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North America Market Research

Mintel provide a range of market reports for North America, across a number of industries and sectors. Available reports can include:

Market Data Reports for North America

Mintel’s market data reports will provide you with a comprehensive overview of the market size and share in North America. Market data reports also provide a 5 year forecast for the sector and include data on socio-economic data for North America.

Consumer Research Reports for North America

Mintel’s consumer reports deliver insight and expert analysis into key consumer trends and behaviour in your marketplace, in addition to an overview of the market data and key brands operating in North America. Mintel’s consumer reports provide you with easily digestible information to guide your future innovation and move your business forward.

  1. Ethnic Trends in Restaurants - US - October 2014

    Ethnic Trends in Restaurants - US - October 2014

    “The ethnic foods operator is caught between trying to offer authentically ethnic foods while catering to an audience that wants to exert control over every aspect of their dining experience. Consumers indicate they are looking for new food experiences, but are anxious about not knowing enough ...

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  2. Ranges, Ovens, Cooktops and Microwaves - US - October 2014

    Ranges, Ovens, Cooktops and Microwaves - US - October 2014

    “While external economic factors are lifting the category as a whole, manufacturers and retailers can gain competitive advantage by catering to a wide variety of lifestyle needs. For many, especially aging Boomers, healthy, fresh eating is an increasingly compelling concern. Younger adults, on the ...

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  3. Fruit and Vegetables - US - October 2014

    Fruit and Vegetables - US - October 2014

    “Respondents report that only 16% of their daily food intake consists of vegetables and 16% consists of fruit, which is far less than the share of plate for these foods recommended by the USDA’s MyPlate nutritional guide. Brands and grocers have an opportunity to increase the appeal of their fresh ...

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  4. Vacation Trends - Canada - October 2014

    Vacation Trends - Canada - October 2014

    “Given their preference for booking last-minute vacations, it is important for deal or booking sites to provide Quebecers with the ability to research, review and book trips in their native tongue, which is typically French Canadian.”
    – Jason Praw, Senior Lifestyle Analyst

    This report looks at the ...

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  5. Luxury Cars - US - October 2014

    Luxury Cars - US - October 2014

    “Luxury car sales have been strong, but seasoned marketers know that any brand is only as good as its next sale. Marketers have an opportunity to sustain the next generation of luxury buyers with impressive ongoing service, next-gen technology, and the possibility of a more comfortable car buying ...

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  6. Cheese - Canada - October 2014

    Cheese - Canada - October 2014

    “Making conveniently-packaged cheese more widely available in venues such as gyms, yoga studios and health clubs could help to boost usage in this potentially lucrative post-exercise occasion.”
    – Carol Wong-Li, Senior Analyst

    This report looks at the following areas:

    • Overcoming the price barrier

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  7. Digital Trends - Canada - October 2014

    Digital Trends - Canada - October 2014

    “Tablets have proven to be more popular devices when it comes to watching videos or reading news online – suggesting that manufacturers could benefit from partnering with content providers in these industries to offer consumers discounted hardware when they sign up for a new media subscription (eg ...

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  8. Dark Spirits - US - October 2014

    Dark Spirits - US - October 2014

    “Dark spirits, whiskey in particular, have managed to grow sales fairly strongly in recent years, yet they remain far from routine in consumers’ alcohol-consumption routines. Flavor innovation is drawing the interest of some consumers, but such efforts may be overshadowed by the rush of RTD ...

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  9. LSR: Sandwiches, Subs and Wraps Concepts - US - October 2014

    LSR: Sandwiches, Subs and Wraps Concepts - US - October 2014

    “The issues that sandwich, sub, and wrap concepts face stem from the versatility of the product itself. While consumers are clearly more than willing to go to a sandwich shop to eat, they can easily make a sandwich at home, go to a burger place, or skip out on the meal altogether. Sandwich ...

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  10. Cooking Enthusiasts - US - October 2014

    Cooking Enthusiasts - US - October 2014

    “The recession fueled a surge in cooking at home as a way to save money. As the economy improves, brands must work to retain newly minted cooking enthusiasts and encourage consumers overall to cook at home. Mintel data suggest that though saving money is an important driver for cooking, there are ...

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