Magazines - UK - June 2015
"With print circulation continuing its decline, magazine publishers are exploring ways of monetising their still powerful brands by diversifying their platform options. Alongside their centrepiece print and digital editions, publishers are focusing on the opportunities presented by apps, websites, e-commerce, events, data-gathering and advertising technology."
- Rebecca McGrath, Research Analyst
This report discusses the following key topics:
- Leveraging the magazine brand
- Evolving digital magazines
- Keeping content quality at the forefront
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* This is a sample representation of the report layout and does not reflect the research included in this report.
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