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Fragrances - Global Annual Review - 2016

Mintel’s Annual Overviews take a look back at 2015 and provide a detailed overview of the key issues faced by key categories through the year. Including; a full market overview, an in-depth review of the big stories from the year as well as our forecast for the future of these markets.

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Table of contents

  1. Overview

      • Figure 1: Top five markets for sales of fragrances, 2015
      • Figure 2: Best and worst performing fragrance markets, CAGR in the last 5 years
  2. The Big Stories

      • While mature markets look for ways to re-engage with consumers, Asia hits strong growth
          • Figure 3: Fragrances, top five retail market value growth in local currency, 2014-2015
          • Figure 4: Europe’s top 5 markets, factors influencing purchase of perfume/cologne for oneself, 2015
          • Figure 5: US, top 3 fragrance purchase influencers, May 2015
          • Figure 6: Europe’s top 5 markets, selected attitudes towards using fragrances, 2014
        • Niche fragrance are gaining traction with rising interest from both the industry players and consumers
            • Figure 7: US and UK, attitudes toward fragrance selection, May/ June 2015
          • Brazil remains the biggest market worldwide and hits strong growth despite economic hardship*
              • Figure 8: Brazil, company % shares of retail value sales of fragrances, 2014
              • Figure 9: The Beauty Box for C&A
              • Figure 10: Agatha Ruiz de la Prada Love Love Love with Brazilian actress Fiorella Mattheis
          • Notable Products of the Past Year

              • Notable products of 2015
              • Looking to the Future

                  • Potential to create new scented formats
                      • Figure 11: UK, interest in deodorant fragrance developments, by selected age groups, October 2014
                      • Figure 12: France, Germany, Italy and Spain, interest in hair fragrance, by selected age groups, 2014
                      • Figure 13: J’Adore Touche de Parfum
                      • Figure 14: France, Germany, Italy and Spain, % users who customise their scents (e.g. by mixing essential oils, combining different scents), by selected age groups, 2015
                    • The power of multi-sensory experience
                        • Figure 15: Sensorwake alarm clock
                      • Alternative ways to sell fragrances outside traditional bricks and mortar
                        • Figure 16: China, top fragrance purchase channel, June 2015
                        • Figure 17: Commodity Fitting Kit
                        • Figure 18: Sephora Flash Store
                    • The Analyst’s View

                      Companies Covered

                      To learn more about the companies covered in this report please contact us.

                      Fragrances - Global Annual Review - 2016

                      £1,636.59 (Excl.Tax)