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Consumer Lifestages Market Research

Mintel’s lifestages market research reports provide a comprehensive and extensive overview of the marketplace including information on the lifestages market size and lifestages market share.


Mintel’s lifestages industry reports can help you gain further insight into the lifestages market trends and gain valuable lifestages consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute lifestages industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. Single Lifestyles - UK - September 2017

    “While the rising cost of living has undeniably proven a challenge for all demographic groups, this is especially true for singles who may have no choice but to shoulder financial burdens alone. This has very real commercial implications as the group’s consequently reduced spending power makes ...

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    US $2,940.64 (Excl.Tax)
    Consumer Report
    September 2017
    UK
  2. Marketing to Hispanic Moms - US - September 2017

    "There are nearly 7 million Hispanic moms in the US, who live for their families. Household chores monopolize most of their time at home, regardless of whether or not they work full-time. Even if they would welcome help, they tend to be hesitant to ask for it. Shouldering the sometimes-thankless ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    September 2017
    US
  3. Marketing to Students - China - September 2017

    “Chinese university students are more into trend-leading brand propositions than before and respect values that they do not necessarily agree with. They tend to be more laidback than older generations – appreciating flexible opportunities for learning and earning and shying away from aggressive ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    September 2017
    China
  4. Marketing to Black Moms - US - September 2017

    Black moms are the head of the family within many households. She works, mostly because she has to, even though her role as mom is her greatest accomplishment and primary responsibility. She is raising her kids with confidence, although she would prefer to be able to devote more time to their ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    September 2017
    US
  5. Marketing to Moms - US - September 2017

    "The 43 million moms in the US are an important segment for marketers to understand, as they are often making purchases for the entire household. Although some family dynamics have changed – with more women having children without getting married, having children later in life, and having fewer ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    September 2017
    US
  6. Pregnancy and Health - US - August 2017

    "The US continues to experience low birth rates. Despite this, pregnancy specific products that address the nutritional and physical needs of pregnant women continue to roll out. Pregnancy related attitudes and ailments will drive the need for functional products that can give women the peace of ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    August 2017
    US
  7. Marketing to the Over-55s - UK - August 2017

    “Age-related stereotypes continue to pervade the advertising landscape, with depictions of the over-55s often perpetuating a model of senior life that is at odds with how most 55+-year-olds see themselves. Campaigns that align their representation of older people more closely with the age group’s ...

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    US $2,940.64 (Excl.Tax)
    Consumer Report
    August 2017
    UK
  8. Millennial Dads - US - August 2017

    "There are an estimated 22 million Millennial dads in the US, aged 23-40. The majority of this population has kids under the age of 12, although a growing number are seeing their kids enter their tween/teen years. As this young group becomes fathers, they are taking a different path than the ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    August 2017
    US
  9. Marketing to Millennials - US - June 2017

    "The Millennial generation is aged 23-40 in 2017, with many on the precipice of major life decisions. As this generation contemplates buying a home, getting married, and having children, these lifestyle changes will likely have them reconsidering their purchase habits. At this stage, Millennials ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    June 2017
    US
  10. Marketing to the iGeneration - US - May 2017

    Although there are no official start or end dates for a generation, Mintel uses the rise and fall of annual births to demarcate one group from the next. The iGeneration, named for the influence that technology (particularly Apple technology) and the customization of goods and services has had on ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    May 2017
    US
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