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Electrical Goods Retailing - Europe - February 2013

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Table of contents

  1. Executive Summary

    • Consumer spending
      • Figure 1: Europe: Consumer spending on electrical goods (incl. VAT), 2008-12
      • Figure 2: Europe: Consumer spending on electrical goods per capita (incl. VAT), 2012
    • Specialists’ sector sales
      • Figure 3: Europe: Distribution of total European electrical goods specialists sector sales, 2012
      • Figure 4: Europe: Compound annual growth rates in electricals goods specialists/household goods specialists’ sales, domestic currency terms, 2008-12 and 2012-18
    • Market shares
      • Figure 5: Europe: Leading electrical goods specialists’ share of European consumer spending on electrical goods, 2011 and 2012
  2. Report Scope and Technical Notes

    • Coverage
      • Definitions
        • Retail sector sales
          • Consumer spending
            • Abbreviations
              • Technical notes
                • Financial definitions
                  • Currencies
                    • Country codes
                      • Figure 6: Country codes
                    • VAT
                        • Figure 7: Europe: Standard VAT rates, 2010-13
                    • European Summary and Outlook

                      • Key points
                        • Consumer spending on electricals
                          • Figure 8: Europe: Households consumer spending on electrical goods (incl. VAT), 2008-12
                        • Spending per capita
                          • Figure 9: Europe: Consumer spending on electrical goods per capita (incl. VAT), 2012
                        • Specialists sector sales and forecasts
                          • Figure 10: Europe: Electrical goods specialists’ sector sales (excl. VAT), 2010-12
                          • Figure 11: Europe: Compound annual growth rates in electricals goods specialists/household goods specialists’ sales, domestic currency terms, 2008-12 and 2012-18
                        • The leading specialists
                            • Figure 12: Europe: Leading electrical goods specialists’ net revenues, 2010-12
                          • Market shares
                            • Figure 13: Europe: Leading electrical goods specialists’ shares of European consumer spending on electrical goods, 2010-12
                          • Online
                            • Figure 14: Europe: Online purchases by individuals, 2011
                          • Leading online retailers
                            • Figure 15: Europe: Leading online electrical goods retailers’ net revenues, 2011 and 2012
                          • The consumer: where they shop
                            • Figure 16: UK: Where consumers shop whether online or in-store, in the past three years, November 2012
                            • Figure 17: France: Where consumers shop whether online or in-store, in the past year, November 2012
                            • Figure 18: Germany: Where consumers shop whether online or in-store, in the past year, November 2012
                            • Figure 19: Italy: Where consumers shop whether online or in-store, in the past year, November 2012
                            • Figure 20: Spain: Where consumers shop whether online or in-store, in the past year, November 2012
                          • What we think
                            • UK
                              • France
                                • Germany
                                  • Italy
                                    • Spain
                                    • Austria

                                      • Spending and inflation
                                        • Figure 21: Austria: Households consumption expenditure, incl. VAT, 2008-12
                                        • Figure 22: Austria: Harmonised indices of consumer prices: annual % change, Jan 2011-Dec 2012
                                      • Channels of distribution
                                        • Figure 23: Austria: Estimated distribution of spending on electrical/electronic goods, 2012
                                      • Sector size and forecast
                                        • Figure 24: Austria: Retail sales, 2008-12
                                        • Figure 25: Austria: Retail sales forecasts, 2013-18
                                      • The retailers: financials and outlets
                                        • Figure 26: Austria: Leading electricals retailers, by sales (excl vat), 2010-12
                                        • Figure 27: Austria: Leading electricals retailers, by outlet numbers, 2010-12
                                        • Figure 28: Austria: Leading electricals retailers, sales per outlet, 2010-12
                                      • The retailers: market shares
                                        • Figure 29: Austria: Leading electricals retailers, Market shares, 2010-12
                                      • Online
                                        • Figure 30: Austria: Percentage of all individuals having purchased electricals online in the past 12 months, selected categories, 2006-11
                                    • Belgium

                                      • Spending and inflation
                                        • Figure 31: Belgium: Households consumption expenditure, incl sales tax, 2008-12
                                        • Figure 32: Belgium: Harmonised indices of consumer prices: Annual % change, Jan 2011-Dec 2012
                                      • Channels of distribution
                                        • Figure 33: Belgium: Estimated distribution of spending on electrical/electronic goods, 2012
                                      • Sector size and forecast
                                        • Figure 34: Belgium: Retail sales, excl. sales tax, 2008-12, e
                                        • Figure 35: Belgium: Retail sales forecasts, excl. sales tax, 2013-18
                                      • The retailers: financials and outlets
                                        • Figure 36: Belgium: Leading electricals retailers, by sales (excl vat), 2010-12
                                        • Figure 37: Belgium: Leading electricals retailers, by outlet numbers, 2010-12
                                        • Figure 38: Belgium: Leading electricals retailers, by sales per outlet, 2010-12
                                      • The retailers: market shares
                                        • Figure 39: Belgium: Leading electricals retailers, Market shares, 2010-12
                                      • Online
                                        • Figure 40: Belgium: Percentage of all individuals having purchased electricals online in the past 12 months, selected categories, 2006-11
                                    • Czech Republic

                                      • Spending and inflation
                                        • Figure 41: Czech Republic: Households consumption expenditure, incl. sales tax, 2008-12
                                        • Figure 42: Czech Republic: Harmonised indices of consumer prices: Annual % change, Jan 2011 –Dec 2012
                                      • Channels of distribution
                                        • Figure 43: Czech Republic: Estimated distribution of spending on electrical/electronic goods, 2012
                                      • Sector size and forecast
                                          • Figure 44: Czech Republic: Retail sales, 2008-12
                                          • Figure 45: Czech Republic: Retail sales forecasts, 2013-18
                                        • The retailers: financials and outlets
                                            • Figure 46: Czech Republic: Leading electricals retailers, by sales (excl vat), 2010-12
                                            • Figure 47: Czech Republic: Leading electricals retailers, by outlet numbers, 2010-12
                                            • Figure 48: Czech Republic: Leading electricals retailers, by sales per outlet, 2010-12
                                          • The retailers: market shares
                                            • Figure 49: Czech Republic: Leading electricals retailers, Market shares, 2010-12
                                          • Online
                                            • Figure 50: Czech Republic: Percentage of all individuals having purchased electricals online in the past 12 months, selected categories, 2006-11
                                        • Denmark

                                          • Spending and inflation
                                              • Figure 51: Denmark: Households consumption expenditure, 2008-12
                                              • Figure 52: Denmark: Harmonised indices of consumer prices: Annual % change, 2007-12
                                              • Figure 53: Denmark: Harmonised indices of consumer prices: Annual % change, Jan 2011 –Dec 2012
                                            • Channels of distribution
                                              • Sector size and forecast
                                                • Figure 54: Denmark: Retail sales, 2008-12
                                                • Figure 55: Denmark: Retail sales forecasts, 2013-18
                                              • The retailers: financials and outlets
                                                  • Figure 56: Denmark: Leading electricals retailers (excl vat), by sales, 2010-12
                                                  • Figure 57: Denmark: Leading electricals retailers, by outlet numbers, 2010-12
                                                  • Figure 58: Denmark: Leading electricals retailers, by sales per outlet, 2010-12
                                                • The retailers: market shares
                                                  • Figure 59: Denmark: Leading electricals retailers, market shares (estimated), 2010-12
                                                • Online
                                                  • Figure 60: Denmark: Percentage of all individuals having purchased electricals online in the past 12 months, selected categories, 2006-11
                                              • Finland

                                                • Spending and inflation
                                                  • Figure 61: Finland: Households consumption expenditure, 2008-12
                                                  • Figure 62: Finland: Harmonised indices of consumer prices: Annual % change, 2007-12
                                                  • Figure 63: Finland: Harmonised indices of consumer prices: Annual % change, Jan 2011–Dec 2012 +
                                                • Channels of distribution
                                                  • Sector size and forecast
                                                    • Figure 64: Finland: Retail sales, 2008-12
                                                    • Figure 65: Finland: Retail sales forecasts, 2013-18
                                                  • The retailers: financials and outlets
                                                    • Figure 66: Finland: Leading electricals retailers, by sales (excl vat), 2010-12
                                                    • Figure 67: Finland: Leading electricals retailers, by outlet numbers, 2010-12
                                                    • Figure 68: Finland: Leading electricals retailers, sales per outlet, 2010-12
                                                  • The retailers: market shares
                                                    • Figure 69: Finland: Leading electricals retailers, Market shares, 2010-12
                                                  • Online
                                                    • Figure 70: Finland: Percentage of all individuals having purchased electricals online in the past 12 months, selected categories, 2006-11
                                                • France

