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North America Market Research

Mintel provide a range of market reports for North America, across a number of industries and sectors. Available reports can include:

Market Data Reports for North America

Mintel’s market data reports will provide you with a comprehensive overview of the market size and share in North America. Market data reports also provide a 5 year forecast for the sector and include data on socio-economic data for North America.

Consumer Research Reports for North America

Mintel’s consumer reports deliver insight and expert analysis into key consumer trends and behaviour in your marketplace, in addition to an overview of the market data and key brands operating in North America. Mintel’s consumer reports provide you with easily digestible information to guide your future innovation and move your business forward.

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  1. Canadian Lifestyles: Pride and Purse Strings - Canada - April 2017

    “Record-high household debt levels and concerns over the current economic conditions continue to weigh on the minds of consumers, leading them to continue holding a conservative mindset when it comes to spend. However, there is slight improvement in perceived financial health, meaning that ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    April 2017
    Canada
  2. Exercise Trends - Canada - March 2017

    Canadians are active, with 68% reporting that they exercise at least once per week. The drive towards regular exercise stems from addressing not only their physical health but also their mental health. The majority of consumers gravitate towards convenient and cost-effective options, with ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    March 2017
    Canada
  3. Marketing to Millennials - Canada - February 2017

    In Canada, 18-34s represent close to one-quarter (23%) of the population. An open-minded segment, they have a strong sense of individuality with an optimistic outlook, of the belief that they have the power to impact change in the world. They feel understood by marketers, though not well ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    February 2017
    Canada
  4. Attitudes toward Healthy Eating - Canada - January 2017

    "Canadians actively target healthy eating all or most of the time (76%). They are motivated to eat well as there is a good understanding of the physical and emotional benefits to be had, although women are also more likely to be driven by guilt."

    - Carol Wong-Li Senior Analyst, Lifestyles and Leisure

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    January 2017
    Canada
  5. Marketing to Parents - Canada - September 2016

    "As parents are more likely to be working full time than ever before, the approach to parenting necessitates a certain level of independence from their children. The result is a greater respect afforded to their children, evidenced by greater input from children on family activities. This comes ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    September 2016
    Canada
  6. Consumer Finances and Priorities - Canada - August 2016

    “Canadians are somewhat pessimistic about economic conditions and concerned about food inflation and employment but the housing market is not a national concern”.
    – Sanjay Sharma, Senior Financial Services Analyst

    This report discusses the following key topics:

    • Consumer confidence is middling at best

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    August 2016
    Canada
  7. Healthy Lifestyles - Canada - July 2016

    "The emotional benefits of feeling good and being happier are keeping consumers motivated and engaged. Canadians remain steadfast in cooking and less willing to compromise health for convenience."

    - Carol Wong-Li, Senior Analyst, Lifestyles and Leisure

    This report looks at the following areas:

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    July 2016
    Canada
  8. Canadian Lifestyles: It's Not Dollars to Donuts - Canada - April 2016

    "Although the majority of Canadians perceive their current financial situation as stable, there is a sense that the rising cost of goods is impacting consumers – leading to a greater prioritization of addressing current debt and saving for the future. The outlook on the economy is cautious leading ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    April 2016
    Canada
  9. Marketing to Millennials - Canada - January 2016

    "Millennials are seeking new ways to define themselves (not necessarily rooted in traditional expectations). Taking pride in being unique from others of their generation, brands will need to be respectful of their individuality and sense of responsibility. From brands, Millennials seek a ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    January 2016
    Canada
  10. Canadian Pet Owners - Canada - September 2015

    "Pets are common among Canadian households. The relationship between owners and their pets runs deep, driving an approach to care akin to that of a parent and their child. As pet owners feel that the benefits of owning a pet far outweigh the work involved, they are often willing to spontaneously ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    September 2015
    Canada
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