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Footwear Retailing - UK - July 2012

“Mintel estimate that total online sales of shoes reached approximately £660 million incl-VAT in 2011, representing 8.3% of the total footwear market and we expect this spending to more than double by 2016. Multichannel and m-commerce initiatives will drive much of this growth and that will impact the high street with fewer independents able to survive and the weaker chains having to downscale further.”

– Hilary Monk, Senior Retail Analyst

Some questions answered in this report include:

  • Can online grow further and will it damage the high street?
  • Are free delivery and returns sustainable?
  • How can mono-brand retailers fight back against the multi-branded operators?
  • Can retailers capture more sales at full price by adding value?
  • What are the international opportunities for UK footwear specialists?

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Table of contents

  1. Introduction

      • Definitions
        • Abbreviations
        • Executive Summary

            • The market
              • Growth slows in 2011 after a bumper year in 2010
                • Figure 1: Footwear specialists sales*, 2007-17
              • Positive start to 2012
                • Tougher outlook for rest of the year
                  • Market factors
                    • Deflation re-emerges
                      • Long term demographic shifts
                        • Online and multichannel development
                          • Companies, brands and innovation
                            • Market shares
                              • Figure 2: Leading retailers: estimated share of all spending on footwear, 2011
                            • Sector shares
                              • Figure 3: Leading footwear specialists: estimated shares of footwear sector sales, 2010 and 2011
                            • Greater segmentation continues to flush out overcapacity
                              • Innovation – automation, new materials and ethics
                                • Channels of distribution
                                  • Figure 4: Distribution of footwear spending, by retail channel, 2011
                                • The consumer
                                  • ‘Made in Britain’
                                    • Figure 5: Attitudes to footwear shopping, April 2012
                                  • Buying shoes as a treat
                                    • Figure 6: Why they buy footwear, April 2012
                                  • What they want online
                                    • Figure 7: What would encourage them to buy more online, April 2012
                                  • What we think
                                  • Issues in the Market

                                      • Can online grow further and will it damage the high street?
                                        • Are free delivery and returns sustainable?
                                          • How can mono-brand retailers fight back against the multi-branded operators?
                                            • Can retailers capture more sales at full price by adding value?
                                              • What are the international opportunities for UK footwear specialists?
                                              • Future Opportunities

                                                  • Trend: Prepare for the worst
                                                    • Trend: Who needs humans?
                                                      • 2015 Trend: Old gold
                                                      • Economic and Demographic Context

                                                        • Key points
                                                          • Economic prospects
                                                            • The economy
                                                              • Figure 8: UK: Real-terms GDP growth, quarter-on-quarter and year-on-year, Q4 2009-Q1 2012
                                                            • Confidence
                                                              • Figure 9: Consumer confidence, as recorded by GfK NOP and Eurostat, Jun 2011-Apr/May 2012
                                                              • Figure 10: UK: Retail trade confidence, Jun 2011-May 2012
                                                              • Figure 11: Harmonised indices of consumer prices: annual % change, selected categories, Jan 2010-Mar 2012
                                                              • Figure 12: Annual % change in average weekly earnings and annual % change in all-items harmonise indices of consumer prices, Jan 2010-Mar 2012
                                                            • Demographic changes
                                                              • An ageing society
                                                                • Figure 13: Over-65s as a percentage of the total UK population, 2010-30
                                                              • A fattening society
                                                                • Figure 14: England: % of total population classified as overweight or obese, 1993-2010
                                                            • Strengths and Weaknesses

                                                              • Strengths
                                                                • Weaknesses
                                                                • Who’s Innovating

                                                                  • Shoes on tap
                                                                    • Created from scratch
                                                                      • Ugg’s male niche
                                                                        • Department stores competing
                                                                          • Pinterest potential
                                                                            • Virtual trials
                                                                              • Free, free, free
                                                                                • Art meets shoes
                                                                                • Consumer Spending on Footwear

                                                                                  • Key points
                                                                                    • The market size for footwear
                                                                                        • Figure 15: Consumer spending on clothing and footwear at current prices (incl VAT), 2007-11
                                                                                      • Growth slows amid bleak outlook
                                                                                          • Figure 16: Year-on-year growth in consumer spending on clothing and footwear, at current prices, Q1 2010-Q4 2011
                                                                                        • Real-terms growth rates
                                                                                            • Figure 17: Year-on-year real-terms growth in consumer spending on clothing and footwear Q1 2007-Q4 2011
                                                                                        • Sector Size and Forecast

                                                                                          • Key points
                                                                                            • Growth slows in 2011 after a bumper year in 2010
                                                                                              • Deflation re-emerges
                                                                                                • Fashion-led specialists will continued to outperform
                                                                                                  • Mixed prospects for the broad-range mass market players
                                                                                                    • Capitalising on specialisation
                                                                                                      • Figure 18: footwear specialists sales* at current and constant prices, 2007-17
                                                                                                    • Forecast
                                                                                                      • Figure 19: Footwear specialists sales* ,2007-17
                                                                                                    • Positive start to 2012
                                                                                                      • Tougher outlook for rest of the year
                                                                                                        • Forecast methodology
                                                                                                          • Specialists versus non-specialists
                                                                                                            • Figure 20: UK footwear specialists sales relative to all spending on footwear, 2005-12
                                                                                                          • Outlet data
                                                                                                            • Figure 21: UK retail outlets by sector, 2005-09
                                                                                                        • Space Allocation Analysis

