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Drink and Tobacco Market Research

Mintel’s drink and tobacco market research reports provide a comprehensive and extensive overview of the marketplace including information on the drink and tobacco market size and drink and tobacco market share.


Mintel’s drink and tobacco industry reports can help you gain further insight into the drink and tobacco market trends and gain valuable drink and tobacco consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute drink and tobacco industry intelligence. Our market intelligence reports span hundreds of countries and regions.

  1. Cerveja - Brasil - Julho 2014

    Cerveja - Brasil - Julho 2014

    "A cerveja é a bebida alcoólica favorita do brasileiro: no ano passado, foram consumidos o equivalente a 66 litros por pessoa. O Brasil é, de longe, o maior mercado de cerveja da América Latina e o terceiro maior mercado em volume do mundo.”
    – Andre Euphrasio, Analista de Pesquisas

    Embora o setor de ...

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  2. Beer - Brazil - July 2014

    Beer - Brazil - July 2014

    “Beer is the favorite alcoholic beverage in Brazil. The country is by far the largest beer market in Latin America and the third largest market in volume in the world. Brazilians drank the equivalent of 66 liters per capita last year.”
    – Andre Euphrasio, Research Analyst

    The microbrewery sector is ...

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  3. Carbonated Soft Drinks - Canada - July 2014

    Carbonated Soft Drinks - Canada - July 2014

    “Natural sweeteners such as stevia may help to reduce these perceptions of artificiality and help to boost consumption among Millennial females.”
    - Warren de Lima, Senior Food and Drink Analyst
    This report looks at the following issues:

    • Lower/no-calorie CSDs continue to provide growth opportunities

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  4. Tea and RTD Tea - US - July 2014

    Tea and RTD Tea - US - July 2014

    “The healthfulness of tea has been heavily pushed through media and marketing. However, consumers’ focus may be switching away from health, which they have most likely come to expect from the category, and are now looking for flavor and product innovation to keep them interested."

    –    Elizabeth ...

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  5. Consumo de Bebidas Fora de Casa - Tendências - Brasil - Junho 2014

    Consumo de Bebidas Fora de Casa - Tendências - Brasil - Junho 2014

    "Apesar da redução do consumo de bebidas alcoólicas fora de casa observada no Brasil nos últimos anos, marcas de bebidas, principalmente de destilados, abrem cada vez mais bares próprios no país. Essa é uma estratégia interessante para incentivar o aumento do consumo e promover lançamentos ...

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  6. Carbonated Soft Drinks - US - June 2014

    Carbonated Soft Drinks - US - June 2014

    “The carbonated soft drink market is continuing to decline as consumers are driven away by artificial sweeteners, high sugar content, and other ingredient concerns. The CSD category is an easy target as other beverages innovate and entice consumers away from sodas.”

    – Elizabeth Sisel, Beverage ...

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  7. Craft Beer - US - June 2014

    Craft Beer - US - June 2014

    “The leading purchase driver among craft beer drinkers is style, pointing to a more discerning consumer base. This focus on style and flavor is a major element that differentiates a craft beer drinker from the rest, and points to the future of beer in the US. Whereas consumers used to have to turn ...

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  8. On-trade Alcoholic Drinks - China - June 2014

    On-trade Alcoholic Drinks - China - June 2014

    'When it comes to alcoholic drinks, women's spending is significantly less compared with men and female consumers are widely considered 'hard to reach'. Highlighting food pairing and partnering with Asia restaurants in online-based campaigns should help brands stand out when targeting women.'

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  9. On-premise Beverage Consumption Trends - Brazil - June 2014

    On-premise Beverage Consumption Trends - Brazil - June 2014

    “Although there has been a fall in consumption of spirits in the on-trade sector in recent years, a number of brands, especially spirit brands, are opening their own bars in Brazil. This provides an interesting way to promote consumption and showcase the latest launches. Beer, which is the most ...

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  10. Bebidas Esportivas e Energéticas - Brasil - Junho 2014

    Bebidas Esportivas e Energéticas - Brasil - Junho 2014

    "O alcance relativamente baixo das bebidas energéticas e esportivas pode estar sendo influenciado pela comunicação restrita dos seus benefícios, segmentando muito os públicos que as consomem, e as ocasiões em que essas bebidas podem ser consumidas. É importante ressaltar para os brasileiros que os ...

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