                                                  • Executive summary
                                                    • What we think
                                                      • Spending, unit sales and inflation
                                                        • Key points
                                                          • Consumer spending and unit sales
                                                            • Figure 71: France: Consumer spending, incl. VAT, 2008-12
                                                            • Figure 72: France: Unit volume sales by electrical goods category, 2011-13
                                                            • Figure 73: Market definitions for unit volume sales data
                                                          • Inflation
                                                            • Figure 74: France: Harmonised indices of consumer prices: annual % change, Jan 2011-Dec 2012
                                                          • Channels of distribution
                                                            • Figure 75: France: Estimated distribution of spending on electrical/electronic goods, 2012
                                                          • Sector size and forecast
                                                            • Key points
                                                              • Specialists’ sales and forecasts
                                                                  • Figure 76: France: Retail sales, excl. VAT, 2008-12
                                                                  • Figure 77: France: Retail sales forecasts (excl. VAT), 2012-18
                                                                  • Figure 78: France: Electrical goods specialists’ sales represented as percentage of consumer spending on electrical goods, 2008-12
                                                                • Enterprise and employee numbers
                                                                  • Figure 79: France: Retail enterprise numbers, 2009-10
                                                                  • Figure 80: France: Retail employee numbers, full-time equivalent units, 2009-10
                                                                • The retailers: financials and outlets
                                                                  • Key points
                                                                    • Leading retailers
                                                                        • Figure 81: France: Leading electrical goods specialists’ revenues, 2010-12
                                                                        • Figure 82: France: Leading electrical goods specialists’ outlet numbers, 2010-12
                                                                        • Figure 83: France: Leading electrical goods specialists’ annual sales per outlet, 2010-12
                                                                      • The retailers: market shares
                                                                        • Figure 84: France: Leading electrical goods specialists’ market shares, 2010-12
                                                                      • Online
                                                                        • Key points
                                                                          • The consumer: shopping online
                                                                            • Figure 85: France: Percentage of individuals who have purchased online in the last 12 months, 2008-12
                                                                            • Figure 86: France: Percentage of all individuals having purchased electricals online in the past 12 months, selected categories, 2011
                                                                          • Online retailers
                                                                            • Figure 87: France: Most popular retailers used for online purchases of electrical goods in the past 12 months, January 2013
                                                                          • The consumer: where they shop
                                                                            • Key points
                                                                              • Where they shop
                                                                                • Figure 88: France: The consumer: Where they shop, whether online or in-store, in the last 12 months, January 2013
                                                                                • Figure 89: France: The consumer: Where they shop, online versus in-store, January 2013
                                                                                • Figure 90: France: The consumer: Where they shop, average age/socio-economic group, January 2013
                                                                            • Germany

                                                                              • Executive summary
                                                                                • What we think
                                                                                  • Spending, unit sales and inflation
                                                                                    • Key points
                                                                                      • Consumer spending and unit sales
                                                                                        • Figure 91: Germany: Households’ consumer spending, 2008-12
                                                                                        • Figure 92: Germany: Unit volume sales by electrical goods category, 2011-13
                                                                                        • Figure 93: Market definitions for unit volume sales data
                                                                                      • Inflation
                                                                                        • Figure 94: Harmonised indices of consumer prices: Annual % change, Jan 2011-Dec 2012
                                                                                      • Channels of distribution
                                                                                          • Figure 95: Germany: Estimated distribution of spending on electrical/electronic goods, 2012
                                                                                        • Sector size and forecast
                                                                                          • Key points
                                                                                            • Specialists’ sales and forecasts
                                                                                              • Figure 96: Germany: Retail sales (excl. VAT), 2008-12
                                                                                              • Figure 97: Germany: Retail sales forecasts (excl. VAT), 2013-18
                                                                                              • Figure 98: Germany: Electrical goods specialists’ sales as percentage of consumer spending on electrical goods, 2008-12
                                                                                            • Enterprise, outlet and employee numbers
                                                                                              • Figure 99: Germany: Retail enterprise numbers, 2008-10
                                                                                              • Figure 100: Germany: Retail outlet numbers, 2008-10
                                                                                              • Figure 101: Germany: Retail employee numbers, full-time equivalent units, 2008-10
                                                                                            • The retailers: financials and outlets
                                                                                              • Key points
                                                                                                • Leading retailers
                                                                                                    • Figure 102: Germany: Leading electrical goods specialists’ revenues, 2010-12
                                                                                                    • Figure 103: Germany: Leading electrical goods specialists’ outlet numbers, 2010-12
                                                                                                    • Figure 104: Germany: Leading electrical goods specialists’ annual sales per outlet, 2010-12
                                                                                                  • The retailers: market shares
                                                                                                    • Figure 105: Germany: Leading electricals specialists’ market shares, 2009-12
                                                                                                  • Online
                                                                                                    • Key points
                                                                                                      • The consumer: shopping online
                                                                                                        • Figure 106: Germany: Percentage of individuals who have purchased online in the last 12 months, 2008-12
                                                                                                        • Figure 107: Germany: Percentage of all individuals having purchased electricals online in the past 12 months, selected categories, 2008-11
                                                                                                      • Online retailers
                                                                                                        • Figure 108: Germany: Most popular retailers used for online purchases of electrical goods in the past 12 months, January 2013
                                                                                                      • The consumer: where they shop
                                                                                                        • Key points
                                                                                                          • Where they shop
                                                                                                            • Figure 109: Germany: The consumer: Where they shop, whether online or in-store, in the last 12 months, January 2013
                                                                                                            • Figure 110: Germany: The consumer: Where they shop, online versus in-store, January 2013
                                                                                                            • Figure 111: Germany: The consumer: Where they shop, average age/socio-economic group, January 2013
                                                                                                        • Greece

                                                                                                          • Spending and inflation
                                                                                                            • Figure 112: Greece: Consumer spending (incl. VAT), 2008-12
                                                                                                          • Inflation
                                                                                                            • Figure 113: Greece: Harmonised indices of consumer prices: Annual % change, Jan 2011 – Dec 2012
                                                                                                          • Sector size and forecast
                                                                                                            • Figure 114: Greece: Estimated electrical goods specialists’ sales (excl. VAT), 2011-13
                                                                                                            • Figure 115: Greece: Retail sales (excl. VAT), 2008-12
                                                                                                            • Figure 116: Greece: Retail sales forecasts (excl. VAT), 2013-18
                                                                                                          • The retailers: financials and outlets
                                                                                                              • Figure 117: Greece: Leading electrical goods specialists’ net revenues, 2010-12
                                                                                                              • Figure 118: Greece: Leading electrical goods specialists’ outlet numbers, 2010-12
                                                                                                              • Figure 119: Greece: Leading electrical goods specialists’ annual sales per outlet, 2010-12
                                                                                                            • The retailers: market shares
                                                                                                              • Figure 120: Greece: Leading electrical goods specialists’ shares of consumer spending on electricals, 2010-12
                                                                                                            • Online
                                                                                                              • Figure 121: Greece: Percentage of all individuals who have purchased electronic goods/computer hardware online in the past 12 months, 2008-11
                                                                                                          • Hungary

                                                                                                            • Spending and inflation
                                                                                                              • Figure 122: Hungary: Households consumption expenditure, incl. VAT, 2008-12
                                                                                                              • Figure 123: Hungary: Harmonised indices of consumer prices: Annual % change, Jan 2011-Dec 2012
                                                                                                            • Channels of distribution
                                                                                                              • Figure 124: Hungary: Estimated distribution of spending on electrical/electronic goods, 2012
                                                                                                            • Sector size and forecast
                                                                                                              • Figure 125: Hungary: Retail sales, 2008-12
                                                                                                              • Figure 126: Hungary: Retail sales forecasts, 2013-18
                                                                                                            • The retailers: financials and outlets
                                                                                                              • Figure 127: Hungary: Leading electricals retailers, sales (excl vat), 2010-12
                                                                                                              • Figure 128: Hungary: Leading electricals retailers, outlet numbers, 2010-12
                                                                                                              • Figure 129: Hungary: Leading electricals retailers, sales per outlet, 2010-12
                                                                                                            • The retailers: market shares
                                                                                                              • Figure 130: Hungary: Leading electricals retailers, Market shares, 2010-12
                                                                                                            • Online
                                                                                                              • Figure 131: Hungary: Percentage of all individuals having purchased electricals online in the past 12 months, selected categories, 2006-11
                                                                                                          • Republic of Ireland

                                                                                                            • Spending and inflation
                                                                                                              • Figure 132: Ireland: Households’ consumption expenditure, 2008-2012
                                                                                                              • Figure 133: Ireland: Harmonised indices of consumer prices: Annual % change, Jan 2011-Nov 2012
                                                                                                            • Channels of distribution
                                                                                                              • Sector size and forecast
                                                                                                                • Figure 134: Ireland: Retail sales, 2008-12
                                                                                                                • Figure 135: Ireland: Retail sales forecasts, 2013-18
                                                                                                              • The retailers: financials and outlets
                                                                                                                  • Figure 136: Ireland: Leading electricals retailers, by sales (excl vat), 2010-12
                                                                                                                  • Figure 137: Ireland: Leading electricals retailers, by outlet numbers, 2010-12
                                                                                                                  • Figure 138: Ireland: Leading electricals retailers, by sales per outlet, 2010-12
                                                                                                                • The retailers: market shares
                                                                                                                  • Figure 139: Ireland: Leading electricals retailers, Market shares, 2010-12
                                                                                                                • Online
                                                                                                                  • Figure 140: Ireland: Percentage of all individuals having purchased electricals online in the past 12 months, selected categories, 2006-12
                                                                                                              • Italy