                                                                                                              • Figure 22: Footwear retailers: Summary space allocations, June 2012
                                                                                                              • Figure 23: Footwear retailers: Detailed space allocation estimates, June 2012
                                                                                                            • Sales breakdown
                                                                                                              • Methodology
                                                                                                              • Channels of Distribution

                                                                                                                • Key points
                                                                                                                  • Distribution of spending
                                                                                                                      • Figure 24: Distribution of consumer spending on footwear, 2011
                                                                                                                  • Market Shares

                                                                                                                      • Leading retailers of footwear – share of all consumer spending on footwear
                                                                                                                        • Figure 25: Leading retailers estimated share of all footwear spending*, 2011
                                                                                                                      • Leading footwear specialists – share of all sales through footwear specialists sector
                                                                                                                        • Figure 26: Leading footwear specialists, estimated shares of the specialists’ sector (exc vat), 2010 and 2011
                                                                                                                    • Leading Retailers

                                                                                                                      • Key points
                                                                                                                        • The specialists
                                                                                                                          • Clarks’ robust performance
                                                                                                                            • Erosion of the midmarket
                                                                                                                              • Figure 27: Selected footwear specialists: aggregate year-on-year sales growth, by segment, 2009/10 and 2010/11
                                                                                                                            • Focused specialists
                                                                                                                              • Smaller specialists
                                                                                                                                • The fall and rise and fall and rise of Barratts
                                                                                                                                  • Consolidation by Macintosh
                                                                                                                                    • Other failures
                                                                                                                                      • Prospects
                                                                                                                                        • Figure 28: UK: Leading footwear specialists (excl. vat), 2010/11–2011/12
                                                                                                                                      • Non-specialist and non-store retailers
                                                                                                                                        • Figure 29: Estimated footwear sales (excl. VAT) by leading non-specialist retailers, 2011/12
                                                                                                                                      • Profiles: Non-specialist and non-store retailers
                                                                                                                                        • Marks & Spencer
                                                                                                                                            • Figure 30: Marks & Spencer footwear customers: Demographics, April 2012
                                                                                                                                            • Figure 31: Marks & Spencer footwear customers: Location, April 2012
                                                                                                                                          • Next
                                                                                                                                              • Figure 32: Next footwear customers: Demographics, April 2012
                                                                                                                                              • Figure 33: Next footwear customers: Location, April 2012
                                                                                                                                            • Arcadia Group
                                                                                                                                              • New Look
                                                                                                                                                  • Figure 34: New Look footwear customers: Demographics, April 2012
                                                                                                                                                  • Figure 35: New Look footwear customers: Location, April 2012
                                                                                                                                                • Primark
                                                                                                                                                  • Figure 36: Primark footwear customers: Demographics, April 2012
                                                                                                                                                  • Figure 37: Primark footwear customers: Location, April 2012
                                                                                                                                                • Debenhams
                                                                                                                                                  • Sports Direct
                                                                                                                                                    • JD Sports Fashion
                                                                                                                                                      • Other sports goods retailers
                                                                                                                                                        • Online pureplayers
                                                                                                                                                            • Figure 38: Online specialist retailers’ footwear customers: Demographics, April 2012
                                                                                                                                                            • Figure 39: Online specialist retailers’ footwear customers: Location, April 2012
                                                                                                                                                        • Online

                                                                                                                                                          • Key points
                                                                                                                                                            • Leading players
                                                                                                                                                              • Figure 40: Leading retailers: estimated online sales of footwear (excl vat), 2011
                                                                                                                                                            • Online spending set to grow further
                                                                                                                                                              • Devices used to access the internet
                                                                                                                                                                • Figure 41: Devices used to access the internet in the last three months, January 2012
                                                                                                                                                              • Growth in e-readers and tablets
                                                                                                                                                                • Figure 42: Plans for purchase or upgrade of consumer technology products in the next three months, January 2012
                                                                                                                                                              • Footwear retailers – online visitor data
                                                                                                                                                                • Clothing retailers head the rankings
                                                                                                                                                                  • Schuh and Office most popular of footwear specialists
                                                                                                                                                                    • Price-led players cultivating community
                                                                                                                                                                      • Ones to watch
                                                                                                                                                                        • Ethical brands
                                                                                                                                                                          • Figure 43: Websites data of leading retailers of footwear, three month average to April 2012
                                                                                                                                                                      • Advertising and Promotion

                                                                                                                                                                        • Key points
                                                                                                                                                                          • Leading advertisers
                                                                                                                                                                            • Figure 44: Recorded advertising expenditure by leading top 20 footwear retailers and brands, 2007-11
                                                                                                                                                                          • Spending relative to turnover
                                                                                                                                                                            • Figure 45: Selected footwear retailers’ ad spend relative to turnover, 2007-11
                                                                                                                                                                          • TV campaigns displaced by digital
                                                                                                                                                                          • Brand Research

