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North America Market Research

Mintel provide a range of market reports for North America, across a number of industries and sectors. Available reports can include:

Market Data Reports for North America

Mintel’s market data reports will provide you with a comprehensive overview of the market size and share in North America. Market data reports also provide a 5 year forecast for the sector and include data on socio-economic data for North America.

Consumer Research Reports for North America

Mintel’s consumer reports deliver insight and expert analysis into key consumer trends and behaviour in your marketplace, in addition to an overview of the market data and key brands operating in North America. Mintel’s consumer reports provide you with easily digestible information to guide your future innovation and move your business forward.

  1. Healthy Lifestyles - Canada - July 2014

    Healthy Lifestyles - Canada - July 2014

    “Providing incentives like free gym trials, online tools/apps, more affordable options for wearable tech and athletic gear, and increased well-being education could be avenues for both companies and health organizations which are looking to appeal to less affluent Canadians who would like to lead ...

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    £2,466.89 (Excl.Tax)
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  2. Washers and Dryers - US - July 2014

    Washers and Dryers - US - July 2014

    “Bolstered by continued modest improvement in the economy and a strengthening housing market, sales of washers and dryers have turned in solid sales performance since the end of the recession, rising to an estimated $13.1 billion in 2014.”
    - John Owen, Senior Household Analyst

    This report looks at ...

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  3. Tea and RTD Tea - US - July 2014

    Tea and RTD Tea - US - July 2014

    “The healthfulness of tea has been heavily pushed through media and marketing. However, consumers’ focus may be switching away from health, which they have most likely come to expect from the category, and are now looking for flavor and product innovation to keep them interested."

    –    Elizabeth ...

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  4. Carbonated Soft Drinks - Canada - July 2014

    Carbonated Soft Drinks - Canada - July 2014

    “Natural sweeteners such as stevia may help to reduce these perceptions of artificiality and help to boost consumption among Millennial females.”
    - Warren de Lima, Senior Food and Drink Analyst
    This report looks at the following issues:

    • Lower/no-calorie CSDs continue to provide growth opportunities

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  5. Gastrointestinal Remedies - US - July 2014

    Gastrointestinal Remedies - US - July 2014

    "GI remedy sales are expected to remain flat in the coming years. To boost sales and address consumer tendency to not treat or use alternative remedies, companies must look to brand extension within the natural realm, improve consumer education, and leverage OTC remedies as a way to combat and ...

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  6. Butter, Margarines and Oils - US - July 2014

    Butter, Margarines and Oils - US - July 2014

    "As consumers increasingly turn to butter over margarine/spreads for its natural appeal, spread brands are challenged to provide products that more closely align with consumer needs. Spreads that contain only natural ingredients, without artificial preservatives or additives, are likely to hold ...

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  7. Ice Cream and Frozen Novelties - US - July 2014

    Ice Cream and Frozen Novelties - US - July 2014

    "While more than half of frozen treat buyers express the importance of product price in their purchase decision, flavor rules. In practice, gelato (with its corresponding higher price point) has driven growth in the category in recent years."

    – Beth Bloom, Food and Drink Analyst

    This report looks at ...

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  8. Pet Food - US - July 2014

    Pet Food - US - July 2014

        “While pet ownership is down, this has not deterred pet owners from continuing to view their pets as family members, and treating them accordingly. The humanization of pets and their dietary needs continues unchecked, as pet food resembles more and more that which one would find on the grocery ...

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  9. Black Consumers Attitudes toward Advertising - US - July 2014

    Black Consumers Attitudes toward Advertising - US - July 2014

    "Many marketers are shifting their dollars away from the Black consumer segment, while others are moving their initiatives away from traditional to digital. Since Blacks are receptive to advertising and want to see more targeted to them, they are paying attention to which companies demonstrate a ...

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  10. Healthy Dining Trends - US - July 2014

    Healthy Dining Trends - US - July 2014

    “Healthy eating in America is not only a hot topic in the industry, it is also a source of growth (or growing pains) for many foodservice operators. Consumers are now highly knowledgeable about what types of foods they should be consuming, and which ones would best benefit their bodies. Along with ...

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