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Leisure Time Market Research

Mintel’s leisure time market research reports provide a comprehensive and extensive overview of the marketplace including information on the leisure time market size and leisure time market share.


Mintel’s leisure time industry reports can help you gain further insight into the leisure time market trends and gain valuable leisure time consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute leisure time industry intelligence. Our market intelligence reports span hundreds of countries and regions.

  1. Beer - Brazil - July 2014

    Beer - Brazil - July 2014

    “Beer is the favorite alcoholic beverage in Brazil. The country is by far the largest beer market in Latin America and the third largest market in volume in the world. Brazilians drank the equivalent of 66 liters per capita last year.”
    – Andre Euphrasio, Research Analyst

    The microbrewery sector is ...

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  2. Black Consumers Attitudes toward Advertising - US - July 2014

    Black Consumers Attitudes toward Advertising - US - July 2014

    "Many marketers are shifting their dollars away from the Black consumer segment, while others are moving their initiatives away from traditional to digital. Since Blacks are receptive to advertising and want to see more targeted to them, they are paying attention to which companies demonstrate a ...

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  3. Marketing to Sports Fans - US - July 2014

    Marketing to Sports Fans - US - July 2014

    “Watching sports on TV is not going to be enough for today’s young adult and teen fans. To keep them involved with sports, leagues will have to operate across all media channels, including those yet to be developed. This will likely require the cultivation of diverse revenue streams to reduce ...

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  4. Casino and Casino-style Gambling - US - June 2014

    Casino and Casino-style Gambling - US - June 2014

    “The casino market is unique in that most consumers have visited a casino in the past, even though four in 10 expect to lose when they gamble. The excitement of the environment, the possibility of winning, and the ancillary offerings create an alluring alternative to most leisure and entertainment ...

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  5. On-premise Beverage Consumption Trends - Brazil - June 2014

    On-premise Beverage Consumption Trends - Brazil - June 2014

    “Although there has been a fall in consumption of spirits in the on-trade sector in recent years, a number of brands, especially spirit brands, are opening their own bars in Brazil. This provides an interesting way to promote consumption and showcase the latest launches. Beer, which is the most ...

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  6. Seasonal Vacation Trends - US - June 2014

    Seasonal Vacation Trends - US - June 2014

    “The explosive growth of peer-to-peer sites for renting or sharing homes, cars, and even meals has shaken up the hospitality industry, as hoteliers look over their shoulder at services such as Airbnb, HomeAway, HomeExchange, and Couchsurfing. While peer-to-peer services will continue to play a ...

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  7. Sports Goods Retailing - UK - July 2014

    Sports Goods Retailing - UK - July 2014

    “While specialist sports goods retailers are not yet projecting their traditional in-store expertise online and through social media, closer links with participation facilities could extend their dominance of the shop-bought segment.”
    – David Walmsley, Senior Leisure Analyst

    This report answers with ...

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  8. Activities of Toddlers and Pre-schoolers - US - May 2014

    Activities of Toddlers and Pre-schoolers - US - May 2014

    “Parents are keeping their 2-5-year-olds entertained through traditional activities like reading and physically active play. Traditional gender roles influence the way that moms and dads interact with their children. Moms are more likely to shop with kids and try to play outside as much as ...

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  9. Health and Fitness Clubs - UK - June 2014

    Health and Fitness Clubs - UK - June 2014

    “Operators are going to have to start looking at ‘infilling’ with smaller clubs in the same way that the major supermarket chains have switched to building smaller convenience stores serving local neighbourhoods.”
    –    Michael Oliver, Senior Leisure and Media Analyst

    This report answers the ...

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  10. British Lifestyles 2014: The British Dream - UK - April 2014

    British Lifestyles 2014: The British Dream - UK - April 2014

    "Post-recession consumers will shift some of their focus away from their finances to taking care of their physical health and personal relationships. As recession fatigue sets in, sectors that saw mixed fortunes during the downturn will see higher demand from consumers eager for time out."

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