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Financial Services Market Research

Mintel’s financial services market research reports provide a comprehensive and extensive overview of the marketplace including information on the financial services market size and financial services market share.


Mintel’s financial services industry reports can help you gain further insight into the financial services market trends and gain valuable financial services consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute financial services industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. Auto Financing - Canada - December 2015

    “Many auto finance consumers are looking for more clarity. Increased transparency, no ‘fine-print’ clauses and clear communication are ways to increase customer satisfaction and referral business.”
    – Sanjay Sharma, Senior Financial Services Analyst

    This report discusses the following key topics:

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    December 2015
    Canada
  2. Customer Satisfaction in Financial Services - Canada - November 2015

    "Customer satisfaction is a key determinant of success in the retail financial services market. Overall satisfaction is related to satisfaction with attributes that are relevant to each product category. In this report we drill down into the attributes that drive customer satisfaction in the main ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    November 2015
    Canada
  3. Social Media and Financial Services - Canada - October 2015

    "Social media is a regularly used platform with 65% of the population visiting these pages daily. Despite active engagement across most categories via this medium, privacy concerns continue to hinder interactions with the financial industry."

    Carol Wong-Li, Senior Research Analyst – Lifestyles & ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    October 2015
    Canada
  4. Credit Cards - Canada - September 2015

    “Although the credit card market in Canada is highly saturated, there are pockets of opportunity such as younger consumers and LGBTs for companies to tap into.”
    Sanjay Sharma, Senior Financial Services Analyst

    This report looks at the following areas:

    • Finding untapped segments in a largely ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    September 2015
    Canada
  5. Use of Insurance and Mortgage Brokers - Canada - August 2015

    “Improving the reputation and image of insurance brokers will require a commitment from the insurance industry to address issues surrounding transparency around broker compensation.”

    – Sanjay Sharma, Senior Financial Services Analyst

    This report looks at the following issues:

    • Leveraging high levels ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    August 2015
    Canada
  6. Consumer Attitudes Towards Debt - Canada - July 2015

    “The entrance of marketplace lenders in Canada offers another borrowing outlet for consumers who are carrying credit card debt or using expensive payday loan services.”

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    July 2015
    Canada
  7. Home, Auto and Travel Insurance - Canada - June 2015

    “The challenge for home, auto and travel insurers is multi-faceted, with bottom-line results relying on factors such as attracting new customers. Making insurance easier to purchase by simplifying insurance language and providing consumers with easy step-by-step procedures online.&rdquo

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    June 2015
    Canada
  8. Brand Perceptions of Canadian Financial Service Institutions - Canada - May 2015

    “Although there is a common perception that all banks are the same, a more in-depth look beneath the surface reveals distinct brand characteristics with some major players succeeding in projecting a more innovative and friendly brand image.”

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    May 2015
    Canada
  9. Loyalty in Financial Services - Canada - April 2015

    “The preference of high income earners for unique/non-purchasable rewards is an opportunity for marketers to think out-of-the-box and come up with creative rewards which may not be materially extravagant, but appeal to the status conscious.”>

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    April 2015
    Canada
  10. Consumer Lending - Canada - March 2015

    “Leveraging the goodwill generated through customer interactions while selling complex products such as mortgages, can be a catalyst for the sale of other lending products.”

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    March 2015
    Canada
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