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Beauty and Cosmetic industry - Market Research - trends

Mintel’s beauty, personal goods and toiletries market research reports provide a comprehensive and extensive overview of the marketplace including information on the beauty, personal goods and toiletries market size and beauty, personal goods and toiletries market share.


Mintel’s beauty, personal goods and toiletries industry reports can help you gain further insight into the beauty, personal goods, toiletries and cosmetic industry trends and gain valuable beauty, personal goods and toiletries consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute beauty, personal goods and toiletries industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. Nappies and Baby Wipes - China - March 2015

    “When it comes to baby care-related matters, safety remains the top concern for mothers. Seemingly a simple formula, brands are making extra efforts to optimise purity and natural-focus in product ingredients and scents as a way to rebuild consumer confidence. As opposed to added benefits such as ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    March 2015
    China
  2. Marketing to Over 55s - China - February 2015

    “In China, the number of people above the aged 60 or over will reach 400 million in the early 2030s, representing a quarter of the country’s total population. To put this into perspective, the total US population is officially forecast to be 359.4 million in 2030. The United Nations forecasts that ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    February 2015
    China
  3. Hair Beauty Products - Styling and Colourants - China - January 2015

    “Brands need to continue product and packaging innovations to create new consumption occasions. This not only means hair beauty products for special occasions such as weddings, cocktail parties, dates nights out, but also increasing usage frequency through anytime application and re-application ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    January 2015
    China
  4. Pharmacy Retail - China - December 2014

    “The ability for a store to embrace the latest technology innovation to provide seamless services and shopping experience will become the key differentiator for retailers to stand out while segmenting the consumer based on their different behaviour and attitude would make a pharmacy retailer more ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    December 2014
    China
  5. Babycare - China - November 2014

    “The relaxation of the one-child policy in 2013 will result in more newborns in the future. This coupled with increasingly disposable income and growing appreciation towards babycare products will foresee growth of China’s blooming babycare market from RMB 4,283 million in 2013 to reach RMB 8,871 ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    November 2014
    China
  6. Marketing to Teens - China - November 2014

    “Brands will need to have a full understanding of teenagers’ attitudes and behaviour before they can effectively market to them. Knowing the multiple facets of today’s teenagers and seeing their key pursuits and needs are both important.”
    – Laurel Gu, Senior Research Analyst

    This report answers the ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    November 2014
    China
  7. Men's Toiletries - China - October 2014

    “Men tend to shop for the toiletry products when they have skin problems to solve. In addition, they expect instant product efficacy in personal care. Brands should take efforts to further educate Chinese male consumers, in terms of the motivation of usage, expectation of the product and the ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    October 2014
    China
  8. Colour Cosmetics - China - September 2014

    “Given consumers’ repertoire behaviour in colour cosmetics, there is a high possibility they use several products at the same time or switch brands very often. Therefore, brand awareness is still important, even if shoppers do not think about one brand frequently. It is also crucial to ensure that ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    September 2014
    China
  9. Facial Skincare - China - August 2014

    “The China facial skincare market is evolving fast with enhanced level of competition and consumer sophistication. Consumers want multi-benefit products that fit into their multi-tasking lifestyles, they also want specifically designed products for certain problems. So the next question is “When”? ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    August 2014
    China
  10. Fragrances - China - July 2014

    “Most consumers only wear fragrances on special occasions. Smart brands know to tie up their fragrance story based on special occasions. Fragrance concepts developed around emotions and mood could also be more appealing to women."
    – Wenwen Chen, Research Analyst

    This report looks at the following ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    July 2014
    China
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