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Furniture Retailing - US - August 2012

Total retail sales of furniture reached $67.5 billion in 2011 and are expected to reach $68.8 billion in 2012. The furniture market saw sales decline in 2008-10 as a result of the recession yet is expected to rebound in the near future, growing by 22% between 2012 and 2017.

This report provides data on furniture sales trends, profiles of major players in the U.S. furniture market, as well as a detailed exploration of consumers’ attitudes, expenditures, and shopping behaviors in the furniture category.

The purpose of this report is to:

  • Examine the structure of the furniture retailing market, to identify and profile the major players.
  • Identify the shopping behaviors and preferences among consumers when shopping for furniture.

This report will focus more on the strategies of retailers and less on the actual furniture products that were covered in more detail in Home Furniture—U.S., October 2011. However, the furniture categories included in both reports are the same, and include:

  • Upholstered furniture
  • Mattresses/sleep equipment and sleep sofas/other dual-purpose pieces
  • Sleep equipment, including mattresses, springs, cots, waterbeds, etc.
  • Sleep sofas, daybeds, futons, and other dual-purpose pieces
  • Living room, dining room, and bedroom furniture (excluding mattresses/sleep equipment and sleep sofas/other dual-purpose pieces)
  • Office furniture, including computer-related furniture
  • Outdoor/patio furniture
  • All other furniture including kitchen, dinette, etc.

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Table of contents

  1. Scope and Themes

      • Definition
        • Data sources
          • Sales data
            • Consumer survey data
              • Advertising creative
                • Abbreviations and terms
                  • Abbreviations
                    • Terms
                    • Executive Summary

                        • The market
                          • Figure 1: Fan chart forecast of total U.S. retail sales of furniture, 2007-17
                        • Market factors
                          • Fluctuating housing market affects furniture category
                            • Lifestage changes create demand for furniture
                              • Hispanic population growth and purchasing power impact furniture market
                                • Retail channels
                                  • Despite many channels, most buy furniture at mass merchandisers
                                    • The consumer
                                      • Most buy furniture to replace worn-out items
                                        • Figure 2: Reasons for buying/renting furniture, April 2012
                                      • Most purchase furniture at mass merchandisers
                                        • Figure 3: Retailers shopped for furniture, April 2012
                                      • Most wait for sales to buy furniture, but will pay more for quality pieces
                                        • Figure 4: Attitudes to shopping for and buying furniture, April 2012
                                        • Figure 5: Impact of style on shopping for and buying furniture, April 2012
                                      • Free delivery, removal and donation of furniture appeal to most
                                        • Figure 6: What retailers should do to encourage furniture shopping, April 2012
                                      • What we think
                                      • Issues in the Market

                                          • How to kick start the furniture market given the slow recovery in the housing market?
                                            • What can traditional furniture retailers do to combat increasing sales through mass, club, and other channels?
                                              • How can retailers gain from household structure changes—boomerang children, multigenerational households, and Hispanic households?
                                                • Can Baby Boomers and older generations be brought back to the market?
                                                • Insights and Opportunities

                                                  • Offer designer collaborations to create differentiation
                                                    • Use technology to enhance shopping experience
                                                      • Offer interchangeable designs for home furniture
                                                        • Affordable DIY furniture items will appeal to budget-conscious shoppers
                                                        • Trend Application

                                                            • Inspire Trend: Moral Brands
                                                              • Inspire Trend: Experience is All
                                                                • Inspire 2015 Trends
                                                                  • East Meets West
                                                                  • Market Size and Forecast

                                                                    • Key points
                                                                      • Favorable outlook for furniture industry
                                                                        • Figure 7: Total U.S. retail sales of furniture, at current prices, 2007-17
                                                                        • Figure 8: Total U.S. retail sales of furniture, at inflation-adjusted prices, 2007-17
                                                                      • Fan chart forecast
                                                                          • Figure 9: Fan chart forecast of total U.S. retail sales of furniture, 2007-17
                                                                      • Market Drivers

