Property and Casualty Insurance - US - February 2013
“In an industry as highly competitive as insurance, price—although important— is not necessarily the only important feature for the customer. What the company brings to the table in the form of customer service and ease of transaction is, for many people, at least as important as price. Companies that see the most success will be those that can best integrate components of the business that allow them to offer the most attractive combination of price and service.”
—Robyn Kaiserman, Financial Services Industry Analyst
Some questions answered in this report include:
- Which demographics offer the greatest opportunity for the insurance industry?
- How is technology an industry game changer?
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