                                                                                                                • Executive summary
                                                                                                                  • What we think
                                                                                                                    • Consumer spending and unit sales
                                                                                                                      • Figure 141: Italy: Household spending, incl. sales tax, 2007-12
                                                                                                                      • Figure 142: Italy: Sales and Unit volume sales of electricals goods, 2007-11
                                                                                                                      • Figure 143: Market definitions for unit volume sales data
                                                                                                                    • Inflation
                                                                                                                      • Figure 144: ITaly: Main electrical goods categories, Inflation 2011/12
                                                                                                                    • Channels of distribution
                                                                                                                      • Specialist domination
                                                                                                                        • Figure 145: Italy: Estimated distribution of spending on electrical/electronic goods, 2012
                                                                                                                      • Sector size and forecast
                                                                                                                        • Economic outlook
                                                                                                                          • Specialists’ sales and forecasts
                                                                                                                            • Figure 146: Italy: Electrical retailers sales, excl. sales tax, 2008-12
                                                                                                                            • Figure 147: Italy: Household goods retailers sales, 2008-2012
                                                                                                                            • Figure 148: Italy: Household goods retailers sales, 2013-18
                                                                                                                          • Enterprise, outlet and employee numbers
                                                                                                                            • Figure 149: Italy: Retail enterprises, 2008-10
                                                                                                                            • Figure 150: Italy: Retail employees, full time equivalents, 2008-10
                                                                                                                          • The retailers: financials and outlets
                                                                                                                              • Figure 151: Italy: Leading electrical retailers sales, 2010-12
                                                                                                                              • Figure 152: Italy: Leading electrical retailers outlets, 2010-12
                                                                                                                              • Figure 153: Italy: Leading electricals retailers sales per outlet, 2010-12
                                                                                                                            • The retailers: market shares
                                                                                                                              • Figure 154: Italy: Leading electricals retailers, market shares, 2010-12
                                                                                                                            • Online
                                                                                                                              • Figure 155: Italy: Proportion of households online, 2008-12
                                                                                                                              • Figure 156: Italy: Proportion of adults who have bought something online in the last 12 months, 2008-12
                                                                                                                              • Figure 157: Italy: Proportion of adults who have bought computer or electronic goods online in the last 12 months, 2007-11
                                                                                                                            • The consumer: where they shop
                                                                                                                              • Figure 158: Retailers used for electrical goods purchases in the last 12 months, Italy, January 2013
                                                                                                                              • Figure 159: Italy: Profile of electricals customers, January 2013
                                                                                                                          • Netherlands

                                                                                                                            • Spending and inflation
                                                                                                                              • Figure 160: The Netherlands: Households consumption expenditure, incl. sales tax, 2008-12
                                                                                                                              • Figure 161: The Netherlands: Harmonised indices of consumer prices: Annual % change, Jan 2011-Dec 2012
                                                                                                                            • Channels of distribution
                                                                                                                              • Figure 162: Netherlands: Estimated distribution of spending on electrical/electronic goods, 2012
                                                                                                                            • Sector size and forecast
                                                                                                                              • Figure 163: The Netherlands: Retail sales, excl. sales tax, 2008-12
                                                                                                                              • Figure 164: The Netherlands: Retail sales forecasts, 2013-18
                                                                                                                            • The retailers: financials and outlets
                                                                                                                              • Figure 165: The Netherlands: Leading electricals retailers, sales, excl VAT, 2010-12
                                                                                                                              • Figure 166: The Netherlands: Leading electricals retailers, outlet numbers, 2010-12
                                                                                                                              • Figure 167: The Netherlands: Leading electricals retailers, sales per outlet, 2010-12
                                                                                                                            • The retailers: market shares
                                                                                                                              • Figure 168: The Netherlands: Leading electricals retailers, Market shares, 2010-12
                                                                                                                            • Online
                                                                                                                              • Figure 169: The Netherlands: Percentage of all individuals having purchased electricals online in the past 12 months, selected categories, 2006-11
                                                                                                                          • Norway

                                                                                                                            • Spending and inflation
                                                                                                                                • Figure 170: Norway: Households consumption expenditure, 2008-12
                                                                                                                                • Figure 171: Norway: Harmonised indices of consumer prices: Annual % change, 2007-12
                                                                                                                                • Figure 172: Norway: Harmonised indices of consumer prices: Annual % change, Jan 2011 –Dec 2012
                                                                                                                              • Channels of distribution
                                                                                                                                • Sector size and forecast
                                                                                                                                  • Figure 173: Norway: Retail sales, 2008-12
                                                                                                                                  • Figure 174: Norway: Retail sales forecasts, 2013-18
                                                                                                                                • The retailers: financials and outlets
                                                                                                                                    • Figure 175: Norway: Leading electricals retailers, by sales (estimated excl vat), 2010-12
                                                                                                                                    • Figure 176: Norway: Leading electricals retailers, by outlet numbers, 2010-12
                                                                                                                                    • Figure 177: Norway: Leading electricals retailers, by sales per outlet, 2011 and 2012
                                                                                                                                  • The retailers: market shares
                                                                                                                                    • Figure 178: Norway: Leading electricals retailers, Market shares, 2010-12
                                                                                                                                  • Online
                                                                                                                                    • Figure 179: Norway: Percentage of all individuals having purchased electricals online in the past 12 months, selected categories, 2006-11
                                                                                                                                • Poland

                                                                                                                                  • Spending and inflation
                                                                                                                                    • Figure 180: Poland: Households consumption expenditure, 2008-12
                                                                                                                                    • Figure 181: Poland: Harmonised indices of consumer prices: Annual % change, Jan 2011-Dec 2012
                                                                                                                                  • Channels of distribution
                                                                                                                                    • Sector size and forecast
                                                                                                                                      • Figure 182: Poland: Retail sales, 2008-12
                                                                                                                                      • Figure 183: Poland: Retail sales forecasts, 2013-18
                                                                                                                                    • The retailers: financials and outlets
                                                                                                                                      • Figure 184: Poland: Leading electricals retailers, by sales (excl vat), 2010-12
                                                                                                                                      • Figure 185: Poland: Leading electricals retailers, by outlet numbers, 2010-12
                                                                                                                                      • Figure 186: Poland: Leading electricals retailers, by sales per outlet, 2010-12
                                                                                                                                    • The retailers: market shares
                                                                                                                                      • Figure 187: Poland: Leading electricals retailers, Market shares, 2010-12
                                                                                                                                    • Online
                                                                                                                                      • Figure 188: Poland: Percentage of all individuals having purchased electricals online in the past 12 months, selected categories, 2006-11
                                                                                                                                  • Portugal

                                                                                                                                    • Spending and inflation
                                                                                                                                      • Figure 189: Portugal: Consumer spending (incl. VAT), 2008-12
                                                                                                                                    • Inflation
                                                                                                                                      • Figure 190: Portugal: Harmonised indices of consumer prices: annual % change, Jan 2011-Dec 2012
                                                                                                                                    • Channels of distribution
                                                                                                                                        • Figure 191: Portugal: Estimated distribution of spending on electrical/electronic goods, 2012
                                                                                                                                      • Sector size and forecast
                                                                                                                                        • Figure 192: Portugal: Estimated electrical goods specialists’ sales (excl. VAT), 2008-12
                                                                                                                                        • Figure 193: Portugal: Retail sales (excl. VAT), 2008-12
                                                                                                                                        • Figure 194: Portugal: Retail sales forecasts (excl. VAT), 2013-18
                                                                                                                                      • The retailers: financials and outlets
                                                                                                                                        • Figure 195: Portugal: Leading electrical goods specialists’ net revenues, 2010-12
                                                                                                                                        • Figure 196: Portugal: Leading electrical goods specialists’ outlet numbers, 2010-12
                                                                                                                                        • Figure 197: Portugal: Leading electrical goods specialists’ annual sales per outlet, 2010-12
                                                                                                                                      • The retailers: market shares
                                                                                                                                        • Figure 198: Leading electrical goods specialists’ shares of consumer spending on electricals, 2010-12
                                                                                                                                      • Online
                                                                                                                                        • Figure 199: Portugal: Percentage of all individuals who have purchased electronic goods/computer hardware online in the past 12 months, 2008-11
                                                                                                                                    • Spain

