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Consumer Lifestages Market Research

Mintel’s lifestages market research reports provide a comprehensive and extensive overview of the marketplace including information on the lifestages market size and lifestages market share.


Mintel’s lifestages industry reports can help you gain further insight into the lifestages market trends and gain valuable lifestages consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute lifestages industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. Marketing to Students - China - September 2017

    “Chinese university students are more into trend-leading brand propositions than before and respect values that they do not necessarily agree with. They tend to be more laidback than older generations – appreciating flexible opportunities for learning and earning and shying away from aggressive ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    September 2017
    China
  2. Toys & Games in China (2016) – Market Sizes

    Toys & Games in China by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2016. This market covers electronic and all traditional toys and games. Market size is based on sales through all retail outlets including direct to consumer. Market size for ...

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    US $529.18 (Excl.Tax)
    Market Data
    January 2017
    China
  3. Marketing to Mums - China - December 2016

    “Modern Chinese women are more confident than ever. But when they become mums, their life is no longer the same and they feel somewhat disoriented and helpless. New mums will see the world from a new perspective and learn how to walk the crooked path of motherhood independently. They are not ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    December 2016
    China
  4. Marketing to Students - China - October 2016

    “Today’s Chinese university students are more independent financially and mentally. They make sensible and value-driven purchases and like brands that speak their minds. Showing off is not a primary pursuit. They intend to live free from societal pressure and competition. To achieve greater ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    October 2016
    China
  5. Marketing to Singles - China - June 2015

    “Single people’s happiness is largely dependent upon how well they are able to support their life financially to fulfil their needs and interests. While there is great business potential lying in satisfying the advanced needs of the ‘Live in the moment singles’ and the rising ‘Independent ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    June 2015
    China
  6. Marketing to Over 55s - China - February 2015

    “In China, the number of people above the aged 60 or over will reach 400 million in the early 2030s, representing a quarter of the country’s total population. To put this into perspective, the total US population is officially forecast to be 359.4 million in 2030. The United Nations forecasts that ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    February 2015
    China
  7. Marketing to Mums - China - December 2014

    “According to the National Bureau of Statistics, there are more than 15 million women giving birth to babies in China every year, with the majority of them (about 65%) being first-time mums. The proportion of first-time mums is even higher amongst urban consumers – reaching an average of 89% over ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    December 2014
    China
  8. Babycare - China - November 2014

    “The relaxation of the one-child policy in 2013 will result in more newborns in the future. This coupled with increasingly disposable income and growing appreciation towards babycare products will foresee growth of China’s blooming babycare market from RMB 4,283 million in 2013 to reach RMB 8,871 ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    November 2014
    China
  9. Marketing to Families - China - August 2014

    “Dads are getting more involved in household duties such as grocery shopping, cooking, and taking care of children. It is vital for companies and brands to understand that the traditional parental roles and priorities no longer exist nowadays to modern parents in their 20s and 30s. Dads may still ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    August 2014
    China
  10. Marketing to Consumers in their 20s - China - January 2014

    “The rising cost of living, particularly within the larger cities, has only served to contribute to the financial pressure on the twentysomethings. As a result, many have yet to break free from the parental home and find their own financial independence, or to appreciate the importance of ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    January 2014
    China
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