Sorry for interrupting, this website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Learn more
Accept & Close

Eating Out Review - UK - July 2016

"Freshly prepared and handmade emerge as the two main attributes seen to indicate dish quality making these key messages for operators to convey to their customers to encourage repeat custom."

– Chris Wisson, Senior Food and Drink Analyst

This report will cover the following areas:

  • Freshness is key for communicating quality
  • Diners show strong interest in transparency on service charges
  • Diners are divided on digital ordering, many would be swayed by speed

The scope of this Report is the eating out market within the UK (excluding commercial catering, eg canteens, contract catering). This consists of various market segments, which are defined as:

Fast food – this essentially refers to outlets that serve food prepared and served quickly to order with a limited menu. The main fast food outlets include:

  • burger bars, eg McDonald’s and Burger King
  • pizza restaurants, takeaway and home delivery outlets, eg Pizza Hut, PizzaExpress and Domino’s Pizza
  • pasta chains, eg Bella Italia, Franco Manca
  • chicken chains, eg KFC
  • fish and chip shops
  • other types of fast food such as jacket potatoes, kebabs.

Pub catering – includes food served in pubs and in pub restaurant chains such as Brewers Fayre and Harvester.

In-store restaurants – these outlets comprise a wide range of foodservice venues located within retail outlets including among others supermarkets and department stores.

Roadside catering – these outlets operate at MSAs (motorway service areas) and on major roads, with the leading operators being the Compass Moto brand and Little Chef.

Hotel catering – comprising hotel restaurants, bars and room service.

Other – other formats included within the scope of this Report are cafés, coffee shops etc.

What you get

What's included

Why buy from us?

Succeed

Our reports will provide you with market data, consumer research and competitive intelligence to succeed in your market.

Instant Access

Buy now and you'll have instant access to the information you need to make the right decisions.

Opportunities

Find out what's next in the markets that matter to you: where opportunities lie and what challenges you will face.

Trusted

A business Superbrand, Mintel is a source you can trust. We have been defining and refining the Market Intelligence mix since 1972.

Table of contents

  1. Overview

    • What you need to know
      • Products covered in this Report
      • Executive Summary

          • The market
            • The eating out market maintains slow growth
              • Figure 1: UK eating out market size and forecast fan chart, 2011-21
            • Fast food venues perform strongly
              • Britain’s ageing population poses a challenge for foodservice
                • Wages and tipping remain thorny issues
                  • Companies and brands
                    • Many operators are expanding their estates
                      • Fast casual pizza and Italian-inspired options
                        • Breakfast and brunch menus
                          • Lesser-known cuisines continue to make their mark
                            • Fast food operators look to wider food trends
                              • Pay-at-table apps
                                • The consumer
                                  • Cafés/coffee shops remain popular
                                    • Figure 2: Restaurants visited in the last three months, April 2016
                                  • 28% of restaurant diners eat in at least once a week
                                    • Freshness is key for communicating quality
                                      • Figure 3: Perceptions of what constitutes a ‘good quality dish’, April 2016
                                    • Quicker service is key to boosting the use of ordering technology
                                      • Consumers want greater transparency around service charges and tips
                                        • Figure 4: Attitudes towards restaurants, April 2016
                                      • What we think
                                      • Issues and Insights

                                        • Freshness is key for communicating quality
                                          • The facts
                                            • The implications
                                              • Diners show strong interest in transparency on service charges
                                                • The facts
                                                  • The implications
                                                    • Diners are divided on digital ordering, many would be swayed by speed
                                                      • The facts
                                                        • The implications
                                                        • The Market – What You Need to Know

                                                          • The eating out market maintains slow growth
                                                            • Fast food venues perform strongly
                                                              • Consumer spending power grew in 2015
                                                                • Britain’s ageing population poses a challenge for foodservice
                                                                  • Wages and tipping remain thorny issues
                                                                  • Market Size and Segmentation

                                                                    • The eating out market maintains slow growth
                                                                      • Competition from retail and other leisure remains intense
                                                                        • Menu innovation remains key to driving interest
                                                                          • Delivery and ordering platforms boost takeaway segment
                                                                            • Forecast
                                                                              • Figure 5: UK eating out market size and forecast, 2011-21
                                                                              • Figure 6: UK eating out market size and forecast fan chart, 2011-21
                                                                            • The impact of the EU referendum vote
                                                                              • Figure 7: Alternative scenarios for the eating out market, 2016-2021
                                                                            • No immediate impact on consumers’ finances
                                                                              • The risk of an economic slowdown
                                                                                • The need to offer a compelling leisure experience
                                                                                  • Market segmentation
                                                                                    • Fast food venues perform strongly
                                                                                      • Figure 8: Eating out market*, by sector, 2011-16
                                                                                    • Chicken and burger bars
                                                                                      • Pub catering
                                                                                        • Ethnic Restaurants/Takeaways
                                                                                          • Pizza/Pasta Restaurants/Takeaways
                                                                                          • Market Drivers

