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Holidays and Travel Market Research

Mintel’s holidays and travel market research reports provide a comprehensive and extensive overview of the marketplace including information on the holidays and travel market size and holidays and travel market share.


Mintel’s holidays and travel industry reports can help you gain further insight into the holidays and travel market trends and gain valuable holidays and travel consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute holidays and travel industry intelligence. Our market intelligence reports span hundreds of countries and regions.

  1. Travel Booking - US - August 2014

    Travel Booking - US - August 2014

    “The market for travel booking in the US is growing due to a relatively stable and improving economy that, in turn, boosts both businesses and leisure travel. While the focus has long been on online travel agencies’ technology and marketing strategies to boost share, suppliers have been investing ...

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  2. Short/City Breaks - UK - September 2014

    Short/City Breaks - UK - September 2014

    “Access to a wealth of digital resources while traveling could see holidaymakers do less research before leaving the UK and instead turn to discovery and impulse-based decisions while travelling. This provides brands with a largely new channel for targeting and engaging with holidaymakers.”
    – Harry ...

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  3. MICE Worldwide - September 2014

    MICE Worldwide - September 2014

    “The future development of incentives, conventions, conferences and exhibitions will be influenced by overall societal trends which include social networking and the explosion of user-generated content, as well as the widespread diffusion of specialist knowledge via the Internet. These trends are ...

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  4. Domestic Tourism - UK - September 2014

    Domestic Tourism - UK - September 2014

    “The ‘little and often’ short break trend can be developed into the idea of ‘portfolio holidays’ in which consumers can be encouraged to create a rich diversity of leisure experiences (eg R&R/active/learning etc) appropriate to their multi-faceted identities and interests, including a mix of ...

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  5. Airlines - UK - September 2014

    Airlines - UK - September 2014

    “The convergence of budget and full-service airlines has continued, with full-service airlines further unbundling fares to compete on top-line prices and low-cost airlines entering the long-haul market. Going forward, the development and efficient targeting of ancillary services will be a key ...

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  6. Health and Wellness Tourism in Europe - September 2014

    Health and Wellness Tourism in Europe - September 2014

    “Wellness tourism is poised to reshape tourism as we know it. Now that the industry has such compelling statistics it’s time to decide on the message it wants to convey and shout about it. Millions more [people] every year [are] demanding destinations that deliver physical, emotional, spiritual ...

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  7. Airlines - US - August 2014

    Airlines - US - August 2014

    “While airlines have regained their financial footing and have returned to profitability, the industry is facing a new set of challenges.”

    – Lauren Bonetto, Lifestyles & Leisure Analyst

    Some issues covered in this report include:

    • High-profile transportation mishaps could deter travelers
    • Consolidation ...

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  8. Portugal Outbound - September 2014

    Portugal Outbound - September 2014

    “The Portugal outbound market has been deeply affected by the country’s weak economic conditions, but 2014 could prove to be an important turning point. After several years of recession, the EU’s European Economic Forecast, Spring 2014, predicts that Portugal’s GDP will grow by 1.2% in 2014 and ...

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  9. Black Consumers Attitudes toward Advertising - US - July 2014

    Black Consumers Attitudes toward Advertising - US - July 2014

    "Many marketers are shifting their dollars away from the Black consumer segment, while others are moving their initiatives away from traditional to digital. Since Blacks are receptive to advertising and want to see more targeted to them, they are paying attention to which companies demonstrate a ...

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  10. The Changing Face of Technology in Travel and Tourism - August 2014

    The Changing Face of Technology in Travel and Tourism - August 2014

    “Millions of tourists own at least one device that gives them access to the Internet and allows them to read, download and store digital travel- and tourism-related content. These devices include eReaders, PCs (desktops and laptops), games consoles, smartphones, smartwatches, smart TVs and ...

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