                                                                                                                                                                            • Brand map
                                                                                                                                                                                • Figure 46: Attitudes towards and usage of brands in the footwear retail sector, April 2012
                                                                                                                                                                              • Correspondence analysis
                                                                                                                                                                                • Brand attitudes
                                                                                                                                                                                  • Figure 47: Attitudes by footwear retail brand, April 2012
                                                                                                                                                                                • Brand personality
                                                                                                                                                                                  • Figure 48: Footwear retail brand personality – macro image, April 2012
                                                                                                                                                                                  • Figure 49: Footwear retail brand personality – micro image, April 2012
                                                                                                                                                                                • Brand experience
                                                                                                                                                                                  • Figure 50: Footwear retail brand usage, April 2012
                                                                                                                                                                                  • Figure 51: Satisfaction with various footwear retail brands, April 2012
                                                                                                                                                                                  • Figure 52: Consideration of footwear retail brands, April 2012
                                                                                                                                                                                  • Figure 53: Consumer perceptions of current footwear retail brand performance, April 2012
                                                                                                                                                                                  • Figure 54: Footwear retail brand recommendation – Net Promoter Score, April 2012
                                                                                                                                                                                • Brand index
                                                                                                                                                                                  • Figure 55: Footwear retail brand index, April 2012
                                                                                                                                                                                  • Figure 56: Footwear retail brand index vs. recommendation, April 2012
                                                                                                                                                                                • Target group analysis
                                                                                                                                                                                  • Figure 57: Target groups, April 2012
                                                                                                                                                                                  • Figure 58: Footwear retail brand usage, by target groups, April 2012
                                                                                                                                                                                • Group One – Conformists
                                                                                                                                                                                  • Group Two – Simply the Best
                                                                                                                                                                                    • Group Three – Shelf Stalkers
                                                                                                                                                                                      • Group Four – Habitual Shoppers
                                                                                                                                                                                        • Group Five – Individualists
                                                                                                                                                                                        • The Consumer – How Often They Buy and Why

                                                                                                                                                                                          • Key points
                                                                                                                                                                                            • What we asked
                                                                                                                                                                                              • How often they buy
                                                                                                                                                                                                • Figure 59: How often they buy footwear, April 2012
                                                                                                                                                                                                • Figure 60: How often they buy footwear, by age, April 2012
                                                                                                                                                                                                • Figure 61: How often they buy footwear, by gender, April 2012
                                                                                                                                                                                              • Why they buy
                                                                                                                                                                                                  • Figure 62: Why they buy footwear, April 2012
                                                                                                                                                                                                  • Figure 63: Why they buy new shoes, by gender, April 2012
                                                                                                                                                                                                  • Figure 64: Why they buy shoes by age, April 2012
                                                                                                                                                                                                  • Figure 65: Why they buy, by age, April 2012
                                                                                                                                                                                                  • Figure 66: Why they buy by where they buy, April 2012
                                                                                                                                                                                                  • Figure 67: Why they buy by where they buy, April 2012
                                                                                                                                                                                              • The Consumer – Where They Buy

                                                                                                                                                                                                • Key points
                                                                                                                                                                                                  • What we asked
                                                                                                                                                                                                    • Where consumers buy
                                                                                                                                                                                                        • Figure 68: Where they buy, April 2012
                                                                                                                                                                                                      • Who buys where
                                                                                                                                                                                                          • Figure 69: Where they buy, by age and affluence, April 2012
                                                                                                                                                                                                        • Where consumers buy – offline/online split
                                                                                                                                                                                                          • Figure 70: Where they buy, in-store and online, April 2012
                                                                                                                                                                                                        • Cross channel potential
                                                                                                                                                                                                            • Figure 71: Online buyers relative to in-store buyers, April 2012
                                                                                                                                                                                                          • Shopping repertoire
                                                                                                                                                                                                              • Figure 72: Repertoire of where they bought shoes products in the last 12 months, by demographics, April 2012
                                                                                                                                                                                                          • The Consumer – Where They Last Bought and How Satisfied They Were

                                                                                                                                                                                                            • Key points
                                                                                                                                                                                                              • What we asked
                                                                                                                                                                                                                • Where they last bought
                                                                                                                                                                                                                    • Figure 73: Where they last bought, April 2012
                                                                                                                                                                                                                  • Satisfaction levels
                                                                                                                                                                                                                      • Figure 74: How satisfied were they with where they last bought, April 2012
                                                                                                                                                                                                                    • Internet specialists hitting the spot
                                                                                                                                                                                                                        • Figure 75: What they were very satisfied with in where they last shopped, April 2012
                                                                                                                                                                                                                      • The dissatisfied shoppers
                                                                                                                                                                                                                      • The Consumer – What Would Encourage Them to Buy More Online

                                                                                                                                                                                                                        • Key points
                                                                                                                                                                                                                          • What we asked
                                                                                                                                                                                                                              • Figure 76: What would encourage them to buy more online, April 2012
                                                                                                                                                                                                                              • Figure 77: What would encourage department store and footwear shoppers to buy more online, February 2012 and April 2012
                                                                                                                                                                                                                              • Figure 78: What would encourage them to buy more online, by age, April 2012
                                                                                                                                                                                                                          • The Consumer –Attitudes to Shoe Shopping

