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Footwear Retailing - UK - July 2013

“Mintel estimates that total online footwear sales grew by a little more than 19% in 2012, bringing online category sales to £843 million, which equates to 10.5% of all footwear purchase. We expect 2013 to be a year of further strong growth that will bring online footwear sales to virtually £1 billion. In the future, while online will continue to grow, as the comparatives strengthen, we expect annual growth rates to slow a little.”

– Tamara Sender, Senior Clothing Analyst

Some questions answered in this report include:

  • What is the growth potential for online footwear sales?
  • Which retailers are emerging as the winners of 2013?
  • To what extent has discounting impacted the footwear market?
  • What demographics will drive growth in the footwear sector and how can retailers capitalise on this?

 

The footwear market is increasingly fragmented, with different retail sectors taking market share from the specialists. Six of the leading ten retailers are non-specialists – M&S, Sports Direct, New Look, Next, JD Sports Fashion and Primark. While Clarks’ lead remains strong, it has tended to see attrition in share over the five-year review period and more focused specialists, such as Office, and more fashionable retailers, such as New Look, are likely to have chipped away at its leading position.

Clothing retailers and supermarket chains have the advantage over specialists of stocking shoes and clothes in the same store and Mintel’s consumer research shows that almost one in five women tend to buy footwear from the same shops where they buy their clothes. Department stores also benefit from the wide range of footwear brands they offer under one roof.

Mintel estimates that footwear sales grew 4.8% in 2013 to £8.7 billion as consumers have continued to spend on footwear, which is seen as an easy way of updating an outfit.

The report looks at purchases of shoes through all retail channels – both specialist and non-specialist (eg clothing stores, department stores, sports shops, supermarkets, internet pureplayers, catalogue retailers, markets, garden centres etc.). This report covers the following footwear categories:

  • All footwear including trainers.

 

 

Liqueurs - UK - January 2012

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Table of contents

  1. Introduction

      • Definitions
        • Excluded
          • Abbreviations
          • Executive Summary

              • The market
                • Figure 1: UK footwear sales, best- and worst-case forecast, 2008-18
              • Sales estimated to grow 5% in 2013
                • Weather impacts footwear sales
                  • Market factors
                    • Online growth
                      • Companies, brands and innovation
                        • Market shares
                          • Figure 2: Ten leading retailers’ shares of consumer spending on footwear, 2012
                        • Sector shares
                          • Figure 3: Compound annual growth rates in revenues, selected retailers, 2008-11
                        • Innovation
                          • Brands
                            • Figure 4: Attitudes towards and usage of brands in the footwear retailing sector, April 2013
                          • The consumer
                            • Where they buy
                              • Figure 5: Where they buy, May 2013
                            • Trying on for fit
                              • Figure 6: Attitudes towards shopping for footwear, May 2013
                            • Buying clothes and shoes at the same time
                              • Importance of quality footwear
                                • Figure 7: Further attitudes towards shopping for footwear, May 2013
                              • Under-35s sacrifice fit for fashion
                                • Brands play an important role
                                  • What we think
                                  • Issues in the Market

                                      • What is the growth potential for online footwear sales?
                                        • Which retailers are emerging as the winners of 2013?
                                          • To what extent has discounting impacted the footwear market?
                                            • What demographics will drive growth in the footwear sector and how can retailers capitalise on this?
                                            • Trend Applications

                                                • Trend: Life Hacking
                                                  • Trend: Guiding Choice
                                                    • Mintel Futures: Old Gold
                                                    • Market Environment

                                                      • Key points
                                                        • Economic prospects
                                                          • Figure 8: UK GDP growth, Q3 2009-Q1 2013
                                                        • Consumer confidence
                                                          • Figure 9: UK consumer confidence, as recorded by Eurostat, June 2012-April 2013
                                                          • Figure 10: GfK NOP Consumer Confidence Index, January 1988-January 2012
                                                          • Figure 11: UK retail trade confidence, June 2012-April 2013
                                                        • Footwear deflation continues
                                                          • Figure 12: CPI annual % change for footwear, clothing and all items, May 2012- May 2013
                                                          • Figure 13: Annual % change CPI and average weekly earnings, January 2011-February 2013
                                                        • Growing obesity
                                                          • Figure 14: Percentage of the UK population that is overweight or obese, by gender, 2006-11
                                                        • An ageing population
                                                          • Figure 15: Trends in the age structure of the UK population, 2012-17
                                                      • Strengths and Weaknesses

                                                        • Strengths
                                                          • Weaknesses
                                                          • Who’s Innovating?

