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Cloud Computing - UK - September 2015

“Companies that have a heritage of website hosting are cash rich, so acquisition activity is strong in cloud computing as they vie for market share and the skills and infrastructure to offer a range of services as the market moves from infancy towards full cloud adoption. At the same time, the potential range of services and end use requirements are encouraging a host of channel partnerships.”
– Terry Leggett, Senior Analyst

This report addresses the following key questions:

  • How will the market develop over the next five years?
  • Which sectors of industry and size of company will lead market growth?
  • Why security fears are NOT the major restriction to market adoption.
  • How are inhibitors to market adoption and perceived benefits changing with the use of cloud computing?
  • How is the cloud computing supply industry changing?

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Table of contents

  1. Executive Summary

      • The market
        • Figure 1: UK market for cloud computing, 2010-14 actual and 2015-19 forecast
        • Figure 2: Proportion of businesses buying cloud computing services in the UK compared with EU15, by type of service, 2014
        • Figure 3: Segmentation of cloud computing by type of service, 2014
        • Figure 4: Segmentation of cloud computing by type of company, 2014
        • Figure 5: Segmentation of cloud computing by SMEs, 2014
        • Figure 6: IT infrastructure and cloud use mixes, 2014
      • Market factors
          • Figure 7: Reported benefits of cloud adoption, 2015
          • Figure 8: Factors limiting the use of cloud computing, by industry sector, 2013
        • Companies
          • Figure 9: Analysis of the public cloud top 191 companies by activity, 2015
          • Figure 10: Analysis of the public cloud top 191 companies by software as a service activity, 2015
        • What we think
        • Key Issues

            • Is the cloud an inevitability?
              • How dependent on the wider economy is market growth?
                • So what is holding back the market?
                  • So is the cloud now dominating IT Infrastructure?
                    • How is the cloud industry evolving?
                    • Introduction

                      • Definitions
                        • Methodology
                          • Abbreviations
                            • Market positioning and issues in the market
                            • UK Economy

                              • Overview
                                • Figure 11: UK GDP quarterly development, 2003-15
                                • Figure 12: UK GDP in economic downturns and recoveries since 1979
                              • Inflation
                                • Interest rates
                                  • House prices
                                    • Consumer spending
                                      • Manufacturing
                                        • Business investment
                                          • Figure 13: UK GFCF 2003-15
                                        • Imports
                                          • Exports
                                          • Market Factors

                                              • The major factors
                                                • Internet access and usage
                                                  • Figure 14: Worldwide Internet usage, by region, 2010-14
                                                  • Figure 15: Proportion of businesses with internet access, by size of company, 2009-13
                                                  • Figure 16: Proportion of businesses with broadband, by size of company, 2009-13
                                                  • Figure 17: Proportion of businesses by maximum contracted internet connection speed, by size of company, 2010-13
                                                • Security fears are not solely limiting usage
                                                  • Figure 18: Factors limiting the use of cloud computing, by industry sector, 2013
                                                • Smaller companies more open to usage, but lack knowledge
                                                  • Figure 19: Factors limiting the use of cloud computing, by size of company, 2013
                                                • Consumer awareness above average in the UK
                                                  • Figure 20: Consumer awareness of cloud computing in the UK and EU, 2014
                                                  • Figure 21: Factors limiting the use of cloud computing among consumers in the UK compared with EU15, by type of issue, 2014
                                              • Market Size and Trends

                                                • Key analysis
                                                  • Market size
                                                    • Figure 22: UK cloud computing market, 2010-14
                                                  • Market penetration
                                                    • Figure 23: Proportion of businesses buying cloud computing services in the UK compared with EU15, by type of service, 2014
                                                    • Figure 24: Companies with hosted or cloud-based services in use, 2010-15
                                                    • Figure 25: Proportion of manufacturing businesses buying cloud computing services, by type of service, 2013
                                                    • Figure 26: Proportion of utilities businesses buying cloud computing services, by type of service, 2013
                                                    • Figure 27: Proportion of construction businesses buying cloud computing services, by type of service, 2013
                                                    • Figure 28: Proportion of wholesale businesses buying cloud computing services, by type of service, 2013
                                                    • Figure 29: Proportion of retail businesses buying cloud computing services, by type of service, 2013
                                                    • Figure 30: Proportion of transport and storage businesses buying cloud computing services, by type of service, 2013
                                                    • Figure 31: Proportion of accommodation and food services businesses buying cloud computing services, by type of service, 2013
                                                    • Figure 32: Proportion of information and communication businesses buying cloud computing services, by type of service, 2013
                                                    • Figure 33: Proportion of other services businesses buying cloud computing services, by type of service, 2013
                                                    • Figure 34: Proportion of businesses buying cloud computing services, by size of company, 2013
                                                    • Figure 35: Proportion of businesses identifying their primary approach to IT, by application, 2015
                                                    • Figure 36: Proportion of consumers using cloud computing services in the UK compared with EU 15, by type of activity, 2014
                                                • Market Segmentation