                                                                                                                                                                                                                            • Key points
                                                                                                                                                                                                                              • What we asked
                                                                                                                                                                                                                                  • Figure 79: Attitudes to footwear shopping, April 2012
                                                                                                                                                                                                                                  • Figure 80: Attitudes to footwear shopping, April 2012
                                                                                                                                                                                                                              • The Consumer – Target Groups

                                                                                                                                                                                                                                    • Figure 81: Target groups, April 2012
                                                                                                                                                                                                                                    • Figure 82: Why people bought footwear, by target groups, April 2012
                                                                                                                                                                                                                                  • Group 1: The Enthusiasts (16%)
                                                                                                                                                                                                                                    • Group 2: The Treaters (19%)
                                                                                                                                                                                                                                      • Group 3: The Replacers (31%)
                                                                                                                                                                                                                                        • Group 4: The Bargain Hunters (15%)
                                                                                                                                                                                                                                          • Group 5: The Comfort Seekers (19%)
                                                                                                                                                                                                                                          • Brantano (UK) (incl Jones Bootmaker)

                                                                                                                                                                                                                                              • Figure 83: Brantano: Consumer profile, by age and affluence, April 2012
                                                                                                                                                                                                                                              • Figure 84: Brantano (UK): Sales as share of all footwear retailers sales in UK, 2007-11
                                                                                                                                                                                                                                              • Figure 85: A. Jones & Sons: Sales as share of all footwear retailers sales in UK, 2007-11
                                                                                                                                                                                                                                            • Strategic evaluation
                                                                                                                                                                                                                                              • Background
                                                                                                                                                                                                                                                • Company performance
                                                                                                                                                                                                                                                  • Figure 86: Brantano (UK): Group financial performance, 2006-11
                                                                                                                                                                                                                                                  • Figure 87: A Jones & Sons Plc: Group financial performance, 2006/7-2011/12
                                                                                                                                                                                                                                                  • Figure 88: Brantano (UK): Outlet data, 2006-11
                                                                                                                                                                                                                                                  • Figure 89: A Jones & Sons Plc: Outlet data, 2006/7-2011/12
                                                                                                                                                                                                                                                • Consumer profile
                                                                                                                                                                                                                                                  • Figure 90: Brantano: Customers, Demographics, April 2012
                                                                                                                                                                                                                                                  • Figure 91: Brantano customers: Location, April 2012
                                                                                                                                                                                                                                                • Retail offering
                                                                                                                                                                                                                                                  • Space allocation
                                                                                                                                                                                                                                                    • Figure 92: Brantano: Space allocation summary, June 2012
                                                                                                                                                                                                                                                    • Figure 93: Brantano: Detailed space allocation data, June 2012
                                                                                                                                                                                                                                                  • E-commerce
                                                                                                                                                                                                                                                    • Figure 94: Brantano.co.uk: Online consumer profile, three month average to April 2012
                                                                                                                                                                                                                                                • C&J Clark

                                                                                                                                                                                                                                                    • Figure 95: Clarks: Consumer demographics by age/affluence, April 2012
                                                                                                                                                                                                                                                    • Figure 96: C&J Clark: Sales as share of UK footwear specialists’ sales, 2007-11
                                                                                                                                                                                                                                                  • Strategic evaluation
                                                                                                                                                                                                                                                    • Short term uncertainty
                                                                                                                                                                                                                                                      • Online and multi-channel developments
                                                                                                                                                                                                                                                        • A U-turn in UK policy
                                                                                                                                                                                                                                                          • Giving customers what they want
                                                                                                                                                                                                                                                            • Background
                                                                                                                                                                                                                                                              • Company performance
                                                                                                                                                                                                                                                                • Challenging 2011
                                                                                                                                                                                                                                                                  • Fledgling operations turn in best international performance
                                                                                                                                                                                                                                                                    • Underlying UK sales pick up in the second half
                                                                                                                                                                                                                                                                      • Figure 97: C&J Clark Group: Group financial performance, 2007/08-2011/12
                                                                                                                                                                                                                                                                    • UK and international networks
                                                                                                                                                                                                                                                                      • Figure 98: C&J Clark Group: Outlet numbers, 2007/08-2011/12
                                                                                                                                                                                                                                                                    • Consumer profile
                                                                                                                                                                                                                                                                      • Figure 99: Clarks shoppers in last 12 months, by gender, age, and socio-economic group, April 2012
                                                                                                                                                                                                                                                                      • Figure 100: Clarks shoppers in last 12 months, by region, April 2012
                                                                                                                                                                                                                                                                    • Space allocation
                                                                                                                                                                                                                                                                      • Figure 101: Clarks: Space allocation summary, June 2012
                                                                                                                                                                                                                                                                      • Figure 102: Clarks: Detailed space allocation data, June 2012
                                                                                                                                                                                                                                                                    • e-commerce
                                                                                                                                                                                                                                                                      • Figure 103: Clarks.com: Online consumer demographics, three month average to April 2012
                                                                                                                                                                                                                                                                  • Dune Holdings Ltd

