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Beauty and Cosmetic industry - Market Research - trends

Mintel’s beauty, personal goods and toiletries market research reports provide a comprehensive and extensive overview of the marketplace including information on the beauty, personal goods and toiletries market size and beauty, personal goods and toiletries market share.


Mintel’s beauty, personal goods and toiletries industry reports can help you gain further insight into the beauty, personal goods, toiletries and cosmetic industry trends and gain valuable beauty, personal goods and toiletries consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute beauty, personal goods and toiletries industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. Babycare - China - November 2014

    “The relaxation of the one-child policy in 2013 will result in more newborns in the future. This coupled with increasingly disposable income and growing appreciation towards babycare products will foresee growth of China’s blooming babycare market from RMB 4,283 million in 2013 to reach RMB 8,871 ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    November 2014
    China
  2. Marketing to Teens - China - November 2014

    “Brands will need to have a full understanding of teenagers’ attitudes and behaviour before they can effectively market to them. Knowing the multiple facets of today’s teenagers and seeing their key pursuits and needs are both important.”
    – Laurel Gu, Senior Research Analyst

    This report answers the ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    November 2014
    China
  3. Men's Toiletries - China - October 2014

    “Men tend to shop for the toiletry products when they have skin problems to solve. In addition, they expect instant product efficacy in personal care. Brands should take efforts to further educate Chinese male consumers, in terms of the motivation of usage, expectation of the product and the ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    October 2014
    China
  4. Colour Cosmetics - China - September 2014

    “Given consumers’ repertoire behaviour in colour cosmetics, there is a high possibility they use several products at the same time or switch brands very often. Therefore, brand awareness is still important, even if shoppers do not think about one brand frequently. It is also crucial to ensure that ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    September 2014
    China
  5. Facial Skincare - China - August 2014

    “The China facial skincare market is evolving fast with enhanced level of competition and consumer sophistication. Consumers want multi-benefit products that fit into their multi-tasking lifestyles, they also want specifically designed products for certain problems. So the next question is “When”? ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    August 2014
    China
  6. Fragrances - China - July 2014

    “Most consumers only wear fragrances on special occasions. Smart brands know to tie up their fragrance story based on special occasions. Fragrance concepts developed around emotions and mood could also be more appealing to women."
    – Wenwen Chen, Research Analyst

    This report looks at the following ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    July 2014
    China
  7. Nappies and Baby Wipes - China - June 2014

    “Over the past five years, the nappies and baby wipes market has experienced staggering growth, driven by rising awareness of babies’ personal hygiene and the convenience seeking lifestyle, which increasingly makes disposable baby products daily essentials."

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    June 2014
    China
  8. Haircare - China - May 2014

     “Creating new products and brands can leverage consumers’ ‘infidelity’ behaviour and capitalise on shoppers’ desire for newness and excitement, especially among the affluent groups. In addition, customised products have become a major market for brands to explore.”

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    May 2014
    China
  9. Oral Hygiene - China - May 2014

    "The oral hygiene market has experienced steady growth over the past few years, which is expected to continue. In addition, the expansion of modern trade and online retail channels has helped brands to achieve greater geographic coverage to meet increasingly sophisticated consumer needs."

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    May 2014
    China
  10. Soap, Bath and Shower Products - China - April 2014

    “Retailers need to ensure there is enough in-store marketing to recruit new shoppers day in, day out. Cross-category brand extensions and creating limited edition ranges can leverage consumers’ ’infidelity‘ behaviour and capitalise on shoppers’ desire for newness and excitement.”

    – Wenwen Chen, ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    April 2014
    China
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