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Ready Meals - Ireland - November 2016

“Ready meals struggle to overcome the ‘unhealthy’ image they have received in recent years with consumer perception still tainted from the 2013 horse meat scandal. Highlighting the traceability and high-quality ingredients and techniques used in the preparation of ready meals can tap into the current high interest in scratch cooking, overturning the negative image of the prepared meals category.”
Emma McGeown, Research Analyst

This report answers the following questions:

  • What are the market challenges for ready meals?
  • What are the top ready meals purchased?
  • What are the key trends in ready meals?

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Table of contents

  1. Overview

    • What you need to know
      • Issues covered in this Report
      • Executive Summary

          • The market
            • Figure 1: Estimated segmentation of the ready meals market in terms of value sales, €m, by three main sub-sectors, IoI, 2016
          • Forecast
            • Figure 2: Estimated value sales of ready meals market, NI and RoI, 2011-21
          • Market factors
            • Healthy finances could increase usage of premium ready meals
              • Scratch cooking impinges on the ready meals market
                • Aging population offers opportunities for prepared meals
                  • One-person households on the rise
                    • Horsemeat scandal concerns Irish consumers
                      • Companies and innovations
                        • The consumer
                          • Pizza is the top prepared meal eaten
                            • Figure 3: Consumers who have eaten ready meals at least once a week, by type of prepared meal, NI and RoI, August 2016
                          • Ready meals preferred as a weekday dinner-time solution
                            • Figure 4: Occasions consumers have eaten ready meals in the last three months, by type of ready meal, NI and RoI, August 2016
                          • Chinese prepared meals trump Italian cuisine
                            • Figure 5: Types of cuisine of ready meals/meal kits/etc that consumers have eaten the last three months, NI and RoI, August 2016
                          • Almost a fifth of Irish have eaten low-fat ready meals
                            • Figure 6: Types of ready meals that meet dietary requirements that consumers have bought in the last three months, NI and RoI, August 2016
                          • RoI prefer branded whereas NI lean towards premium own-label
                            • Figure 7: Types of branded/own-label ready meals that consumers have bought in the last three months, NI and RoI, August 2016
                          • What we think
                          • Issues and Insights

                            • What are the market challenges for ready meals?
                              • The facts
                                • The implications
                                  • What are the top ready meals purchased?
                                    • The facts
                                      • The implications
                                        • What are the key trends in ready meals?
                                          • The facts
                                            • The implications
                                            • The Market – What You Need to Know

                                              • Prepared meals category estimated to see 1.6% growth in 2016
                                                • Healthy finances could increase growth in premium ready meals
                                                  • Scratch cooking impinges on the ready meals market
                                                    • Aging population offers opportunities for prepared meals
                                                      • One-person households on the rise
                                                        • Horsemeat scandal concerns Irish consumers
                                                        • Market Size and Forecast

                                                            • Market estimated to see 1.6% growth in 2016
                                                              • Figure 8: Estimated value sales of ready meals, IoI, NI and RoI, 2011-21
                                                              • Figure 9: Estimated value sales of ready meals, NI and RoI, 2011-21
                                                            • Chilled segment accounts for the majority of sales
                                                              • Figure 10: Estimated segmentation of the ready meals market, by three main sub-sectors, IoI, 2016
                                                          • Market Drivers

                                                            • Healthy finances could increase growth in premium ready meals
                                                              • Figure 11: How consumers rate their current financial situation, NI and RoI, August 2015 and August 2016
                                                              • Figure 12: Consumer Price Index, by all food and non-alcoholic beverages and all items, UK (Including NI), July 2015-Septemeber 2016
                                                              • Figure 13: Consumer Price Index, by all food and all items, RoI, July 2015-Septemeber 2016
                                                            • The rise in scratch cooking threatens ready meals market
                                                              • Figure 14: Frequency of preparing/cooking meals from scratch, RoI, 2007-15
                                                            • Aging population offers opportunities for prepared meals
                                                              • Figure 15: Actual and projected population (%) for RoI and NI, by age groups, 2011-26
                                                              • Figure 16: Agreement with the statement ‘Cooking is fun sometimes’, by age, RoI, 2015
                                                            • One-person households on the rise
                                                              • Figure 17: Percentage of one-person private households, NI and RoI, 1996-2011
                                                            • Horsemeat scandal concerns Irish consumers
                                                            • Key Players and Innovations – What You Need to Know

