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North America Market Research

Mintel provide a range of market reports for North America, across a number of industries and sectors. Available reports can include:

Market Data Reports for North America

Mintel’s market data reports will provide you with a comprehensive overview of the market size and share in North America. Market data reports also provide a 5 year forecast for the sector and include data on socio-economic data for North America.

Consumer Research Reports for North America

Mintel’s consumer reports deliver insight and expert analysis into key consumer trends and behaviour in your marketplace, in addition to an overview of the market data and key brands operating in North America. Mintel’s consumer reports provide you with easily digestible information to guide your future innovation and move your business forward.

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  1. Content Consumption: TV and Movies - US - October 2017

    "The focus of both the mainstream press and much research on the video market is often negative, with projections of massive declines in pay TV subscriptions or losses to studio revenue as households subscribe to online services instead of buying individual movies. It is true that single ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    October 2017
    US
  2. Movie Theaters - US - October 2017

    Movie theaters face stiff competition from other content providers for consumers’ leisure time and dollars. However, total movie theater revenues are estimated to reach $17.2 billion in 2017, representing a 23.1% increase from 2012-17. As ticket prices rise and theater menus expand, Mintel ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    October 2017
    US
  3. Pay TV and Streaming Services - Canada - September 2017

    "The market for pay TV cable and satellite has been on the decline for several years now, while pay TV via the internet has seen substantial growth in the past five years. This represents an adjustment of how consumers consume media, thus brands in the category are putting an emphasis on online ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    September 2017
    Canada
  4. Digital Advertising - US - August 2017

    "Propelled by growth in mobile and social, digital ad sales in total increased by more than 20% annually from 2014-17, but rapid growth in mobile and social is stunting other opportunities, particularly considering that desktop remains the primary platform for browsing and streaming video among ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    August 2017
    US
  5. Hispanics' News Consumption - US - April 2017

    Hispanics enjoy following the news. However, since Hispanics’ lives tend to orbit around content consumption and the competitive landscape is becoming increasingly fragmented due to the internet, news providers need to find ways to stand out and appeal to Hispanic consumers. Gaining and ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    April 2017
    US
  6. Television Advertising - US - February 2017

    "Twenty years after the launch of Netflix, and more than a decade since the launch of YouTube, advertisers continue to increase spending on television commercials, with sales estimated at $81 billion in 2016. Growth continues because the television commercial remains the pièce de résistance for ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    February 2017
    US
  7. Hispanics' Attitudes Toward Advertising - US - November 2016

    "Hispanics consume media content using a variety of devices. They expect advertising to be entertaining, as they prefer ads that are engaging and tell a story. This creates a challenge for advertisers, as they may have more success resonating with Hispanics if they can fit their narratives into ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    November 2016
    US
  8. Pay TV in Canada (2016) – Market Sizes

    Pay TV in Canada by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2016. This market covers terrestrial, cable, satellite, internet and mobile pay TV. Market size comprises numbers of subscribers or pay-on-demand customers who use at least once a ...

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    US $524.44 (Excl.Tax)
    Market Data
    October 2016
    Canada
  9. Pay TV in US (2016) – Market Sizes

    Pay TV in US by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2016. This market covers terrestrial, cable, satellite, internet and mobile pay TV. Market size comprises numbers of subscribers or pay-on-demand customers who use at least once a year. ...

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    US $524.44 (Excl.Tax)
    Market Data
    October 2016
    US
  10. Advertising in Canada (2016) – Market Sizes

    Advertising in Canada by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2016. This market covers all TV, radio, printed media and other above the line and below the line promotion of products and ideas directly and indirectly to commerce and ...

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    US $524.44 (Excl.Tax)
    Market Data
    October 2016
    Canada
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