                                                            • Key points
                                                              • Innovative footwear
                                                                • New launches
                                                                  • Concept stores
                                                                    • Clothing retailers focus on footwear
                                                                      • New campaigns
                                                                        • Online focus
                                                                          • Sustainability
                                                                            • Bespoke services
                                                                            • Consumer Spending on Footwear

                                                                              • Key points
                                                                                  • Figure 16: Consumer spending on clothing and footwear, at current prices (incl. VAT), 2008-12
                                                                                • Consumers spend on new shoes, but also opt to mend old ones
                                                                                  • Quarterly footwear growth slows since 2010
                                                                                    • Figure 17: Year-on-year growth in consumer spending on clothing and footwear, at current prices, Q1 2011-Q1 2013
                                                                                    • Figure 18: Year-on-year real-terms growth in consumer spending on clothing and footwear, Q1 2008-Q1 2013
                                                                                  • Footwear spending growth slows
                                                                                  • Sector Size and Forecast

                                                                                    • Key points
                                                                                      • Figure 19: UK footwear sales, best- and worst-case forecast, 2008-18
                                                                                    • Sales set to grow 5% in 2013
                                                                                      • Footwear sales at current and constant prices
                                                                                        • Figure 20: UK footwear sales at current and constant prices, 2008-18
                                                                                      • Clothing retailers drive growth in the sector
                                                                                        • Premium and fashion specialists outperform
                                                                                          • Weather impacts footwear sales
                                                                                            • Forecast
                                                                                              • Forecast methodology
                                                                                              • Space Allocation Summary

                                                                                                  • Summary data
                                                                                                    • Figure 21: Space allocation of footwear, May 2013
                                                                                                  • Detailed space allocation estimates
                                                                                                    • Figure 22: Footwear retailers’ space allocation estimates, May 2013
                                                                                                    • Figure 23: Footwear retailers’ space allocation estimates (continued), May 2013
                                                                                                  • Sales mix
                                                                                                  • Channels of Distribution

                                                                                                    • Key points
                                                                                                      • Clothing specialists gaining share over footwear specialists
                                                                                                        • Figure 24: Distribution of consumer spending on footwear, 2012
                                                                                                    • Market Shares

                                                                                                      • Key points
                                                                                                        • 2012 snapshot: Spending remains fragmented
                                                                                                          • Figure 25: Ten leading retailers’ shares of consumer spending on footwear, 2012
                                                                                                        • In detail, 2008-12: Clarks losing share
                                                                                                            • Figure 26: Leading retailers’ shares of consumer spending on footwear, 2008-12
                                                                                                        • The Specialist Retailers: Financials and Outlets

                                                                                                          • Key points
                                                                                                            • Growth 2008-11: premium and fashion specialists prove strong
                                                                                                              • Figure 27: Compound annual growth rates in revenues, selected retailers, 2008-11
                                                                                                            • Leading specialists’ revenues: Office surges
                                                                                                                • Figure 28: Leading footwear specialists’ net revenues, 2008-12
                                                                                                              • Outlet numbers and sales per outlet: Kurt Geiger patchy
                                                                                                                • Figure 29: Leading footwear specialists’ outlet numbers, 2008-12
                                                                                                                • Figure 30: Leading footwear specialists’ annual sales per outlet, 2008-12
                                                                                                              • Profitability: Value retailers suffer
                                                                                                                  • Figure 31: Leading footwear specialists’ operating profits, 2008-12
                                                                                                                  • Figure 32: Leading footwear specialists’ operating margins, 2008-12
                                                                                                              • The Non-Specialist Retailers

