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Consumer Lifestages Market Research

Mintel’s lifestages market research reports provide a comprehensive and extensive overview of the marketplace including information on the lifestages market size and lifestages market share.


Mintel’s lifestages industry reports can help you gain further insight into the lifestages market trends and gain valuable lifestages consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute lifestages industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. Single Lifestyles - US - March 2017

    "In the US, singles account for a growing number of adults due to a steady number of marriages and a growing population. In 2016, 48% of adults age 15+ identified as single – nearly 123.5 million – and 44.1% are under age 30. Singles are active and mobile and often participate in “couples” ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    March 2017
    US
  2. Marketing to Black Moms - US - September 2016

    "Black moms are the information gatekeepers, product and service decision makers, and the representative of her household. Although she is stretched across her parental and personal responsibilities, she takes comfort in knowing that her village – headed by her mom – will serve as a guidepost and ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    September 2016
    US
  3. Marketing to Moms - US - September 2016

    "Moms today are having their first child later in life and are choosing to have smaller families. Increasing childcare costs and limited benefits for working moms (such as paid maternity leave), are leading more moms to consider staying at home. Ultimately, moms today are proud of their parenting ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    September 2016
    US
  4. Marketing to Hispanic Moms - US - September 2016

    "Hispanic moms are devoted to their families and their homes. They feel they are doing a good job as mothers. They recognize there are challenges associated with motherhood and managing their households. However, unacculturated Hispanics seem to welcome those challenges and be mentally ready to ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    September 2016
    US
  5. Marketing to Baby Boomers - US - July 2016

    Baby Boomers are aged 52-70 and are making the transition from parents to grandparents and from full-time employment to full-time retirement. Although Baby Boomers have entered the second half of their lives, they don’t necessarily feel “old” and want to continue to have exciting, active, and ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    July 2016
    US
  6. On-premise Alcohol Trends - US - May 2016

    "Sales of alcohol at bars, restaurants, and other establishments continue to grow as consumers feel relatively positive about the US economy. The alcohol industry is continually adapting to new consumer preferences including the movement toward craft beer, lower alcohol drinks, and cocktails made ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    May 2016
    US
  7. Millennial Travelers - US - April 2016

    "Based on their travel behaviors and attitudes, Millennials are emerging as one of the most valuable population segments for the growing US travel industry. Mintel’s consumer research data indicates that not only are they leading in leisure travel and business travel spending, but they are also ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    April 2016
    US
  8. Marketing to the iGeneration - US - April 2016

    "Until recently, the iGeneration has been largely overshadowed by the preceding generation: Millennials. As iGens begin to edge Millennials out of the key 18-34 demographic, marketers need to pay closer attention to this generation’s priorities and how their behavior differs from the dominant ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    April 2016
    US
  9. Kids as Influencers - US - March 2016

    "35 million US households include children younger than 18. The majority are headed by a married couple. Parenting trends allow for kids to have significant influence on household decisions – including purchases for the child individually as well as those for the whole family."

    - Lauren Bonetto, 

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    March 2016
    US
  10. Family Entertainment - US - January 2016

    "Preliminary 2014 data suggests that the number of births ticked upward for the first time since 2007. Though the increase was small it effectively ended a three-year streak of birth rates at historic lows. There is a possibility that the increase is the initiation of a “baby bounce,” or an ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    January 2016
    US
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