                                                              • Ready meals bounce back in 2015
                                                                • Private label launches surge
                                                                  • Scope for ready meals with health boosting ingredients
                                                                    • Birds Eye brings excitement to adult dining category
                                                                      • Dr. Oetker launches free-from range
                                                                      • Who’s Innovating?

                                                                        • Ready meals bounce back in 2015
                                                                          • Figure 18: top ready meal launches, by sub-category, UK and Ireland, 2011-16
                                                                        • Soup embraces innovation
                                                                          • Private label launches surge in 2015
                                                                            • Figure 19: Branded and private label ready meal launches, UK and Ireland, 2011-16
                                                                          • M&S dominates NPD
                                                                            • Figure 20: Ready meal launches, by top five companies, UK and Ireland, 2011-2016
                                                                          • ‘Slow Cooked’ ready meals gaining ground
                                                                            • Scope for ready meals with added health benefits
                                                                            • Key Players

                                                                              • Asda
                                                                                • Key facts
                                                                                  • Product portfolio
                                                                                    • Brand NPD
                                                                                      • Latest developments
                                                                                        • Ballymaguire Foods
                                                                                          • Key facts
                                                                                            • Product portfolio
                                                                                              • Latest developments
                                                                                                • Birds Eye
                                                                                                  • Key facts
                                                                                                    • Product portfolio
                                                                                                      • Brand NPD
                                                                                                        • Latest developments
                                                                                                          • Dr. Oetker
                                                                                                            • Key facts
                                                                                                              • Product portfolio
                                                                                                                • Brand NPD
                                                                                                                  • Latest developments
                                                                                                                    • Dunnes
                                                                                                                      • Key facts
                                                                                                                        • Product portfolio
                                                                                                                          • Latest developments
                                                                                                                            • Heinz/Kraft Heinz
                                                                                                                              • Key facts
                                                                                                                                • Product portfolio
                                                                                                                                  • Brand NPD
                                                                                                                                    • Latest developments
                                                                                                                                      • Kerry Foods
                                                                                                                                        • Key facts
                                                                                                                                          • Product portfolio
                                                                                                                                            • Brand NPD
                                                                                                                                              • Latest developments
                                                                                                                                                • SuperValu
                                                                                                                                                  • Key facts
                                                                                                                                                    • Product portfolio
                                                                                                                                                      • Latest developments
                                                                                                                                                        • Marks & Spencer
                                                                                                                                                          • Key facts
                                                                                                                                                            • Product portfolio
                                                                                                                                                              • Brand NPD
                                                                                                                                                                • Latest developments
                                                                                                                                                                  • Sainsbury’s
                                                                                                                                                                    • Key facts
                                                                                                                                                                      • Product portfolio
                                                                                                                                                                        • Brand NPD
                                                                                                                                                                          • Latest developments
                                                                                                                                                                            • 2 Sisters Food Group
                                                                                                                                                                              • Key facts
                                                                                                                                                                                • Product portfolio
                                                                                                                                                                                  • Brand NPD
                                                                                                                                                                                    • Latest developments
                                                                                                                                                                                      • Tesco
                                                                                                                                                                                        • Key facts
                                                                                                                                                                                          • Product portfolio
                                                                                                                                                                                            • Brand NPD
                                                                                                                                                                                              • Latest developments
                                                                                                                                                                                              • The Consumer – What You Need to Know

