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Internet Market Research Reports-Consumer Behaviour analysis -Market trends

Mintel’s internet market research reports provide a comprehensive and extensive overview of the marketplace including information on the internet market size and internet market share.


Mintel’s internet industry reports can help you gain further insight into the internet market trends and gain valuable internet consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute internet industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. Social Networking - Ireland - May 2017

    “Irish consumers are warier of fake news compared to 12 months ago. This indicates that they are becoming increasingly sceptical of content posted to social networks and they think these platforms need to do more to prevent fake news from spreading. Improving detection and removal processes will ...

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    US $1,417.92 (Excl.Tax)
    Consumer Report
    May 2017
    Ireland
  2. Mobile Network Providers - US - May 2017

    "In February 2017, Verizon changed its postpaid plans to unlimited data plans, effectively closing the period in which major carriers were focused on shared data plans, provided that consumers are willing to pay for the unlimited plans with AT&T, Sprint, and T-Mobile having already made this ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    May 2017
    US
  3. Hispanics' News Consumption - US - April 2017

    Hispanics enjoy following the news. However, since Hispanics’ lives tend to orbit around content consumption and the competitive landscape is becoming increasingly fragmented due to the internet, news providers need to find ways to stand out and appeal to Hispanic consumers. Gaining and ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    April 2017
    US
  4. Digital Trends: Spring - US - March 2017

    "This Report tracks trends in ownership of electronics, intent to purchase electronics, hardware used to access the internet, and online activities, separating definite shifts in consumer behavior from the hype often associated with mainstream reporting. Findings include the lasting desirability ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    March 2017
    US
  5. Digital Advertising - UK - March 2017

    “Ad personalisation through user input is key to boosting engagement; particularly as many consumers are showing interest in ad-blocking. But there isn’t necessarily a one-size-fits-all solution to balance personalisation and intrusiveness, as individual users have different attitudes towards ...

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    US $2,583.33 (Excl.Tax)
    Consumer Report
    March 2017
    UK
  6. Smart Homes - US - January 2017

    "Smart home product sales continue to represent a small slice of expenditures on the home despite sales growth leaving room for further expansion. This Report explores how consumers view smart home hardware and home security services, providing perspective on the obstacles to growth that are ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    January 2017
    US
  7. Apps and Applications - Ireland - December 2016

    “Browsing app stores is one of the main ways Irish consumers find apps, indicating that the app store environment is an important influencer on the decision to download an app. As such, optimising their apps to include keywords in the title and description of the app and regular updates will help ...

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    US $1,417.92 (Excl.Tax)
    Consumer Report
    December 2016
    Ireland
  8. Wearable Technology - US - December 2016

    "Sales continue to grow for wearable tech. However, sales for specific brands have already seen some reversals of fortune, including wearable cameras from GoPro and Apple smartwatches. Against this backdrop, Mintel explores the market for fitness-related tech using qualitative and quantitative ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    December 2016
    US
  9. Home Insurance - UK - December 2016

    “New technology has the potential to substantially boost consumer engagement by providing policyholders with a means to take greater control of their home insurance policies, leaving behind the passive products of the past. With start-ups waiting in the wings, insurers must rise to the occasion ...

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    US $2,583.33 (Excl.Tax)
    Consumer Report
    December 2016
    UK
  10. Digital Trends Winter - UK - December 2016

    “The launch of Google’s premium Pixel and Pixel XL handsets in September will not have made things any easier for Apple and Samsung at the upper end of the smartphone market, while challenger brands like Huawei and OnePlus are releasing ever-more competitive handsets in terms of performance at ...

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    US $2,583.33 (Excl.Tax)
    Consumer Report
    December 2016
    UK
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