Sorry for interrupting, this website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Learn more
Accept & Close

Japan Outbound - September 2016

“A shift from long-haul to short-haul tourism has helped many tourists fulfil their desires to travel abroad, particularly those in lower-income groups. Asian markets have proved more popular in recent years as travellers have cut back on expenditure and looked for cheaper travel options.”
- Jessica Kelly, Senior Tourism Analyst

This report looks at the following areas:
• What factors have challenged the Japan outbound market in recent years?
• Where are the Japanese travelling in the world?
• What are the main sources used to plan and book travel abroad?
• What are the trigger factors for destination choice?
• How are LCCs transforming the Japan outbound market?

What you get

What's included

Why buy from us?

Succeed

Our reports will provide you with market data, consumer research and competitive intelligence to succeed in your market.

Instant Access

Buy now and you'll have instant access to the information you need to make the right decisions.

Opportunities

Find out what's next in the markets that matter to you: where opportunities lie and what challenges you will face.

Trusted

A business Superbrand, Mintel is a source you can trust. We have been defining and refining the Market Intelligence mix since 1972.

Table of contents

  1. Introduction

    • Data Sources

      • Market Drivers

        • Population
            • Figure 1: Japan’s population, 1950-2050
            • Figure 2: Japanese population by age group, 2015 & 2050
          • Economy
              • Figure 3: Real GDP in Japan, 2000-14
            • Exchange rates
              • Figure 4: Selected exchange rates against Japan’s Yen, 2010-15
            • Tourism balance
              • Figure 5: Japan’s tourism balance, 2010-14
            • Holiday entitlement
              • Figure 6: Japanese average annual paid holiday entitlement, 2010-14
          • Outbound Tourism

            • Arrivals
                • Figure 7: Outbound travel from Japan, 2009-15
              • Destinations
                • Asia
                  • China
                    • South Korea
                      • Taiwan
                        • Thailand
                          • Singapore
                            • Vietnam
                              • Hong Kong
                                • Philippines
                                  • Malaysia
                                    • Australia
                                      • Macao
                                        • Other
                                          • Figure 8: Outbound tourism to Asian destinations, 2010-15
                                        • Europe
                                          • France
                                            • Germany
                                              • Spain
                                                • Austria
                                                  • UK
                                                    • Other
                                                      • Figure 9: Outbound tourism to European destinations, 2010-15
                                                    • North America
                                                      • US
                                                        • Hawaii (US)
                                                          • Guam
                                                            • Canada
                                                              • Figure 10: Outbound travel to North America, 2010-15
                                                          • Market Characteristics

                                                            • Pre-booking behaviour and booking methods
                                                              • Social media
                                                                • Factors influencing destination choice
                                                                  • Figure 11: Factors triggering destination choice by selected market, 2014
                                                                • Reservation methods
                                                                  • Figure 12: Travel reservation methods by purpose of travel, 2014
                                                                • Making travel arrangements
                                                                  • Package vs FIT travel
                                                                    • Demographics
                                                                      • Figure 13: Overseas travel by gender & age, 2014
                                                                    • Purpose of visit
                                                                      • Figure 14: Outbound departures by purpose of travel, 2012-14
                                                                    • Expenditure
                                                                      • Length of stay
                                                                        • Figure 15: Outbound departures by length of stay, 2012-14
                                                                      • Seasonality
                                                                        • Figure 16: Japanese outbound travellers by month of departure, 2013-14
                                                                    • Transport

                                                                        • Air
                                                                          • Low-cost carriers
                                                                            • Airports
                                                                              • Figure 17: Japanese outbound travellers by airport departure, 2014
                                                                            • Road/rail
                                                                              • Sea
                                                                              • Accommodation

                                                                                  • Figure 18: Accommodation choices by Japanese travellers visiting Hawaii, 2014-15
                                                                              • Tour Operators and Travel Agencies

                                                                                  • Leading travel companies
                                                                                    • Japan Travel Bureau (JTB)
                                                                                      • KNT-CT
                                                                                        • H.I.S
                                                                                          • Nippon Travel Agency
                                                                                            • Hankyu Travel International
                                                                                              • Online travel agents
                                                                                                • Rakuten Travel
                                                                                                  • Jalan.net
                                                                                                    • Ikyu
                                                                                                    • What Next?

                                                                                                      Companies Covered

                                                                                                      To learn more about the companies covered in this report please contact us.

                                                                                                      Japan Outbound - September 2016

                                                                                                      £295.00 (Excl.Tax)