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Drink and Tobacco Market Research

Mintel’s drink and tobacco market research reports provide a comprehensive and extensive overview of the marketplace including information on the drink and tobacco market size and drink and tobacco market share.


Mintel’s drink and tobacco industry reports can help you gain further insight into the drink and tobacco market trends and gain valuable drink and tobacco consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute drink and tobacco industry intelligence. Our market intelligence reports span hundreds of countries and regions.

  1. Beer - US - January 2015

    Beer - US - January 2015

    “With consumers drinking overall less often, with less frequency, and with many more choices, beer manufacturers may need to adjust their growth strategies toward quality versus quantity in order to be relevant for the near future.”– Amy Kraushaar, US Category Manager Food and Drink, Foodservice

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  2. Nutritional and Performance Drinks - US - January 2015

    Nutritional and Performance Drinks - US - January 2015

    "Promoting products for their proven efficacy in meeting a range of specific consumer needs (hydration, weight management, skin health, sustained energy) will be one means of encouraging consumption.” – Beth Bloom, Food and Drink Analyst

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  3. Plant Protein Drinks - China - January 2015

    Plant Protein Drinks - China - January 2015

    “Given the stagnant prices of PPDs, the market is increasingly under pressure to premiumise. Brands and operators will certainly benefit from a new PPD market with an expanding premium segment.”
    – David Zhang, Senior Drink Analyst

    This report looks at the following areas:

    • Ingredients and added ...

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  4. Beer - Canada - December 2014

    Beer - Canada - December 2014

    “Establishing food-led drinking occasions for beer, specifically by promoting the pairing as a part of a regular meal, may be a route for beer brands to increase usage. Keeping the spotlight on everyday/regular foods will deter beer-food pairings from competing directly against wine-food pairings, ...

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  5. Beer - China - December 2014

    Beer - China - December 2014

    “China surpassed the United States in 2010 to become the biggest beer market in the world and is now nearly double the market size in retail volume terms of the US market; the current second largest market for beer. It is now clear that the beer market has started to become saturated with ...

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  6. RTD Alcoholic Beverages - US - December 2014

    RTD Alcoholic Beverages - US - December 2014

    “Sales in the RTD alcoholic beverage category will grow for the foreseeable future, but this category has a history of up-and-down performances, from the heyday of the launch of wine coolers to the growth of alcopops and flavored alcoholic beverages, and the accompanying demise between the ...

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  7. Hispanic Consumers and Alcoholic Beverages - US - December 2014

    Hispanic Consumers and Alcoholic Beverages - US - December 2014

    “Hispanics have so many options to choose from when deciding which alcoholic beverages to purchase. They decide based on the occasion and the people that they will be with. However, it is seldom that they purchase something they are not familiar with. Bars and restaurants are ideal settings to ...

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  8. Cider - UK - January 2015

    Cider - UK - January 2015

    Talking about the use of specific apple/pear varieties in a similar way as beer is now doing with hops could further build premium cues by strengthening an image of quality ingredients

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  9. White Spirits - US - November 2014

    White Spirits - US - November 2014

    “With flavored vodkas reaching a virtual saturation point, the time could be right for the addition of unique flavors into other white spirits.”
    – William Roberts, Jr., Senior Food and Drink Analyst

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  10. Attitudes toward Private Label - US - November 2014

    Attitudes toward Private Label - US - November 2014

    “Store brands must do a better job of distinguishing between their value and premium tiers to attract the right customers to the right products.”– Amy Kraushaar, US Category Manager, Food & Drink and Foodservice

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