Department Stores - France - April 2016
“The department store sector put in a resilient performance in 2014, at a time when the domestic economy was weak. However, much of this was down to the groups’ flagship stores in Paris attracting wealthy international tourists, which masked lacklustre trading at stores outside of Paris. The French economy grew at its fastest rate in four years in 2015. It should have been a boom time for department stores, but it wasn’t. Sector sales struggled as the terrorist attacks kept tourists away. Sales may also be being dampened by dissatisfaction with aspects of the stores’ multichannel proposition.”
– Stephen Mayles, Retail Analyst
This report discusses the following key topics:
- Struggling provincial stores
- Need to invest in online operations
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