Sorry for interrupting, this website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Learn more
Accept & Close

Health and Fitness Clubs - UK - November 2012

“Health and fitness club brands are also obvious candidates to stand out within the crowded health and fitness apps market.”

– Michael Oliver, Senior Leisure & Media Analyst

Some questions answered in this report include:

  • Could the industry see a further round of consolidation?
  • Will the budget clubs sector continue to gain market share?
  • How can health club operators counter or capitalise on the boom in apps?
  • What do consumers want from a health club membership?
  • What other products and services are consumers interested in buying from health clubs?

What you get

What's included

Why buy from us?

Succeed

Our reports will provide you with market data, consumer research and competitive intelligence to succeed in your market.

Instant Access

Buy now and you'll have instant access to the information you need to make the right decisions.

Opportunities

Find out what's next in the markets that matter to you: where opportunities lie and what challenges you will face.

Trusted

A business Superbrand, Mintel is a source you can trust. We have been defining and refining the Market Intelligence mix since 1972.

Table of contents

  1. Introduction

      • Definition
        • Abbreviations
        • Executive Summary

            • The market
              • Figure 1: UK health and fitness clubs market size trends, 2007-17
            • Market factors
              • Weight loss drives demand
                • Figure 2: Trends in average Body Mass Index (BMI) of adults in England, by gender, 2007-10
              • Companies, products and innovation
                • Figure 3: Leading UK health and fitness club operators, by number of clubs and members, 2012
              • The consumer
                • Health and fitness club usage
                  • Figure 4: Health and fitness club usage, July 2012
                • Frequency of health and fitness club usage
                  • Figure 5: Frequency of health and fitness club usage, July 2012
                • Perceived value of health and fitness club amenities
                  • Figure 6: Perceived value of health and fitness club amenities, July 2012
                • Importance of health and fitness club features
                  • Figure 7: Importance of health and fitness club features, July 2012
                • Innovation opportunities
                  • Figure 8: Innovation opportunities, July 2012
                • What we think
                • Issues in the Market

                    • Could the industry see a further round of consolidation?
                      • Will the budget clubs sector continue to gain market share?
                        • How can health club operators counter or capitalise on the boom in apps?
                          • What do consumers want from a health club membership?
                            • What other products and services are consumers interested in buying from health clubs?
                            • Trend Application

                              • Trend: Carnivore, Herbivore…Locavore
                                • Trend: Creative Class
                                  • 2015 Inspire Trend: Access Anything, Anywhere
                                  • Market Drivers

                                    • Key points
                                      • Desire for weight loss continues to drive demand
                                        • Figure 9: Trends in Body Mass Index (BMI) of adults in England, by gender, 2007-10
                                        • Figure 10: Trends in Body Mass Index (BMI) of children in England, by gender, 2007-10
                                      • Economy bounces back from recession
                                        • Figure 11: Trends in quarterly UK GDP, Q1 2007-Q2 2012
                                        • Figure 12: Trends in inflation and average weekly earnings, 2008-12
                                      • Consumers remain pessimistic about the future
                                        • Figure 13: Trends in UK consumer confidence, January 2010-October 2012
                                      • Will clubs have to diversify away from their core target market of 16-34s?
                                        • Figure 14: Trends in the age structure of the UK population, 2007-17
                                        • Figure 15: UK unemployment rates, by age band (seasonally adjusted), 2006-12
                                      • Clubs’ operational costs continue to rise
                                        • Figure 16: Average price of fuels purchased by non-domestic consumers in the UK*, 2007-12
                                      • CRC encourages improvements
                                        • Figure 17: Carbon emissions of leading health and fitness club operators, 2010
                                      • Operators move towards clean energy
                                        • Employment costs also creep up
                                          • Broadband internet growth stimulates budget sector
                                            • Figure 18: Trends in broadband penetration, 2007-11
                                            • Figure 19: Electronic products/services have at home, January and September 2012
                                        • Who’s Innovating?

