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Drink and Tobacco Market Research

Mintel’s drink and tobacco market research reports provide a comprehensive and extensive overview of the marketplace including information on the drink and tobacco market size and drink and tobacco market share.


Mintel’s drink and tobacco industry reports can help you gain further insight into the drink and tobacco market trends and gain valuable drink and tobacco consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute drink and tobacco industry intelligence. Our market intelligence reports span hundreds of countries and regions.

  1. Beer - US - January 2015

    Beer - US - January 2015

    “While beer is still a significant part of consumers’ drinking repertoire, Big beer needs to embrace the full food/drink expectations and behaviors of their key Millennial audience as they drive the rest of US consumers toward the same: ingredient scrutiny, quest for food/drink experiences, ...

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  2. Nutritional and Performance Drinks - US - January 2015

    Nutritional and Performance Drinks - US - January 2015

    “The category can position its products as relatively affordable tools of support, to help consumers meet their personal health and wellness goals. Promoting products for their proven efficacy in meeting a range of specific consumer needs (eg hydration, weight management, skin health, sustained ...

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  3. Beer - Canada - December 2014

    Beer - Canada - December 2014

    “Establishing food-led drinking occasions for beer, specifically by promoting the pairing as a part of a regular meal, may be a route for beer brands to increase usage. Keeping the spotlight on everyday/regular foods will deter beer-food pairings from competing directly against wine-food pairings, ...

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  4. Beer - China - December 2014

    Beer - China - December 2014

    “China surpassed the United States in 2010 to become the biggest beer market in the world and is now nearly double the market size in retail volume terms of the US market; the current second largest market for beer. It is now clear that the beer market has started to become saturated with ...

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  5. RTD Alcoholic Beverages - US - December 2014

    RTD Alcoholic Beverages - US - December 2014

    “Sales in the RTD alcoholic beverage category will grow for the foreseeable future, but this category has a history of up-and-down performances, from the heyday of the launch of wine coolers to the growth of alcopops and flavored alcoholic beverages, and the accompanying demise between the ...

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  6. Hispanic Consumers and Alcoholic Beverages - US - December 2014

    Hispanic Consumers and Alcoholic Beverages - US - December 2014

    “Hispanics have so many options to choose from when deciding which alcoholic beverages to purchase. They decide based on the occasion and the people that they will be with. However, it is seldom that they purchase something they are not familiar with. Bars and restaurants are ideal settings to ...

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  7. Cider - UK - January 2015

    Cider - UK - January 2015

    “Talking about the use of specific apple/pear varieties in a similar way as beer is now doing with hops could further build premium cues by strengthening an image of quality ingredients.”
    – Chris Wisson, Senior Drinks Analyst

    This report looks at the following areas:

    • Up the apples and pears
    • Leveraging ...

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  8. Hispanic Consumers and Non-Alcoholic Beverages - US - November 2014

    Hispanic Consumers and Non-Alcoholic Beverages - US - November 2014

    “While Hispanics tend to stick to the beverages that they know and like, smaller brands trying to reach them may be able to create a potentially profitable and long-term relationship by investing time and effort to get to know them, establish a presence where they are, and invite them to try the ...

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  9. Juice, Juice Drinks and Smoothies - US - November 2014

    Juice, Juice Drinks and Smoothies - US - November 2014

    “Some 41% of adults say they are most likely to turn to these products for added nutrition, and 40% seek good taste. The category would do well to focus on these attributes in order to expand consumption occasion.”
    – Beth Bloom, Food and Drink Analyst

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  10. White Spirits - US - November 2014

    White Spirits - US - November 2014

    “With flavored vodkas reaching a virtual saturation point, the time could be right for the addition of unique flavors into other white spirits.”
    – William Roberts, Jr., Senior Food and Drink Analyst

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