                                                                                                                • Key points
                                                                                                                  • M&S leads the non-specialists
                                                                                                                    • Figure 33: Leading non-specialists retailers’ estimated footwear sales, 2012
                                                                                                                  • Marks & Spencer
                                                                                                                    • Sports Direct
                                                                                                                      • New Look
                                                                                                                        • Next
                                                                                                                        • Online

                                                                                                                          • Key points
                                                                                                                            • Online sales set to reach £1 billion
                                                                                                                                • Figure 34: Estimated online sales of footwear (incl. VAT), 2011-14
                                                                                                                              • Next and Clarks lead online
                                                                                                                                  • Figure 35: Estimated net online revenues and share of all online footwear sales, 2012
                                                                                                                                • The consumer: Shopping online
                                                                                                                                    • Figure 36: The consumer: Where they have bought footwear online in the past 12 months, most popular retailers, May 2013
                                                                                                                                    • Figure 37: The consumer: Attitudes towards shopping for footwear, selected statements, May 2013
                                                                                                                                    • Figure 38: Percentage of respondents undertaking online shopping (for any type of goods) in the last three months, January 2013
                                                                                                                                  • Social media metrics
                                                                                                                                    • Figure 39: Leading footwear retailers’ social media follower numbers, May 2013
                                                                                                                                • Brand Communication and Promotion

                                                                                                                                  • Key points
                                                                                                                                    • Advertising expenditure on footwear falls
                                                                                                                                      • Figure 40: Topline adspend in the UK footwear category, 2008-12
                                                                                                                                    • Nike spends most on footwear ads
                                                                                                                                      • Figure 41: Total recorded advertising expenditure in the UK footwear category, by top 20 advertisers, 2008-12
                                                                                                                                    • Spending relative to turnover
                                                                                                                                      • Figure 42: Selected footwear retailers’ ad spend relative to turnover, 2008-12
                                                                                                                                    • Ratio between adspend by category remains stable
                                                                                                                                      • Figure 43: Adspend in the UK footwear category, by product category, 2008-12
                                                                                                                                      • Figure 44: Share of adspend in the UK footwear category, by product category, 2008-12
                                                                                                                                    • Footwear adspend by media type
                                                                                                                                      • Figure 45: Adspend in the UK footwear category, by media type, 2008-12
                                                                                                                                  • Brand Research

                                                                                                                                    • Brand map
                                                                                                                                        • Figure 46: Attitudes towards and usage of brands in the footwear retailing sector, April 2013
                                                                                                                                      • Correspondence analysis
                                                                                                                                        • Brand attitudes
                                                                                                                                          • Figure 47: Attitudes, by footwear retailing brand, April 2013
                                                                                                                                        • Brand personality
                                                                                                                                          • Figure 48: Footwear retailing brand personality – macro image, April 2013
                                                                                                                                          • Figure 49: Footwear retailing brand personality – micro image, April 2013
                                                                                                                                        • Brand experience
                                                                                                                                          • Figure 50: Footwear retailing brand usage, April 2013
                                                                                                                                          • Figure 51: Satisfaction with various footwear retailing brands, April 2013
                                                                                                                                          • Figure 52: Consideration of footwear retailing brands, April 2013
                                                                                                                                          • Figure 53: Consumer perceptions of current footwear retailing brand performance, April 2013
                                                                                                                                          • Figure 54: Footwear retailing brand recommendation – Net Promoter Score, April 2013
                                                                                                                                        • Brand index
                                                                                                                                          • Figure 55: Footwear retailing brand index, April 2013
                                                                                                                                          • Figure 56: Footwear retailing brand index vs. recommendation, April 2013
                                                                                                                                        • Target group analysis
                                                                                                                                          • Figure 57: Target groups, April 2013
                                                                                                                                          • Figure 58: Footwear retailing brand usage, by target groups, April 2013
                                                                                                                                        • Group One – Conformists
                                                                                                                                          • Group Two – Simply the Best
                                                                                                                                            • Group Three – Shelf Stalkers
                                                                                                                                              • Group Four – Habitual Shoppers
                                                                                                                                                • Group Five – Individualists
                                                                                                                                                • The Consumer – Where They Buy

