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Leisure Time Market Research

Mintel’s leisure time market research reports provide a comprehensive and extensive overview of the marketplace including information on the leisure time market size and leisure time market share.


Mintel’s leisure time industry reports can help you gain further insight into the leisure time market trends and gain valuable leisure time consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute leisure time industry intelligence. Our market intelligence reports span hundreds of countries and regions.

  1. Lazer - Brasil - Agosto 2014

    Lazer - Brasil - Agosto 2014

    “O mercado de lazer é abrangente e envolve atividades dentro e fora de casa, que as pessoas fazem na companhia da família, amigos, sozinhas ou por meio da tecnologia. Dentre essa diversidade de opções, destaca-se o desenvolvimento dos jogos eletrônicos, que impulsionou a movimentação de ...

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  2. Leisure Time - Brazil - August 2014

    Leisure Time - Brazil - August 2014

    “The leisure market in Brazil is wide-ranging and it involves out-of-home as well as at-home activities that consumers do with their family, friends, alone or using technology. One of the most popular leisure activities is electronic gaming, which generated approximately 850 million reais with the ...

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  3. Leisure Time - Canada - August 2014

    Leisure Time - Canada - August 2014

    "With the aging population correlating with an expected increase in smartphone and tablet usage over the next decade, leisure operators should be exploring ways of engaging older consumers with apps and online tools."

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  4. Movie Sales and Rentals - US - August 2014

    Movie Sales and Rentals - US - August 2014

    “Buying and renting movies online takes less time than buying or renting in-person. Being able to view content on any device at any time also brings greater convenience to the consumer. In spite of these advantages, the transition to digital movies has impacted sales negatively. Consumers are ...

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  5. Sports Participation - UK - September 2014

    Sports Participation - UK - September 2014

    “While Britons may be increasingly willing to do the right thing for the good of their health, their preference for doing the easy thing means sports participation will not automatically gain as consumers change their dietary habits before their activity ones.”
    – David Walmsley, Senior Leisure ...

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  6. Black Consumers Attitudes toward Advertising - US - July 2014

    Black Consumers Attitudes toward Advertising - US - July 2014

    "Many marketers are shifting their dollars away from the Black consumer segment, while others are moving their initiatives away from traditional to digital. Since Blacks are receptive to advertising and want to see more targeted to them, they are paying attention to which companies demonstrate a ...

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  7. Beer - Brazil - July 2014

    Beer - Brazil - July 2014

    “Beer is the favorite alcoholic beverage in Brazil. The country is by far the largest beer market in Latin America and the third largest market in volume in the world. Brazilians drank the equivalent of 66 liters per capita last year.”
    – Andre Euphrasio, Research Analyst

    The microbrewery sector is ...

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  8. Marketing to Sports Fans - US - July 2014

    Marketing to Sports Fans - US - July 2014

    “Watching sports on TV is not going to be enough for today’s young adult and teen fans. To keep them involved with sports, leagues will have to operate across all media channels, including those yet to be developed. This will likely require the cultivation of diverse revenue streams to reduce ...

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  9. Music and Video Purchasing - UK - August 2014

    Music and Video Purchasing - UK - August 2014

    “Blu-ray discs have no niche to fill. Had digital streaming or transmission services not evolved so quickly, Blu-ray would have been the natural successor to DVD; high quality physical content, slowly becoming the de facto industry standard. However, the next quality barrier has already reached ...

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  10. Seasonal Shopping - UK - August 2014

    Seasonal Shopping - UK - August 2014

    “For store-based retailers facing competition from online-only rivals, seasonal occasions provide opportunities to make their shops destinations. Seasonally-themed ranges, merchandising and in-store events can provide shoppers with reasons to visit their stores.”
    - John Mercer, Retail Analyst
    This ...

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