                                                                                                                                      • Executive Summary
                                                                                                                                        • What we think
                                                                                                                                          • Spending, unit sales and inflation
                                                                                                                                            • Key points
                                                                                                                                              • Consumer spending and unit sales
                                                                                                                                                • Figure 200: Households’ consumer spending on electrical goods, 2008-12
                                                                                                                                                • Figure 201: Spain: Unit volume sales by electrical goods category, 2011-13
                                                                                                                                                • Figure 202: Market definitions for unit volume sales data
                                                                                                                                              • Inflation
                                                                                                                                                • Figure 203: Harmonised indices of consumer prices: annual % change, Jan 2011-Dec 2012
                                                                                                                                              • Channels of distribution
                                                                                                                                                  • Figure 204: Spain: Estimated distribution of spending on electrical/electronic goods, 2012
                                                                                                                                                • Sector size and forecast
                                                                                                                                                  • Key points
                                                                                                                                                    • Sector size and forecast
                                                                                                                                                      • Figure 205: Spain: Retail sales, excl. VAT, 2008-12
                                                                                                                                                      • Figure 206: Spain: Household goods retailers sales excl. VAT, 2008-12
                                                                                                                                                      • Figure 207: Household goods retailers sales Excl. VAT, 2013-18
                                                                                                                                                      • Figure 208: Spain: Electrical goods specialists’ sales represented as percentage of consumer spending on electrical goods, 2008-12
                                                                                                                                                    • Enterprise, outlet and employee numbers
                                                                                                                                                      • Figure 209: Spain: Retail enterprise numbers, 2008-10
                                                                                                                                                      • Figure 210: Spain: Retail enterprise numbers, 2004-07
                                                                                                                                                      • Figure 211: Spain: outlet numbers, 2002 and 2007
                                                                                                                                                    • The retailers: financials and outlets
                                                                                                                                                      • Key points
                                                                                                                                                        • Leading retailers
                                                                                                                                                          • Mixed prospects for the chains
                                                                                                                                                            • Consolidation in the voluntary sector
                                                                                                                                                                • Figure 212: Spain: Leading electrical goods specialists’ revenues, 2009-12
                                                                                                                                                                • Figure 213: Spain: Leading electrical goods specialists’ outlet numbers, 2009-12
                                                                                                                                                                • Figure 214: Spain: Leading electrical goods specialists’ annual sales per outlet, 2009-12
                                                                                                                                                              • The retailers: market shares
                                                                                                                                                                • Figure 215: Spain: Leading electricals specialists’ market shares, 2009-12
                                                                                                                                                              • Online
                                                                                                                                                                • Figure 216: Spain: Percentage of individuals who have purchased online in the last 12 months, 2008-12
                                                                                                                                                                • Figure 217: Spain: Percentage of all individuals having purchased electricals online in the past 12 months, selected categories, 2004-11
                                                                                                                                                              • The consumer: where they shop
                                                                                                                                                                • Key points
                                                                                                                                                                  • Where they shop
                                                                                                                                                                    • Media Markt most popular retailer overall
                                                                                                                                                                      • Figure 218: Spain: Where they bought electrical goods in the last 12 months, online or in-store, January 2013
                                                                                                                                                                    • Online versus in-store
                                                                                                                                                                      • Figure 219: Spain: Where they bought electrical goods in last 12 months, online versus in-store, January 2013
                                                                                                                                                                      • Figure 220: Spain: Where they bought electrical goods, by age and socio-economic group, January 2013
                                                                                                                                                                  • Sweden

                                                                                                                                                                    • Spending and inflation
                                                                                                                                                                      • Figure 221: Sweden: Households consumption expenditure, incl. sales tax, 2008-12
                                                                                                                                                                      • Figure 222: Sweden: Harmonised indices of consumer prices: Annual % change, 2007-12
                                                                                                                                                                      • Figure 223: Sweden: Harmonised indices of consumer prices: Annual % change, Jan 2011 –Dec 2012
                                                                                                                                                                    • Channels of distribution
                                                                                                                                                                      • Sector size and forecast
                                                                                                                                                                        • Figure 224: Sweden: Retail sales, excl. VAT, 2008-12
                                                                                                                                                                        • Figure 225: Sweden: Retail sales forecasts, excl. VAT, 2013-18
                                                                                                                                                                      • The retailers: financials and outlets
                                                                                                                                                                          • Figure 226: Sweden: Leading electricals retailers, by sales, 2010-12
                                                                                                                                                                          • Figure 227: Sweden: Leading electricals retailers, by outlet numbers, 2010-12
                                                                                                                                                                          • Figure 228: Sweden: Leading electricals retailers, sales per outlet, 2010-12
                                                                                                                                                                        • The retailers: market shares
                                                                                                                                                                          • Figure 229: Sweden: Leading electricals retailers, Market shares, 2010-12
                                                                                                                                                                        • Online
                                                                                                                                                                          • Figure 230: Sweden: Percentage of all individuals having purchased electricals online in the past 12 months, selected categories, 2006-11
                                                                                                                                                                      • Switzerland

                                                                                                                                                                        • Spending and inflation
                                                                                                                                                                          • Figure 231: Switzerland: Households consumption expenditure, incl. sales tax, 2008-12
                                                                                                                                                                          • Figure 232: Switzerland: Harmonised indices of consumer prices: Annual % change, Jan 2011-Dec 2012
                                                                                                                                                                        • Sector size and forecast
                                                                                                                                                                          • Figure 233: Switzerland: Retail sales, 2008-12
                                                                                                                                                                          • Figure 234: Switzerland: Retail sales forecasts, 2013-18
                                                                                                                                                                        • The retailers: financials and outlets
                                                                                                                                                                          • Figure 235: Switzerland: Leading electricals retailers, by sales (excl vat), 2010-12
                                                                                                                                                                          • Figure 236: Switzerland: Leading electricals retailers, outlet numbers, 2010-12
                                                                                                                                                                          • Figure 237: Switzerland: Leading electricals retailers, sales per outlet, 2010-12
                                                                                                                                                                        • The retailers: market shares
                                                                                                                                                                          • Figure 238: Switzerland: Leading electricals retailers, Market shares, 2010-12
                                                                                                                                                                      • UK

