Sorry for interrupting, this website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Learn more
Accept & Close

Hair Care, Colourants and Treatments - Europe - September 2010

The hair care market has suffered mixed fortunes over the last couple of years, with some categories flourishing, whereas others have stagnated or even fallen.

The hair styling and colourant markets have been through a particularly torrid time. Unlike many cosmetics categories, the problems began well before the current economic downturn, with the rot setting in before 2007, and sales slumping in subsequent years.

The problem is that both categories are perceived as luxuries that are crossed off a shopping list before a host of other products.

The saving grace for colourants has been the recession. More than half of European women colour their hair, and many have economised on salon visits by turning to home colourants. As a result, sales started to pick up in 2009.

European FMCG reports - now new and improved!

In response to increased demand and client feedback, Mintel European FMCG reports now cover more market sectors on a Pan-European scale and are enhanced with even more consumer and market analysis. In 2010, we will publish more than 60 reports across five key FMCG categories, providing insight into the major European markets including the UK, Germany, France, Italy and Spain.

All you need to know about your market

Each title explores a specific sector on a Pan-European scale and helps you stay on top of market sizes, shares and forecasts, consumer trends, brand news and product innovation.

How we do it

Using Mintel’s Global New Products Database (GNPD), the reports look at new product development trends and launches in Europe including country, product and claim comparison. In addition, the new reports provide market size and share information,allowing cross-market analysis and forecasts. Consumer research has been enhanced with TGI Europe and Toluna data.

What you get

What's included

Why buy from us?

Succeed

Our reports will provide you with market data, consumer research and competitive intelligence to succeed in your market.

Instant Access

Buy now and you'll have instant access to the information you need to make the right decisions.

Opportunities

Find out what's next in the markets that matter to you: where opportunities lie and what challenges you will face.

Trusted

A business Superbrand, Mintel is a source you can trust. We have been defining and refining the Market Intelligence mix since 1972.

Table of contents

  1. Issues in the Market

      • Key themes
        • Definition
          • Abbreviations
          • Market in Brief

            • Colourants suffer mixed fortunes
              • Style challenge
                • Treatments – small but mighty
                  • Increased segmentation
                    • Inspiration from skincare
                      • Botanical and herbal hair care in focus
                        • The need for speed
                          • Blonde ambition
                            • Differences in core consumer groups
                            • European Market Size and Forecast

                              • Key points
                                • Hair care
                                  • Figure 1: Retail value sales of hair care, by country, 2005-13
                                  • Figure 2: Retail value sales of hair care, by country, 2004-13
                                  • Figure 3: Spend per capita, by country, 2005-09
                              • Market Segmentation

                                • Key points
                                  • Hair care
                                    • Figure 4: Market segmentation, by value, France, 2009
                                    • Figure 5: Market segmentation, by value, Germany, 2009
                                    • Figure 6: Market segmentation, by value, Italy, 2009
                                    • Figure 7: Market segmentation, by value, Spain, 2009
                                    • Figure 8: Market segmentation, by value, UK, 2009
                                    • Figure 9: Market segmentation, by value, Belgium, 2009
                                    • Figure 10: Market segmentation, by value, Finland, 2009
                                    • Figure 11: Market segmentation, by value, Hungary, 2009
                                    • Figure 12: Market segmentation, by value, Ireland, 2009
                                    • Figure 13: Market segmentation, by value, Netherlands, 2009
                                    • Figure 14: Market segmentation, by value, Poland, 2009
                                    • Figure 15: Market segmentation, by value, Russia, 2009
                                • Companies and Product Innovation

                                  • Key points
                                    • Global region
                                      • Figure 16: % of new product launches, by region, 2009
                                    • European region
                                      • Figure 17: % of new product launches, by European country, 2009
                                    • Hair care by sub-category
                                      • Figure 18: % of new product development, by sub-category, by the ‘Big 5’ countries, 2009
                                    • Hair care by top claims
                                      • Figure 19: % of new product launches, by top ten claims, by the ‘Big 5’ European countries, 2009
                                      • Figure 20: % of new product launches, by top five claims, by the ‘Big 5’ European countries, 2009
                                    • France – Hair care
                                      • Figure 21: % of new product development, by sub-category, France, 2006-09
                                      • Figure 22: Top five claims on new product development, France, 2006-09
                                    • Premium hair treatments for men
                                      • Fighting hair loss through science
                                        • Strength of purpose
                                          • Frizz-free
                                            • Grey market for men
                                              • Germany – Hair care
                                                • Figure 23: % of new product development, by sub-category, Germany, 2006-09
                                                • Figure 24: Top five claims on new product development, Germany, 2006-09
                                              • Summer hair
                                                • New from Nivea
                                                  • Botanical ingredients
                                                    • Vitality and shine
                                                      • Italy – Hair care
                                                        • Figure 25: % of new product development, by sub-category, Italy, 2006-09
                                                        • Figure 26: Top five claims on new product development, Italy, 2006-09
                                                      • Lightening it up
                                                        • Scalp therapy
                                                          • Exotic inspiration
                                                            • Going natural
                                                              • Care night and day
                                                                • Spain – Hair care
                                                                  • Figure 27: % of new product development, by sub-category, Spain, 2006-09
                                                                  • Figure 28: Top five claims on new product development, Spain, 2006-09
                                                                • The heat is on
                                                                  • Hair care in a stick
                                                                    • A light touch
                                                                      • Fighting ageing
                                                                        • Products for children
                                                                          • UK – Hair care
                                                                            • Figure 29: % of new product development, by sub-category, UK, 2006-09
                                                                            • Figure 30: Top five claims on new product development, UK, 2006-09
                                                                          • Red light
                                                                            • Hair rescue
                                                                              • Innovative formats
                                                                                • L’Oréal innovation
                                                                                • The Consumer

