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Prepared Meals and Meal Centres - Europe - December 2010

While prepared meals still get a bad press, consumers do not always heed the negative reports. The recent economic downturn did not send that many customers back to cooking from scratch. However, it did lead to some switching towards ambient lines, and a general peaking in sales of chilled lines, though less so in the UK. The market is helped by the decline in eating out. Premium lines, especially if viewed as a worthy substitute for a sit-down restaurant meal, can do well even if money is short.

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Table of contents

  1. Issues in the Market

      • Key points
        • Definition
          • Consumer research
            • Abbreviations
            • Market in Brief

              • Despite health concerns, sales keep growing
                • Ambients recover; chilled stagnates
                  • Convenience is important; added healthiness or greenness is another plus
                    • Sandwiches slump, salads mixed
                    • European Market Size and Forecast

                      • Key points
                        • Prepared meals and meal kits
                          • Figure 1: Ready meals: value in local currency, 2004-14
                          • Figure 2: Ready meals: index of value in local currency, 2004-14
                      • Market Segmentation

                        • Key points
                          • France
                            • Figure 3: France: Ready meals: market segmentation, by value, 2008-10
                          • Germany
                            • Figure 4: Germany: Ready meals (and sandwiches): market segmentation, by value, 2008-10
                          • Italy
                            • Figure 5: Italy: Ready meals: market segmentation, by value, 2010
                          • Spain
                            • Figure 6: Spain: Ready meals: market segmentation, by value, 2008-10
                          • UK
                            • Figure 7: UK: Ready meals: market segmentation, by value, 2008-10
                        • Companies and Product Innovation

                          • Key points
                            • Figure 8: % of new product launches, by region, 2010
                            • Figure 9: % of new product launches, by top ten European countries, December 2009-November 2010
                            • Figure 10: % of new product launches, by the ‘Big 5’ countries, December 2009-November 2010
                            • Figure 11: % of new product launches by top five claims by the ‘Big 5’ European countries, 2010
                          • France
                            • Figure 12: Number of new product launches, France, 2007-10
                            • Figure 13: Top five claims on new product development, France, 2007-10
                          • Most innovative products
                            • Germany
                              • Figure 14: Number of new product launches, Germany, 2007-10
                              • Figure 15: Top five claims on new product development, Germany, 2007-10
                            • Most innovative products
                              • Italy
                                • Figure 16: Number of new product launches, Italy, 2007-10
                                • Figure 17: Top five claims on new product development, Italy, 2007-10
                              • Most innovative products
                                • Spain
                                  • Figure 18: Number of new product launches, Spain, 2007-10
                                  • Figure 19: Top five claims on new product development, Spain, 2007-10
                                • Most innovative products
                                  • UK
                                    • Figure 20: Number of new product launches, UK, 2007-10
                                    • Figure 21: Top five claims on new product development, UK, 2007-10
                                  • Most innovative products
                                  • The Consumer

                                    • Key points
                                      • Europe
                                        • Figure 22: Trends in frequency and usage of instant savoury snacks and ready-to-eat salads (including snack meals), Europe, 2005-09
                                        • Figure 23: Trends in frequency and usage of meals – chilled or frozen (excluding pizzas), Europe, 2005-09
                                        • Figure 24: Trends in types of ready meals – chilled or frozen (excluding pizzas) used most often, Europe, 200509
                                      • France
                                        • Figure 25: Trends in frequency and usage of instant savoury snacks and ready-to-eat salads (including snack meals), France, 2005-09
                                        • Figure 26: Trends in types of instant savoury snacks and ready-to-eat salads (including snack meals) used most often, France, 2007-09
                                        • Figure 27: Trends in frequency and usage of ready meals – chilled or frozen (excluding pizzas), France, 200509
                                        • Figure 28: Trends in types of ready meals – chilled or frozen (excluding Pizzas) used most often, France, 200509
                                      • Germany
                                        • Figure 29: Trends in frequency and usage of instant savoury snacks and ready-to-eat salads (including snack meals), Germany, 2005-09
                                        • Figure 30: Trends in types of instant savoury snacks and ready-to-eat salads (including snack meals) used most often, Germany, 2007-09
                                        • Figure 31: Trends in frequency and usage of ready meals – chilled or frozen (excluding pizzas), Germany, 200509
                                        • Figure 32: Trends in types of ready meals – chilled or frozen (excluding pizzas) used most often, Germany, 200509
                                        • Figure 33: Trends in types of food used, Germany, 2007-09
                                      • Spain
                                        • Figure 34: Trends in frequency and usage of instant savoury snacks and ready-to-eat salads (including snack meals), Spain, 2005-09
                                        • Figure 35: Trends in types of instant savoury snacks and ready-to-eat salads (including snack meals) used most often, Spain, 2008-09
                                        • Figure 36: Trends in frequency and usage of preserved ready meals, Spain, 2005-09
                                        • Figure 37: Trends in types of preserved ready meals used moft often, Spain, 2005-09
                                        • Figure 38: Trends in types of packaging of preserved ready meals used most often, Spain, 2009
                                        • Figure 39: Trends in frequency and usage of ready meals – chilled or frozen (excluding pizzas), Spain, 2005-09
                                        • Figure 40: Trends in types of ready meals – chilled or frozen (excluding pizzas) used most often, Spain, 200509
                                      • GB
                                        • Figure 41: Trends in frequency and usage of instant savoury snacks and ready-to-eat salads (including snack meals), GB, 2005-09
                                        • Figure 42: Trends in types of instant savoury snacks and ready-to-eat salads (including snack meals) used most often, GB, 2007-09
                                        • Figure 43: Trends in frequency and usage of ready meals – chilled or frozen (excluding pizzas), GB, 2005-09
                                        • Figure 44: Trends in types of ready meals – chilled or frozen (excluding pizzas) used most often, GB, 200509
                                        • Figure 45: Trends in types of food used, GB, 2007-09
                                      • Attitudinal Statements
                                        • Figure 46: Trends in agreement with love of cooking, Europe, 2005-09
                                        • Figure 47: Trends in agreement with selected lifestyle statements, France, 2005-09
                                        • Figure 48: Trends in agreement with selected lifestyle statements, Germany, 2005-09
                                        • Figure 49: Trends in agreement with selected lifestyle statements, Spain, 2005-09
                                        • Figure 50: Trends in agreement with selected lifestyle statements, GB, 2005-09
                                    • Appendix – Demographic Data