                                                                                                                                                                                                • Chilled prefer over frozen except for pizza
                                                                                                                                                                                                  • Ready meals preferred as a weekday dinner-time solution
                                                                                                                                                                                                    • Chinese prepared meals trump Italian cuisine
                                                                                                                                                                                                      • Almost a fifth of Irish have eaten low-fat ready meals
                                                                                                                                                                                                        • RoI consumers prefer branded whereas those in NI lean towards premium own-label
                                                                                                                                                                                                        • The Consumer – Frequency of Consumption

                                                                                                                                                                                                            • A fifth will eat at least one ready meal per week
                                                                                                                                                                                                              • Figure 21: The frequency with which consumers have bought ready meals in the last three months, by type, NI and RoI, August 2016
                                                                                                                                                                                                            • Ambient soup preferred over fresh chilled
                                                                                                                                                                                                              • Ready meals more popular among men
                                                                                                                                                                                                                • Figure 22: Consumers who have eaten chilled ready meals on a weekly basis in the last three months, by gender, NI and RoI, August 2016
                                                                                                                                                                                                              • Pizza is the most popular type of ready meal
                                                                                                                                                                                                                • Figure 23: Consumers who have eaten chilled or frozen pizza on a weekly basis in the last three months, by gender and age, NI and RoI, August 2016
                                                                                                                                                                                                              • Ready-to-cook foods offer scratch cookers a helping hand
                                                                                                                                                                                                                • Figure 24: Consumers who have eaten ready to cook/bake foods (ie prepared foods that require no further preparation but require cooking, eg Tesco Chicken Mini Roasts With Gravy) on a weekly basis in the last three months, by gender and age, NI and RoI, August 2016
                                                                                                                                                                                                              • Meal kits appeal to families
                                                                                                                                                                                                                • Figure 25: Consumers who have eaten meal kits stored at room temperature (eg fajita kit), by frequency of consumption, NI and RoI, August 2015-August 2016
                                                                                                                                                                                                                • Figure 26: Consumers who have eaten meal kits stored at room temperature (eg fajita kit) on a weekly basis in the last three months, by age of children, NI and RoI, August 2016
                                                                                                                                                                                                            • The Consumer – Occasions Ready Meal are Eaten

                                                                                                                                                                                                                • Prepared meals usage driven by the everyday evening meal occasion
                                                                                                                                                                                                                  • Figure 27: Occasions consumers have eaten ready meals in the last three months, by type of ready meal, NI and RoI, August 2016
                                                                                                                                                                                                                • Ready meals find scope for weekday dinners
                                                                                                                                                                                                                  • Meal kits appeal for during the week dinner-time solution
                                                                                                                                                                                                                    • Figure 28: Consumers who have eaten meal kits (eg chilled or non-chilled) for an evening meal during the week in the last three months, by social class, NI and RoI, August 2016
                                                                                                                                                                                                                  • Ready meals could find a place in the lunchtime occasion
                                                                                                                                                                                                                      • Figure 29: Consumers who have eaten ready meals (eg chilled, frozen, pouches, tins etc) and soup (eg chilled, canned, dried, etc) for lunch out-of-home (eg at work) in the last three months, NI and RoI, August 2016
                                                                                                                                                                                                                    • Soup associated with lunchtime but are there more opportunities
                                                                                                                                                                                                                      • Pizza seen as a weekend meal
                                                                                                                                                                                                                        • Figure 30: Consumers who have eaten pizza (eg chilled, frozen) as part of a Friday/weekend meal in the last three months, by gender and age, NI and RoI, August 2016
                                                                                                                                                                                                                      • Pastries and pies eaten most as an ‘everyday’ dinner
                                                                                                                                                                                                                        • Figure 31: Consumers who have eaten pastry-based pies and pasties (ie chilled, frozen, tinned) as part of an evening meal during the week in the last three months, by age, NI and RoI, August 2016
                                                                                                                                                                                                                    • The Consumer – Types of Ready Meal Cuisines Purchased