                                          • Key points
                                            • New classes and activities are main focus of innovation
                                              • Dance leads the way
                                                • Something for the kids too
                                                  • David Lloyd extends racquet sports offer
                                                    • Partnerships with relevant brands
                                                      • David Lloyd joins the app revolution…
                                                        • …aims to take its food and drink to a higher level…
                                                          • …and introduces member rewards
                                                            • A new fitness format
                                                            • Market Size and Forecast

                                                              • Key points
                                                                • Market holds firm in tough trading environment
                                                                  • Figure 20: UK health and fitness clubs market size trends, 2007-17
                                                                • Tough times ahead still
                                                                  • The days of mass openings are over
                                                                    • Extending the brand
                                                                      • Forecast
                                                                        • Figure 21: Forecast UK health and fitness clubs market, 2007-17
                                                                    • Segment Performance

                                                                      • Key points
                                                                        • Secondary spend feels the strain
                                                                          • Figure 22: UK health and fitness club market, by sector, 2007-11
                                                                        • Budget sector the main area of growth
                                                                        • Market Share

                                                                          • Key points
                                                                            • David Lloyd maintains market leadership
                                                                              • Figure 23: Leading UK health and fitness club operators, by number of clubs and members, 2012
                                                                          • Companies and Products

                                                                            • Key points
                                                                              • Industry structure
                                                                                • Figure 24: Number of health and fitness clubs in the UK, 2007-12
                                                                              • David Lloyd Leisure Operations Holdings Ltd
                                                                                  • Figure 25: Financial performance of David Lloyd Leisure Limited in the UK, 2008-11
                                                                                  • Figure 26: Financial performance of Next Generation Clubs Limited in the UK, 2008-11
                                                                                  • Figure 27: Financial performance of Harbour Clubs Limited in the UK, 2008-11
                                                                                • Fitness First Group Ltd
                                                                                    • Figure 28: Financial performance of Fitness First Clubs Limited in the UK, 2006-10
                                                                                  • MOP Acquisitions (LAF) Ltd (LA fitness)
                                                                                      • Figure 29: Financial performance of MOP Acquisitions (LAF) Ltd, 2008-11
                                                                                    • Virgin Active Holdings Ltd
                                                                                        • Figure 30: Financial performance of Virgin Active UK, 2007-11
                                                                                      • Dave Whelan Sports Ltd
                                                                                          • Figure 31: Financial performance of Dave Whelan Sports* Ltd, 2010 and 2011
                                                                                        • Bannatyne’s Fitness Ltd
                                                                                            • Figure 32: Financial performance of Bannatyne’s Fitness Ltd, 2007-11
                                                                                          • Nuffield Health
                                                                                            • The Gym Group
                                                                                                • Figure 33: Financial performance of The Gym Limited, 2010 and 2011
                                                                                              • Pure Gym
                                                                                                  • Figure 34: Financial performance of Pure Gym Ltd, 2011 and 2012
                                                                                                • Other operators
                                                                                                  • Total Fitness
                                                                                                    • De Vere Group Ltd
                                                                                                      • The Club Company (UK) Ltd
                                                                                                        • Energie Global Brand Management Ltd
                                                                                                          • Topnotch Health Club Holdings Ltd
                                                                                                            • Fitness 4 Less (Holdings) Ltd
                                                                                                              • FitSpace Ltd
                                                                                                              • Brand Communication and Promotion

                                                                                                                • Key points
                                                                                                                  • Figure 35: Advertising expenditure for health and fitness clubs, 2008-11
                                                                                                                  • Figure 36: Advertising expenditure for health and fitness clubs, by operator, 2008-11
                                                                                                                • Adspend peaks in New Year and after summer holidays
                                                                                                                  • Figure 37: Advertising expenditure for health and fitness clubs, by month, 2011
                                                                                                                • PR and sponsorship plays a role, too
                                                                                                                  • Free passes to stimulate trial
                                                                                                                    • Web presence continues to bridge gap between clubs and customers
                                                                                                                      • Figure 38: Trends in monthly unique visitors to websites of leading health and fitness club operators, September 2011-August 2012
                                                                                                                    • Some embrace social media with open arms
                                                                                                                      • Figure 39: Number of Twitter followers and Facebook likes for leading health and fitness club operators*, 2012
                                                                                                                    • Tesco links up with payasUgym
                                                                                                                    • Health and Fitness Club Usage