                                                                                                                                                  • Key points
                                                                                                                                                    • What we asked
                                                                                                                                                      • Clarks and Primark stand head to head
                                                                                                                                                        • Figure 59: Where they buy, May 2013
                                                                                                                                                      • 2012 versus 2013
                                                                                                                                                        • Figure 60: Where they buy, April 2012 and May 2013
                                                                                                                                                      • Who buys where
                                                                                                                                                        • Figure 61: Where they buy, by gender, May 2013
                                                                                                                                                      • Clarks and M&S attract younger customers
                                                                                                                                                        • Figure 62: Consumers who bought footwear from Clarks in the last 12 months, by age, April 2012 and May 2013
                                                                                                                                                        • Figure 63: Consumers who bought footwear from M&S in the last 12 months, by age, April 2012 and May 2013
                                                                                                                                                      • Schuh broadens customer base
                                                                                                                                                        • Where consumers buy – offline/online split
                                                                                                                                                          • Figure 64: Where they buy, online and in-store, May 2013
                                                                                                                                                          • Figure 65: Repertoire of where they bought footwear in the last 12 months, by gender and age, May 2013
                                                                                                                                                      • The Consumer – Types of Shoes Purchased

                                                                                                                                                        • Key points
                                                                                                                                                          • Women buy more shoes than men
                                                                                                                                                            • Figure 66: Numbers of pairs of shoes bought in the last 12 months, May 2013
                                                                                                                                                          • Women favour flats
                                                                                                                                                            • Figure 67: Percentage of women who have bought shoes from each shoe category, May 2013
                                                                                                                                                          • Females aged 25-34 spend the most on shoes
                                                                                                                                                            • Figure 68: Average amount spent on women’s shoes in the last 12 months, May 2013
                                                                                                                                                          • Male under-35s opt for casual shoes
                                                                                                                                                            • Figure 69: Percentage of men who have bought shoes from each shoe category, May 2013
                                                                                                                                                          • Men aged 25-34 high spenders
                                                                                                                                                            • Figure 70: Average amount spent on men’s shoes in the last 12 months, May 2013
                                                                                                                                                        • The Consumer – Attitudes Towards Shopping for Footwear

                                                                                                                                                          • Key points
                                                                                                                                                              • Figure 71: Attitudes towards shopping for footwear, May 2013
                                                                                                                                                            • Trying on for fit
                                                                                                                                                              • Online versus in-store
                                                                                                                                                                • Buying clothes and shoes at the same time
                                                                                                                                                                  • Young less interested in discounted shoes
                                                                                                                                                                    • Under-25s and ABs are the most loyal
                                                                                                                                                                      • Older consumers interested in shoes made in Britain
                                                                                                                                                                        • Promoting footwear m-commerce
                                                                                                                                                                        • The Consumer – Further Attitudes Towards Shopping for Footwear

                                                                                                                                                                          • Key points
                                                                                                                                                                              • Figure 72: Further attitudes towards shopping for footwear, May 2013
                                                                                                                                                                            • Importance of quality footwear
                                                                                                                                                                              • Under-35s sacrifice fit for fashion
                                                                                                                                                                                • Three fifths stick to same shoe styles
                                                                                                                                                                                  • Brands play an important role
                                                                                                                                                                                    • Demand for well-trained staff
                                                                                                                                                                                    • Macintosh UK (Brantano and A. Jones)

                                                                                                                                                                                        • What we think
                                                                                                                                                                                          • Poor performance from parent company
                                                                                                                                                                                            • Cross-channel delays
                                                                                                                                                                                              • Online sales growing fast
                                                                                                                                                                                                • UK lacks critical mass
                                                                                                                                                                                                  • Brantano stores need more inspiration
                                                                                                                                                                                                    • Capitalising on brands
                                                                                                                                                                                                      • Company background
                                                                                                                                                                                                        • Company performance
                                                                                                                                                                                                          • Brantano
                                                                                                                                                                                                            • Figure 73: Brantano (UK): Financial performance, 2007-12
                                                                                                                                                                                                            • Figure 74: Brantano (UK): Outlet data, 2008-12
                                                                                                                                                                                                          • A. Jones
                                                                                                                                                                                                            • Figure 75: A. Jones & Sons Plc: Financial performance, 2007/08-2012/13
                                                                                                                                                                                                            • Figure 76: A. Jones & Sons Plc: Outlet data, 2007/08-2012/13
                                                                                                                                                                                                          • Retail offering
                                                                                                                                                                                                            • Brantano
                                                                                                                                                                                                              • A. Jones
                                                                                                                                                                                                              • C&J Clark (UK)

