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North America Market Research

Mintel provide a range of market reports for North America, across a number of industries and sectors. Available reports can include:

Market Data Reports for North America

Mintel’s market data reports will provide you with a comprehensive overview of the market size and share in North America. Market data reports also provide a 5 year forecast for the sector and include data on socio-economic data for North America.

Consumer Research Reports for North America

Mintel’s consumer reports deliver insight and expert analysis into key consumer trends and behaviour in your marketplace, in addition to an overview of the market data and key brands operating in North America. Mintel’s consumer reports provide you with easily digestible information to guide your future innovation and move your business forward.

  1. LSR: Sandwiches, Subs and Wraps Concepts - US - October 2014

    LSR: Sandwiches, Subs and Wraps Concepts - US - October 2014

    “The issues that sandwich, sub, and wrap concepts face stem from the versatility of the product itself. While consumers are clearly more than willing to go to a sandwich shop to eat, they can easily make a sandwich at home, go to a burger place, or skip out on the meal altogether. Sandwich ...

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  2. Cooking Enthusiasts - US - October 2014

    Cooking Enthusiasts - US - October 2014

    “The recession fueled a surge in cooking at home as a way to save money. As the economy improves, brands must work to retain newly minted cooking enthusiasts and encourage consumers overall to cook at home. Mintel data suggest that though saving money is an important driver for cooking, there are ...

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  3. Fitness Clothing - US - October 2014

    Fitness Clothing - US - October 2014

    “The lines between fitness wear and casual wear are blurring as more consumers want clothing options to reflect their busy lifestyles. The number one reason people say they buy fitness clothing is actually not so they can work out in it, but rather so they can “hang out” in it. This is a telling ...

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  4. Social Media and Financial Services - US - October 2014

    Social Media and Financial Services - US - October 2014

    “Social media is an integral part of consumers’ life. However, with all the brands and companies maximizing on social media to engage consumers, there is a battle for the consumer’s attention. Being late in the game, financial services companies can make a difference by understanding the needs and ...

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  5. Cheese - US - October 2014

    Cheese - US - October 2014

    “Cheese remains a popular food for its versatility, nutritional benefits, and variety of flavors and formats. While the general category trend is toward natural cheeses, and consumers still have concerns about the nutritional value of processed cheese, they still are eating it and sales have not ...

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  6. Hispanic Consumers and Property and Casualty Insurance - US - October 2014

    Hispanic Consumers and Property and Casualty Insurance - US - October 2014

    “Hispanic consumers value personal relationships making the role that insurance agents play in building a relationship and offering support very important; as they reach Hispanics with a consulting attitude rather than a sales approach, they may be able to gain their trust and anticipate the ...

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  7. Fish and Shellfish - US - October 2014

    Fish and Shellfish - US - October 2014

     “The US fish and shellfish category grew moderately between 2009 and 2014, reaching $16.7 billion, and is expected to continue growing at this pace into 2019, reaching $20.1 billion. Sales are largely driven by consumer perceptions that fish and shellfish are healthier than other meats, although ...

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  8. Payments - US - October 2014

    Payments - US - October 2014

    “The payments world is rapidly changing as technology designed to make paying for merchandise easier is introduced every day. However, the challenge to the industry remains the same as it has always been: are consumers really looking to buy what the payments industry is trying to sell?”
    - Robyn ...

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  9. Men's Personal Care - US - October 2014

    Men's Personal Care - US - October 2014

    “The men’s personal care category is expected to grow steadily due to men’s continued reliance on personal care staples, such as APDO and shaving products, which have traditionally been segmented by gender. Companies can accelerate market growth by encouraging men to trade up to male-specific ...

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  10. Personal Care Consumer - US - October 2014

    Personal Care Consumer - US - October 2014

    “Personal care consumers are becoming more informed and skeptical, and are demanding transparency, simplicity, and efficacy when shopping for and using personal care products.”
    – Shannon Romanowski, Senior Beauty and Personal Care Analyst

    This report looks at the following issues:

    • Consumers are more ...

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