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Consumer Lifestages Market Research

Mintel’s lifestages market research reports provide a comprehensive and extensive overview of the marketplace including information on the lifestages market size and lifestages market share.


Mintel’s lifestages industry reports can help you gain further insight into the lifestages market trends and gain valuable lifestages consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute lifestages industry intelligence. Our market intelligence reports span hundreds of countries and regions.

  1. Children's Personal Care - US - March 2014

    Children's Personal Care - US - March 2014

    "The CPC market is expected to grow slowly into 2018. Better engagement of dads, creating products to keep children in the category for longer, and reinvigorating the struggling haircare segment could help accelerate sales growth for this market."

    – Gabriela Elani, Home & Personal Care Analyst

    Some ...

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  2. Bicycles - UK - March 2014

    Bicycles - UK - March 2014

    “If safety concerns around cycling on the roads can be definitively tackled, it could open the floodgates to a new era of mass cycling participation.”

    – Michael Oliver, Senior Leisure and Media Analyst

    Some questions answered in this report include:

    • What are the implications for the bicycles market ...

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  3. Marketing to Millennials - US - February 2014

    Marketing to Millennials - US - February 2014

    "Companies or brands that successfully market to Millennials are ones that recognize that there is no such thing as a 'Millennial' just individuals or groups of individuals who are at a similar lifestage and have lived through similar experiences. They want to be treated for who they are, rather ...

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  4. The Green Consumer - UK - March 2014

    The Green Consumer - UK - March 2014

    “Green consumer habits have become increasingly driven by the financial advantages they bring to the consumer. However, consumers have also come to expect a high level of environmental and ethical integrity from the brands they patronize, despite the fact that they are often unprepared to pay more ...

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  5. Marketing to Consumers in their 20s - China - January 2014

    Marketing to Consumers in their 20s - China - January 2014

    “The rising cost of living, particularly within the larger cities, has only served to contribute to the financial pressure on the twentysomethings. As a result, many have yet to break free from the parental home and find their own financial independence, or to appreciate the importance of ...

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  6. Marketing to Baby Boomers - US - January 2014

    Marketing to Baby Boomers - US - January 2014

    “Marketing to Baby Boomers is rooted in the quality of the product or service being advertised. Boomers may take notice of product messaging (though they might not want to admit they are influenced by something so prosaic as direct marketing and TV ads), but if products don’t deliver on their ...

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  7. 青少年生活方式 - 中国 - 2013年12月

    青少年生活方式 - 中国 - 2013年12月

    手机、在线视频和社交网络是当今青少年生活的重心,取代了一度由电视和音乐占据的主导地位。如今的青少年一半以上的闲暇时间用于与亲朋好友社交,包括面对面的交流和科技辅助的交流(互联网和手机)。然而,越来越多的证据显示,即使在与朋友碰面的时侯,青少年仍然会同时使用数字通信。

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  8. 55岁以上中老年消费者生活方式 - 中国 - 2013年 12月

    55岁以上中老年消费者生活方式 - 中国 - 2013年 12月

    再怎么强调55岁以上人群对中国未来经济的重要性都不为过。因而,企业急切需要吸引这一消费者市场,进行相应的产品和服务营销。这不仅只是因为55岁以上人群的重要性,也因为他们会影响照顾他们的年轻消费者的购买选择。向55岁以上人群的成功营销可成为企业在激烈的消费市场中生存的竞争优势。

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  9. Senior Lifestyles - US - December 2013

    Senior Lifestyles - US - December 2013

    “Today’s seniors are living longer, are more connected and informed, and lead a more active lifestyle than they did a few decades ago. As the 76 million strong Baby Boomer generation shifts toward senior status, the future over-65s will be even more diverse, tech savvy, active in the workforce, ...

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  10. Lifestyles of the Over-55s and Seniors - UK - January 2014

    Lifestyles of the Over-55s and Seniors - UK - January 2014

    “Even though the majority of the over-55s are retired, their household wealth continues appreciating. This means they have largely weathered the downturn which provides them with opportunities to judge brands on factors other than low prices and discounts.”

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