                                                                                  • Key points
                                                                                    • Hair colour and condition shape demand
                                                                                      • Figure 31: Natural hair colour, by country, 2009
                                                                                      • Figure 32: Condition of hair, by country, 2009
                                                                                      • Figure 33: Hair treatments, by country, 2009
                                                                                      • Figure 34: Conditions prone to, by country, 2009
                                                                                      • Figure 35: Condition of hair, by country, 2009
                                                                                      • Figure 36: Conditions prone to, by country, 2009
                                                                                    • Product use
                                                                                      • Figure 37: Hair treatments, by country, 2009
                                                                                      • Figure 38: Types of hair treatment, by country, 2009
                                                                                      • Figure 39: Penetration of conditioning treatments and masks (excluding styling products), by country, 2009
                                                                                      • Figure 40: Frequency of conditioning treatments and masks (excluding styling products), by country, 2009
                                                                                      • Figure 41: Types of conditioning treatments and masks (excluding styling products), by country, 2009
                                                                                      • Figure 42: Penetration of hair colourants, bleaches, lighteners (not at hairdressers), by country, 2009
                                                                                      • Figure 43: Frequency of hair colourants, bleaches, lighteners (not at hairdressers), by country, 2009
                                                                                      • Figure 44: Permanent/semi-permanent, by country, 2009
                                                                                      • Figure 45: Colouring products, by country, 2009
                                                                                      • Figure 46: Hair colourants, by country, 2009
                                                                                    • Trends in product penetration
                                                                                      • Figure 47: Trends in penetration of hair products, France, 2005-09
                                                                                      • Figure 48: Trends in penetration of hair products, France, 2005-09
                                                                                      • Figure 49: Trends in penetration of hair products, Germany, 2005-09
                                                                                      • Figure 50: Trends in penetration of hair products, Germany, 2007-09
                                                                                      • Figure 51: Trends in penetration of hair products, Spain, 2005-09
                                                                                      • Figure 52: Trends in penetration of hair products, Spain, 2006-09
                                                                                      • Figure 53: Trends in penetration of hair products, GB, 2005-09
                                                                                      • Figure 54: Trends in penetration of hair products, GB, 2007-09
                                                                                    • Exclusive consumer research
                                                                                      • Figure 55: Statements on hair style, by country, March 2010
                                                                                      • Figure 56: Reason for colouring hair and where it was done, by country, March 2010
                                                                                      • Figure 57: Hair care routine at home, by country, March 2010
                                                                                      • Figure 58: Hair care routine when there is a lack of time/inclination, by country, March 2010
                                                                                      • Figure 59: Attitudes towards hair, by country, March 2010
                                                                                  • Appendix – Demographics

                                                                                      • Figure 60: Use of hair products, by demographics, France, 2009
                                                                                      • Figure 61: Use of hair products by demographics, France, 2009
                                                                                      • Figure 62: Use of hair products, by demographics, Germany, 2009
                                                                                      • Figure 63: Use of hair products, by demographics, Germany, 2009
                                                                                      • Figure 64: Use of hair products, by demographics, Spain, 2009
                                                                                      • Figure 65: Use of hair products, by demographics, Spain, 2009
                                                                                      • Figure 66: Use of hair products, by demographics, GB, 2009
                                                                                      • Figure 67: Use of hair products by demographics, GB, 2009
                                                                                  • Appendix – Market Size and Forecast Data

                                                                                      • Figure 68: Retail value sales of hair care, by country, 2003-13
                                                                                      • Figure 69: Retail value sales of hair care, by country, 2004-13
                                                                                      • Figure 70: Spend per capita, by country, 2005-09

                                                                                  Companies Covered

                                                                                  To learn more about the companies covered in this report please contact us.

                                                                                  Hair Care, Colourants and Treatments - Europe - September 2010

                                                                                  US $2,332.17 (Excl.Tax)