                                                                        • Key points
                                                                          • Changes in housing market impact furniture industry
                                                                            • Figure 10: New houses sold in the U.S., by region, 2004-11
                                                                            • Figure 11: Housing starts in the U.S., by region, 2004-11
                                                                          • Consumer confidence linked to furniture purchases
                                                                            • Figure 12: University of Michigan’s index of consumer sentiment, January 2007-June 2012
                                                                          • Lifestage changes create opportunities for furniture retailers
                                                                              • Figure 13: Annual number of weddings, 1950-2009
                                                                              • Figure 14: Fertility rate and number of births, 2001-11
                                                                            • Shifts in household size impact furniture needs
                                                                              • The Hispanic Impact
                                                                                • Growth of the Hispanic population
                                                                                  • Figure 15: Population, by race and Hispanic origin, 2006-16
                                                                                  • Figure 16: Hispanic households, by type, 2010
                                                                                  • Figure 17: 10 places* with highest number of Hispanics, 2010
                                                                                • Hispanic income lower than average
                                                                                  • Figure 18: Median household income, by race and Hispanic origin of householder, 2000-10
                                                                                • Hispanic households larger than average
                                                                                  • Figure 19: Average household size, by Hispanic origin/race of householder, 2001, 2008, and 2011
                                                                              • Retail Channel Overview

                                                                                • Key points
                                                                                  • All channels poised for growth in furniture market
                                                                                    • Figure 20: Total U.S. retail sales of furniture, by channel, at current prices, 2007-17
                                                                                  • Furniture stores account for greatest share of total furniture sales
                                                                                    • Figure 21: Total U.S. Retail sales of furniture, by channel, 2010 and 2012
                                                                                • Furniture Stores

                                                                                  • Key points
                                                                                    • Furniture stores rebounding from recession, expected to recover sales
                                                                                      • Figure 22: Total U.S. retail sales of furniture through furniture stores, at current prices, 2007-17
                                                                                  • Mass Merchandisers and Warehouse Clubs

                                                                                    • Key points
                                                                                      • Strong growth predicted for mass merchandisers and warehouse clubs
                                                                                        • Figure 23: total U.S. retail sales of furniture through mass merchandisers and warehouse clubs, at current prices, 2007-17
                                                                                    • Other Channels

                                                                                      • Key points
                                                                                        • Positive outlook for other channels
                                                                                          • Figure 24: Total U.S. Retail sales of furniture through other channels, at current prices, 2007-17
                                                                                      • Retailer Overview

                                                                                          • Furniture specialists
                                                                                            • Crate & Barrel
                                                                                              • Williams Sonoma Inc: Pottery Barn/Pottery Barn Kids/PB Teen/West Elm/Williams-Sonoma Home
                                                                                                • Ashley Furniture Homestores
                                                                                                  • Haverty’s
                                                                                                    • IKEA
                                                                                                      • Ethan Allen
                                                                                                        • Rooms to Go
                                                                                                          • Value City Furniture
                                                                                                            • La-Z-Boy
                                                                                                              • Aaron’s
                                                                                                                • Pier 1 Imports
                                                                                                                  • Thomasville
                                                                                                                    • Market threats and opportunities for furniture specialists
                                                                                                                      • Mass merchandisers and warehouse clubs
                                                                                                                        • Target
                                                                                                                          • Walmart
                                                                                                                            • Costco
                                                                                                                              • Market threats and opportunities for mass merchandisers and warehouse clubs
                                                                                                                                • Department stores
                                                                                                                                  • Macy’s Inc.
                                                                                                                                    • JCPenney
                                                                                                                                      • Sears
                                                                                                                                        • Market threats and opportunities for department stores
                                                                                                                                          • Home improvement stores
                                                                                                                                            • Home Depot
                                                                                                                                              • Lowe’s
                                                                                                                                                • Market threats and opportunities for home improvement stores
                                                                                                                                                • Innovations and Innovators

                                                                                                                                                  • Crate & Barrel launches 3-D room design, registry app
                                                                                                                                                    • IKEA combines TV, furniture into one piece
                                                                                                                                                      • Costco partners with Habitat for Humanity
                                                                                                                                                        • Belgian designer introduces DNA-inspired furniture
                                                                                                                                                          • Building furniture around technology
                                                                                                                                                          • Marketing Strategies