                                        • Figure 51: Frequency and usage of instant savoury snacks and ready-to-eat salads (including snack meals), by demographics, France, 2009
                                        • Figure 52: Frequency and usage of instant savoury snacks and ready-to-eat salads (including snack meals), by demographics, Germany, 2009
                                        • Figure 53: Frequency and usage of instant savoury snacks and ready-to-eat salads (including snack meals), by demographics, Spain, 2009
                                        • Figure 54: Frequency and usage of instant savoury snacks and ready-to-eat salads (including snack meals), by demographics, GB, 2009
                                        • Figure 55: Frequency and usage of preserved ready meals, by demographics, Spain, 2009
                                        • Figure 56: Frequency and usage of ready meals – chilled or frozen (excluding pizzas), by demographics, France, 2009
                                        • Figure 57: Frequency and usage of ready meals – chilled or frozen (excluding pizzas), by demographics, Germany, 2009
                                        • Figure 58: Frequency and usage of ready meals – chilled or frozen (excluding pizzas), by demographics, Spain, 2009
                                        • Figure 59: Frequency and usage of ready meals – chilled or frozen (excluding pizzas), by demographics, GB, 2009
                                        • Figure 60: Agreement with selected lifestyle statements, by demographics, France, 2009
                                        • Figure 61: Agreement with selected lifestyle statements, by demographics, France, 2009
                                        • Figure 62: Agreement with selected lifestyle statements, by demographics, France, 2009
                                        • Figure 63: Agreement with selected lifestyle statements, by demographics, France, 2009
                                        • Figure 64: Agreement with selected lifestyle statements, by demographics, France, 2009
                                        • Figure 65: Agreement with selected lifestyle statements, by demographics, Germany, 2009
                                        • Figure 66: Agreement with selected lifestyle statements, by demographics, Germany, 2009
                                        • Figure 67: Agreement with selected lifestyle statements, by demographics, Germany, 2009
                                        • Figure 68: Agreement with selected lifestyle statements, by demographics, Germany, 2009
                                        • Figure 69: Agreement with selected lifestyle statements, by demographics, Germany, 2009
                                        • Figure 70: Agreement with selected lifestyle statements, by demographics, Spain, 2009
                                        • Figure 71: Agreement with selected lifestyle statements, by demographics, Spain, 2009
                                        • Figure 72: Agreement with selected lifestyle statements, by demographics, Spain, 2009
                                        • Figure 73: Agreement with selected lifestyle statements, by demographics, Spain, 2009
                                        • Figure 74: Agreement with selected lifestyle statements, by demographics, GB, 2009
                                        • Figure 75: Agreement with selected lifestyle statements, by demographics, GB, 2009
                                        • Figure 76: Agreement with selected lifestyle statements, by demographics, GB, 2009
                                        • Figure 77: Agreement with selected lifestyle statements, by demographics, GB, 2009
                                        • Figure 78: Agreement with selected lifestyle statements, by demographics, GB, 2009

                                    Prepared Meals and Meal Centres - Europe - December 2010

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