                                                                                                                                                                        • Introduction
                                                                                                                                                                          • Changes to the UK report
                                                                                                                                                                            • Definitions
                                                                                                                                                                              • Financial definitions
                                                                                                                                                                                • VAT
                                                                                                                                                                                  • Sales per store, sales per sq m
                                                                                                                                                                                    • Abbreviations
                                                                                                                                                                                      • Executive summary
                                                                                                                                                                                        • The market
                                                                                                                                                                                          • Figure 239: Consumer spending on all electrical goods (incl. VAT), 2007-17
                                                                                                                                                                                        • Online
                                                                                                                                                                                          • Figure 240: Estimated annual sales of electrical goods online (incl. VAT), 2008-14
                                                                                                                                                                                        • Channels of distribution
                                                                                                                                                                                          • Figure 241: Estimated distribution of consumer spending on electrical/electronic goods by channels/retailers, 2012
                                                                                                                                                                                        • Companies, brands and innovation
                                                                                                                                                                                          • Market shares
                                                                                                                                                                                            • Figure 242: Leading electricals retailers’ shares of consumer spending on all electrical/electronic goods, 2011 and 2012
                                                                                                                                                                                          • Space allocation
                                                                                                                                                                                            • Figure 243: Leading electricals retailers: Summary space allocation, January 2013
                                                                                                                                                                                          • The consumer
                                                                                                                                                                                            • What they buy
                                                                                                                                                                                              • Figure 244: UK: What electrical products they have bought in-store and online in last three years, November 2012
                                                                                                                                                                                            • Where they shop
                                                                                                                                                                                              • Figure 245: UK: Where they bought electrical goods, November 2012
                                                                                                                                                                                            • The shopper journey: large electrical goods
                                                                                                                                                                                              • Figure 246: UK: How they shop for large electrical goods, November 2012
                                                                                                                                                                                            • The shopper journey: small electrical goods
                                                                                                                                                                                              • Figure 247: UK: How they shop for small electrical goods, November 2012
                                                                                                                                                                                            • Attitudes to shopping for electrical goods
                                                                                                                                                                                              • Figure 248: UK: Consumer attitudes towards shopping for electrical goods, November 2012
                                                                                                                                                                                            • Attitudes to shopping via smartphones
                                                                                                                                                                                              • Figure 249: UK: Attitudes towards smartphone usage when buying electrical goods, November 2012
                                                                                                                                                                                            • What we think
                                                                                                                                                                                              • Issues in the market
                                                                                                                                                                                                • How can multichannel retailers build value in the sector?
                                                                                                                                                                                                  • What will the future of electrical goods retailing look like?
                                                                                                                                                                                                    • When can we expect a robust recovery in demand?
                                                                                                                                                                                                      • Is Apple an example of the retailer of the future?
                                                                                                                                                                                                        • How are consumers mixing online and offline shopping?
                                                                                                                                                                                                          • Trend application
                                                                                                                                                                                                            • Trend: FSTR HYPR
                                                                                                                                                                                                              • Trend: Prove it
                                                                                                                                                                                                                • 2015 trend: Brand Intervention
                                                                                                                                                                                                                  • The market environment
                                                                                                                                                                                                                    • Key points
                                                                                                                                                                                                                      • Demography
                                                                                                                                                                                                                        • Figure 250: UK: Population projections by age, 2010-25
                                                                                                                                                                                                                        • Figure 251: Ethnic composition of England and Wales, 2011
                                                                                                                                                                                                                      • Economy
                                                                                                                                                                                                                        • Figure 252: Gross domestic product: Real-terms growth, Q1 2010-Q4 2012
                                                                                                                                                                                                                      • Consumer confidence
                                                                                                                                                                                                                        • Figure 253: Consumer confidence levels, Feb 2012-Jan 2013
                                                                                                                                                                                                                        • Figure 254: UK: Mintel tracker survey trends in consumer sentiment for the coming year, February 2012-January 2013
                                                                                                                                                                                                                        • Figure 255: UK: Trends in activities done and considering to do, June 2012-January 2013
                                                                                                                                                                                                                      • Inflation
                                                                                                                                                                                                                        • Figure 256: Harmonised indices of consumer prices: annual % change, selected categories, Jan 2011-Dec 2012
                                                                                                                                                                                                                        • Figure 257: Annual % change in harmonised indices of consumer prices versus annual % change in average weekly earnings, Jan 2011-Nov 2012
                                                                                                                                                                                                                      • Market size, forecast and segmentation
                                                                                                                                                                                                                        • Key points
                                                                                                                                                                                                                          • Technical notes
                                                                                                                                                                                                                            • Total spending on electrical goods
                                                                                                                                                                                                                              • Figure 258: Consumer spending on all electrical goods (incl. VAT), 2007-17
                                                                                                                                                                                                                              • Figure 259: Consumer spending on all electrical goods in current prices and constant prices (incl. VAT), 2007-17
                                                                                                                                                                                                                            • Segment forecasts
                                                                                                                                                                                                                              • Figure 260: Consumer spending on computing and telecoms equipment (incl. VAT), 2007-17
                                                                                                                                                                                                                              • Figure 261: Consumer spending on household appliances (incl. VAT), 2007-17
                                                                                                                                                                                                                              • Figure 262: Consumer spending on audio-visual and photographic products, 2007-17
                                                                                                                                                                                                                            • Unit volume sales
                                                                                                                                                                                                                              • Figure 263: Unit volume sales by electrical goods category, 2011-13
                                                                                                                                                                                                                              • Figure 264: Market definitions for unit volume sales data
                                                                                                                                                                                                                            • The Mintel forecast
                                                                                                                                                                                                                              • Retail sector size
                                                                                                                                                                                                                                • Key points
                                                                                                                                                                                                                                  • Specialists seeing share of retail sales decline
                                                                                                                                                                                                                                    • Figure 265: UK: Retail sales (incl. VAT), 2007-12
                                                                                                                                                                                                                                    • Figure 266: UK: Retail sales forecasts (incl. VAT), 2013-18
                                                                                                                                                                                                                                  • Enterprises, outlets and employment
                                                                                                                                                                                                                                    • Figure 267: Number of retail enterprises, 2008-12
                                                                                                                                                                                                                                    • Figure 268: Number of retail outlets, 2008-12
                                                                                                                                                                                                                                    • Figure 269: Number of retail employees in full-time equivalent units, 2008-12
                                                                                                                                                                                                                                  • Strengths and weaknesses
                                                                                                                                                                                                                                    • Strengths
                                                                                                                                                                                                                                      • Weaknesses
                                                                                                                                                                                                                                        • The consumer – customer profile comparisons
                                                                                                                                                                                                                                          • Age
                                                                                                                                                                                                                                            • Figure 270: Age profile of main customers of leading electricals retailers, November 2012
                                                                                                                                                                                                                                          • Socio-economic group
                                                                                                                                                                                                                                            • Figure 271: Socio economic group: profile of main customers of leading electricals retailers, November 2012
                                                                                                                                                                                                                                          • Regional
                                                                                                                                                                                                                                            • Figure 272: Regional profile of main customers of leading electricals retailers, November 2012
                                                                                                                                                                                                                                          • Financial situation
                                                                                                                                                                                                                                            • Figure 273: Financial situation profile of main customers of leading electricals retailers, November 2012
                                                                                                                                                                                                                                          • The consumer – what they buy
                                                                                                                                                                                                                                            • Key points
                                                                                                                                                                                                                                              • What we asked
                                                                                                                                                                                                                                                • What they buy
                                                                                                                                                                                                                                                  • Mobile phones are the most popular purchase
                                                                                                                                                                                                                                                    • Figure 274: UK: what electrical products they have bought in-store and online in last three years, November 2012
                                                                                                                                                                                                                                                  • Tablets potential
                                                                                                                                                                                                                                                    • Hi-fi and home audio struggles
                                                                                                                                                                                                                                                      • Small and large home appliances
                                                                                                                                                                                                                                                        • What they buy – offline/online split
                                                                                                                                                                                                                                                          • Figure 275: UK: what electrical products they have bought in last three years split by offline/online, November 2012
                                                                                                                                                                                                                                                        • Who buys what
                                                                                                                                                                                                                                                          • The affluent more likely to buy tablets
                                                                                                                                                                                                                                                            • Figure 276: What consumer electronics products they bought in last three years, by age and affluence, November 2012
                                                                                                                                                                                                                                                            • Figure 277: What consumer electronics products they bought in last three years, by age and affluence, November 2012
                                                                                                                                                                                                                                                          • Small kitchen appliances – where next?
                                                                                                                                                                                                                                                            • Figure 278: what household appliances they bought in last three years, by age and socio-economic group November 2012
                                                                                                                                                                                                                                                          • The consumer – where they shop
                                                                                                                                                                                                                                                            • Key points
                                                                                                                                                                                                                                                              • What we asked
                                                                                                                                                                                                                                                                • Where consumers buy
                                                                                                                                                                                                                                                                  • Figure 279: UK: Where they bought electrical products, November 2012
                                                                                                                                                                                                                                                                • Trend data
                                                                                                                                                                                                                                                                  • Figure 280: Where they bought electrical products, April 2012 and November 2012
                                                                                                                                                                                                                                                                • What they think of electrical specialists
                                                                                                                                                                                                                                                                  • Where they buy – offline/online split
                                                                                                                                                                                                                                                                    • Figure 281: UK: Where they bought electrical products, in-store or online, November 2012
                                                                                                                                                                                                                                                                  • What they think about shopping online
                                                                                                                                                                                                                                                                    • Who shops where
                                                                                                                                                                                                                                                                      • Figure 282: Where they bought electrical goods, by age and affluence, November 2012
                                                                                                                                                                                                                                                                    • The consumer – how they shop for small electrical goods
                                                                                                                                                                                                                                                                      • Key points
                                                                                                                                                                                                                                                                        • What we asked
                                                                                                                                                                                                                                                                          • The customer journey
                                                                                                                                                                                                                                                                            • Figure 283: UK: How they shop for small electrical appliances, November 2012
                                                                                                                                                                                                                                                                          • Shopping any electronic products
                                                                                                                                                                                                                                                                              • Figure 284: UK: How they shop for large and small electronic products, November 2012
                                                                                                                                                                                                                                                                            • Shopping any household appliances
                                                                                                                                                                                                                                                                                • Figure 285: UK: How they shop for large and small electronic products, November 2012
                                                                                                                                                                                                                                                                              • Who does what
                                                                                                                                                                                                                                                                                • Figure 286: How they shop for small electronic gadgets, by age and affluence, November 2012
                                                                                                                                                                                                                                                                              • How they shop by where they shop
                                                                                                                                                                                                                                                                                • Figure 287: How they shop for small electronic gadgets, by where they shop for any electrical goods, November 2012
                                                                                                                                                                                                                                                                                • Figure 288: How they shop for small household appliances, by where they shop for any electrical goods, November 2012
                                                                                                                                                                                                                                                                              • The consumer – how they shop for large electrical goods
                                                                                                                                                                                                                                                                                • Key points
                                                                                                                                                                                                                                                                                  • What we asked
                                                                                                                                                                                                                                                                                    • The customer journey
                                                                                                                                                                                                                                                                                        • Figure 289: UK: How they shop for large electrical appliances, November 2012
                                                                                                                                                                                                                                                                                      • Price matters
                                                                                                                                                                                                                                                                                        • Who does what
                                                                                                                                                                                                                                                                                            • Figure 290: How they shop for large household appliances, by age and affluence, November 2012
                                                                                                                                                                                                                                                                                          • Regional differences
                                                                                                                                                                                                                                                                                            • Figure 291: UK: How they shop for large household appliances, by region, November 2012
                                                                                                                                                                                                                                                                                          • How they shop by where they shop
                                                                                                                                                                                                                                                                                              • Figure 292: How they shop for large electronic products, by where they shop for any electrical goods, November 2012
                                                                                                                                                                                                                                                                                              • Figure 293: How they shop for large household appliances, by where they shop for any electrical goods, November 2012
                                                                                                                                                                                                                                                                                            • The consumer – attitudes towards shopping for electrical goods
                                                                                                                                                                                                                                                                                              • Key points
                                                                                                                                                                                                                                                                                                • What we asked
                                                                                                                                                                                                                                                                                                  • What consumers thought
                                                                                                                                                                                                                                                                                                    • Good after-sales service matters
                                                                                                                                                                                                                                                                                                      • Mixed views on extended warranties
                                                                                                                                                                                                                                                                                                        • Figure 294: UK: Consumer attitudes towards shopping for electrical goods, November 2012
                                                                                                                                                                                                                                                                                                      • Out to sell not to help
                                                                                                                                                                                                                                                                                                        • Image problem
                                                                                                                                                                                                                                                                                                          • Who thinks what
                                                                                                                                                                                                                                                                                                            • Figure 295: UK: Agreements* with attitude statements by age, November 2012
                                                                                                                                                                                                                                                                                                          • What consumers think about smartphone usage
                                                                                                                                                                                                                                                                                                            • Figure 296: UK: Attitudes towards smartphone usage when buying electrical goods, November 2012
                                                                                                                                                                                                                                                                                                            • Figure 297: UK: agreement with statements about smartphone usage, by selected user groups, November 2012
                                                                                                                                                                                                                                                                                                          • The consumer – target groups
                                                                                                                                                                                                                                                                                                            • Key points
                                                                                                                                                                                                                                                                                                              • Four target groups
                                                                                                                                                                                                                                                                                                                • Figure 298: Target groups, November 2012
                                                                                                                                                                                                                                                                                                              • Digital Fans (28%)
                                                                                                                                                                                                                                                                                                                • Assurance Seekers (26%)
                                                                                                                                                                                                                                                                                                                  • Price Prioritisers (25%)
                                                                                                                                                                                                                                                                                                                    • Sceptics (20%)
                                                                                                                                                                                                                                                                                                                      • Who’s innovating
                                                                                                                                                                                                                                                                                                                        • Key points
                                                                                                                                                                                                                                                                                                                          • Ground-breaking online electrical products delivery service
                                                                                                                                                                                                                                                                                                                            • GameStop opens holiday shops for festive period
                                                                                                                                                                                                                                                                                                                              • GameStop Kids
                                                                                                                                                                                                                                                                                                                                • Affordable enhanced warranty protection for electrical products
                                                                                                                                                                                                                                                                                                                                  • Microsoft’s Toronto store offers a real sense of interactivity
                                                                                                                                                                                                                                                                                                                                    • Restaurants in electrical appliances stores
