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Household and Home Market Research

Mintel’s household/house and home market research reports provide a comprehensive and extensive overview of the marketplace including information on the household/house and home market size and household/house and home market share.


Mintel’s household/house and home industry reports can help you gain further insight into the household/house and home market trends and gain valuable household/house and home consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute household/house and home industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. Tableware - UK - December 2010

    At £826 million, the value of the 2010 UK market for tableware is estimated to be just 3% up on 2007. The struggle to gain momentum bears witness to challenging trading conditions for manufacturers operating in this industry.

    This report looks at factors impeding growth and manufacturers’ efforts ...

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    US $2,583.33 (Excl.Tax)
    Consumer Report
    December 2010
    UK
  2. Household Fresheners - UK - December 2010

    Household fresheners are enjoying a period of rapid innovation, with new fragrances, new formats and new participants in the overall market. Fresheners have moved on from being a functional product designed to cover unpleasant smells, into being a more integral part of improving the general ...

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    US $2,583.33 (Excl.Tax)
    Consumer Report
    December 2010
    UK
  3. Small Kitchen Appliances - UK - November 2010

    The household goods sector was hit hard by the economic downturn and recession, but small kitchen appliances have outperformed the sector, with sales holding up well in 2009 and showing significant value growth during 2010. Small kitchen appliances have benefited from being more affordable than ...

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    US $2,583.33 (Excl.Tax)
    Consumer Report
    November 2010
    UK
  4. Dishwashing Detergents - UK - November 2010

    The market for dishwashing products includes two main kinds of products: detergents for hand dishwashing; and detergents for automatic dishwashers. Over 2005-10 the total market grew by 24% to reach £460 million.Market growth has been driven by new product development and premiumisation in ...

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    US $2,583.33 (Excl.Tax)
    Consumer Report
    November 2010
    UK
  5. Household Cleaning Products - UK - October 2010

    This report assesses the market for products used for cleaning and polishing in a domestic context.

    • Almost six in ten consumers always clean/tidy their home before guests arrive; nearly eight in ten value having a clean house; and a further six in ten actually gain satisfaction from doing ...

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    US $2,583.33 (Excl.Tax)
    Consumer Report
    October 2010
    UK
  6. Lighting - UK - October 2010

    Buying lighting is strongly linked to moving home, so the slump in the housing market has severely impacted sales since 2007. Lower levels of consumer confidence during the economic downturn, the subsequent recession and the more recent incomes squeeze have also all made consumers more reluctant ...

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    US $2,583.33 (Excl.Tax)
    Consumer Report
    October 2010
    UK
  7. Laundry Products - UK - September 2010

    The report examines the retail market for products used for washing, cleaning and freshening clothes, including laundry detergents, detergent boosters, stain removers, fabric conditioners and clothes refreshment products.

    • The detergent market overall has lost around 1 million consumers since ...

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    US $2,583.33 (Excl.Tax)
    Consumer Report
    September 2010
    UK
  8. Home Security - UK - September 2010

    This report looks at home security products and services, both in terms of the ownership and purchasing of products that improve safety in the home or reduce the likelihood of a burglary or break-in and the measures people take to protect their home and belongings

    • The major DIY retailers dominate ...

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    US $2,583.33 (Excl.Tax)
    Consumer Report
    September 2010
    UK
  9. Nappies and Baby Wipes - UK - August 2010

    Mintel last reported on the market for nappies and baby wipes in April 2008. The market has continued to grow, despite the ongoing downward pressure on prices from promotional deals and own-label products.

    • Despite the recession, sales of nappies and wipes have held up strongly as consumers continue ...

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    US $2,583.33 (Excl.Tax)
    Consumer Report
    August 2010
    UK
  10. Furniture Retailing - UK - August 2010

    • Just under half of adults (25 million) look for lasting quality when deciding where to buy furniture. Retailers need to prove their quality credentials through inviting customer reviews and demonstrating how items can stand up to heavy usage, including the kids.
    • Service is also important and four ...

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    US $2,583.33 (Excl.Tax)
    Consumer Report
    August 2010
    UK
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