Children's OTC and Healthcare Products - UK - August 2011
This report covers the market for children’s OTC and healthcare products, including remedies for the following ailments suffered by children: Cold and flu; fever and pain; head lice; allergies; nappy rash; teething pain and gastrointestinal upset (ie colic, diarrhoea, constipation).
OTC medicines are defined as products with either a ‘P’ or ‘GSL’ licence, issued under the Medicines Act 1968 and related EU legislation, and enforced by the Medicines and Healthcare products Regulatory Agency (MHRA) and the Commission on Human Medicines (CHM). They are defined by the Proprietary Association of Great Britain as being:
“Specifically designed to treat the symptoms of common, minor and self-limiting ailments that do not require a medical diagnosis.”
The two categories of OTC medicines are:
P - Pharmacy-only products, which can only be sold in a premises when a pharmacist is present and under their supervisionPharmacy-only products, which can only be sold in a premises when a pharmacist is present and under their supervision
GSL - General Sales List, which can be sold in any premises.General Sales List, which can be sold in any premises.
- Prescription-only medicines (POM), which are prescribed by an appropriately qualified prescriber, usually a doctor, and dispensed by a pharmacist.
- Vitamin and mineral supplements.
- Products such as homeopathic and other complementary medicines.
What you get
This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
* This is a sample representation of the report layout and does not reflect the research included in this report.
Why buy from us?
Our reports will provide you with market data, consumer research and competitive intelligence to succeed in your market.
Buy now and you'll have instant access to the information you need to make the right decisions.
Find out what's next in the markets that matter to you: where opportunities lie and what challenges you will face.
A business Superbrand, Mintel is a source you can trust. We have been defining and refining the Market Intelligence mix since 1972.