Bottled Water - UK - March 2017
“That 46% of drinkers/buyers cut back when money is tight signals a warning for the market, given the economic uncertainty and threat of future inflation. An emphasis on environmental preservation offers a promising means for companies to differentiate their offering given the strong consumer interest in this area.”
Alice Baker, Research Analyst
This report covers the following areas:
- Strong consumer interest in the environment provides opportunities for those best able to trade on positive credentials
- Make-your-own flavoured water kits would cater to consumer desire for customisation
- Parents' strong tendency to buy bottled water provides scope for expansion in children's products
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* This is a sample representation of the report layout and does not reflect the research included in this report.
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