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Media, Books and Stationery Market Research

Mintel’s media, books and stationery market research reports provide a comprehensive and extensive overview of the marketplace including information on the media, books and stationery market size and media, books and stationery market share.


Mintel’s media, books and stationery industry reports can help you gain further insight into the media, books and stationery market trends and gain valuable media, books and stationery consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute media, books and stationery industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. Magazines - UK - December 2016

    “Consumers are more likely than ever to be accessing content one article at a time via social media or search, weakening the appeal of printed collections of content. The popularity of digital channels is pushing publishers towards multimedia content as users of digital channels expect video, ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    December 2016
    UK
  2. Digital Trends Winter - UK - December 2016

    “The launch of Google’s premium Pixel and Pixel XL handsets in September will not have made things any easier for Apple and Samsung at the upper end of the smartphone market, while challenger brands like Huawei and OnePlus are releasing ever-more competitive handsets in terms of performance at ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    December 2016
    UK
  3. Cinemas - UK - November 2016

    “The industry as a whole is looking in good stead to continue to grow as more and more innovation from technology and the independent sector keep movie goers keen to visit the cinema. Developments in 3D and 4D technology are likely to draw in crowds of children and hard-core movie fans, while the ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    November 2016
    UK
  4. Hispanics' Attitudes Toward Advertising - US - November 2016

    "Hispanics consume media content using a variety of devices. They expect advertising to be entertaining, as they prefer ads that are engaging and tell a story. This creates a challenge for advertisers, as they may have more success resonating with Hispanics if they can fit their narratives into ...

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    £3,239.54 (Excl.Tax)
    Consumer Report
    November 2016
    US
  5. Digital Trends Autumn - UK - October 2016

    “Parents are not necessarily the first consumer group that comes to mind when thinking about targets for new technology, but they actually emerge throughout our consumer research as key targets for a number of sectors, both in terms of intention to purchase or upgrade products and interest in the ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    October 2016
    UK
  6. TV Viewing Habits - UK - October 2016

    “Binge watching is increasingly becoming the preferred method for watching TV series, particularly among younger viewers. However, for select TV series having a stalled release structure can still bring major gains in terms of boosting profile, anticipation and engagement as social media becomes ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    October 2016
    UK
  7. Internet Radio - US - October 2016

    "The use of internet-based music services is closing in on traditional means of listening to music, including terrestrial radio and personal libraries. The finding, alongside clear distinctions in how younger listeners use streaming services suggests that over the next decade streaming services ...

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    £3,239.54 (Excl.Tax)
    Consumer Report
    October 2016
    US
  8. TV Viewing Habits - Ireland - September 2016

    “Despite traditional TV viewing habits remaining strong, TV viewing has become more fragmented. Broadcasters will need to embrace multi-device viewers and develop viewing profiles of consumers who are accessing content in different ways. This will help broadcasters to attract viewers by delivering ...

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    £1,095.00 (Excl.Tax)
    Consumer Report
    September 2016
    Ireland
  9. Media Consumption Habits - UK - September 2016

    “As the music streaming market becomes increasingly competitive, the volume of exclusive content and the effectiveness of content discovery systems are set to become key distinguishing features for consumers when choosing which service to select and stay with.”
    – Rebecca McGrath, Media Analyst

    This ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    September 2016
    UK
  10. Online Media Consumption Habits - China - August 2016

    “Chinese consumers are heavily consuming online media. Adapting to consumers’ consumption habits is vital for increasing the efficiency of marketing communications. Leveraging emerging online media types can be an innovative channel to impress consumers.”
    – Terra Xu, Senior Research Analyst

    This ...

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    £3,235.48 (Excl.Tax)
    Consumer Report
    August 2016
    China
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