                                                                                                                                                                                                                                                                                                                                      • Experimental photo shops
                                                                                                                                                                                                                                                                                                                                        • New in-store shopping experience unveiled by Best Buy
                                                                                                                                                                                                                                                                                                                                          • Bringing the online in-store
                                                                                                                                                                                                                                                                                                                                            • On-board gadget train trolley
                                                                                                                                                                                                                                                                                                                                              • Maplin’s social store makes buying online easy
                                                                                                                                                                                                                                                                                                                                                • Google plans to develop its own standalone outlets
                                                                                                                                                                                                                                                                                                                                                  • Channels of distribution
                                                                                                                                                                                                                                                                                                                                                    • Key points
                                                                                                                                                                                                                                                                                                                                                      • In brief
                                                                                                                                                                                                                                                                                                                                                        • Figure 299: Estimated distribution of consumer spending on electrical/electronic goods by channels/retailers, 2012
                                                                                                                                                                                                                                                                                                                                                      • In detail
                                                                                                                                                                                                                                                                                                                                                        • Figure 300: Estimated distribution of consumer spending on electrical/electronic goods, by channels/retailers, 2011 and 2012
                                                                                                                                                                                                                                                                                                                                                        • Figure 301: Estimated distribution of consumer spending on electrical/electronic by channels/retailers, in absolute values (excl. VAT), 2011 and 2012
                                                                                                                                                                                                                                                                                                                                                      • Space allocation summary
                                                                                                                                                                                                                                                                                                                                                        • Key points
                                                                                                                                                                                                                                                                                                                                                            • Figure 302: Leading electricals retailers, summary space allocation, January 2013
                                                                                                                                                                                                                                                                                                                                                            • Figure 303: Leading electricals retailers: Summary space allocation, January 2013
                                                                                                                                                                                                                                                                                                                                                          • Retail product mix
                                                                                                                                                                                                                                                                                                                                                              • Figure 304: Leading electricals retailers: Estimated sales mix, 2011/12
                                                                                                                                                                                                                                                                                                                                                              • Figure 305: Leading electricals retailers: Estimated sales densities by product, 2011/12
                                                                                                                                                                                                                                                                                                                                                            • Market shares
                                                                                                                                                                                                                                                                                                                                                              • Figure 306: Leading electricals retailers: Estimates market share in key categories, 2011/12
                                                                                                                                                                                                                                                                                                                                                            • The specialist retailers – financials and outlets
                                                                                                                                                                                                                                                                                                                                                              • Key points
                                                                                                                                                                                                                                                                                                                                                                • Retail failures
                                                                                                                                                                                                                                                                                                                                                                    • Figure 307: UK: Major failures or market exits in electrical goods and entertainment goods retailing, 2009-11
                                                                                                                                                                                                                                                                                                                                                                  • Leading specialists by revenues
                                                                                                                                                                                                                                                                                                                                                                    • Dynamic sector
                                                                                                                                                                                                                                                                                                                                                                      • Smaller players
                                                                                                                                                                                                                                                                                                                                                                        • 2012 results
                                                                                                                                                                                                                                                                                                                                                                          • Figure 308: Leading electrical goods specialists: revenues, 2007-12
                                                                                                                                                                                                                                                                                                                                                                          • Figure 309: Leading electrical goods specialists: Compound annual growth rates in revenues, 2007-11
                                                                                                                                                                                                                                                                                                                                                                        • Outlet numbers and sales per outlet
                                                                                                                                                                                                                                                                                                                                                                          • Figure 310: Leading electrical goods specialists: Outlet numbers, 2007-11
                                                                                                                                                                                                                                                                                                                                                                          • Figure 311: Leading electrical goods specialists: Average annual sales per outlet, 2007-11
                                                                                                                                                                                                                                                                                                                                                                          • Figure 312: Leading electrical goods specialists: compound annual growth rates in average annual sales per outlet, 2007-11
                                                                                                                                                                                                                                                                                                                                                                        • Sales area and sales densities
                                                                                                                                                                                                                                                                                                                                                                          • Figure 313: Dixons Retail and Comet: Total sales area and average store size, 2007-11
                                                                                                                                                                                                                                                                                                                                                                          • Figure 314: Dixons Retail and Comet: Average annual sales per sq m, 2007-11
                                                                                                                                                                                                                                                                                                                                                                        • Operating profits and margins
                                                                                                                                                                                                                                                                                                                                                                          • Figure 315: Leading electrical goods specialists: operating profits, 2007-11
                                                                                                                                                                                                                                                                                                                                                                          • Figure 316: Leading electrical goods specialists: operating margins, 2007-11
                                                                                                                                                                                                                                                                                                                                                                        • The non-specialist retailers – financials and profiles
                                                                                                                                                                                                                                                                                                                                                                          • Key points
                                                                                                                                                                                                                                                                                                                                                                            • Financials
                                                                                                                                                                                                                                                                                                                                                                              • Figure 317: Leading non-specialist retailers’ estimated sales of electrical/electronic goods (excl. VAT), 2011 and 2012
                                                                                                                                                                                                                                                                                                                                                                            • Argos: set for stability
                                                                                                                                                                                                                                                                                                                                                                              • Amazon: Unstoppable?
                                                                                                                                                                                                                                                                                                                                                                                • John Lewis: sales top £1 billion
                                                                                                                                                                                                                                                                                                                                                                                  • Tesco: needs attention
                                                                                                                                                                                                                                                                                                                                                                                    • Market shares
                                                                                                                                                                                                                                                                                                                                                                                      • Key points
                                                                                                                                                                                                                                                                                                                                                                                        • Summary: leading retailers’ shares
                                                                                                                                                                                                                                                                                                                                                                                            • Figure 318: Leading electricals retailers’ shares of consumer spending on all electrical/electronic goods, 2011 and 2012
                                                                                                                                                                                                                                                                                                                                                                                          • In detail: five years of shares
                                                                                                                                                                                                                                                                                                                                                                                            • Figure 319: Major electricals retailers’ shares of consumer spending on all electrical/electronic goods, 2008-12
                                                                                                                                                                                                                                                                                                                                                                                          • Online and social media
                                                                                                                                                                                                                                                                                                                                                                                            • Key points
                                                                                                                                                                                                                                                                                                                                                                                              • Online market size
                                                                                                                                                                                                                                                                                                                                                                                                • Figure 320: Estimated annual sales of electrical goods online (incl. VAT), 2008-14
                                                                                                                                                                                                                                                                                                                                                                                                • Figure 321: Estimated distribution of sales of electrical goods online, 2012
                                                                                                                                                                                                                                                                                                                                                                                              • Leading online retailers
                                                                                                                                                                                                                                                                                                                                                                                                • Figure 322: Leading retailers’ estimated electricals/electronics sales online (excl. VAT), 2011 and 2012
                                                                                                                                                                                                                                                                                                                                                                                              • What are consumers buying online?
                                                                                                                                                                                                                                                                                                                                                                                                • Figure 323: Electrical goods purchased online in the last three years, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                • Figure 324: Balance of respondents purchasing in-store and online, by category, November 2012
                                                                                                                                                                                                                                                                                                                                                                                              • Where are consumers shopping online?
                                                                                                                                                                                                                                                                                                                                                                                                • Figure 325: Retailers used for electrical goods purchases online in the last three years, November 2012
                                                                                                                                                                                                                                                                                                                                                                                              • Profiling retailers’ online shoppers
                                                                                                                                                                                                                                                                                                                                                                                                • Figure 326: Where they buy electrical goods in the last three years, by gender, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                • Figure 327: Where they buy electrical goods in the last three years, by age group, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                • Figure 328: Where they buy electrical goods in the last three years, by socio-economic group, November 2012
                                                                                                                                                                                                                                                                                                                                                                                              • Shopping by device
                                                                                                                                                                                                                                                                                                                                                                                                • Figure 329: Online activities done in the last three months, September 2012
                                                                                                                                                                                                                                                                                                                                                                                              • Shopping for electronics online in context
                                                                                                                                                                                                                                                                                                                                                                                                • Figure 330: What has been bought online in the last 12 months, May 2012
                                                                                                                                                                                                                                                                                                                                                                                              • Social media presence
                                                                                                                                                                                                                                                                                                                                                                                                • Figure 331: Social media follower numbers, January 2013
                                                                                                                                                                                                                                                                                                                                                                                              • Advertising and promotion
                                                                                                                                                                                                                                                                                                                                                                                                • Key points
                                                                                                                                                                                                                                                                                                                                                                                                  • Leading advertisers
                                                                                                                                                                                                                                                                                                                                                                                                      • Figure 332: Leading electrical retailers’ advertising spend, 2008-12
                                                                                                                                                                                                                                                                                                                                                                                                    • Spending relative to turnover
                                                                                                                                                                                                                                                                                                                                                                                                      • Figure 333: Leading electrical specialists’ advertising spend as % of sales, 2008-11
                                                                                                                                                                                                                                                                                                                                                                                                    • Spending by media
                                                                                                                                                                                                                                                                                                                                                                                                      • Figure 334: Leading electrical retailers’ advertising spend, by media type, 2012
                                                                                                                                                                                                                                                                                                                                                                                                    • What we saw in 2012
                                                                                                                                                                                                                                                                                                                                                                                                      • Seasonal marketing blitz
                                                                                                                                                                                                                                                                                                                                                                                                        • More service and advice-centric campaigns
                                                                                                                                                                                                                                                                                                                                                                                                          • One-off event campaigns
                                                                                                                                                                                                                                                                                                                                                                                                            • Price match push
                                                                                                                                                                                                                                                                                                                                                                                                              • Brand Research
                                                                                                                                                                                                                                                                                                                                                                                                                • Brand map
                                                                                                                                                                                                                                                                                                                                                                                                                    • Figure 335: Attitudes towards and usage of brands in the electrical retail sector, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                  • Correspondence analysis
                                                                                                                                                                                                                                                                                                                                                                                                                    • Brand attitudes
                                                                                                                                                                                                                                                                                                                                                                                                                      • Figure 336: Attitudes by electrical retail brand, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                    • Brand personality
                                                                                                                                                                                                                                                                                                                                                                                                                      • Figure 337: Electrical retail brand personality – macro image, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                      • Figure 338: Electrical retail brand personality – micro image, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                    • Brand experience
                                                                                                                                                                                                                                                                                                                                                                                                                      • Figure 339: Electrical retail brand usage, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                      • Figure 340: Satisfaction with various electrical retail brands, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                      • Figure 341: Consideration of electrical retail brands, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                      • Figure 342: Consumer perceptions of current electrical retail brand performance, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                      • Figure 343: Electrical retail brand recommendation – Net Promoter Score, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                    • Brand index
                                                                                                                                                                                                                                                                                                                                                                                                                      • Figure 344: Electrical retail brand index, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                      • Figure 345: Electrical retail brand index vs. recommendation, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                    • Target group analysis
                                                                                                                                                                                                                                                                                                                                                                                                                      • Figure 346: Target groups, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                      • Figure 347: Electrical retail brand usage, by target groups, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                    • Group One – Conformists
                                                                                                                                                                                                                                                                                                                                                                                                                      • Group Two – Simply the Best
                                                                                                                                                                                                                                                                                                                                                                                                                        • Group Three – Shelf Stalkers
                                                                                                                                                                                                                                                                                                                                                                                                                          • Group Four – Habitual Shoppers
                                                                                                                                                                                                                                                                                                                                                                                                                            • Group Five – Individualists
                                                                                                                                                                                                                                                                                                                                                                                                                              • Appendix – brand research
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 348: Brand usage, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 349: Brand commitment, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 350: Brand momentum, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 351: Brand diversity, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 352: Brand satisfaction, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 353: Brand recommendation, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 354: Brand attitude, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 355: Brand image – macro image, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 356: Brand image – micro image, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 357: Profile of target groups, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 358: Psychographic segmentation, by target groups, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 359: Brand usage, by target groups, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                              • Brand index
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 360: Brand index, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                              • Appendix – the consumer – what they buy
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 361: Most popular electrical goods purchased, instore and online, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 362: Next most popular electrical goods purchased, instore and online, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 363: Other electrical goods purchased, instore and online, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 364: Most popular electrical goods purchased, instore, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 365: Next most popular electrical goods purchased, instore, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 366: Other electrical goods purchased, instore, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 367: Most popular electrical goods purchased, online, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 368: Next most popular electrical goods purchased, online, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 369: Other electrical goods purchased, online, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                              • Appendix – the consumer – where they shop
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 370: Most popular retailers used for electrical goods purchases, in store and online, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 371: Next most popular retailers used for electrical goods purchases, in store and online, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 372: Other retailers used for electrical goods purchases, in store and online, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 373: Most popular retailers used for electrical goods purchases, in store, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 374: Next most popular retailers used for electrical goods purchases, in store, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 375: Other retailers used for electrical goods purchases, in store, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 376: Most popular retailers used for electrical goods purchases, online, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 377: Next most popular retailers used for electrical goods purchases, online, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                              • Appendix – the consumer – how they shop for large electrical goods
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 378: Most popular consumer journey for large household appliance, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 379: Next most popular consumer journey for large household appliance, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 380: Most popular consumer journey for large electronic product, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 381: Next most popular consumer journey for large electronic product, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                              • Appendix – the consumer – how they shop for small electrical goods
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 382: Most popular consumer journey for small electronic product or gadget, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 383: Next most popular consumer journey for small electronic product or gadget, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 384: Most popular consumer journey for small household appliance, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 385: Next most popular consumer journey for small household appliance, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                              • Appendix – the consumer – attitudes towards shopping for electrical goods
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 386: Agreement with the statements ‘I would be happy to buy electrical goods online using my smartphone’ and ‘When looking in-store for electrical goods, I like to compare prices online using my smartphone’, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 387: Agreement with the statements ‘It is important for retailers to offer a good after-sales service, such as a smooth repair or return service for goods within warranty’ and ‘Extended warranties are not good value for money’, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 388: Agreement with the statements ‘I think in-store assistants are just interested in selling a product, rather than helping the customer’ and ‘It is worth paying a little bit more to buy from a retailer you trust’, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 389: Agreement with the statements ‘I do not believe electrical goods retailers’ sale offers or special deals are always genuine discounts’ and ‘I value advice from in-store assistants’, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 390: Agreement with the statements ‘I appreciate the peace-of-mind that extended warranties offer’ and ‘I would like to be able to buy electrical products on retailers’ Facebook pages’, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                              • Appendix – the consumer – target groups
                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 391: Target groups, by demographics, November 2012
                                                                                                                                                                                                                                                                                                                                                                                                                            • Apple Retail UK