                                                                                                                      • Key points
                                                                                                                        • One in six use a health and fitness club
                                                                                                                          • Figure 40: Health and fitness club usage, July 2012
                                                                                                                        • Current users of health and fitness clubs
                                                                                                                          • Lapsed users
                                                                                                                            • Interested consumers
                                                                                                                              • The ‘opportunity gap’
                                                                                                                              • Frequency of Health and Fitness Club Usage

                                                                                                                                • Key points
                                                                                                                                  • Figure 41: Frequency of health and fitness club usage, July 2012
                                                                                                                              • Perceived Value of Health and Fitness Club Amenities

                                                                                                                                • Key points
                                                                                                                                  • Figure 42: Perceived value of health and fitness club amenities, July 2012
                                                                                                                                • Hardest-hit areas most focused on value
                                                                                                                                  • Those interested in joining are seeking value
                                                                                                                                    • Figure 43: Perceived value of health and fitness club amenities, by health and fitness club usage, July 2012
                                                                                                                                • Importance of Health and Fitness Club Features

                                                                                                                                  • Key points
                                                                                                                                    • Parking is biggest priority for health club users
                                                                                                                                      • Figure 44: Importance of health and fitness club features, July 2012
                                                                                                                                    • Swimming pool attractions women and parents in particular
                                                                                                                                      • Good transport links and being close to home also important factors
                                                                                                                                        • Service can help clubs differentiate
                                                                                                                                          • Figure 45: Importance of health and fitness club features, by health and fitness club usage, July 2012
                                                                                                                                      • Innovation Opportunities

                                                                                                                                        • Key points
                                                                                                                                          • Flexibility, particularly the ability to customise is the key
                                                                                                                                            • Figure 46: Innovation opportunities, July 2012
                                                                                                                                          • Hybrid membership/pay-as-you-go concept proves popular
                                                                                                                                            • Assessments and services could offer potential to sell memberships
                                                                                                                                              • Small group PT – a halfway house?
                                                                                                                                                • Potential re-joiners are most attracted by customisable memberships
                                                                                                                                                  • Figure 47: Innovation opportunities, by health and fitness club usage, July 2012
                                                                                                                                              • Appendix – Market Size Forecast Scenarios

                                                                                                                                                  • Figure 48: UK health and fitness clubs, market size forecast scenarios, 2012-17
                                                                                                                                              • Appendix – Health and Fitness Club Usage

                                                                                                                                                  • Figure 49: Health and fitness club usage, July 2012
                                                                                                                                                  • Figure 50: Most popular health and fitness club usage, by demographics, July 2012
                                                                                                                                                  • Figure 51: Next most popular health and fitness club usage, by demographics, July 2012
                                                                                                                                                  • Figure 52: Frequency of leisure activities done once a month or more often, by health and fitness club usage, July 2012
                                                                                                                                                  • Figure 53: Frequency of leisure activities done once a month or more often, by next most popular health and fitness club usage, July 2012
                                                                                                                                                  • Figure 54: Frequency of leisure activities done once a month or more often, by health and fitness club usage, July 2012
                                                                                                                                                  • Figure 55: Frequency of leisure activities done once a month or more often, by next most popular health and fitness club usage, July 2012
                                                                                                                                              • Appendix – Frequency of Health and Fitness Club Usage

                                                                                                                                                  • Figure 56: Frequency of health and fitness club use, July 2012
                                                                                                                                                  • Figure 57: Frequency of health and fitness club use, by demographics, July 2012
                                                                                                                                              • Appendix – Perceived Value of Health and Fitness Club Amenities