                                                  • Key analysis
                                                    • Market segmentation
                                                      • By service
                                                        • Figure 37: Segmentation of cloud computing by type of service, 2014
                                                      • By end user market size
                                                        • Figure 38: Segmentation of cloud computing by type of company, 2014
                                                        • Figure 39: Segmentation of cloud computing by SMEs, 2013 and 2014
                                                        • Figure 40: Segmentation of the G-cloud by type of customer, 2012-2015
                                                        • Figure 41: Cumulative sales by company size to the G-cloud, 2012-2015
                                                        • Figure 42: Segmentation of the G-cloud by type of service, 2012-2015
                                                    • Market Trends

                                                      • Key analysis
                                                        • Market trends
                                                          • An economic independent development
                                                              • Figure 43: IT infrastructure and cloud use mixes, 2014
                                                          • Industry Structure

                                                            • Key analysis
                                                              • Industry development
                                                                  • Figure 44: Analysis of the changes in the structure of the data processing, hosting and related activities industry, 2010-14
                                                                • The clouds are gathering
                                                                    • Figure 45: Analysis of the public cloud top 191 companies by activity, 2015
                                                                    • Figure 46: Cloud-based Consulting M&A activity, 2010-14
                                                                  • Structure by employment
                                                                    • Figure 47: Analysis of the employment structure of the data processing, hosting and related activities industry (excluding computer games), 2013-14
                                                                  • Structure by turnover
                                                                    • Figure 48: Analysis of the financial structure of the data processing, hosting and related activities industry, 2013-14
                                                                • Company Profiles

                                                                  • Adapt

                                                                        • Figure 49: Financial analysis of Adapt Group, 2008-11
                                                                        • Figure 50: Financial analysis of Adapt Holdco, 2012-14
                                                                      • Company strategy
                                                                      • Amazon Web Services UK

                                                                            • Figure 51: Financial analysis of Amazon Web Services UK, 2014
                                                                          • Company strategy
                                                                          • BT Group

                                                                              • Figure 52: Financial analysis of BT Group, 2011-15
                                                                              • Figure 53: Turnover analysis of BT Group, 2013-15
                                                                            • BT Global Services
                                                                              • Figure 54: Regional analysis of BT Global Services, 2015
                                                                              • Figure 55: Sector analysis of BT Global Services, 2015
                                                                            • BT Business
                                                                              • BT Consumer
                                                                                • BT Wholesale
                                                                                  • Openreach
                                                                                    • Company strategy
                                                                                    • Commensus

                                                                                          • Figure 56: Financial analysis of Commensus, 2010-14
                                                                                        • Company strategy
                                                                                        • Fasthosts Internet

                                                                                            • Figure 57: Financial analysis of Fasthosts Internet, 2010-14
                                                                                          • Company strategy
                                                                                          • iomart Group

                                                                                                • Figure 58: Financial analysis of iomart Group, 2011-15
                                                                                              • Company strategy
                                                                                              • Memset

                                                                                                  • Figure 59: Financial analysis of Memset, 2010-14
                                                                                                • Company strategy
                                                                                                • Nasstar

                                                                                                    • Figure 60: Financial analysis of Nasstar, 2010-14
                                                                                                  • Company strategy
                                                                                                  • Rackspace

                                                                                                      • Figure 61: Financial analysis of Rackspace, 2009-13
                                                                                                    • Company strategy
                                                                                                    • ThinkGrid/Colt Technology Services

                                                                                                      • ThinkGrid
                                                                                                        • Figure 62: Financial analysis of ThinkGrid, 2011-13
                                                                                                      • Colt Technology Services
                                                                                                          • Figure 63: Financial analysis of Colt Technology Services, 2010-14
                                                                                                        • Company strategy
                                                                                                        • UKFast

                                                                                                            • Figure 64: Financial analysis of UK Fast.Net, 2009-13
                                                                                                          • Company strategy
                                                                                                          • Vodafone

                                                                                                              • Figure 65: Financial Analysis of Vodafone Group, 2011-15
                                                                                                            • Enterprise service revenue.
                                                                                                              • Figure 66: Segmentation of enterprise service revenues at Vodafone Group, 2015
                                                                                                            • Company strategy
                                                                                                            • Forecast

                                                                                                              • Key analysis
                                                                                                                • The market
                                                                                                                  • Figure 67: Forecast UK cloud computing market, 2015-19
                                                                                                                  • Figure 68: Reported benefits of cloud adoption, 2014 and 2015
                                                                                                                  • Figure 69: Forecast cloud market segmentation, 2019

                                                                                                              Companies Covered

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                                                                                                              Cloud Computing - UK - September 2015

                                                                                                              £995.00 (Excl.Tax)