                                                                                                                                                                                                                                                                                                                                                                                                                                • What we think
                                                                                                                                                                                                                                                                                                                                                                                                                                  • Growth levelling off?
                                                                                                                                                                                                                                                                                                                                                                                                                                    • Trouble at the top
                                                                                                                                                                                                                                                                                                                                                                                                                                      • Stores integral to brand equity
                                                                                                                                                                                                                                                                                                                                                                                                                                        • Company background
                                                                                                                                                                                                                                                                                                                                                                                                                                          • Company performance
                                                                                                                                                                                                                                                                                                                                                                                                                                            • UK sales
                                                                                                                                                                                                                                                                                                                                                                                                                                              • Figure 392: Apple Retail UK: Group financial performance, 2006/07-2011/12
                                                                                                                                                                                                                                                                                                                                                                                                                                              • Figure 393: Apple Retail UK: Outlet data, 2006/07-2011/12
                                                                                                                                                                                                                                                                                                                                                                                                                                              • Figure 394: Apple Retail: European stores, 2012 and 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                            • Retail offering
                                                                                                                                                                                                                                                                                                                                                                                                                                            • BAS Group

                                                                                                                                                                                                                                                                                                                                                                                                                                                • What we think
                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Positioning itself for growth
                                                                                                                                                                                                                                                                                                                                                                                                                                                    • New store concepts to underpin the multi-channel offer
                                                                                                                                                                                                                                                                                                                                                                                                                                                      • Company background
                                                                                                                                                                                                                                                                                                                                                                                                                                                        • Company performance
                                                                                                                                                                                                                                                                                                                                                                                                                                                          • Figure 395: BAS Group: Estimated group sales performance, 2010-12
                                                                                                                                                                                                                                                                                                                                                                                                                                                          • Figure 396: BAS Group: Outlet data, 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                                        • Retail offering
                                                                                                                                                                                                                                                                                                                                                                                                                                                        • Boulanger (group)