                                                                                                                                                              • Television advertising
                                                                                                                                                                • Aaron’s
                                                                                                                                                                  • Figure 25: Aaron’s TV ad, “Fore legs,” October 2011
                                                                                                                                                                • Ashley Furniture Home Store
                                                                                                                                                                  • Figure 26: Ashley furniture home store TV ad, “Expensive Taste,” February 2012
                                                                                                                                                                  • Figure 27: Ashley furniture home store TV ad, “Huge Savings,” May 2012
                                                                                                                                                                • Macy’s
                                                                                                                                                                  • Figure 28: Macy’s TV ad, “Home sweet home,” May 2012
                                                                                                                                                                • Target
                                                                                                                                                                  • Figure 29: Target TV ad, “Just Imagine,” September 2011
                                                                                                                                                                • Other marketing activity
                                                                                                                                                                • Incidence of Buying Furniture

                                                                                                                                                                  • Key points
                                                                                                                                                                    • More than half of all surveyed have not purchased furniture recently
                                                                                                                                                                      • Figure 30: Incidence of buying furniture, April 2012
                                                                                                                                                                    • Women more likely than men to buy furniture
                                                                                                                                                                      • Figure 31: Incidence of buying furniture, by gender, April 2012
                                                                                                                                                                    • Younger consumers most likely to buy furniture
                                                                                                                                                                      • Figure 32: Incidence of buying furniture, by age, April 2012
                                                                                                                                                                    • Higher income correlates to more furniture purchases
                                                                                                                                                                      • Figure 33: Incidence of buying furniture, by household income, April 2012
                                                                                                                                                                  • Amount Spent on Furniture

                                                                                                                                                                    • Key points
                                                                                                                                                                      • On average, men spend slightly more on furniture compared to women
                                                                                                                                                                        • Figure 34: Amount spent on furniture/furnishings, by gender, October 2010-November 2011
                                                                                                                                                                      • Younger buyers spend the most on furniture
                                                                                                                                                                        • Figure 35: Amount spent on furniture/furnishings, by age, October 2010-November 2011
                                                                                                                                                                      • Spend on furniture increases as household income rises
                                                                                                                                                                        • Figure 36: Amount spent on furniture/furnishings, by household income, October 2010-November 2011
                                                                                                                                                                    • Retailers Shopped for Furniture

                                                                                                                                                                      • Key points
                                                                                                                                                                        • Most purchase furniture at mass merchandisers
                                                                                                                                                                          • Figure 37: Retailers shopped for furniture, April 2012
                                                                                                                                                                        • Women shop across a variety of channels for furniture
                                                                                                                                                                          • Figure 38: Store types shopped and furniture bought from (in store or online), by gender, April 2012
                                                                                                                                                                        • Younger shoppers most likely to buy furniture at mass merchandisers, online retailers
                                                                                                                                                                          • Figure 39: Store types shopped and furniture bought from (in store or online), by age, April 2012
                                                                                                                                                                        • Mass merchandisers favored for furniture across all household incomes
                                                                                                                                                                          • Figure 40: Store types shopped and furniture bought from (in store or online), by household income, April 2012
                                                                                                                                                                      • Reasons for Buying Furniture

                                                                                                                                                                        • Key points
                                                                                                                                                                          • Most buy furniture to replace worn-out items
                                                                                                                                                                            • Figure 41: Reasons for buying/renting furniture, April 2012
                                                                                                                                                                          • Men and women cite similar reasons for buying furniture
                                                                                                                                                                            • Figure 42: Reasons for buying/renting furniture by gender, April 2012
                                                                                                                                                                          • Younger shoppers buy furniture when moving, and on sale
                                                                                                                                                                            • Figure 43: Reasons for buying/renting furniture, by age, April 2012
                                                                                                                                                                          • Replacement furniture purchased by all household income groups
                                                                                                                                                                            • Figure 44: Reasons for buying/renting furniture, by household income, April 2012
                                                                                                                                                                        • Reasons for Choosing Furniture Retailers