                                                                                                                                                                                                                        • Chinese takes over as most popular cuisine in prepared meals
                                                                                                                                                                                                                            • Figure 32: Types of cuisine of ready meals/meal kits/etc that consumers have eaten the last three months, NI and RoI, August 2016
                                                                                                                                                                                                                          • Chinese favoured by men
                                                                                                                                                                                                                            • Figure 33: Consumers who have eaten Chinese prepared meals in the last three months, by gender, NI and RoI, August 2016
                                                                                                                                                                                                                          • Italian variety appeals to parents
                                                                                                                                                                                                                            • Figure 34: Consumers who have eaten Italian prepared meals in the last three months, by age of children, NI and RoI, August 2016
                                                                                                                                                                                                                          • Italian prepared meals risks losing out
                                                                                                                                                                                                                            • Prepared vegetables excel on the NI market
                                                                                                                                                                                                                              • Figure 35: Consumers who have eaten prepared vegetables in the last three months, NI and RoI, 2015-16
                                                                                                                                                                                                                            • Mexican-themed ready meals show promise
                                                                                                                                                                                                                              • Figure 36: Consumers who have eaten Mexican /Tex-Mex (eg fajitas, burritos) in the last three months, NI and RoI, 2013-16
                                                                                                                                                                                                                          • The Consumer – Purchase of Dietary Requirement Ready Meals

                                                                                                                                                                                                                              • Low-fat ready meals the most popular
                                                                                                                                                                                                                                  • Figure 37: Types of ready meals that meet dietary requirements that consumers have bought in the last three months, NI and RoI, August 2016
                                                                                                                                                                                                                                • Low-fat ready meals popular among women
                                                                                                                                                                                                                                  • Figure 38: Consumers who have bought low-fat (eg Weight Watchers meal) ready meals in the last three months, NI and RoI, August 2016
                                                                                                                                                                                                                                • The rise of ‘flexitarians’ offers opportunities for vegetarian ready meals
                                                                                                                                                                                                                                    • Figure 39: Consumers who have bought vegetarian/vegan ready meals in the last three months, NI and RoI, August 2016
                                                                                                                                                                                                                                    • Figure 40: Number of new products launched within the prepared meals category with vegetarian/vegan claims, Europe, 2011-16
                                                                                                                                                                                                                                • The Consumer – Types of Ready Meal Brands Purchased

                                                                                                                                                                                                                                    • Around half of Irish consumers have bought branded prepared meals
                                                                                                                                                                                                                                      • Figure 41: Types of branded/own-label ready meals that consumers have bought in the last three months, NI and RoI, August 2016
                                                                                                                                                                                                                                    • Premium own-label prepared meals preferred by affluent consumers
                                                                                                                                                                                                                                      • Figure 42: Consumers who have bought premium own-label prepared meal (eg Sainsbury’s Taste the Difference, Tesco Finest) in the last three months, by social class, NI and RoI, August 2016
                                                                                                                                                                                                                                    • Branded ready meals consumption skewed towards 16-24-year-olds
                                                                                                                                                                                                                                      • Figure 43: Consumers who have bought branded prepared meal (eg Young’s, Goodfella’s) in the last three months, by social class, NI and RoI, August 2016
                                                                                                                                                                                                                                    • Healthy ranges appeal to women
                                                                                                                                                                                                                                      • Figure 44: Consumers who have bought prepared meals from a supermarket healthy range (eg Asda Good for You!, Tesco Healthy Living) in the last three months, by gender, NI and RoI, August 2016
                                                                                                                                                                                                                                  • Appendix – Data Sources, Abbreviations and Supporting Information

                                                                                                                                                                                                                                    • Definition
                                                                                                                                                                                                                                      • Data sources
                                                                                                                                                                                                                                        • Generational cohorts
                                                                                                                                                                                                                                          • Abbreviations
                                                                                                                                                                                                                                          • The Appendix – The Consumer

