Household Hard Surface Cleaning and Care Products - Brazil - December 2013
“High levels of product usage and a cultural desire to maintain a clean home should buoy the household hard surface cleaners market over the coming years. However, in order to drive the market forward, brands operating the market can look to create new product innovations that cater more directly to the core consumer issues, such as the environment, the continued emphasis on value, and finding convenient, time-saving cleaning solutions.”
– Jack Duckett, Research Analyst
Some questions answered in this report include:
- How can brands in the market better respond to the demand for more environmentally friendly products?
- In what ways can companies better cater to the growing working population?
- Which demographic groups are most important to the market and how can brands better target them?
- How can brands increase interest in specialist cleaners and surface-specific products?
What you get
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* This is a sample representation of the report layout and does not reflect the research included in this report.
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