                                                                                                                                                                          • Key points
                                                                                                                                                                            • Price, quality, and selection most important when choosing furniture stores
                                                                                                                                                                              • Figure 45: Reasons for choosing furniture retailers, April 2012
                                                                                                                                                                            • Women more selective compared to men when choosing retailers
                                                                                                                                                                              • Figure 46: Reasons for choosing furniture retailers, by gender, April 2012
                                                                                                                                                                            • Older shoppers less selective about furniture retailers
                                                                                                                                                                              • Figure 47: Reasons for choosing furniture retailers, by age, April 2012
                                                                                                                                                                            • Regardless of household income, price is important to all respondents
                                                                                                                                                                              • Figure 48: Reasons for choosing furniture retailers, by household income, April 2012
                                                                                                                                                                          • Attitudes Toward Shopping for, Buying, and Style of Furniture

                                                                                                                                                                            • Key points
                                                                                                                                                                              • Most wait for sales to buy furniture, but will pay more for quality pieces
                                                                                                                                                                                • Figure 49: Attitudes toward shopping for, buying, and style of furniture, April 2012
                                                                                                                                                                              • Women more likely to wait for sales, enjoy furniture shopping
                                                                                                                                                                                • Figure 50: Attitudes toward shopping for, buying, and style of furniture by gender, April 2012
                                                                                                                                                                              • Most wait for sales; young adults enjoy shopping, seek functional items
                                                                                                                                                                                • Figure 51: Attitudes toward shopping for, buying, and style of furniture, by age, April 2012
                                                                                                                                                                              • Across all household income groups, furniture buyers wait for sales
                                                                                                                                                                                • Figure 52: Attitudes toward shopping for, buying, and style of furniture, by household income, April 2012
                                                                                                                                                                            • Sources of Ideas/Inspiration for Furniture

                                                                                                                                                                              • Key points
                                                                                                                                                                                • Retailers’ catalogs, websites offer inspiration
                                                                                                                                                                                  • Figure 53: Sources for ideas/inspiration for furniture, April 2012
                                                                                                                                                                                • Women more likely than men to seek inspiration for furniture
                                                                                                                                                                                  • Figure 54: Sources for ideas/inspiration for furniture, by gender, April 2012
                                                                                                                                                                                • Younger adults seek inspiration and are influenced from many sources
                                                                                                                                                                                  • Figure 55: Sources for ideas/inspiration for furniture, by age, April 2012
                                                                                                                                                                              • What Retailers Should do to Encourage Furniture Shopping

                                                                                                                                                                                • Key points
                                                                                                                                                                                  • Free delivery, removal and donation of furniture appeal to most
                                                                                                                                                                                    • Figure 56: What retailers should do to encourage furniture shopping, April 2012
                                                                                                                                                                                  • Women more likely than men to seek innovations in furniture shopping
                                                                                                                                                                                    • Figure 57: What retailers should do to encourage furniture shopping, by gender, April 2012
                                                                                                                                                                                  • Free delivery/shipping will appeal to all ages
                                                                                                                                                                                    • Figure 58: What retailers should do to encourage furniture shopping, by age, April 2012
                                                                                                                                                                                  • Highest earners seek free delivery of furniture
                                                                                                                                                                                    • Figure 59: What retailers should do to encourage furniture shopping, by household income, April 2012
                                                                                                                                                                                • Attitudes Toward Online Furniture Shopping

                                                                                                                                                                                  • Key points
                                                                                                                                                                                    • Furniture shoppers hesitant to buy online
                                                                                                                                                                                      • Figure 60: Attitudes toward online furniture shopping, April 2012
                                                                                                                                                                                    • Women more likely to want to see/touch furniture, avoid shipping fees
                                                                                                                                                                                      • Figure 61: Attitudes toward online furniture shopping, by gender, April 2012
                                                                                                                                                                                    • Those aged 65+ not likely to buy furniture online
                                                                                                                                                                                      • Figure 62: Attitudes toward online furniture shopping, by age, April 2012
                                                                                                                                                                                    • Highest earners like to see/touch furniture before buying
                                                                                                                                                                                      • Figure 63: Attitudes toward online furniture shopping, by household income, April 2012
                                                                                                                                                                                  • Impact of Race/Hispanic Origin

