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technology / telecoms industry Market Research

Mintel’s technology & telecoms market research reports provide a comprehensive and extensive overview of the marketplace including information on the technology & telecoms market size and technology & telecoms market share.


Mintel’s technology & telecoms industry reports can help you gain further insight into the technology & telecoms market trends and gain valuable technology & telecoms consumer data.


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  1. The Importance of Brands in Technology - China - October 2014

    “Chinese consumers see technology brands they use as a reflection of desired lifestyles. What brands need to do is to understand consumer behaviour, build unique brand value, communicate through storytelling and establish a binding relationship that shares a sense of identity.”
    – Can Huang, Senior ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    October 2014
    China
  2. Holiday Booking Process - China - October 2014

    “Operators have started to expand their portfolios considerably either from online services or physical entity into mobile apps platform. Today mobile sites and apps are being designed to feature simple and fast search and booking tools, backed up by attractive options such as one-off deals and ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    October 2014
    China
  3. Desktop and Laptop Computers - China - August 2014

    “Over the past few decades, desktop and laptop computers have become essential both for business and personal use. However the rise of mobile devices, in particular tablets and smartphones, has posed a serious threat to these ‘traditional’ forms of personal computers. The demand for portability is ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    August 2014
    China
  4. Digital Trends - China - June 2014

    “PCs and mobile phones are leading consumer technology product segments with high product ownership. PCs and mobile phones are also much more important to young people in their 20s. This uncovers an important implication of shifting lifestyles – young people are moving away from TV screens."

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    June 2014
    China
  5. Social and Media Networks - China - May 2014

    "In China, internet penetration was 46% at the end of 2013.The population accessing the internet using mobile phones was approximately 500 million, accounting for 81% of total internet users. The sheer size of China's internet and mobile population and growth potential provide the foundation for ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    May 2014
    China
  6. Mobile Phones and Apps - China - February 2014

    "China is the number one market in terms of mobile phone volume sales. The market also exhibited very positive growth in 2013. The strong annual increment was fuelled by enthusiastic consumers with a strong demand for mobile phones, and smartphones in particular."

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    February 2014
    China
  7. Media Consumption Habits - China - January 2014

    “Owing to the urbanisation and the growing coverage of broadband service in China, digital media are widely accepted by Chinese consumers. With the general willingness of paying more for high-quality and personalised digital media, this opens up an opportunity of offering tier-based premium ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    January 2014
    China