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technology / telecoms industry Market Research-Industry Reports-Market trends

Mintel’s technology & telecoms market research reports provide a comprehensive and extensive overview of the marketplace including information on the technology & telecoms market size and technology & telecoms market share.


Mintel’s technology & telecoms industry reports can help you gain further insight into the technology & telecoms market trends and gain valuable technology & telecoms consumer data.


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  1. Mobile Advertising and Shopping - US - July 2014

    Mobile Advertising and Shopping - US - July 2014

    “With smartphone penetration rising quickly through the late majority, brand spend on mobile ads and consumer spend on mobile shopping will both see radical growth."

    – Billy Hulkower, Senior Technology and Media Analyst

    This report looks at the following issues:

    • Are larger screens making mobile ads ...

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    £2,466.89 (Excl.Tax)
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  2. Hispanic Consumers and Social Media - US - June 2014

    Hispanic Consumers and Social Media - US - June 2014

    “The latest advances in technology and the fact that Hispanics are quickly closing the gap in online access are creating an environment that is quite fertile for promoting biculturalism. Social media or networking sites give Hispanics the ability to remain in touch with their country of origin and ...

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  3. Digital Trends - China - June 2014

    Digital Trends - China - June 2014

    “PCs and mobile phones are leading consumer technology product segments with high product ownership. PCs and mobile phones are also much more important to young people in their 20s. This uncovers an important implication of shifting lifestyles – young people are moving away from TV screens."

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  4. Online Shopping - US - June 2014

    Online Shopping - US - June 2014

    “E-commerce sales are growing rapidly, but are still only at the outset of a journey to become the default means of shopping for the vast majority of purchases, including categories currently seen as unsuitable for online sales.”

    – Billy Hulkower, Senior Technology and Media Analyst

    Some questions ...

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  5. Social Networking - US - June 2014

    Social Networking - US - June 2014

    “Social advertising spend is on the rise and shows no sign of slowing down. While display ads still play a key role in terms of brand awareness and new product discovery, getting the most out of social media marketing requires a greater emphasis on aiding networkers in conducting deeper research ...

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  6. Researching and Buying Technology Products - UK - July 2014

    Researching and Buying Technology Products - UK - July 2014

    “Looking ahead, young consumers will find deals in new ways, opting in to receive alerts from the brands they are happy to engage with via their smartphones.”

    – Paul M. Davies, Senior Leisure & Technology Analyst

    This report looks at the following issues:

    • How can store retailers gain more trust from ...

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  7. E-Commerce - UK - July 2014

    E-Commerce - UK - July 2014

    "We think consumers are likely to become more demanding and that those retailers that innovate relentlessly - such as Amazon – are best-placed to win shoppers’ loyalty.”
    - John Mercer, European Retail Analyst

    In this report we ask the following questions:

    • How big will online get?
    • Why are pureplays ...

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  8. Black Consumers and Social Media - US - May 2014

    Black Consumers and Social Media - US - May 2014

    “Social media has become a forum for Black consumers. It is one space where consumers feel as though they can remove their mask and totally be themselves and express themselves, oftentimes without fear of judgment. But, this notion doesn’t extend to brands. Companies are still companies on social ...

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  9. Living Online - US - May 2014

    Living Online - US - May 2014

    “Our increasing need to be online will continue to impact all areas of consumers’ lives in ways that we mostly cannot right now imagine. The internet has so consistently been a disruptive force to the distribution of goods and ideas over the past 20 years that the only safe bet on the future is ...

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  10. Social and Media Networks - China - May 2014

    Social and Media Networks - China - May 2014

    “In China, internet penetration was 46% at the end of 2013.The population accessing the internet using mobile phones was approximately 500 million, accounting for 81% of total internet users. The sheer size of China’s internet and mobile population and growth potential provide the foundation for ...

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