                                                                                                                                                                                                                                                                      • Figure 104: Dune Group: Sales as share of UK Footwear specialists’ sales, 2007-11
                                                                                                                                                                                                                                                                    • Strategic evaluation
                                                                                                                                                                                                                                                                      • Investing for the future
                                                                                                                                                                                                                                                                        • Developing the offer
                                                                                                                                                                                                                                                                          • Multichannel development
                                                                                                                                                                                                                                                                            • Management reorganisation
                                                                                                                                                                                                                                                                              • Background
                                                                                                                                                                                                                                                                                • Company performance
                                                                                                                                                                                                                                                                                  • Turnaround from loss to profit
                                                                                                                                                                                                                                                                                    • 2010/11 results
                                                                                                                                                                                                                                                                                      • Figure 105: Dune holdings Ltd: Financial performance, 2006/07-2010/11
                                                                                                                                                                                                                                                                                    • 2011/12 sales estimate
                                                                                                                                                                                                                                                                                      • UK store network
                                                                                                                                                                                                                                                                                        • Standalone brand stores
                                                                                                                                                                                                                                                                                          • International development to accelerate
                                                                                                                                                                                                                                                                                            • Figure 106: Dune Group: outlet numbers, 2009/10 to 2011/12
                                                                                                                                                                                                                                                                                          • Retail offering
                                                                                                                                                                                                                                                                                            • Space allocation
                                                                                                                                                                                                                                                                                              • Figure 107: Dune space allocation summary, June 2012
                                                                                                                                                                                                                                                                                              • Figure 108: Dune: Detailed space allocation data, June 2012
                                                                                                                                                                                                                                                                                            • Online product mix
                                                                                                                                                                                                                                                                                              • Figure 109: Dune.co.uk online mix, by product type, by number of SKUs, June 2012
                                                                                                                                                                                                                                                                                              • Figure 110: Dune.co.uk: Online consumer demographics, three month average to April 2012
                                                                                                                                                                                                                                                                                          • Foot Locker Ltd

                                                                                                                                                                                                                                                                                              • Figure 111: Foot Locker Ltd: Sales as share of all footwear retailers sales in UK, 2007-11
                                                                                                                                                                                                                                                                                            • Strategic evaluation
                                                                                                                                                                                                                                                                                              • Background
                                                                                                                                                                                                                                                                                                • Company performance
                                                                                                                                                                                                                                                                                                    • Figure 112: Foot Locker Ltd: Group financial performance, 2007-11
                                                                                                                                                                                                                                                                                                  • Store portfolio
                                                                                                                                                                                                                                                                                                      • Figure 113: Foot Locker Ltd: Outlet data, 2007-11
                                                                                                                                                                                                                                                                                                    • Retail offering
                                                                                                                                                                                                                                                                                                      • Online product mix
                                                                                                                                                                                                                                                                                                        • Figure 114: www.footlocker.eu: online product offer – by Product type and gender by number of SKUs, June 2012
                                                                                                                                                                                                                                                                                                        • Figure 115: www.footlocker.eu: online product offer – Men’s footwear by Product type (number of SKUs), June 2012
                                                                                                                                                                                                                                                                                                        • Figure 116: www.footlocker.eu: online product offer – Women’s footwear by Product type (number of SKUs), June 2012
                                                                                                                                                                                                                                                                                                      • E-commerce
                                                                                                                                                                                                                                                                                                        • Figure 117: Footlocker.eu: Online consumer demographics, three month average to April 2012
                                                                                                                                                                                                                                                                                                    • Kurt Geiger Ltd

                                                                                                                                                                                                                                                                                                        • Figure 118: Kurt Geiger Ltd: Sales as share of all footwear retailers sales in UK, 2007-11
                                                                                                                                                                                                                                                                                                      • Strategic evaluation
                                                                                                                                                                                                                                                                                                        • Background
                                                                                                                                                                                                                                                                                                          • Company performance
                                                                                                                                                                                                                                                                                                            • Figure 119: Kurt Geiger Ltd: Financial performance, 2007/08-2011/12
                                                                                                                                                                                                                                                                                                            • Figure 120: Kurt Geiger: Outlet data, 2007/08-2011/12
                                                                                                                                                                                                                                                                                                          • Store format
                                                                                                                                                                                                                                                                                                            • Retail offering
                                                                                                                                                                                                                                                                                                              • Product mix
                                                                                                                                                                                                                                                                                                                • E-commerce
                                                                                                                                                                                                                                                                                                                  • Figure 121: KurtGeiger.com: Online consumer profile, three month average to April 2012
                                                                                                                                                                                                                                                                                                              • Office Holdings Ltd

                                                                                                                                                                                                                                                                                                                  • Figure 122: Office Holdings Ltd: Sales as share of All footwear retailers sales in UK, 2007-11
                                                                                                                                                                                                                                                                                                                • Strategic evaluation
                                                                                                                                                                                                                                                                                                                  • Background
                                                                                                                                                                                                                                                                                                                    • Company performance
                                                                                                                                                                                                                                                                                                                      • Figure 123: Office Holdings Ltd: Group financial performance, 2006/07-2010/11
                                                                                                                                                                                                                                                                                                                    • Store portfolio
                                                                                                                                                                                                                                                                                                                      • Figure 124: Office Holdings Ltd: Outlet data, 2006/07-2011/12
                                                                                                                                                                                                                                                                                                                    • Retail offering
                                                                                                                                                                                                                                                                                                                      • Space allocation
                                                                                                                                                                                                                                                                                                                        • Figure 125: Office: Space allocation summary, June 2012
                                                                                                                                                                                                                                                                                                                      • E-commerce
                                                                                                                                                                                                                                                                                                                        • Figure 126: Office.co.uk: Online consumer demographics, three month average to April 2012
                                                                                                                                                                                                                                                                                                                    • Russell & Bromley Ltd