                                                                                                                                                                                    • Key points
                                                                                                                                                                                      • Hispanics more likely than non-Hispanics to buy furniture
                                                                                                                                                                                        • Figure 64: Incidence of buying furniture, by race/Hispanic origin, April 2012
                                                                                                                                                                                      • Non-Hispanics spend more on furniture than Hispanics
                                                                                                                                                                                        • Figure 65: Amount spent on furniture, by race/Hispanic origin, October 2010-November 2011
                                                                                                                                                                                      • Hispanics shop across a wide variety of channels for furniture
                                                                                                                                                                                        • Figure 66: Store types shopped and furniture bought from (in store or online), by race/Hispanic origin, April 2012
                                                                                                                                                                                      • Whites buy to replace worn-out items, Hispanics buy to replace damaged goods
                                                                                                                                                                                        • Figure 67: Reasons for buying/renting furniture, by race/Hispanic origin, April 2012
                                                                                                                                                                                      • Hispanics seek ability to buy all furniture needs at one store
                                                                                                                                                                                        • Figure 68: Reasons for choosing furniture retailers, by race/Hispanic origin, April 2012
                                                                                                                                                                                      • Hispanics likely to shop online for furniture, keep up with latest styles
                                                                                                                                                                                        • Figure 69: Attitudes toward furniture, by race/Hispanic origin, April 2012
                                                                                                                                                                                      • Hispanics more likely than non-Hispanics to get inspiration from catalogs
                                                                                                                                                                                        • Figure 70: Sources for ideas/inspiration for furniture, by race/Hispanic origin, April 2012
                                                                                                                                                                                      • Hispanics interested in interactive tools to envision how items will look in their homes
                                                                                                                                                                                        • Figure 71: What retailers should do to encourage furniture shopping, by race/Hispanic origin, April 2012
                                                                                                                                                                                      • Hispanics not likely to buy furniture online
                                                                                                                                                                                        • Figure 72: Attitudes toward online furniture shopping, by race/Hispanic origin, April 2012
                                                                                                                                                                                    • Cluster Analysis

                                                                                                                                                                                        • Furnish for Function
                                                                                                                                                                                          • Demographics
                                                                                                                                                                                            • Characteristics
                                                                                                                                                                                              • Opportunity
                                                                                                                                                                                                • Indifferent Independents
                                                                                                                                                                                                  • Demographics
                                                                                                                                                                                                    • Characteristics
                                                                                                                                                                                                      • Opportunity
                                                                                                                                                                                                        • Style Seekers
                                                                                                                                                                                                          • Demographics
                                                                                                                                                                                                            • Characteristics
                                                                                                                                                                                                              • Opportunity
                                                                                                                                                                                                                • DIYers
                                                                                                                                                                                                                  • Demographics
                                                                                                                                                                                                                    • Characteristics
                                                                                                                                                                                                                      • Opportunity
                                                                                                                                                                                                                        • Efficient Enthusiasts
                                                                                                                                                                                                                          • Demographics
                                                                                                                                                                                                                            • Characteristics
                                                                                                                                                                                                                              • Opportunity
                                                                                                                                                                                                                                • Cluster characteristic tables
                                                                                                                                                                                                                                  • Figure 73: Cluster groups, April 2012
                                                                                                                                                                                                                                  • Figure 74: Incidence of buying furniture, by cluster groups, April 2012
                                                                                                                                                                                                                                  • Figure 75: Retailers shopped for furniture, by cluster groups, April 2012
                                                                                                                                                                                                                                  • Figure 76: Reasons for buying/renting furniture, by cluster groups, April 2012
                                                                                                                                                                                                                                  • Figure 77: Reasons for choosing furniture retailers, by cluster groups, April 2012
                                                                                                                                                                                                                                  • Figure 78: Attitudes to shopping for, buying, and style of furniture, by cluster groups, April 2012
                                                                                                                                                                                                                                  • Figure 79: Sources for ideas/inspiration for furniture, by cluster groups, April 2012
                                                                                                                                                                                                                                  • Figure 80: What retailers should do to encourage furniture shopping, by cluster groups, April 2012
                                                                                                                                                                                                                                  • Figure 81: Attitudes toward online furniture shopping, by cluster groups, April 2012
                                                                                                                                                                                                                                • Cluster demographic tables
                                                                                                                                                                                                                                  • Figure 82: Cluster group demographics, part 1, April 2012
                                                                                                                                                                                                                                  • Figure 83: Cluster group demographics, part 2, April 2012
                                                                                                                                                                                                                                  • Figure 84: Cluster group demographics, part 3, April 2012
                                                                                                                                                                                                                                • Cluster methodology
                                                                                                                                                                                                                                • Appendix—Other Useful Consumer Tables

