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Clothing Retailing - France - November 2010

  • The French population is aging, and is seeking good quality as they seek to make their clothes last and good value as they don’t tend to spend a lot on clothes.
  • The French economy emerged from recession in 2009 and is on its way to recovery. The Government forecasts growth of around 1.4% in 2010 and 2% in 2011.
  • French consumers were quick to trade down and away from clothing during the recession, even more so than other discretionary areas such as household goods. There remains significant scope for increasing per capita spend.
  • French consumers desire good value in their purchases, looking for good quality at a good price, which is highlighted by the strong performance of players such as Kiabi.
  • Vivarte remains the market leader and is believed to have increased its lead over Inditex.
  • Online retailing is growing in clothing, but has yet to make a significant impact.

Mintel European Retail Intelligence provides independent, expert coverage of the major retail sectors throughout Europe. Each title in this series analyses retailing trends in up to 19 European markets, including the Scandinavian nations and Eastern European countries such as the Czech Republic and Poland as well as the major Western European markets.

The coverage provided by each report is as accurate, relevant and up-to-date as possible, combining in-house sector expertise with retailer performance data, taken directly from industry and trade sources.

With titles ranging from 'DIY Retailing in Europe' through to 'Food Retailing in Europe', each market examination includes studies of:

  • background economic and demographic data
  • market sizes
  • regional retailing trends and issues
  • market drivers
  • consumer expenditure
  • consumer trends
  • leading pan-European retailers
  • domestic retailers
  • market forecasts

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Table of contents

  1. Market in Brief

    • Report Scope

        • Technical notes
          • Definitions
            • Financial definitions
              • Currencies
                • Country codes
                  • Figure 1: Country codes
                • VAT
                  • Figure 2: Europe: Standard VAT rates, 2010
                • Other abbreviations
                • Broader Market Environment

                    • Population
                      • Economy
                      • Competitive Context

                        • Key points
                          • Figure 3: France: Consumer spending on clothing and selected other goods, 2005-09
                        • Consumer attitudes
                          • Figure 4: France: Attitudes to buying clothes, 2009
                          • Figure 5: French shopping attitudes: Socio economic profile of respondents, 2009
                          • Figure 6: Agreement with selected lifestyle statements, France, 2005-09
                        • Channels of distribution
                            • Figure 7: France: Estimated channels of distribution, 2009
                        • Sector Size and Forecast

                          • Key points
                            • Economic outlook
                              • Retail sales
                                • Figure 8: France: Clothing specialists’ retail sales, 2005-10
                                • Figure 9: France: Clothing specialists’ retail sales, 2010-15
                              • Enterprise data
                                • Figure 10: France: Clothing specialists, enterprise data, 2003-07
                            • Retail Competitor Analysis

                              • Slow consolidation
                                • Value comes to the fore
                                  • Fast fashion
                                    • Building scale
                                      • Online arrivals
                                        • Figure 11: France: Leading clothing retailers, 2009/10
                                      • Market shares
                                        • Figure 12: France: Clothing specialists’ market shares, 2009
                                      • Internet usage
                                        • Figure 13: France: Clothing website visitors, June 2010
                                    • Benetton Group

                                        • Figure 14: Benetton Group: Sales as share of clothing, footwear & textiles in Europe, 2005-09
                                      • Strategic evaluation
                                        • Growth opportunities mostly outside Europe
                                          • Competition increasing
                                            • Vertical integration still a strength
                                              • Lack of internet strategy worrying
                                                • Recent history
                                                  • Financial performance
                                                    • Figure 15: Benetton Group: Group financial performance, 2005-09
                                                  • Market performance
                                                    • Brand performance
                                                      • First half of 2010
                                                        • Store portfolio
                                                          • Figure 16: Benetton Group: Outlet data, 2005-09
                                                        • Retail offering
                                                            • Figure 17: Benetton Group: Sales, by brand, 2009
                                                          • Advertising and marketing
                                                            • e-commerce and home shopping
                                                            • C&A Europe