                                                                                            • Consumer spending power grows in 2015
                                                                                              • Figure 9: Selected consumer spending priorities (after bills), January 2013-January 2016
                                                                                            • Britain’s ageing population poses a challenge for foodservice
                                                                                              • Wages and tipping remain thorny issues
                                                                                                • 2015 fall in energy prices took pressure off operators
                                                                                                  • Figure 10: Utility prices paid by non-domestic consumers (including the Climate Change Levy), 2007-15
                                                                                                  • Figure 11: Average fuel prices at the pump for unleaded standard and diesel, 2007-16
                                                                                                • Healthy eating is embraced widely
                                                                                                  • The weather can also influence custom
                                                                                                  • Companies and Brands – What You Need to Know

                                                                                                    • Many operators are expanding their estates
                                                                                                      • Fast casual pizza and Italian-inspired options
                                                                                                        • Breakfast and brunch menus
                                                                                                          • Lesser-known cuisines continue to make their mark
                                                                                                            • Fast food operators look to wider food trends
                                                                                                              • Pay-at-table apps
                                                                                                              • Market Share

                                                                                                                • Many operators are expanding their estates
                                                                                                                  • Figure 12: Selected leading restaurant chains/operators, by estimated outlet numbers, 2013-16
                                                                                                                • Subway leads the way
                                                                                                                  • Selected recent activity: acquisitions and investment
                                                                                                                  • Launch Activity and Innovation

                                                                                                                    • Pizza and Pasta Restaurants
                                                                                                                      • Fast casual pizza and Italian-inspired options
                                                                                                                        • Sourdough and gourmet pizza options
                                                                                                                          • Breakfast and brunch menus
                                                                                                                            • Updated children’s menus
                                                                                                                              • Ethnic Restaurants and Takeaways
                                                                                                                                • ‘Wrapped’ food
                                                                                                                                  • Japanese-style restaurants enhance their breakfast menus
                                                                                                                                    • Lesser-known cuisines continue to make their mark
                                                                                                                                      • Using menus to mark cultural events
                                                                                                                                        • Burger and Chicken Restaurants
                                                                                                                                          • Fast food operators look to wider food trends
                                                                                                                                            • Being adventurous with types of meat
                                                                                                                                              • Branching out into alcohol
                                                                                                                                                • Technological developments
                                                                                                                                                  • Other selected launches/innovation
                                                                                                                                                    • Costa Coffee explores on-the-go and in-store baked
                                                                                                                                                      • Pret A Manger looks into vegetarian food
                                                                                                                                                        • Vita Mojo looks to offer perfectly tailored meals
                                                                                                                                                          • The Bunyadi offers naked dining
                                                                                                                                                          • Brand Research

                                                                                                                                                              • What you need to know
                                                                                                                                                                • Brand map
                                                                                                                                                                  • Figure 13: Attitudes towards and usage of selected brands, April 2016
                                                                                                                                                                • Key brand metrics
                                                                                                                                                                  • Figure 14: Key metrics for selected brands, April 2016
                                                                                                                                                                • YO! Sushi stands out for innovation
                                                                                                                                                                  • Figure 15: Attitudes, by brand, April 2016
                                                                                                                                                                • Greggs and Harvester suffer from some unfavourable associations…
                                                                                                                                                                  • Figure 16: Brand personality – macro image, April 2016
                                                                                                                                                                • …but Harvester is viewed favourably as a family brand
                                                                                                                                                                  • Figure 17: Brand personality – micro image, April 2016
                                                                                                                                                                • Greggs seen as convenient but generic
                                                                                                                                                                  • Figure 18: User profile of Greggs, April 2016
                                                                                                                                                                • YO! Sushi is perceived as an innovative brand
                                                                                                                                                                    • Figure 19: User profile of YO! Sushi, April 2016
                                                                                                                                                                  • Wagamama enjoys high levels of ‘excellent’ user reviews
                                                                                                                                                                    • Figure 20: User profile of Wagamama, April 2016
                                                                                                                                                                  • Pret A Manger has forged a strong reputation
                                                                                                                                                                    • Figure 21: User profile of Pret A Manger, April 2016
                                                                                                                                                                  • EAT has the lowest user share of the selected brands citing ‘excellent’ experiences
                                                                                                                                                                    • Figure 22: User profile of EAT, April 2016
                                                                                                                                                                  • Harvester is viewed as a family brand but one in need of refreshing
                                                                                                                                                                    • Figure 23: User profile of Harvester, April 2016
                                                                                                                                                                  • Côte is not a widely known brand
                                                                                                                                                                    • Figure 24: User profile of Côte, April 2016
                                                                                                                                                                • The Consumer – What You Need to Know