                                                                                                                                                                                                                                                                                                                        • Figure 127: Russell & Bromley Ltd: Sales as share of All footwear retailers sales in UK, 2007-11
                                                                                                                                                                                                                                                                                                                      • Strategic evaluation
                                                                                                                                                                                                                                                                                                                        • Background
                                                                                                                                                                                                                                                                                                                          • Company performance
                                                                                                                                                                                                                                                                                                                            • Figure 128: Russell & Bromley Ltd: Group financial performance, 2005/06-2009/10
                                                                                                                                                                                                                                                                                                                          • Store portfolio
                                                                                                                                                                                                                                                                                                                            • Figure 129: Russell & Bromley Ltd: Outlet data, 2005/06-2009/10
                                                                                                                                                                                                                                                                                                                          • Retail offering
                                                                                                                                                                                                                                                                                                                            • E-commerce
                                                                                                                                                                                                                                                                                                                              • Figure 130: Russell & Bromley: Online consumer demographics, three month average to April 2012
                                                                                                                                                                                                                                                                                                                          • Schuh (UK)

                                                                                                                                                                                                                                                                                                                              • Figure 131: Schuh: Consumer demographics: Age/affluence, April 2012
                                                                                                                                                                                                                                                                                                                              • Figure 132: Schuh (UK): Sales as share of all footwear retailers sales in UK, 2008-11
                                                                                                                                                                                                                                                                                                                            • Strategic evaluation
                                                                                                                                                                                                                                                                                                                              • Company performance
                                                                                                                                                                                                                                                                                                                                • Figure 133: Schuh Group and Schuh UK: Financial performance, 2008/09-2011/12
                                                                                                                                                                                                                                                                                                                              • Consumer profile
                                                                                                                                                                                                                                                                                                                                • Figure 135: Schuh: Customers, Demographics, April 2012
                                                                                                                                                                                                                                                                                                                                • Figure 136: Schuh customers: Location, April 2012
                                                                                                                                                                                                                                                                                                                              • Retail offering
                                                                                                                                                                                                                                                                                                                                • Space allocation
                                                                                                                                                                                                                                                                                                                                  • Figure 137: Schuh: Space allocation summary, June 2012
                                                                                                                                                                                                                                                                                                                                  • Figure 138: Schuh: Detailed space allocation data, June 2012
                                                                                                                                                                                                                                                                                                                                • E-commerce
                                                                                                                                                                                                                                                                                                                                  • Figure 139: Schuh.co.uk: Online consumer profile, three month average to April 2012
                                                                                                                                                                                                                                                                                                                              • Shoe Zone/Stead & Simpson

                                                                                                                                                                                                                                                                                                                                  • Figure 140: Shoe Zone Group Ltd: Consumer demographics: age/affluence, April 2012
                                                                                                                                                                                                                                                                                                                                  • Figure 141: Shoe Zone Group Ltd: Sales as share of all footwear retailers sales in UK, 2007-11 (est)
                                                                                                                                                                                                                                                                                                                                • Strategic evaluation
                                                                                                                                                                                                                                                                                                                                  • Stead & Simpson losing out to Shoe Zone
                                                                                                                                                                                                                                                                                                                                    • Figure 142: Shoe Zone Group: Breakdown of store portfolio by fascia, 2008/09-2011/12
                                                                                                                                                                                                                                                                                                                                  • A strong performer in weak times
                                                                                                                                                                                                                                                                                                                                    • Multichannel underpins positioning
                                                                                                                                                                                                                                                                                                                                      • Background
                                                                                                                                                                                                                                                                                                                                        • Company performance
                                                                                                                                                                                                                                                                                                                                          • Figure 143: Shoe Zone Group Ltd: Group financial performance, 2007/08-2011/12
                                                                                                                                                                                                                                                                                                                                          • Figure 144: Shoe Zone Group Ltd: Sales by territory, 2007/08-2011/12
                                                                                                                                                                                                                                                                                                                                          • Figure 145: Shoe Zone Group Ltd: Outlet data, 2007/08-2011/12
                                                                                                                                                                                                                                                                                                                                        • Consumer profile
                                                                                                                                                                                                                                                                                                                                          • Figure 146: Shoe Zone footwear customers: Demographics, April 2012
                                                                                                                                                                                                                                                                                                                                          • Figure 147: Shoe Zone footwear customers: Location, April 2012
                                                                                                                                                                                                                                                                                                                                        • Retail offering
                                                                                                                                                                                                                                                                                                                                          • Space allocation
                                                                                                                                                                                                                                                                                                                                            • Figure 148: Shoe Zone: Space allocation summary, June 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 149: Shoe Zone: Detailed space allocation data, June 2012
                                                                                                                                                                                                                                                                                                                                          • Online product mix
                                                                                                                                                                                                                                                                                                                                            • Figure 150: ShoeZone.com and SteadandSimpson.com: Online product offer, by product type, by number of SKUs, June 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 151: Shoezone.com: Online product offer – by target gender/age group, by number of SKUs, June 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 152: Shoezone.com: Online product offer, by number of SKUs, June 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 153: SteadandSimpson.com: Online product offer, by number of SKUs, June 2012
                                                                                                                                                                                                                                                                                                                                          • E-commerce and home shopping
                                                                                                                                                                                                                                                                                                                                            • Figure 154: Shoe Zone.com: Online consumer profile, three month average to April 2012
                                                                                                                                                                                                                                                                                                                                        • Appendix – Brand Research

