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Asia Pacific Market Research

Mintel provide a range of market reports for Asia Pacific, across a number of industries and sectors. Available reports can include:

Market Data Reports for Asia Pacific

Mintel’s market data reports will provide you with a comprehensive overview of the market size and share in Asia Pacific. Market data reports also provide a 5 year forecast for the sector and include data on socio-economic data for Asia Pacific.

Consumer Research Reports for Asia Pacific

Mintel’s consumer reports deliver insight and expert analysis into key consumer trends and behaviour in your marketplace, in addition to an overview of the market data and key brands operating in Asia Pacific. Mintel’s consumer reports provide you with easily digestible information to guide your future innovation and move your business forward.

  1. Marketing to Teens - China - November 2014

    Marketing to Teens - China - November 2014

    “Brands will need to have a full understanding of teenagers’ attitudes and behaviour before they can effectively market to them. Knowing the multiple facets of today’s teenagers and seeing their key pursuits and needs are both important.”
    – Laurel Gu, Senior Research Analyst

    This report answers the ...

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  2. Wine - China - November 2014

    Wine - China - November 2014

    “The abrupt shift in the wine market - with volume and average prices going down - seemed unimaginable when premium wines were seeing their retail values sky rocket. However, the sharp decline in importing and domestic production shows that the bubble is finally bursting. However, this is far from ...

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  3. Men's Toiletries - China - October 2014

    Men's Toiletries - China - October 2014

    “Men tend to shop for the toiletry products when they have skin problems to solve. In addition, they expect instant product efficacy in personal care. Brands should take efforts to further educate Chinese male consumers, in terms of the motivation of usage, expectation of the product and the ...

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  4. Thailand Outbound - November 2014

    Thailand Outbound - November 2014

    “Thailand’s outbound market is markedly smaller than that of its more developed neighbours such as Malaysia and Singapore. Nonetheless, it is gradually becoming an important market for various tourist destinations, as the number of middle- and upper-class Thais continues to grow. The political and ...

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  5. Cheese - China - October 2014

    Cheese - China - October 2014

    “Brands should prioritise the young consumer market (both consumers in their 20s and children) to cultivate cheese consumption habits. In the adult market, cheese for snacking is an opportunity.”
    – Hao Qiu, Research Analyst

    This report discusses the following key topics:

    • How could brands encourage ...

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  6. Holiday Booking Process - China - October 2014

    Holiday Booking Process - China - October 2014

    “Operators have started to expand their portfolios considerably either from online services or physical entity into mobile apps platform. Today mobile sites and apps are being designed to feature simple and fast search and booking tools, backed up by attractive options such as one-off deals and ...

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  7. The Importance of Brands in Technology - China - October 2014

    The Importance of Brands in Technology - China - October 2014

    “Chinese consumers see technology brands they use as a reflection of desired lifestyles. What brands need to do is to understand consumer behaviour, build unique brand value, communicate through storytelling and establish a binding relationship that shares a sense of identity.”
    – Can Huang, Senior ...

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  8. Luxury Retailing - China - October 2014

    Luxury Retailing - China - October 2014

    "The luxury retail market in China has undergone significant changes in a short period of time, and continues to change rapidly. Growth has slowed down due to the government’s anti-extravagance campaign, forcing luxury brands to adapt their brand and product portfolios to better suit the ...

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  9. Weight Loss and Health Supplements - China - September 2014

    Weight Loss and Health Supplements - China - September 2014

    “Weight loss and health supplements need to move away from the traditional dull, ‘drug’ feel image to improve their appeal to today’s consumers.”
    –Lui Meng Chow, Research Analyst

    This report will cover the following key topics:

    • Revitalising the image of weight loss products and health supplements

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  10. Bakery Products - China - September 2014

    Bakery Products - China - September 2014

    “Consumers are paying more attention to the food they are ingesting under the growing concern of food safety and health issues. They are shifting their preferences to grain bread, which is less oily and using more organic coarse wholemeal flour. Homemade is another action consumers take to fight ...

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