                                                                                                                                                                                                                                            • NI Toluna data
                                                                                                                                                                                                                                              • Figure 45: How often consumers have eaten chilled ready meals in the last three months, by demographics, NI, August 2016
                                                                                                                                                                                                                                              • Figure 46: How often consumers have eaten frozen ready meals in the last three months, by demographics, NI, August 2016
                                                                                                                                                                                                                                              • Figure 47: How often consumers have eaten ready meals stored at room temperature (eg in a pouch or tin) in the last three months, by demographics, NI, August 2016
                                                                                                                                                                                                                                              • Figure 48: How often consumers have eaten chilled meal kits (eg kit including separate meal components such as rice, sauce, chicken & vegetables) in the last three months, by demographics, NI, August 2016
                                                                                                                                                                                                                                              • Figure 49: How often consumers have eaten meal kits stored at room temperature (eg fajita kit) in the last three months, by demographics, NI, August 2016
                                                                                                                                                                                                                                              • Figure 50: How often consumers have eaten ready to cook/bake foods (ie prepared foods that require no further preparation but require cooking eg Tesco Chicken Mini Roasts With Gravy) in the last three months, by demographics, NI, August 2016
                                                                                                                                                                                                                                              • Figure 51: How often consumers have eaten chilled soup (eg New Covent Garden Soup) in the last three months, by demographics, NI, August 2016
                                                                                                                                                                                                                                              • Figure 52: How often consumers have eaten soup stored at room temperature (eg canned, pouches, jars) in the last three months, by demographics, NI, August 2016
                                                                                                                                                                                                                                              • Figure 53: How often consumers have eaten dry packet soup (ie including instant cup of soup sachets) in the last three months, by demographics, NI, August 2016
                                                                                                                                                                                                                                              • Figure 54: How often consumers have eaten chilled pizza in the last three months, by demographics, NI, August 2016
                                                                                                                                                                                                                                              • Figure 55: How often consumers have eaten frozen pizza in the last three months, by demographics, NI, August 2016
                                                                                                                                                                                                                                              • Figure 56: How often consumers have eaten pastry based pies and pasties (ie chilled, frozen, tinned)in the last three months, by demographics, NI, August 2016
                                                                                                                                                                                                                                              • Figure 57: Types of occasions that consumers have eaten ready meals (eg chilled, frozen, pouches, tins etc) in the last three months, by demographics, NI, August 2016
                                                                                                                                                                                                                                              • Figure 58: Types of occasions that consumers have eaten ready meals (eg chilled, frozen, pouches, tins etc) in the last three months, by demographics, NI, August 2016 (continued)
                                                                                                                                                                                                                                              • Figure 59: Types of occasions that consumers have eaten meal kits (eg chilled or non-chilled) in the last three months, by demographics, NI, August 2016
                                                                                                                                                                                                                                              • Figure 60: Types of occasions that consumers have eaten meal kits (eg chilled or non-chilled) in the last three months, by demographics, NI, August 2016 (continued)
                                                                                                                                                                                                                                              • Figure 61: Types of occasions that consumers have eaten ready to cook foods in the last three months, by demographics, NI, August 2016
                                                                                                                                                                                                                                              • Figure 62: Types of occasions that consumers have eaten ready to cook foods in the last three months, by demographics, NI, August 2016 (continued)
                                                                                                                                                                                                                                              • Figure 63: Types of occasions that consumers have eaten soup (eg chilled, canned, dried, etc) in the last three months, by demographics, NI, August 2016
                                                                                                                                                                                                                                              • Figure 64: Types of occasions that consumers have eaten soup (eg chilled, canned, dried, etc) in the last three months, by demographics, NI, August 2016 (continued)
                                                                                                                                                                                                                                              • Figure 65: Types of occasions that consumers have eaten pizza (eg chilled, frozen) the last three months, by demographics, NI, August 2016 (continued)
