Package vs Independent Holidays - UK - February 2012
“In the longer term, as countries regain popularity following unrest, tour operators are well positioned to exploit ‘new ground’ – pushing their resources and experience in destinations where infrastructure may be either recovering, or thin on the ground in the first place and thus much less suited to a self-arranged trip.”
– Tom Rees, Senior Travel and Tourism Analyst
Some questions answered in the report include:
- What can tour operators do to benefit from recent trends in overseas destination choice?
- How can independent holiday providers capitalise on the ‘turn to Europe’ of 2011?
- Which demographic trends offer opportunities for package and independent holiday providers, and how can they benefit?
- Will Turkey’s rise in package popularity continue?
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