                                                                                                                                                                                                                  • What we think
                                                                                                                                                                                                                    • Extending its global reach
                                                                                                                                                                                                                      • Overseas sales grow faster
                                                                                                                                                                                                                        • Online helps to drive UK sales
                                                                                                                                                                                                                          • Creating a more distinctive proposition
                                                                                                                                                                                                                            • Company background
                                                                                                                                                                                                                              • Company performance
                                                                                                                                                                                                                                • Figure 77: C&J Clark Group: Group financial performance, 2008/09-2012/13
                                                                                                                                                                                                                                • Figure 78: C&J Clark Group: Outlet numbers, 2007/08-2012/13
                                                                                                                                                                                                                                • Figure 79: C&J Clark (UK): Outlet data, 2008/09-2012/13
                                                                                                                                                                                                                              • Retail offering
                                                                                                                                                                                                                              • Dune Group

                                                                                                                                                                                                                                  • Disappointing 2011/12 figures
                                                                                                                                                                                                                                    • Profits should bounce back in 2012/13
                                                                                                                                                                                                                                      • International opportunities
                                                                                                                                                                                                                                        • Multichannel development
                                                                                                                                                                                                                                          • Company background
                                                                                                                                                                                                                                            • Company performance
                                                                                                                                                                                                                                              • Figure 80: Dune Group: Group financial performance, 2007/08-2012/13
                                                                                                                                                                                                                                              • Figure 81: Dune Group: Outlet data, 2008/09-2012/13
                                                                                                                                                                                                                                              • Figure 82: Dune Group: Outlet numbers, 2009/10-2012/13
                                                                                                                                                                                                                                            • Retail offering
                                                                                                                                                                                                                                            • Foot Locker Ltd

                                                                                                                                                                                                                                                • What we think
                                                                                                                                                                                                                                                  • Fashion focus
                                                                                                                                                                                                                                                    • UK lacklustre
                                                                                                                                                                                                                                                      • Locker Room extends target
                                                                                                                                                                                                                                                        • Company background
                                                                                                                                                                                                                                                          • Company performance
                                                                                                                                                                                                                                                            • Figure 83: Foot Locker Ltd: Group financial performance, 2007-12
                                                                                                                                                                                                                                                            • Figure 84: Foot Locker Ltd: Outlet data, 2007-12
                                                                                                                                                                                                                                                          • Retail offering
                                                                                                                                                                                                                                                          • Kurt Geiger Ltd

                                                                                                                                                                                                                                                              • What we think
                                                                                                                                                                                                                                                                • A coherent fashion image
                                                                                                                                                                                                                                                                  • Benefiting from premium demand
                                                                                                                                                                                                                                                                    • International potential
                                                                                                                                                                                                                                                                      • Online growing in importance
                                                                                                                                                                                                                                                                        • Company background
                                                                                                                                                                                                                                                                          • Company performance
                                                                                                                                                                                                                                                                            • Figure 85: Kurt Geiger Ltd: Group financial performance, 2007/08-2012
                                                                                                                                                                                                                                                                            • Figure 86: Kurt Geiger Ltd: UK Outlet data, 2007/08-2012
                                                                                                                                                                                                                                                                          • Retail offering
                                                                                                                                                                                                                                                                          • Office Holdings Ltd