                                                                                                                                                                                                                                                                                                                                            • Figure 155: Brand usage, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 156: Brand commitment, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 157: Brand momentum, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 158: Brand diversity, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 159: Brand satisfaction, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 160: Brand recommendation, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 161: Brand attitude, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 162: Brand image – macro image, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 163: Brand image – micro image, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 164: Profile of target groups by demographic, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 165: Psychographic segmentation, by target groups, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 166: Brand usage, by target group, April 2012
                                                                                                                                                                                                                                                                                                                                          • Brand index
                                                                                                                                                                                                                                                                                                                                            • Figure 167: Brand index, April 2012
                                                                                                                                                                                                                                                                                                                                        • Appendix – The Consumer – How Often They Buy

                                                                                                                                                                                                                                                                                                                                            • Figure 168: How often they buy, by detailed demographics, April 2012
                                                                                                                                                                                                                                                                                                                                        • Appendix – The Consumer – Where They Buy

                                                                                                                                                                                                                                                                                                                                            • Figure 169: Where they bought footwear in last 12 months, by detailed demographics, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 170: Where they bought footwear in last 12 months, by detailed demographics, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 171: Where they bought footwear in last 12 months, by detailed demographics, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 172: Where they bought footwear in last 12 months, by detailed demographics, April 2012
                                                                                                                                                                                                                                                                                                                                        • Appendix – The Consumer – Where They Last Bought and How Satisfied They Were

                                                                                                                                                                                                                                                                                                                                            • Figure 173: Where they bought their last pair of shoes, most popular outlets, by detailed demographics, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 174: Where they bought their last pair of shoes, next most popular outlets, by detailed demographics, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 175: Where they bought their last pair of shoes, other outlets, by detailed demographics, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 176: Whether last purchase was made in-store or online, by detailed demographics, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 177: How satisfied they were with the service provided in-store where they last bought, by detailed demographics, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 178: How satisfied they were with the service provided online where they last bought, by detailed demographics, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 179: How satisfied they were with the breadth of product range they last bought, by detailed demographics, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 180: How satisfied they were with the fashion ability of product range they last bought, by detailed demographics, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 181: How satisfied they were with the value for money they last bought, by detailed demographics, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 182: How satisfied they were with the product quality they last bought, by detailed demographics, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 183: How satisfied they were with the availability of stock they last bought, by detailed demographics, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 184: How satisfied they were with the promotional offers they last bought, by detailed demographics, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 185: How satisfied they were with the product displays they last bought, by detailed demographics, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 186: How satisfied they were with the appearance of store they last bought, by detailed demographics, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 187: How satisfied they were with the choice of brands they last bought, by detailed demographics, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 188: How satisfied they were with the comfort of shoes they last bought, by detailed demographics, April 2012
                                                                                                                                                                                                                                                                                                                                        • Appendix – The Consumer – What Would Encourage Them to Buy More Online

                                                                                                                                                                                                                                                                                                                                            • Figure 189: What would encourage them to buy more online, by detailed demographics, April 2012
                                                                                                                                                                                                                                                                                                                                        • Appendix – The Consumer – Attitudes to Shoe Shopping

                                                                                                                                                                                                                                                                                                                                            • Figure 190: Most popular reason why they bought footwear in the last 12 months, by detailed demographics, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 191: Next most popular reason why they bought footwear in the last 12 months, by detailed demographics, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 192: Most popular statements they agree with, by detailed demographics, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 193: Next most popular statements they agree with, by detailed demographics, April 2012
                                                                                                                                                                                                                                                                                                                                            • Figure 194: Other statements they agree with, by detailed demographics, April 2012
                                                                                                                                                                                                                                                                                                                                        • Appendix – The Consumer – Target Groups