                                                                                                                                                                                                                                                                                                                                                                                                                                                            • What we think
                                                                                                                                                                                                                                                                                                                                                                                                                                                              • Pushing through growth to improve economies of scale
                                                                                                                                                                                                                                                                                                                                                                                                                                                                • Differentiating through a focus on services
                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Company background
                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • Company performance
                                                                                                                                                                                                                                                                                                                                                                                                                                                                      • Figure 397: Boulanger (group): Group financial performance, 2008-12 (e)
                                                                                                                                                                                                                                                                                                                                                                                                                                                                      • Figure 398: HTM Group/Boulanger: Outlet data, 2008-12
                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • Retail offering
                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • Conrad

                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • What we think
                                                                                                                                                                                                                                                                                                                                                                                                                                                                          • Strengthen the multi-channel offer
                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • Facing intensifying competition from pureplay specialists
                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • Company background
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • Company performance
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 399: Conrad: Estimated group sales performance, 2008-12
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 400: Conrad: Outlet data, 2008-2012
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • Retail offering
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • Darty plc

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • What we think
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      • Slimming down – and more to come?
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • France is the focus
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          • Company background
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • Company performance
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • Figure 401: Darty plc: Estimated contribution to segment revenues by country, 2011/12
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • Figure 402: Darty plc: Group financial performance, 2007/8-2012/13
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • Figure 403: Darty plc: Outlet data, 2008-12
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • Retail offering
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • Dixons Retail

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • What we think
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Management
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • Online
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      • Competition
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • Marketing/service
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          • Company background
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • Company performance
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 404: Dixons Retail Plc: Group financial performance, 2007/08-2011/12
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 405: Dixons Retail Plc: Outlet data, 2008-12
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • Retail offering
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • E-Square

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • What we think
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • Company background
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • Figure 406: E-Square: Members and websites by country of operation, 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      • Online
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • E-Square
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          • Figure 407: E-Square: Affiliated online stores, 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • EP
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          • History
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • EP
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • EDA
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • E-Square
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Company performance
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • Figure 408: E-Square: Estimated retail sales and approximate store numbers by country, 2011
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • EP
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • Figure 409: ElectronicPartner: Group financial performance, 2007-11
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • Figure 410: ElectronicPartner: Membership data, 2007-11
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • Figure 411: ElectronicPartner: Estimates of Affiliated branded stores and membership, by country, 2011
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Spain
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • France
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      • Italy
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • Germany
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          • Ukraine
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • UK
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • Portugal
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • Greece
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Finland
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • Sweden
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      • Denmark
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • Retail offering
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          • EP
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • MEDIMAX
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • Euronics International

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • What we think
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Company background
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • Figure 412: Euronics: Members, countries and trading names, 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Online
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • Company performance
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      • Figure 413: Euronics: International sales, 2001-12
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      • Figure 414: Euronics: Estimated sales ex-warehouse, inc VAT, by country, 2008-12
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      • Figure 415: Euronics: Outlet data, 2008-12
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • Retail offering
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • Expert International (Europe)

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • What we think
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          • Company background
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • Online
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • Figure 416: Expert International, online shopping availability, 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • Company performance
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • Figure 417: Expert: Estimated group retail sales performance, 2009-12
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • Figure 418: Expert: Outlet data, 2009-12
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • Expert Germany
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • Expert Italy
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • Expert Spain
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Expert France
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • Expert Norway (Expert AS)
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      • Expert Greece
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • Retail offering
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • Fnac

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • What we think
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • Worsening conditions for Fnac in Europe
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • Technological change
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Creating destination stores to maintain footfall
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • Demerger
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      • Company background
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • Company performance
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          • Figure 419: Fnac: Group financial performance, 2008-12
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          • Figure 420: Fnac: Sales, by product category, 2011
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          • Figure 421: Fnac: Outlet data, 2008-12*
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • Retail offering
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • Maplin Electronics Ltd

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • What we think
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • Bottom line hit in pursuit of improvement
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • A place for tech-savvy hobbyists
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • In-store Wi-Fi and improved shopping experience
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • Plugging into other opportunities
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      • Company background
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • Company performance
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          • Figure 422: Maplin Electronics Ltd, group financial performance, 2008-12
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          • Figure 423: Maplin Electronics Ltd, outlet data, 2008-12
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • Retail offering
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • Media-Saturn

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • What we think
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • Management
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • Online
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Development
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • Where next?
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      • Company background
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • Ownership
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          • Store manager stakes
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • Company performance
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 424: Media Saturn: Group financial performance, 2007-12
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • Figure 425: Media Saturn: Outlet data, 2007-12
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • Retail offering
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • Appendix: The Consumer – Where They Shop

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 426: Most popular retailers used for electrical goods online and in-store purchases in the last 12 months, by demographics, France, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 427: Next most popular retailers used for electrical goods online and in-store purchases in the last 12 months, by demographics, France, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 428: Other retailers used for electrical goods online and in-store purchases in the last 12 months, by demographics, France, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 429: Most popular retailers used for electrical goods in-store purchases in the last 12 months, by demographics, France, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 430: Next most popular retailers used for electrical goods in-store purchases in the last 12 months, by demographics, France, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 431: Most popular retailers used for electrical goods online purchases in the last 12 months, by demographics, France, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 432: Next most popular retailers used for electrical goods online purchases in the last 12 months, by demographics, France, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 433: Most popular retailers used for electrical goods online and in-store purchases in the last 12 months, by demographics, Germany, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 434: Next most popular retailers used for electrical goods online and in-store purchases in the last 12 months, by demographics, Germany, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 435: Other retailers used for electrical goods online and in-store purchases in the last 12 months, by demographics, Germany, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 436: Most popular retailers used for electrical goods in-store purchases in the last 12 months, by demographics, Germany, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 437: Next most popular retailers used for electrical goods in-store purchases in the last 12 months, by demographics, Germany, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 438: Other retailers used for electrical goods in-store purchases in the last 12 months, by demographics, Germany, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 439: Retailers used for electrical goods online purchases in the last 12 months, by demographics, Germany, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 440: Most popular retailers used for electrical goods online and in-store purchases in the last 12 months, by demographics, Italy, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 441: Next most popular retailers used for electrical goods online and in-store purchases in the last 12 months, by demographics, Italy, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 442: Other retailers used for electrical goods online and in-store purchases in the last 12 months, by demographics, Italy, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 443: Most popular retailers used for electrical goods in-store purchases in the last 12 months, by demographics, Italy, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 444: Next most popular retailers used for electrical goods in-store purchases in the last 12 months, by demographics, Italy, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 445: Other retailers used for electrical goods in-store purchases in the last 12 months, by demographics, Italy, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 446: Most popular retailers used for electrical goods online purchases in the last 12 months, by demographics, Italy, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 447: Next most popular retailers used for electrical goods online purchases in the last 12 months, by demographics, Italy, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 448: Most popular retailers used for electrical goods online and in-store purchases in the last 12 months, by demographics, Spain, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 449: Next most popular retailers used for electrical goods online and in-store purchases in the last 12 months, by demographics, Spain, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 450: Other retailers used for electrical goods online and in-store purchases in the last 12 months, by demographics, Spain, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 451: Most popular retailers used for electrical goods in-store purchases in the last 12 months, by demographics, Spain, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 452: Next most popular retailers used for electrical goods in-store purchases in the last 12 months, by demographics, Spain, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 453: Most popular retailers used for electrical goods online purchases in the last 12 months, by demographics, Spain, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 454: Next most popular retailers used for electrical goods online purchases in the last 12 months, by demographics, Spain, January 2013
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • Appendix – Broader Market Environment

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • Population
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 455: Europe: Population, by age group, 2005
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 456: Europe: Population, by age group, 2010
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 457: Europe: Population, by age group, 2015
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 458: Europe: Population, by age group, 2020
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • GDP
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 459: Europe: GDP (current prices), 2011
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 460: Europe: GDP growth rates (current prices), 2001-11
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 461: Europe: GDP growth rates (constant prices), 2001-11
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 462: Europe: Year-on-year GDP growth rates (constant prices), Q1 2012-Q3 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • Consumer spending
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 463: Europe: Households’ consumer spending (current prices), 2011
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 464: Europe: Households’ consumer spending growth rates (current prices), 2001-11
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • Consumer prices
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 465: Europe: Harmonised index of consumer prices, 2002-12
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • Unemployment
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 466: Europe: Average rate of unemployment, 2001-11
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 467: Europe: Average rate of unemployment, Q1 2012-Q3 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • Interest rates
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 468: Europe: Interest rates, 2005-Q4 2012
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • Consumer confidence
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Figure 469: Europe: Consumer confidence, Jan-Dec 2012

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Companies Covered

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              To learn more about the companies covered in this report please contact us.

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Electrical Goods Retailing - Europe - February 2013

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              US $3,597.04 (Excl.Tax)