                                                                                                                                                                                                                                                                              • What we think
                                                                                                                                                                                                                                                                                • Outstanding track record
                                                                                                                                                                                                                                                                                  • The right brand mix and concession hosts
                                                                                                                                                                                                                                                                                    • Potential for growth
                                                                                                                                                                                                                                                                                      • Company background
                                                                                                                                                                                                                                                                                        • Company performance
                                                                                                                                                                                                                                                                                          • Figure 87: Office Holdings Ltd: Group financial performance, 2007/08-2012/13
                                                                                                                                                                                                                                                                                          • Figure 88: Office Holdings Ltd: Outlet data, 2007/08-2012/13
                                                                                                                                                                                                                                                                                        • Retail offering
                                                                                                                                                                                                                                                                                        • Russell & Bromley Ltd

                                                                                                                                                                                                                                                                                            • What we think
                                                                                                                                                                                                                                                                                              • Solid track record
                                                                                                                                                                                                                                                                                                • Late to online
                                                                                                                                                                                                                                                                                                  • Needs to broaden horizons
                                                                                                                                                                                                                                                                                                    • Company background
                                                                                                                                                                                                                                                                                                      • Company performance
                                                                                                                                                                                                                                                                                                        • Figure 89: Russell & Bromley Ltd: Group financial performance, 2007-12
                                                                                                                                                                                                                                                                                                        • Figure 90: Russell & Bromley Ltd: Outlet data, 2007-12
                                                                                                                                                                                                                                                                                                      • Retail offering
                                                                                                                                                                                                                                                                                                      • Schuh Ltd

                                                                                                                                                                                                                                                                                                          • What we think
                                                                                                                                                                                                                                                                                                            • Genesco and Schuh a good fit…
                                                                                                                                                                                                                                                                                                              • …as Schuh reaps the benefits
                                                                                                                                                                                                                                                                                                                • Youth target requires digital strategy
                                                                                                                                                                                                                                                                                                                  • International potential
                                                                                                                                                                                                                                                                                                                    • Company background
                                                                                                                                                                                                                                                                                                                      • Company performance
                                                                                                                                                                                                                                                                                                                        • Figure 91: Schuh Ltd: Group financial performance, 2007/08-2013
                                                                                                                                                                                                                                                                                                                        • Figure 92: Schuh Ltd: Outlet data, 2008/09-2011/12
                                                                                                                                                                                                                                                                                                                      • Retail offering
                                                                                                                                                                                                                                                                                                                      • Shoe Zone Group Ltd

                                                                                                                                                                                                                                                                                                                          • What we think
                                                                                                                                                                                                                                                                                                                            • Profits bounce back in 2011/12
                                                                                                                                                                                                                                                                                                                              • Better-looking prospects
                                                                                                                                                                                                                                                                                                                                • Multichannel moves
                                                                                                                                                                                                                                                                                                                                  • Company background
                                                                                                                                                                                                                                                                                                                                    • Company performance
                                                                                                                                                                                                                                                                                                                                      • Figure 93: Shoe Zone Group Ltd: Group financial performance, 2008/09-2011/12
                                                                                                                                                                                                                                                                                                                                      • Figure 94: Shoe Zone Group Ltd: Outlet data, 2008/09-2011/12
                                                                                                                                                                                                                                                                                                                                    • Retail offering
                                                                                                                                                                                                                                                                                                                                    • Appendix – Sector Size and Forecast

                                                                                                                                                                                                                                                                                                                                        • Figure 95: Best- and worst-case forecast of UK footwear sales, 2013-18
                                                                                                                                                                                                                                                                                                                                    • Appendix – Brand Research

                                                                                                                                                                                                                                                                                                                                        • Figure 96: Brand usage, April 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 97: Brand commitment, April 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 98: Brand momentum, April 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 99: Brand diversity, April 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 100: Brand satisfaction, April 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 101: Brand recommendation, April 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 102: Brand attitude, April 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 103: Brand image – macro image, April 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 104: Brand image – micro image, April 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 105: Profile of target groups, by demographics, April 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 106: Psychographic segmentation by target groups, April 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 107: Brand usage, by target groups, April 2013
                                                                                                                                                                                                                                                                                                                                      • Brand index
                                                                                                                                                                                                                                                                                                                                        • Figure 108: Brand index, April 2013
                                                                                                                                                                                                                                                                                                                                    • Appendix – The Consumer – Where They Buy