                                                                • Figure 18: C&A Germany: Sales as share of clothing retailers’ sales in Germany, 2005-09
                                                              • Strategic evaluation
                                                                • Recent history
                                                                  • Financial performance
                                                                      • Figure 19: C&A Europe: Group sales performance, 2005/06-2009/10
                                                                      • Figure 20: C&A Europe: estimated sales, by country, 2008/09-2009/10
                                                                      • Figure 21: C&A europe: Share of group sales, by country, 2009/10
                                                                    • Store portfolio
                                                                        • Figure 22: C&A Europe: Outlet data, 2005/06-2009/10
                                                                        • Figure 23: C&A: Fascias operated by C&A in Europe, April 2010
                                                                      • Retail offering
                                                                        • Figure 24: C&A Europe: Own brands, 2010
                                                                      • e-commerce and home shopping
                                                                      • Cortefiel

                                                                          • Figure 25: Cortefiel: Sales as share of clothing, footwear & textiles in Europe, 2005-09
                                                                        • Strategic evaluation
                                                                          • Flexible in moving into new markets, but a late mover
                                                                            • Online will add sales and help expansion
                                                                              • Rapid foreign growth needed to overcome slide in home market
                                                                                • Prospects at home still not good
                                                                                  • Recent history
                                                                                    • Financial performance
                                                                                        • Figure 26: Grupo Cortefiel: Group financial performance, 2005-09
                                                                                      • Sales by fascia
                                                                                        • Figure 27: Grupo Cortefiel: Sales by brand, percentage share, 2009/10
                                                                                      • Store portfolio
                                                                                        • Group
                                                                                          • Europe
                                                                                            • Figure 28: Grupo Cortefiel: Outlet data, 2006-10
                                                                                            • Figure 29: Grupo Cortefiel: Outlet data, 2008-10
                                                                                          • Retail offering
                                                                                            • e-commerce and home shopping
                                                                                            • Gap (Europe)

                                                                                                • Figure 30: Gap (Europe): Sales as share of clothing, footwear & textiles in Europe, 2004-09
                                                                                              • Recent history
                                                                                                • Financial performance
                                                                                                  • Figure 31: Gap (Europe): Group financial performance, 2006-10
                                                                                                • Store portfolio
                                                                                                  • Figure 32: Gap (Europe): Outlet data, 2005-10
                                                                                                • Retail offering
                                                                                                  • e-commerce
                                                                                                  • Grupo Inditex

                                                                                                      • Strategic evaluation
                                                                                                        • Recent history
                                                                                                          • Financial performance
                                                                                                            • Figure 33: Grupo Inditex: Group financial performance, 2005/06-2009/10
                                                                                                            • Figure 34: Grupo Inditex: Sales growth, 2005/06-2009/10
                                                                                                            • Figure 35: Grupo Inditex: Estimated sales in key European markets, 2005/06-2009/10
                                                                                                            • Figure 36: Europe: Grupo Inditex: Sales by retail brand, 2005/06-2009/10
                                                                                                          • H1 2010/11
                                                                                                            • Figure 37: Grupo Inditex: Sales H12009/10 and 2010/11
                                                                                                          • Store portfolio
                                                                                                            • Figure 38: Grupo Inditex: Outlet data, 2006-10
                                                                                                            • Figure 39: Grupo Inditex: Outlet numbers, by fascia, 2005/06-2009/10
                                                                                                            • Figure 40: Grupo Inditex: Other outlet data, by fascia, 2009/10
                                                                                                            • Figure 41: Grupo Inditex: European Stores by country and by fascia, 2009/10
                                                                                                          • Retail offering
                                                                                                            • e-commerce and home shopping
                                                                                                            • H&M Hennes & Mauritz

                                                                                                                • Strategic evaluation
                                                                                                                  • Recent history
                                                                                                                    • Financial performance
                                                                                                                      • Figure 42: H&M Hennes & Mauritz: Group financial performance, 2004/05-2008/09
                                                                                                                    • First half 2009/10
                                                                                                                      • Store portfolio
                                                                                                                        • Figure 43: H&M Hennes & Mauritz: Outlet data, 2004/05-2008/09
                                                                                                                      • Retail offering
                                                                                                                        • e-commerce
                                                                                                                        • Mango Group

