Non-alcoholic Drinks Consumption Habits – Brazil – August 2019
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“Several categories of non-alcoholic drinks have faced a drop in consumption by Brazilians, but at the same time, drinks that naturally deliver functional benefits have gained space, such as non-alcoholic fermented drinks and coffee. Adding functional benefits to non-alcoholic drinks seems to be a reliable strategy to keep consumers attracted, avoiding migration to other categories, and stimulate higher consumption frequency.”
– Marina Ferreira, Food and Drinks Specialist
This Report will cover the following areas:
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