                                                                                                                                                                                                                                                                                                                                        • Figure 109: Most popular retailers where men and women have bought footwear in-store or online, by demographics, May 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 110: Next most popular retailers where men and women have bought footwear in-store or online, by demographics, May 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 111: Other retailers where men and women have bought footwear in-store or online, by demographics, May 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 112: Most popular retailers where men and women have bought footwear in-store or online, by demographics, May 2013
                                                                                                                                                                                                                                                                                                                                    • Appendix – The Consumer – Types of Shoes Purchased

                                                                                                                                                                                                                                                                                                                                        • Figure 113: Numbers of pairs of women's shoes bought in the last 12 months (total and by category), by demographics, May 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 114: Most popular % of women who have bought shoes from each shoe category, by demographics, May 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 115: Next most popular % of women who have bought shoes from each shoe category, by demographics, May 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 116: Most popular average amount spent on women's shoes in the last 12 months (total and per category), by demographics, May 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 117: Next most popular average amount spent on women's shoes in the last 12 months (total and per category), by demographics, May 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 118: Numbers of pairs of men's shoes bought in the last 12 months (total and by category), by demographics, May 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 119: % of men who have bought shoes from each category, by demographics, May 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 120: Most popular average amount spent on men's shoes in the last 12 months (total and per category), May 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 121: Next most popular average amount spent on men's shoes in the last 12 months (total and per category), May 2013
                                                                                                                                                                                                                                                                                                                                    • Appendix – The Consumer – Attitudes Towards Shopping for Foowear

                                                                                                                                                                                                                                                                                                                                        • Figure 122: Most popular attitudes towards shopping for footwear, by demographics, May 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 123: Next most popular attitudes towards shopping for footwear, by demographics, May 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 124: Other attitudes towards shopping for footwear, by demographics, May 2013
                                                                                                                                                                                                                                                                                                                                    • Appendix – The Consumer – Further Attitudes Towards Shopping for Footwear

                                                                                                                                                                                                                                                                                                                                        • Figure 125: Agreement with the statement ‘It is more important that shoes fit well than that they are the latest fashion’, by demographics, May 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 126: Agreement with the statement ‘It’s worth spending more on quality footwear’, by demographics, May 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 127: Agreement with the statement ‘Not knowing if footwear will fit puts me off shopping online’, by demographics, May 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 128: Agreement with the statement ‘I am happy to buy shoes made from other materials that are not leather’, by demographics, May 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 129: Agreement with the statement ‘I prefer to stick to styles that I’ve bought before and know I like’, by demographics, May 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 130: Agreement with the statement ‘Well-known branded footwear is worth paying more for’, by demographics, May 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 131: Agreement with the statement ‘Shopping for shoes in-store is an enjoyable activity’, by demographics, May 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 132: Agreement with the statement ‘I prefer to shop at retailers where I know there are well-trained shop assistants’, by demographics, May 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 133: Agreement with the statement ‘I prefer shopping online for shoes as there is a wider choice of brands and styles’, by demographics, May 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 134: Agreement with the statement ‘Retailers should update their shoe styles more often than once a season’, by demographics, May 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 135: Agreement with the statement ‘Price is more important to me than quality when buying footwear’, by demographics, May 2013
                                                                                                                                                                                                                                                                                                                                        • Figure 136: Agreement with the statement ‘Fashion is the most important consideration when buying footwear’, by demographics, May 2013

