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Holidays and Travel Market Research

Mintel’s holidays and travel market research reports provide a comprehensive and extensive overview of the marketplace including information on the holidays and travel market size and holidays and travel market share.


Mintel’s holidays and travel industry reports can help you gain further insight into the holidays and travel market trends and gain valuable holidays and travel consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute holidays and travel industry intelligence. Our market intelligence reports span hundreds of countries and regions.

  1. Marketing to Over 55s - China - February 2015

    Marketing to Over 55s - China - February 2015

    “In China, the number of people above the aged 60 or over will reach 400 million in the early 2030s, representing a quarter of the country’s total population. To put this into perspective, the total US population is officially forecast to be 359.4 million in 2030. The United Nations forecasts that ...

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  2. Outdoor Enthusiasts - US - February 2015

    Outdoor Enthusiasts - US - February 2015

    “The outdoor recreation market has remained stable over the past several years with about half of Americans aged six and older participating in outdoor activities. However, participants are engaging in these activities infrequently, spending most of their leisure time watching TV or on the ...

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  3. Chindia and its Prospects in the Global Tourism Economy - International - February 2015

    Chindia and its Prospects in the Global Tourism Economy - International - February 2015

    “By 2020, Asian travellers will represent nearly half of global tourism expenditure and two out of every five world travellers, according to WTTC. By this time, China and India are expected to be the world’s largest and third-largest economies respectively, with an estimated 3 billion people ...

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  4. Beach Holidays - UK - January 2015

    Beach Holidays - UK - January 2015

    "Creating and packaging high contrast ‘beach-plus’ combination holidays such as ‘beach plus activity break’ could help to reinvigorate the short-haul beach market and help destinations with a ‘bucket and spade’ image to diversify their tourism offering.”
    – John Worthington, Senior Analyst

    Some ...

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  5. Golf Tourism - Ireland - January 2015

    Golf Tourism - Ireland - January 2015

    “With golf club memberships in decline and participation in golf low across Ireland – particularly in RoI – the sport will have to do more to adapt to lifestyles of modern consumers and offer less expensive and time-consuming ways to participate in the game. This will ensure the economic viability ...

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  6. Travel Agents - UK - December 2014

    Travel Agents - UK - December 2014

    “The casual, non-committal browsing environment offered by concept stores should prove appealing to consumers, but in-store sales conversion rates will likely take a hit. However, for larger brands this could be offset somewhat by a realigned focus on selling higher-margin, differentiated ...

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  7. Inbound Tourism - UK - November 2014

    Inbound Tourism - UK - November 2014

    “London’s success is a double-edged sword for UK inbound tourism, with little evidence that the rest of the UK is benefiting – yet one more contributor to the UK’s growing economic divide. Long-haul visitors who typically stay longer offer the best opportunities for tourism beyond London. A more ...

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  8. Vacation Trends - Canada - October 2014

    Vacation Trends - Canada - October 2014

    “Given their preference for booking last-minute vacations, it is important for deal or booking sites to provide Quebecers with the ability to research, review and book trips in their native tongue, which is typically French Canadian.”
    – Jason Praw, Senior Lifestyle Analyst

    This report looks at the ...

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  9. Holiday Booking Process - China - October 2014

    Holiday Booking Process - China - October 2014

    “Operators have started to expand their portfolios considerably either from online services or physical entity into mobile apps platform. Today mobile sites and apps are being designed to feature simple and fast search and booking tools, backed up by attractive options such as one-off deals and ...

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  10. Hotels - US - October 2014

    Hotels - US - October 2014

    “The relatively stable and growing economy of the past couple of years has given consumers the confidence to resume taking vacations and overnight trips. However, competitors to traditional lodgings, like airbnb.com, have emerged that can both threaten the existing players and grow the overall ...

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