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North America Market Research

Mintel provide a range of market reports for North America, across a number of industries and sectors. Available reports can include:

Market Data Reports for North America

Mintel’s market data reports will provide you with a comprehensive overview of the market size and share in North America. Market data reports also provide a 5 year forecast for the sector and include data on socio-economic data for North America.

Consumer Research Reports for North America

Mintel’s consumer reports deliver insight and expert analysis into key consumer trends and behaviour in your marketplace, in addition to an overview of the market data and key brands operating in North America. Mintel’s consumer reports provide you with easily digestible information to guide your future innovation and move your business forward.

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  1. Hispanics' News Consumption - US - April 2017

    Hispanics enjoy following the news. However, since Hispanics’ lives tend to orbit around content consumption and the competitive landscape is becoming increasingly fragmented due to the internet, news providers need to find ways to stand out and appeal to Hispanic consumers. Gaining and ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    April 2017
    US
  2. Television Advertising - US - February 2017

    "Twenty years after the launch of Netflix, and more than a decade since the launch of YouTube, advertisers continue to increase spending on television commercials, with sales estimated at $81 billion in 2016. Growth continues because the television commercial remains the pièce de résistance for ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    February 2017
    US
  3. Hispanics' Attitudes Toward Advertising - US - November 2016

    "Hispanics consume media content using a variety of devices. They expect advertising to be entertaining, as they prefer ads that are engaging and tell a story. This creates a challenge for advertisers, as they may have more success resonating with Hispanics if they can fit their narratives into ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    November 2016
    US
  4. Pay TV in Canada (2016) – Market Sizes

    Pay TV in Canada by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2016. This market covers terrestrial, cable, satellite, internet and mobile pay TV. Market size comprises numbers of subscribers or pay-on-demand customers who use at least once a ...

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    US $490.79 (Excl.Tax)
    Market Data
    October 2016
    Canada
  5. Pay TV in US (2016) – Market Sizes

    Pay TV in US by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2016. This market covers terrestrial, cable, satellite, internet and mobile pay TV. Market size comprises numbers of subscribers or pay-on-demand customers who use at least once a year. ...

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    US $490.79 (Excl.Tax)
    Market Data
    October 2016
    US
  6. Advertising in Canada (2016) – Market Sizes

    Advertising in Canada by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2016. This market covers all TV, radio, printed media and other above the line and below the line promotion of products and ideas directly and indirectly to commerce and ...

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    US $490.79 (Excl.Tax)
    Market Data
    October 2016
    Canada
  7. Internet Radio - US - October 2016

    "The use of internet-based music services is closing in on traditional means of listening to music, including terrestrial radio and personal libraries. The finding, alongside clear distinctions in how younger listeners use streaming services suggests that over the next decade streaming services ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    October 2016
    US
  8. Televisions - US - August 2016

    "New televisions are pushing the boundaries on screen sizes and resolutions, and these attributes do capture consumer interest. However, many brands have struggled to maintain revenue in light of tight competition and market saturation. The maturation of smart televisions will bring new challenges ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    August 2016
    US
  9. Hispanics' Content Consumption and Sharing - US - August 2016

    "In addition to broadcast television, the internet provides Hispanics with countless options for consuming and sharing content. Hispanic households own a variety of devices, which allows them to have more control over what, when, and where they watch content; larger devices may be used with ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    August 2016
    US
  10. Content Consumption: TV and Movies - US - August 2016

    "Understanding how consumers watch movies and TV, how much they spend, what providers they use, and what drives their behavior is critical for companies hoping to reach them – including both producers and distributors of video content as well as advertisers who leverage that content. In this ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    August 2016
    US
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