                                                                                                                                                                                                                                                                                                                                    Companies Covered

                                                                                                                                                                                                                                                                                                                                    • Amazon UK
                                                                                                                                                                                                                                                                                                                                    • Birkenstock Footprint Sandals, Inc
                                                                                                                                                                                                                                                                                                                                    • Brantano (Group)
                                                                                                                                                                                                                                                                                                                                    • C&J Clark Group
                                                                                                                                                                                                                                                                                                                                    • Clarks of England USA
                                                                                                                                                                                                                                                                                                                                    • Converse, Inc
                                                                                                                                                                                                                                                                                                                                    • Crocs, Inc.
                                                                                                                                                                                                                                                                                                                                    • Deckers Outdoor Corporation
                                                                                                                                                                                                                                                                                                                                    • Dune Group
                                                                                                                                                                                                                                                                                                                                    • Dunlop Slazenger Group Ltd
                                                                                                                                                                                                                                                                                                                                    • ECCO
                                                                                                                                                                                                                                                                                                                                    • Facebook, Inc.
                                                                                                                                                                                                                                                                                                                                    • Fenwick Ltd
                                                                                                                                                                                                                                                                                                                                    • French Connection (Retail)
                                                                                                                                                                                                                                                                                                                                    • Geox UK Ltd
                                                                                                                                                                                                                                                                                                                                    • Gordon Scott Ltd
                                                                                                                                                                                                                                                                                                                                    • Harrods Group Total
                                                                                                                                                                                                                                                                                                                                    • Harvey Nichols UK
                                                                                                                                                                                                                                                                                                                                    • House of Fraser Plc
                                                                                                                                                                                                                                                                                                                                    • Hugo Boss
                                                                                                                                                                                                                                                                                                                                    • Jane Norman Ltd
                                                                                                                                                                                                                                                                                                                                    • JD Sports Fashion plc
                                                                                                                                                                                                                                                                                                                                    • JJB Sports Plc
                                                                                                                                                                                                                                                                                                                                    • John Lewis Partnership
                                                                                                                                                                                                                                                                                                                                    • Jones Bootmaker
                                                                                                                                                                                                                                                                                                                                    • K Swiss Inc.
                                                                                                                                                                                                                                                                                                                                    • Kurt Geiger Ltd
                                                                                                                                                                                                                                                                                                                                    • Lacoste
                                                                                                                                                                                                                                                                                                                                    • Lipsy
                                                                                                                                                                                                                                                                                                                                    • LK Bennett Ltd
                                                                                                                                                                                                                                                                                                                                    • Macintosh Retail Group
                                                                                                                                                                                                                                                                                                                                    • New Look Group Plc
                                                                                                                                                                                                                                                                                                                                    • Next Group
                                                                                                                                                                                                                                                                                                                                    • Nike
                                                                                                                                                                                                                                                                                                                                    • Nine West UK
                                                                                                                                                                                                                                                                                                                                    • Nordstrom
                                                                                                                                                                                                                                                                                                                                    • Office Holdings Ltd
                                                                                                                                                                                                                                                                                                                                    • Polo Ralph Lauren Corporation
                                                                                                                                                                                                                                                                                                                                    • PUMA AG Rudolf Dassler Sport
                                                                                                                                                                                                                                                                                                                                    • Radley
                                                                                                                                                                                                                                                                                                                                    • Reebok International Ltd
                                                                                                                                                                                                                                                                                                                                    • Russell & Bromley Ltd
                                                                                                                                                                                                                                                                                                                                    • Schuh (UK)
                                                                                                                                                                                                                                                                                                                                    • Selfridges Group
                                                                                                                                                                                                                                                                                                                                    • Shoe City Ltd
                                                                                                                                                                                                                                                                                                                                    • Shoe Zone Group Ltd
                                                                                                                                                                                                                                                                                                                                    • Sports Direct UK
                                                                                                                                                                                                                                                                                                                                    • Stead & Simpson Ltd
                                                                                                                                                                                                                                                                                                                                    • Ted Baker
                                                                                                                                                                                                                                                                                                                                    • Timberland UK Ltd
                                                                                                                                                                                                                                                                                                                                    • Topman old
                                                                                                                                                                                                                                                                                                                                    • Topshop old
                                                                                                                                                                                                                                                                                                                                    • Twitter, Inc.
                                                                                                                                                                                                                                                                                                                                    • Vans, Inc
                                                                                                                                                                                                                                                                                                                                    • Westfield Group
                                                                                                                                                                                                                                                                                                                                    • Woolworths Group plc

                                                                                                                                                                                                                                                                                                                                    Footwear Retailing - UK - July 2013

                                                                                                                                                                                                                                                                                                                                    US $2,478.79 (Excl.Tax)