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Household and Home Market Research

Mintel’s household/house and home market research reports provide a comprehensive and extensive overview of the marketplace including information on the household/house and home market size and household/house and home market share.


Mintel’s household/house and home industry reports can help you gain further insight into the household/house and home market trends and gain valuable household/house and home consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute household/house and home industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. Furniture Retailing - UK - December 2014

    “The biggest issue for furniture retailers is to create a compelling identity which consumers can relate to. Companies can gradually shift away from over-reliance on hooking people in with special offers, and persuade them to come because of their excellence in design, range or value for money.”

    Read More
    US $2,570.96 (Excl.Tax)
    Consumer Report
    December 2014
    UK
  2. Preparing for Guests - UK - December 2014

    “Home entertaining has a big influence on the usage of household care products. Making the home smell fresh is one of the most important elements of preparing the home for guests, and so the development of more premium fragrances in a whole host of household care products, including toilet ...

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    US $2,570.96 (Excl.Tax)
    Consumer Report
    December 2014
    UK
  3. Hard Surface Cleaners - UK - November 2014

    “The convenience culture has had a big impact on the market for hard surface cleaners, with an increasing emphasis being placed on easier to use and time-saving products, as well as more convenient packaging. With an ageing population and increasing time pressures in people’s lives, convenient ...

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    US $2,570.96 (Excl.Tax)
    Consumer Report
    November 2014
    UK
  4. Table and Cookware - UK - November 2014

    “People have a chance with cooking and baking to be creative in their own homes. And by serving meals to friends they have an opportunity to treat their friends as well as demonstrate their knowledge of and ability with food. Cooking has gone beyond something we must do, to become something we ...

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    US $2,570.96 (Excl.Tax)
    Consumer Report
    November 2014
    UK
  5. Consumers and the Economic Outlook: Quarterly Update - UK - October 2014

    “The revival in confidence has stalled. Although the economy is picking up speed, the population as a whole isn’t feeling the benefit of the recovery. People are as likely to say that they feel worse off than they did a year ago as they are to say that their finances have improved.

    The headline ...

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    US $1,282.26 (Excl.Tax)
    Consumer Report
    October 2014
    UK
  6. Bedrooms and Bedroom Furniture - UK - October 2014

    “As prices of homes rise many people find themselves living in smaller homes with a shortage of space. They want their rooms to be multi-functional, used for a home office, surfing the net or watching TV and as they are spending more time using the rooms this drives demand for style. At the same ...

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    US $2,570.96 (Excl.Tax)
    Consumer Report
    October 2014
    UK
  7. Cleaning Habits of Young Adults - UK - October 2014

    “With independence, in terms of moving away from the parental home, comes greater responsibility for household cleaning matters, so this is an important time for household care brands to engage with young adults through communications about the latest time-saving cleaning products or equipment, as ...

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    US $2,570.96 (Excl.Tax)
    Consumer Report
    October 2014
    UK
  8. Kitchens and Kitchen Furniture - UK - September 2014

    “To succeed in tomorrow’s tough trading environment, kitchen retailers will need to continue to invest in showroom displays in order to keep ahead of the competition. Retailers will increasingly recognise the importance of a great showroom environment to give people ideas about how to create an ...

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    US $2,570.96 (Excl.Tax)
    Consumer Report
    September 2014
    UK
  9. Household Cleaning Equipment - UK - September 2014

    “The increasing popularity of steam cleaners poses a potential threat to traditional cleaning equipment, with consumers favouring their ability to rid the house of germs without resorting to hefty chemicals. Traditional cleaning equipment brands now have an opportunity to respond to this ...

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    US $2,570.96 (Excl.Tax)
    Consumer Report
    September 2014
    UK
  10. Bathrooms and Bathroom Accessories - UK - August 2014

    “To succeed in tomorrow’s tough trading environment, bathroom retailers will need to work harder and smarter, investing and innovating in order to keep ahead of the competition. Showrooms need to be inspiring, giving people ideas about how to create an attractive and practical bathroom.”

    – Jane ...

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    US $2,570.96 (Excl.Tax)
    Consumer Report
    August 2014
    UK
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