                                                                                                                                                  • Figure 58: Perceived value of just weights and exercise machines amenities, July 2012
                                                                                                                                                  • Figure 59: Perceived value of just weights and exercise machines amenities, by demographics, July 2012
                                                                                                                                                  • Figure 60: Perceived value of weights and exercise machines plus swimming pool amenities, by demographics, July 2012
                                                                                                                                                  • Figure 61: Perceived value of weights and exercise machines plus a pool and tennis courts amenities, by demographics, July 2012
                                                                                                                                                  • Figure 62: Perceived value of health and fitness club amenities, by health and fitness club usage, July 2012
                                                                                                                                              • Appendix – Importance of Health and Fitness Club Features

                                                                                                                                                  • Figure 63: Importance of health and fitness club features, by health and fitness club usage, July 2012
                                                                                                                                                  • Figure 64: Perceived value of close to home amenities, by demographics, July 2012
                                                                                                                                                  • Figure 65: Perceived value of staff on hand at all times to look after my needs amenities, by demographics, July 2012
                                                                                                                                                  • Figure 66: Perceived value of car parking amenities, by demographics, July 2012
                                                                                                                                                  • Figure 67: Perceived value of use of swimming pool amenities, by demographics, July 2012
                                                                                                                                                  • Figure 68: Perceived value of good transport links amenities, by demographics, July 2012
                                                                                                                                                  • Figure 69: Perceived value of assistance with planning my exercise programme amenities, by demographics, July 2012
                                                                                                                                                  • Figure 70: Perceived value of being able to join/renew online without actually visiting the club before joining amenities, by demographics, July 2012
                                                                                                                                                  • Figure 71: Perceived value of making new friends and taking part in social activities amenities, by demographics, July 2012
                                                                                                                                                  • Figure 72: Perceived value of close to work amenities, by demographics, July 2012
                                                                                                                                                  • Figure 73: Perceived value of health and beauty treatment facilities, by demographics, July 2012
                                                                                                                                                  • Figure 74: Perceived value of tennis courts, by demographics, July 2012
                                                                                                                                              • Appendix – Innovation Opportunities

                                                                                                                                                  • Figure 75: Most popular innovation opportunities, by demographics, July 2012
                                                                                                                                                  • Figure 76: Next most popular innovation opportunities, by demographics, July 2012
                                                                                                                                                  • Figure 77: Innovation opportunities, by most popular innovation opportunities, July 2012
                                                                                                                                                  • Figure 78: Innovation opportunities, by next most popular innovation opportunities, July 2012
                                                                                                                                                  • Figure 79: Innovation opportunities, by health and fitness club usage, July 2012

                                                                                                                                              Companies Covered

                                                                                                                                              • Apple, Inc
                                                                                                                                              • Aviva Plc
                                                                                                                                              • Bannatyne's Health Club
                                                                                                                                              • Barclays Bank plc
                                                                                                                                              • Cannons Health and Fitness Ltd
                                                                                                                                              • CVC Capital Partners Limited
                                                                                                                                              • Dave Whelan Sports Ltd
                                                                                                                                              • David Lloyd Leisure
                                                                                                                                              • De Vere Group PLC
                                                                                                                                              • Energie
                                                                                                                                              • Esporta
                                                                                                                                              • Fitness 4 Less Ltd
                                                                                                                                              • Fitness First Plc
                                                                                                                                              • Freedom Group, Inc.
                                                                                                                                              • Greens Health & Fitness
                                                                                                                                              • HSBC Holdings plc
                                                                                                                                              • International Greetings plc
                                                                                                                                              • JJB Sports Plc
                                                                                                                                              • LA Fitness PLC
                                                                                                                                              • London Stock Exchange plc
                                                                                                                                              • Next Generation Clubs
                                                                                                                                              • Office of Fair Trading
                                                                                                                                              • Pure Gym Ltd
                                                                                                                                              • The Club Company
                                                                                                                                              • Topnotch Health Club Holdings Ltd
                                                                                                                                              • Total Fitness (UK) Ltd
                                                                                                                                              • Virgin Active
                                                                                                                                              • Whitbread PLC

                                                                                                                                              Health and Fitness Clubs - UK - November 2012

                                                                                                                                              US $2,570.96 (Excl.Tax)