore sales, 2014(e)
        • Online
          • The consumer – Where people shop
            • Figure 4: Germany: Male and female buyers of beauty products, November 2014
            • Figure 5: Germany: Retailers used to purchase beauty products, November 2014
            • Figure 6: Germany: Customer base, by type of retailer, November 2014
          • The consumer – Attitudes to mobile shopping and social media
            • Figure 7: Germany Attitudes of beauty buyers to mobile shopping and social media, November 2014
            • Figure 8: Profile of holders of particular attitudes, November 2014
          • What we think
          • Issues and Insights

            • Does the demise of Schlecker mark the beginning of the end of the drugstores?
              • The facts
                • The implications
                  • How will the downturn in the German economy affect personal care sales?
                    • The facts
                      • The implications
                      • Spending and Inflation

                        • Key points
                            • Figure 9: Germany: Consumer spending on personal care products (incl VAT), 2009-13
                          • Product market breakdown
                            • Figure 10: Germany: Main beauty markets, sales inc VAT 2009-14 (e)
                            • Figure 11: Germany: Main beauty markets, sales inc VAT 2014-18
                          • Inflation
                            • Figure 12: Germany: Consumer price inflation on personal care products, 2010-Nov 2014
                        • Channels of Distribution

                          • Key points
                              • Figure 13: Germany: Channels of distribution for personal care products, 2012-14
                          • Sector Size and Forecast

                            • Key points
                              • Figure 14: Germany: Health and beauty retailers sales, excl VAT, 2009-14
                            • Prospects
                              • Figure 15: Germany: Health and beauty retailers sales, excl VAT, 2014-19
                          • The Retailers – Financials and Outlets

                            • Key points
                                • Figure 16: Germany: Leading beauty specialists’ sales, 2011-14
                                • Figure 17: Germany: Leading beauty specialists’ outlet numbers, 2011-14
                                • Figure 18: Germany: Leading beauty specialists’ sales per outlet, 2011-14
                            • The Retailers – Market Shares

                                • Figure 19: Germany: Leading beauty specialists’ share of drugstores retailers sales, 2011-14
                            • Online

                              • Key points
                                  • Figure 20: Germany: Online buyers in last 3 months in key sectors, 2005-14
                                  • Figure 21: Germany: Beauty retailers: Transactional websites, December 2014
                              • The Consumer – Where People Shop

                                • Key points
                                    • Figure 22: Germany: Male and female buyers of beauty products, November 2014
                                  • Online and in-store – Where people shop
                                      • Figure 23: Germany: Main types of stores used to purchase beauty products, November 2014
                                      • Figure 24: Germany: Retailers used to purchase beauty products, November 2014
                                    • Customer profiles
                                        • Figure 25: Germany: Beauty customers, by broad type of outlet, November 2014
                                        • Figure 26: Germany: Customer base, by type of retailer, November 2014
                                    • The Consumer – Attitudes to Mobile Shopping and Social Media

                                      • Key points
                                          • Figure 27: Germany Attitudes of beauty buyers to mobile shopping and social media, November 2014
                                          • Figure 28: Germany: Profile of holders of particular attitudes, November 2014
                                      • dm-Drogerie Markt

                                          • What we think
                                            • Learning from Schlecker’s under-investment mistakes
                                              • Award-winning own-label cosmetic range
                                                • E-commerce on hold
                                                  • Company background
                                                    • Company performance
                                                      • Figure 29: dm-Drogerie Markt: Group sales performance, excl. sales tax, 2009/10-2013/14
                                                      • Figure 30: dm-Drogerie Markt: Outlet data, 2009/10-2013/14
                                                      • Figure 31: dm-Drogerie Markt: Outlet numbers, 2009/10-2013/14
                                                    • Retail offering
                                                    • Douglas Group

                                                        • What we think
                                                          • A year of change
                                                            • Hello…
                                                              • …and goodbye
                                                                • Young and beautiful
                                                                  • Company background: Douglas
                                                                    • Company background: Nocibé
                                                                      • Company performance
                                                                        • Figure 32: Douglas Group: Group financial performance, 2010-14
                                                                        • Figure 33: Douglas Group: Outlet data, 2010-14
                                                                        • Figure 34: Douglas: European outlet data, 2014
                                                                        • Figure 35: Nocibé: Group financial performance and outlet data, 2010-14
                                                                      • Retail offering: Douglas
                                                                        • Retail offering: Nocibé
                                                                        • Müller

                                                                            • What we think
                                                                              • Product diversity USP
                                                                                • Affordable beauty retail destination
                                                                                  • Raising the stakes in the battle for beauty shoppers
                                                                                    • E-commerce
                                                                                      • Company background
                                                                                        • Company performance
                                                                                          • Figure 36: Müller: Group financial performance, 2010-14
                                                                                          • Figure 37: Müller: Outlet data, 2010-14
                                                                                        • Retail offering
                                                                                        • Rossmann

                                                                                            • What we think
                                                                                              • Price war in Germany
                                                                                                • Continued expansion driving growth
                                                                                                  • Re-thinking online
                                                                                                    • Company background
                                                                                                      • Company performance
                                                                                                        • Figure 38: Rossmann: Group financial performance, 2010-14
                                                                                                        • Figure 39: Rossmann International operations outlet numbers, 2010-14
                                                                                                      • Retail offering

                                                                                                      Companies Covered

                                                                                                      To learn more about the companies covered in this report please contact us.

                                                                                                      Beauty Retailing - Germany - January 2015

                                                                                                      £995.00 (Excl.Tax)