                                                                                                                                                                                                                                              • Figure 66: Types of occasions that consumers have eaten pizza (eg chilled, frozen) the last three months, by demographics, NI, August 2016 (continued)
                                                                                                                                                                                                                                              • Figure 67: Types of occasions that consumers have eaten pastry-based pies and pasties (ie chilled, frozen, tinned) the last three months, by demographics, NI, August 2016
                                                                                                                                                                                                                                              • Figure 68: Types of occasions that consumers have eaten pastry-based pies and pasties (ie chilled, frozen, tinned) the last three months, by demographics, NI, August 2016 (continued)
                                                                                                                                                                                                                                              • Figure 69: Types of cuisine of ready meals/meal kits/etc that consumers have eaten the last three months, by demographics, NI, August 2016
                                                                                                                                                                                                                                              • Figure 70: Types of cuisine of ready meals/meal kits/etc that consumers have eaten the last three months, by demographics, NI, August 2016 (continued)
                                                                                                                                                                                                                                              • Figure 71: Types of cuisine of ready meals/meal kits/etc that consumers have eaten the last three months, by demographics, NI, August 2016 (continued)
                                                                                                                                                                                                                                              • Figure 72: If consumers have bought ready meals in the last three months that are intended for a specific dietary requirement, by demographics, NI, August 2016 (continued)
                                                                                                                                                                                                                                              • Figure 73: If consumers have bought ready meals in the last three months that are intended for a specific dietary requirement, by demographics, NI, August 2016 (continued)
                                                                                                                                                                                                                                              • Figure 74: Types of branded/own-label ready meals that consumers have bought in the last three months, by demographics, NI, August 2016 (continued)
                                                                                                                                                                                                                                            • RoI Toluna data
                                                                                                                                                                                                                                              • Figure 75: How often consumers have eaten chilled ready meals in the last three months, by demographics, RoI, August 2016
                                                                                                                                                                                                                                              • Figure 76: How often consumers have eaten frozen ready meals in the last three months, by demographics, RoI, August 2016
                                                                                                                                                                                                                                              • Figure 77: How often consumers have eaten ready meal stored at room temperature (eg in a pouch or tin) in the last three months, by demographics, RoI, August 2016
                                                                                                                                                                                                                                              • Figure 78: How often consumers have eaten chilled meal kits (eg kit including separate meal components such as rice, sauce, chicken & vegetables) in the last three months, by demographics, RoI, August 2016
                                                                                                                                                                                                                                              • Figure 79: How often consumers have eaten meal kits stored at room temperature (eg fajita kit) in the last three months, by demographics, RoI, August 2016
                                                                                                                                                                                                                                              • Figure 80: How often consumers have eaten ready to cook/bake foods (ie prepared foods that require no further preparation but require cooking eg Tesco Chicken Mini Roasts With Gravy) in the last three months, by demographics, RoI, August 2016
                                                                                                                                                                                                                                              • Figure 81: How often consumers have eaten chilled soup (eg New Covent Garden Soup) in the last three months, by demographics, RoI, August 2016
                                                                                                                                                                                                                                              • Figure 82: How often consumers have eaten soup stored at room temperature (eg canned, pouches, jars) in the last three months, by demographics, RoI, August 2016
                                                                                                                                                                                                                                              • Figure 83: How often consumers have eaten dry packet soup (ie including instant cup of soup sachets) in the last three months, by demographics, RoI, August 2016
                                                                                                                                                                                                                                              • Figure 84: How often consumers have eaten chilled pizza in the last three months, by demographics, RoI, August 2016
                                                                                                                                                                                                                                              • Figure 85: How often consumers have eaten frozen pizza in the last three months, by demographics, RoI, August 2016