                                                                                                                                                                                                                                                                                                                                            • Figure 195: Target groups 1, by detailed demographics, April 2012

                                                                                                                                                                                                                                                                                                                                        Companies Covered

                                                                                                                                                                                                                                                                                                                                        • adidas-Salomon AG
                                                                                                                                                                                                                                                                                                                                        • Aldo UK Ltd
                                                                                                                                                                                                                                                                                                                                        • Amazon.co.uk
                                                                                                                                                                                                                                                                                                                                        • Arcadia Group
                                                                                                                                                                                                                                                                                                                                        • ASICS America Corporation
                                                                                                                                                                                                                                                                                                                                        • Barker Shoes Ltd
                                                                                                                                                                                                                                                                                                                                        • Beaconsfield Footwear Ltd
                                                                                                                                                                                                                                                                                                                                        • Ben Sherman
                                                                                                                                                                                                                                                                                                                                        • Bhs Ltd
                                                                                                                                                                                                                                                                                                                                        • Blacks Outdoor Retail Ltd
                                                                                                                                                                                                                                                                                                                                        • Brantano (Group)
                                                                                                                                                                                                                                                                                                                                        • Broughton Brothers Ltd
                                                                                                                                                                                                                                                                                                                                        • Burton old
                                                                                                                                                                                                                                                                                                                                        • C&J Clark Group
                                                                                                                                                                                                                                                                                                                                        • Clinkard Group Ltd
                                                                                                                                                                                                                                                                                                                                        • Converse, Inc
                                                                                                                                                                                                                                                                                                                                        • Debenhams (UK and Republic of Ireland)
                                                                                                                                                                                                                                                                                                                                        • Deichmann Schuh
                                                                                                                                                                                                                                                                                                                                        • Dorothy Perkins old
                                                                                                                                                                                                                                                                                                                                        • Dune Footwear
                                                                                                                                                                                                                                                                                                                                        • Dunlop Slazenger Group Ltd
                                                                                                                                                                                                                                                                                                                                        • Ebay UK Ltd
                                                                                                                                                                                                                                                                                                                                        • Evans old
                                                                                                                                                                                                                                                                                                                                        • Faith Footwear Ltd
                                                                                                                                                                                                                                                                                                                                        • Fila USA, Inc
                                                                                                                                                                                                                                                                                                                                        • Firetrap
                                                                                                                                                                                                                                                                                                                                        • Footlocker Group
                                                                                                                                                                                                                                                                                                                                        • Fred Perry Ltd
                                                                                                                                                                                                                                                                                                                                        • Geox UK Ltd
                                                                                                                                                                                                                                                                                                                                        • Hobbs Ltd
                                                                                                                                                                                                                                                                                                                                        • Jasper Conran
                                                                                                                                                                                                                                                                                                                                        • JD Sports Fashion plc
                                                                                                                                                                                                                                                                                                                                        • JJB Sports Plc
                                                                                                                                                                                                                                                                                                                                        • Jones Bootmaker
                                                                                                                                                                                                                                                                                                                                        • Karrimor International Ltd
                                                                                                                                                                                                                                                                                                                                        • Kurt Geiger Ltd
                                                                                                                                                                                                                                                                                                                                        • Lacoste
                                                                                                                                                                                                                                                                                                                                        • Lillywhites Ltd
                                                                                                                                                                                                                                                                                                                                        • Lipsy
                                                                                                                                                                                                                                                                                                                                        • LK Bennett Ltd
                                                                                                                                                                                                                                                                                                                                        • Lloyd Shoe Co Ltd
                                                                                                                                                                                                                                                                                                                                        • Loake Bros.
                                                                                                                                                                                                                                                                                                                                        • Macintosh Retail Group
                                                                                                                                                                                                                                                                                                                                        • Marks & Spencer
                                                                                                                                                                                                                                                                                                                                        • Matalan Ltd
                                                                                                                                                                                                                                                                                                                                        • Miss Selfridge
                                                                                                                                                                                                                                                                                                                                        • Miss Sixty
                                                                                                                                                                                                                                                                                                                                        • New Look Group Plc
                                                                                                                                                                                                                                                                                                                                        • Next Group
                                                                                                                                                                                                                                                                                                                                        • Nike
                                                                                                                                                                                                                                                                                                                                        • Nine West UK
                                                                                                                                                                                                                                                                                                                                        • Office Holdings Ltd
                                                                                                                                                                                                                                                                                                                                        • Pavers Ltd
                                                                                                                                                                                                                                                                                                                                        • Primark Stores Ltd
                                                                                                                                                                                                                                                                                                                                        • Reebok International Ltd
                                                                                                                                                                                                                                                                                                                                        • Russell & Bromley Ltd
                                                                                                                                                                                                                                                                                                                                        • Schuh (UK)
                                                                                                                                                                                                                                                                                                                                        • Shoe Zone Group Ltd
                                                                                                                                                                                                                                                                                                                                        • Shoon Limited
                                                                                                                                                                                                                                                                                                                                        • Skechers USA Inc
                                                                                                                                                                                                                                                                                                                                        • Sole Trader (Twinmar Ltd)
                                                                                                                                                                                                                                                                                                                                        • Sports Direct UK
                                                                                                                                                                                                                                                                                                                                        • Stead & Simpson Ltd
                                                                                                                                                                                                                                                                                                                                        • The TJX Companies
                                                                                                                                                                                                                                                                                                                                        • Topman old
                                                                                                                                                                                                                                                                                                                                        • Topshop old
                                                                                                                                                                                                                                                                                                                                        • Wallis old
                                                                                                                                                                                                                                                                                                                                        • Wynsors World of Shoes (Courtesy Shoes Ltd)
                                                                                                                                                                                                                                                                                                                                        • Wynsors World of Shoes Ltd
                                                                                                                                                                                                                                                                                                                                        • Zalando

                                                                                                                                                                                                                                                                                                                                        Footwear Retailing - UK - July 2012

                                                                                                                                                                                                                                                                                                                                        £1,995.00 (Excl.Tax)