                                                                                                                            • Figure 44: Mango Spain: Sales as share of all clothing specialists’ sales in Spain, 2005-09
                                                                                                                          • Strategic evaluation
                                                                                                                            • Global presence – too big?
                                                                                                                              • Distinct from its competitors and staying true to the core brand message
                                                                                                                                • Developing a multi-brand strategy?
                                                                                                                                  • Recent history
                                                                                                                                    • Financial performance
                                                                                                                                        • Figure 45: Mango Group: Group sales performance, 2005-09
                                                                                                                                        • Figure 46: Mango: Estimated performance, by major markets, 2009
                                                                                                                                      • Store portfolio
                                                                                                                                          • Figure 47: Mango Group: Outlet data, 2005-09
                                                                                                                                          • Figure 48: Mango Group: Breakdown of stores in Europe, 2006-10
                                                                                                                                        • Retail offering
                                                                                                                                          • e-commerce and home shopping
                                                                                                                                          • New Look Retail Group Ltd

                                                                                                                                              • Figure 49: New Look Group Plc: Sales as share of clothing, footwear & textiles in UK, 2005-09
                                                                                                                                            • Strategic evaluation
                                                                                                                                              • Can New Look really double in size?
                                                                                                                                                • Strength of value fashion proposition is key
                                                                                                                                                  • Widening range offers growth
                                                                                                                                                    • Ambitious multi-channel expansion plans
                                                                                                                                                      • International expansion opportunities
                                                                                                                                                        • Recent history
                                                                                                                                                          • Financial performance
                                                                                                                                                            • Figure 50: New Look Group Plc: Group financial performance, 2006-10
                                                                                                                                                          • Store portfolio
                                                                                                                                                            • Figure 51: New Look Group Plc: Outlet data, 2005-09
                                                                                                                                                          • Retail offering
                                                                                                                                                            • e-commerce
                                                                                                                                                            • Vivarte

                                                                                                                                                                • Figure 52: Vivarte: Estimated sales as share of clothing specialists’ sales in Europe, 2005-09
                                                                                                                                                              • Strategic evaluation
                                                                                                                                                                • Recent history
                                                                                                                                                                  • Financial performance
                                                                                                                                                                    • Figure 53: Vivarte: Estimated group financial performance, 2005-09
                                                                                                                                                                  • Store portfolio
                                                                                                                                                                      • Figure 54: Vivarte: European outlet data, 2009
                                                                                                                                                                    • Retail offering
                                                                                                                                                                      • e-commerce and home shopping
                                                                                                                                                                      • Appendix – Broader Market Environment

                                                                                                                                                                        • Population
                                                                                                                                                                          • Figure 55: Europe: Population, by age group, 2005
                                                                                                                                                                          • Figure 56: Europe: Population, by age group, 2010
                                                                                                                                                                          • Figure 57: Europe: Population, by age group, 2015
                                                                                                                                                                          • Figure 58: Europe: Population, by age group, 2020
                                                                                                                                                                        • GDP
                                                                                                                                                                          • Figure 59: Europe: GDP (in current prices), 2000-10Q2
                                                                                                                                                                          • Figure 60: Europe: GDP Growth rates (in constant prices), 2000-10Q2
                                                                                                                                                                        • Consumer spending
                                                                                                                                                                          • Figure 61: Europe: Consumer spending (in current prices), 2001-10Q2
                                                                                                                                                                          • Figure 62: Europe: Consumer spending growth rates (in constant prices), 2001-10Q2
                                                                                                                                                                        • Consumer prices
                                                                                                                                                                          • Figure 63: Europe: Consumer prices, 2000-Q3 2010
                                                                                                                                                                        • Unemployment
                                                                                                                                                                          • Figure 64: Europe: Average rate of unemployment, 2000-Q2 2010
                                                                                                                                                                        • Interest rates
                                                                                                                                                                          • Figure 65: Europe: Interest rates, 2004-Q1 2010
                                                                                                                                                                        • Consumer confidence
                                                                                                                                                                          • Figure 66: Europe: Consumer confidence, Aug 2009-Sept 2010

                                                                                                                                                                      Companies Covered

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                                                                                                                                                                      Clothing Retailing - France - November 2010

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