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Asia Pacific Market Research

Mintel provide a range of market reports for Asia Pacific, across a number of industries and sectors. Available reports can include:

Market Data Reports for Asia Pacific

Mintel’s market data reports will provide you with a comprehensive overview of the market size and share in Asia Pacific. Market data reports also provide a 5 year forecast for the sector and include data on socio-economic data for Asia Pacific.

Consumer Research Reports for Asia Pacific

Mintel’s consumer reports deliver insight and expert analysis into key consumer trends and behaviour in your marketplace, in addition to an overview of the market data and key brands operating in Asia Pacific. Mintel’s consumer reports provide you with easily digestible information to guide your future innovation and move your business forward.

  1. Marketing to Over 55s - China - February 2015

    Marketing to Over 55s - China - February 2015

    “In China, the number of people above the aged 60 or over will reach 400 million in the early 2030s, representing a quarter of the country’s total population. To put this into perspective, the total US population is officially forecast to be 359.4 million in 2030. The United Nations forecasts that ...

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  2. Hair Beauty Products - Styling and Colourants - China - January 2015

    Hair Beauty Products - Styling and Colourants - China - January 2015

    “Brands need to continue product and packaging innovations to create new consumption occasions. This not only means hair beauty products for special occasions such as weddings, cocktail parties, dates nights out, but also increasing usage frequency through anytime application and re-application ...

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  3. Mobile Phones - China - January 2015

    Mobile Phones - China - January 2015

    “Chinese consumers attach importance to mobile phone brands, while consumers’ brand stickiness can be enhanced via high-quality products, outstanding consumer services, brand integrated cross-devices platforms as well as breakthrough features.”

    Ivy Jiang, Research Analyst

    This report looks at the ...

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  4. Festive Foods - China - January 2015

    Festive Foods - China - January 2015

    “Value for money products will prevail in the festive food market in the future. However, this does not mean that products should be simple and dull with a cheap image. Manufacturers have various ways to provide more value for consumers, such as using the packaging to highlight the festive theme, ...

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  5. Plant Protein Drinks - China - January 2015

    Plant Protein Drinks - China - January 2015

    “Given the stagnant prices of PPDs, the market is increasingly under pressure to premiumise. Brands and operators will certainly benefit from a new PPD market with an expanding premium segment.”
    – David Zhang, Senior Drink Analyst

    This report looks at the following areas:

    • Ingredients and added ...

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  6. Full Service Restaurants - China - January 2015

    Full Service Restaurants - China - January 2015

    “The Chinese full service restaurant market will see low but stable growth over the five years to 2019. The rise of an experiential consumption culture exemplifies Chinese consumers’ eagerness to chase a lifestyle-driven experience, which can potentially outweigh the effects of anti-extravagance ...

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  7. Marketing to Consumers in Tier 1, 2, 3 Cities - China - January 2015

    Marketing to Consumers in Tier 1, 2, 3 Cities - China - January 2015

    “Consumers in tier one to three cities make up for more than 70% of the total urban population in China, making them the target of the majority of leading companies that have been trying to increase their product user base – especially in the lower tier cities – for further growth.

    However, Chinese ...

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  8. Sugar Confectionery - China - December 2014

    Sugar Confectionery - China - December 2014

    “Competition in the market is forcing manufacturers to diversify their product to meet the needs of increasingly sophisticated consumers. There are increasing new opportunities for products aimed at specific consumer segments, such as women and the elderly. There is also the opportunity to target ...

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  9. Beer - China - December 2014

    Beer - China - December 2014

    “China surpassed the United States in 2010 to become the biggest beer market in the world and is now nearly double the market size in retail volume terms of the US market; the current second largest market for beer. It is now clear that the beer market has started to become saturated with ...

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  10. Pharmacy Retail - China - December 2014

    Pharmacy Retail - China - December 2014

    “The ability for a store to embrace the latest technology innovation to provide seamless services and shopping experience will become the key differentiator for retailers to stand out while segmenting the consumer based on their different behaviour and attitude would make a pharmacy retailer more ...

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