                                                                                                                                                                                                                                  • Furniture purchases
                                                                                                                                                                                                                                    • Figure 85: Incidence of buying furniture, by marital and relationship status, April 2012
                                                                                                                                                                                                                                    • Figure 86: Incidence of buying furniture, by household size, April 2012
                                                                                                                                                                                                                                    • Figure 87: Incidence of buying furniture, by presence of children in household, April 2012
                                                                                                                                                                                                                                  • Type of furniture purchased
                                                                                                                                                                                                                                    • Figure 88: Type of furniture purchased, by gender, October 2010-November 2011
                                                                                                                                                                                                                                    • Figure 89: Type of furniture purchased, by age, October 2010-November 2011
                                                                                                                                                                                                                                    • Figure 90: Type of furniture purchased, by household income, October 2010-November 2011
                                                                                                                                                                                                                                    • Figure 91: Type of furniture purchased, by household size, October 2010-November 2011
                                                                                                                                                                                                                                    • Figure 92: Type of furniture purchased, by presence of children, October 2010-November 2011
                                                                                                                                                                                                                                  • Amount spent
                                                                                                                                                                                                                                    • Figure 93: Amount spent on furniture/furnishings, by household size, October 2010-November 2011
                                                                                                                                                                                                                                    • Figure 94: Amount spent on furniture/furnishings, by marital status, October 2010-November 2011
                                                                                                                                                                                                                                  • Retailers shopped and where furniture was purchased
                                                                                                                                                                                                                                    • Figure 95: Store types shopped and furniture bought from (in store or online), by marital and relationship status, April 2012
                                                                                                                                                                                                                                    • Figure 96: Store types shopped and furniture bought from (in store or online), by household size, April 2012
                                                                                                                                                                                                                                  • Retailers shopped but furniture was not purchased
                                                                                                                                                                                                                                    • Figure 97: Shopped here but did not purchase any items here (in store or online), by gender, April 2012
                                                                                                                                                                                                                                    • Figure 98: Shopped here but did not purchase any items here (in store or online), by age, April 2012
                                                                                                                                                                                                                                    • Figure 99: Shopped here but did not purchase any items here (in store or online), by household income, April 2012
                                                                                                                                                                                                                                    • Figure 100: Shopped here but did not purchase any items here (in store or online), by race/Hispanic origin, April 2012
                                                                                                                                                                                                                                    • Figure 101: Shopped here but did not purchase any items here (in store or online), by marital/relationship status, April 2012
                                                                                                                                                                                                                                  • Retailers not shopped at for furniture
                                                                                                                                                                                                                                    • Figure 102: Wouldn't shop at this retailer for furniture, by gender, April 2012
                                                                                                                                                                                                                                    • Figure 103: Wouldn't shop at this retailer for furniture, by age, April 2012
                                                                                                                                                                                                                                    • Figure 104: Wouldn't shop at this retailer for furniture, by household income, April 2012
                                                                                                                                                                                                                                    • Figure 105: Wouldn't shop at this retailer for furniture, by race/Hispanic origin, April 2012
                                                                                                                                                                                                                                    • Figure 106: Wouldn't shop at this retailer for furniture, by marital/relationship status, April 2012
                                                                                                                                                                                                                                  • Reasons for buying furniture
                                                                                                                                                                                                                                    • Figure 107: Reasons for buying/renting furniture, by marital/relationship status, April 2012
                                                                                                                                                                                                                                    • Figure 108: Reasons for buying/renting furniture, by household size, April 2012
                                                                                                                                                                                                                                    • Figure 109: Reasons for buying/renting furniture, by presence of children in household, April 2012
                                                                                                                                                                                                                                    • Figure 110: Reasons for buying/renting furniture, by education, April 2012
                                                                                                                                                                                                                                  • Reasons for choosing furniture retailers
                                                                                                                                                                                                                                    • Figure 111: Reasons for choosing furniture retailers, by marital/relationship status, April 2012
                                                                                                                                                                                                                                    • Figure 112: Reasons for choosing furniture retailers, by household size, April 2012
                                                                                                                                                                                                                                  • Attitudes toward furniture
                                                                                                                                                                                                                                    • Figure 113: Attitudes toward furniture, by marital/relationship status, April 2012
                                                                                                                                                                                                                                    • Figure 114: Attitudes toward furniture, by household size, April 2012
                                                                                                                                                                                                                                    • Figure 115: Attitudes toward furniture, by presence of children in household, April 2012
                                                                                                                                                                                                                                  • Sources for ideas/inspiration for furniture
                                                                                                                                                                                                                                    • Figure 116: Sources for ideas/inspiration for furniture, by marital/relationship status, April 2012
                                                                                                                                                                                                                                    • Figure 117: Sources for ideas/inspiration for furniture, by household size, April 2012
                                                                                                                                                                                                                                    • Figure 118: Sources for ideas/inspiration for furniture, by presence of children in household, April 2012
                                                                                                                                                                                                                                  • What retailers should do to encourage furniture shopping
                                                                                                                                                                                                                                    • Figure 119: What retailers should do to encourage furniture shopping, by marital/relationship status, April 2012
                                                                                                                                                                                                                                  • Attitudes toward online furniture shopping
                                                                                                                                                                                                                                    • Figure 120: Attitudes toward online furniture shopping, by marital and relationship status, April 2012
                                                                                                                                                                                                                                • Appendix—Trade Associations