                                                                                                                                                                                                                                              • Figure 86: How often consumers have eaten pastry based pies and pasties (ie chilled, frozen, tinned) in the last three months, by demographics, RoI, August 2016
                                                                                                                                                                                                                                              • Figure 87: Types of occasions that consumers have eaten ready meals (eg chilled, frozen, pouches, tins etc) in the last three months, by demographics, RoI, August 2016
                                                                                                                                                                                                                                              • Figure 88: Types of occasions that consumers have eaten ready meals (eg chilled, frozen, pouches, tins etc) in the last three months, by demographics, RoI, August 2016 (continued)
                                                                                                                                                                                                                                              • Figure 89: Types of occasions that consumers have eaten meal kits (eg chilled or non-chilled) in the last three months, by demographics, RoI, August 2016
                                                                                                                                                                                                                                              • Figure 90: Types of occasions that consumers have eaten meal kits (eg chilled or non-chilled) in the last three months, by demographics, RoI, August 2016 (continued)
                                                                                                                                                                                                                                              • Figure 91: Types of occasions that consumers have eaten ready to cook foods in the last three months, by demographics, RoI, August 2016
                                                                                                                                                                                                                                              • Figure 92: Types of occasions that consumers have eaten ready to cook foods in the last three months, by demographics, RoI, August 2016 (continued)
                                                                                                                                                                                                                                              • Figure 93: Types of occasions that consumers have eaten soup (eg chilled, canned, dried, etc) in the last three months, by demographics, RoI, August 2016
                                                                                                                                                                                                                                              • Figure 94: Types of occasions that consumers have eaten soup (eg chilled, canned, dried, etc) in the last three months, by demographics, RoI, August 2016 (continued)
                                                                                                                                                                                                                                              • Figure 95: Types of occasions that consumers have eaten pizza (eg chilled, frozen) the last three months, by demographics, RoI, August 2016 (continued)
                                                                                                                                                                                                                                              • Figure 96: Types of occasions that consumers have eaten pizza (eg chilled, frozen) the last three months, by demographics, RoI, August 2016 (continued)
                                                                                                                                                                                                                                              • Figure 97: Types of occasions that consumers have eaten pastry-based pies and pasties (ie chilled, frozen, tinned) the last three months, by demographics, RoI, August 2016
                                                                                                                                                                                                                                              • Figure 98: Types of occasions that consumers have eaten pastry-based pies and pasties (ie chilled, frozen, tinned) the last three months, by demographics, RoI, August 2016 (continued)
                                                                                                                                                                                                                                              • Figure 99: Types of occasions that consumers have eaten pastry-based pies and pasties (ie chilled, frozen, tinned) the last three months, by demographics, RoI, August 2016 (continued)
                                                                                                                                                                                                                                              • Figure 100: Types of cuisine of ready meals/ meal kits/ etc that consumers have eaten the last three months, by demographics, RoI, August 2016 (continued)
                                                                                                                                                                                                                                              • Figure 101: Types of cuisine of ready meals/meal kits/etc that consumers have eaten the last three months, by demographics, RoI, August 2016 (continued)
                                                                                                                                                                                                                                              • Figure 102: Types of cuisine of ready meals/meal kits/etc that consumers have eaten the last three months, by demographics, RoI, August 2016 (continued)
                                                                                                                                                                                                                                              • Figure 103: If consumers have bought ready meals in the last three months that are intended for a specific dietary requirement, by demographics, RoI, August 2016 (continued)
                                                                                                                                                                                                                                              • Figure 104: If consumers have bought ready meals in the last three months that are intended for a specific dietary requirement, by demographics, RoI, August 2016 (continued)
                                                                                                                                                                                                                                              • Figure 105: Types of branded/own-label ready meals that consumers have bought in the last three months, by demographics, RoI, August 2016 (continued)

                                                                                                                                                                                                                                          Ready Meals - Ireland - November 2016

                                                                                                                                                                                                                                          US $1,453.83 (Excl.Tax)