£ 3,695 (Excl.Tax)
£ 3,695 (Excl.Tax)
£ 3,695 (Excl.Tax)
£ 3,695 (Excl.Tax)
£ 495 (Excl.Tax)
£ 3,695 (Excl.Tax)
£ 3,695 (Excl.Tax)
£ 3,695 (Excl.Tax)
£ 3,695 (Excl.Tax)
£ 3,695 (Excl.Tax)
£ 3,695 (Excl.Tax)
£ 3,695 (Excl.Tax)
China Market Research
Mintel’s China market research reports combine global insights with local market knowledge to provide in-depth market intelligence for key industries and detailed insights into Chinese consumers.
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Related to: 'China'
Consumers are actively seeking solutions for different oral issues. However, with habits becoming more rational again, brands need to offer more convincing products to gain attention.
Amy Jin, Senior Analyst, China Insights
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The greatest challenge facing salty snacks stems from consumer concerns about their health impact. As the snack industry embraces reductions in salt, oil and sugar, brands should strive to improve processes and formulations to boost the health benefits of their products – a dimension consumers consider to be the best..."
Consumers are more carefully evaluating their needs for smart features and look forward to smart home products that are truly practical and convenient to use. Brands should not miss the opportunity to offer smart home scenarios for home personalisation, emotional management and sleep health to consumers.Toby Xu, Analyst, China..."
Parents are seeking to meet new needs for teenagers beyond learning and health, and teens' consciousness of health issues is also starting to blossom. The market demand for teenager-targeted health products has not yet been fully met, leaving white space for brands to capture.Catherine Liu, Principal Analyst, China Insights
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Fabric Care - China by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2023. This market covers laundry detergents, fabric conditioners and softeners and laundry aids. Market size comprises sales through all retail channels including direct to consumer and excludes sales to professional..."
China's automotive industry is entering a golden age of free competition. Competition among brands is no longer solely determined by product strength. Marketing content and formats have emerged as key factors directly influencing brand image and the trust established with car owners.Austin Yuan, Senior Analyst, China Insights
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Clean beauty is returning to its roots: being safe and harm-free. In an era of efficacy-driven skincare, the effectiveness of clean beauty needs to be developed and proven. Brands can focus on the dual demand for safety and efficacy from those with sensitive skin to unlock future growth opportunities.Tina..."
The fusion cuisine, interest exploration, and target group expansion strategies can help to regain the lost audience for Western-style cooking.Jocelyn Xu, Senior Research Analyst – Food & Drink
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Children's product brands' breakthrough strategies: expand outward and connect with a wide range of purchase decision-makers and users, while creating a combination of high-quality products and spaces for differentiated experiences.Binyan Yao, Research Analyst, Retail, China
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Chinese wheaten food chains can look for opportunities in regional Chinese or fusion flavours, and adjust the level of ingredient pre-preparation as they evolve to meet consumer demands for both speed and quality.Bernie Gao, Research Analyst, Food and Drink, Foodservice, China
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Food and drink gifts increasingly need to be 'good' both inside and out. Change can be seen in diverse cross-category combinations, innovation in craft and flavour, the use of sustainability concepts and fun, creative designs.Gloria Gan, Senior Research Analyst, Lifestyle, China
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The children's food market is becoming more regulated. In addition to upgrading their products, brands and companies should actively support parents in educating their children on healthy eating and providing them with a happy childhood.Marta Zhang, Senior Research Analyst, Food and Drink, Foodservice, China
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