                                                                                                                                                                                                                                  Companies Covered

                                                                                                                                                                                                                                  • Ashley Furniture Industries, Inc.
                                                                                                                                                                                                                                  • Ashley Homestore
                                                                                                                                                                                                                                  • Bloomingdale's
                                                                                                                                                                                                                                  • Bureau of Economic Analysis
                                                                                                                                                                                                                                  • Costco Wholesale Corporation
                                                                                                                                                                                                                                  • Crate & Barrel
                                                                                                                                                                                                                                  • Electronic Arts, Inc
                                                                                                                                                                                                                                  • Ethan Allen
                                                                                                                                                                                                                                  • Haverty Furniture Companies, Inc
                                                                                                                                                                                                                                  • IKEA USA
                                                                                                                                                                                                                                  • J C Penney Company, Inc
                                                                                                                                                                                                                                  • Kmart Corporation
                                                                                                                                                                                                                                  • Land of Nod
                                                                                                                                                                                                                                  • Macy's, Inc.
                                                                                                                                                                                                                                  • Marimekko
                                                                                                                                                                                                                                  • Pier 1 Imports, Inc
                                                                                                                                                                                                                                  • Pottery Barn
                                                                                                                                                                                                                                  • Sears Holdings Corporation
                                                                                                                                                                                                                                  • Target Corporation
                                                                                                                                                                                                                                  • U.S. Bureau of the Census
                                                                                                                                                                                                                                  • Walmart Stores (USA)
                                                                                                                                                                                                                                  • Williams-Sonoma, Inc

                                                                                                                                                                                                                                  Furniture Retailing - US - August 2012

                                                                                                                                                                                                                                  £3,174.67 (Excl.Tax)