                                                                                                                                                                  • Cafés/coffee shops remain popular
                                                                                                                                                                    • 28% of restaurant diners eat in at least once a week
                                                                                                                                                                      • Freshness is key for communicating quality
                                                                                                                                                                        • Quicker service is key to increasing the use of ordering technology
                                                                                                                                                                          • Consumers want greater transparency around service charges and tips
                                                                                                                                                                          • Venues Visited

                                                                                                                                                                            • Cafés/coffee shops remain popular
                                                                                                                                                                              • Figure 25: Fast food restaurants visited in the last three months, April 2016
                                                                                                                                                                              • Figure 26: Fast food restaurants visited in the last three months, 2014-16
                                                                                                                                                                            • Sandwich shops are more geared towards takeaways
                                                                                                                                                                              • Dining out remains more popular than takeaways
                                                                                                                                                                                • Figure 27: Restaurants visited in the last three months, April 2016
                                                                                                                                                                              • Little annual change in restaurant usage
                                                                                                                                                                                • Figure 28: Restaurants visited to eat in, 2013-16
                                                                                                                                                                                • Figure 29: Restaurants visited for takeaway/home delivery, 2013-16
                                                                                                                                                                            • Frequency of Eating Out

                                                                                                                                                                              • 28% of restaurant diners eat in at least once a week
                                                                                                                                                                                • Figure 30: Frequency of eating out or ordering takeaways/home deliveries, April 2016
                                                                                                                                                                              • Little annual change in frequency of eating out
                                                                                                                                                                                • Figure 31: Frequency of dining out and ordering takeaway/home delivery, 2013-16
                                                                                                                                                                            • Defining a ‘Good Quality Dish’

                                                                                                                                                                              • Freshness is key for communicating quality…
                                                                                                                                                                                • Figure 32: Perceptions of what constitutes a ‘good quality dish’, April 2016
                                                                                                                                                                              • Showing the work can communicate freshness
                                                                                                                                                                                • …as is being handmade, authenticity and local sourcing
                                                                                                                                                                                  • Focusing on the ingredients can elevate a dish
                                                                                                                                                                                    • The appeal of British
                                                                                                                                                                                      • Seasonality resonates
                                                                                                                                                                                      • Use of Technology for Ordering

                                                                                                                                                                                        • Quicker service is key to increasing the use of ordering technology
                                                                                                                                                                                          • High openness to digital ordering among under-45s
                                                                                                                                                                                            • Quicker service the main appeal of digital ordering
                                                                                                                                                                                              • Figure 33: Enticements to use digital platforms when ordering food/drink, April 2016
                                                                                                                                                                                            • Customising orders appeals to under-35s
                                                                                                                                                                                              • Health factors can also play a part
                                                                                                                                                                                                • Customer service could also be improved with technology
                                                                                                                                                                                                • Attitudes towards Restaurants

                                                                                                                                                                                                  • Consumers want greater transparency around service charges and tips
                                                                                                                                                                                                    • Figure 34: Attitudes towards restaurants, April 2016
                                                                                                                                                                                                  • Tips included in the dish price appeals to many
                                                                                                                                                                                                    • Healthier options also resonate with many consumers
                                                                                                                                                                                                      • Suggestions welcome
                                                                                                                                                                                                        • High expectations for foodservice operator to take responsibility
                                                                                                                                                                                                          • Potential for dine-in venues to mine on-the-go consumption and snacks
                                                                                                                                                                                                            • High interest in on-the-go from favourite brands
                                                                                                                                                                                                              • Snacking holds potential for restaurants
                                                                                                                                                                                                                • Technology and themed event innovation
                                                                                                                                                                                                                • Appendix – Data Sources, Abbreviations and Supporting Information

                                                                                                                                                                                                                    • Abbreviations
                                                                                                                                                                                                                      • Brand research
                                                                                                                                                                                                                        • Brand map
                                                                                                                                                                                                                        • Appendix – Market Size and Segmentation

                                                                                                                                                                                                                            • Figure 35: Best- and worst-case forecasts for the eating out market, by value, 2016-21
                                                                                                                                                                                                                          • Forecast Methodology

                                                                                                                                                                                                                          Companies Covered

                                                                                                                                                                                                                          To learn more about the companies covered in this report please contact us.

                                                                                                                                                                                                                          Eating Out Review - UK - July 2016

                                                                                                                                                                                                                          US $2,583.33 (Excl.Tax)