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US Market Research

Mintel provide a range of market reports for US, across a number of industries and sectors. Available reports can include:

Market Data Reports for US

Mintel’s market data reports will provide you with a comprehensive overview of the market size and share in US. Market data reports also provide a 5 year forecast for the sector and include data on socio-economic data for US.

Consumer Research Reports for US

Mintel’s consumer reports deliver insight and expert analysis into key consumer trends and behaviour in your marketplace, in addition to an overview of the market data and key brands operating in US. Mintel’s consumer reports provide you with easily digestible information to guide your future innovation and move your business forward.

  1. Beer - US - January 2015

    Beer - US - January 2015

    “While beer is still a significant part of consumers’ drinking repertoire, Big beer needs to embrace the full food/drink expectations and behaviors of their key Millennial audience as they drive the rest of US consumers toward the same: ingredient scrutiny, quest for food/drink experiences, ...

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  2. The Protein Report: Meat Alternatives - US - January 2015

    The Protein Report: Meat Alternatives - US - January 2015

    “Protein alternatives fall in two camps: eggs and everything else. Eggs are widely, almost universally, consumed and have the advantage of a host of health benefits to appeal to consumers; however, their cholesterol levels impact those health-based purchase occasions. Meat alternatives, on the ...

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  3. Nutritional and Performance Drinks - US - January 2015

    Nutritional and Performance Drinks - US - January 2015

    “The category can position its products as relatively affordable tools of support, to help consumers meet their personal health and wellness goals. Promoting products for their proven efficacy in meeting a range of specific consumer needs (eg hydration, weight management, skin health, sustained ...

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  4. Household Care Packaging Trends - US - January 2015

    Household Care Packaging Trends - US - January 2015

    “Household care product packaging can do much more than just hold and dispense the product. Innovative packaging features can become an important part of the usage experience and a way for brands to set themselves apart.”

    John Owen, Senior Household Analyst

    This report looks at the following issues:

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  5. DIY Auto Maintenance - US - January 2015

    DIY Auto Maintenance - US - January 2015

    “Only 11% of respondents are doing their own work on cars. Given the complexity of modern vehicles and a general lack of interest in DIY work as a hobby, DIY marketers face an uphill battle. However, there is room for expanding this market and encouraging more DIY behavior. Online tools such as ...

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  6. Chips, Salsa and Dips - US - January 2015

    Chips, Salsa and Dips - US - January 2015

    “While consumers report buying chips/dips mostly to satisfy a flavor craving or facilitate snacking, health claims have the greatest potential to give another reason to buy. As many consumers are migrating away from processed foods toward fresher options, they may be less concerned about fat, ...

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  7. Property and Casualty Insurance - US - January 2015

    Property and Casualty Insurance - US - January 2015

    “Many consumers value the knowledge offered by insurance agents as well as the relationships they develop with them personally and, by extension, the insurance company they represent. Since insurance claims are only made in times of stress, companies that make customers feel they are cared for – ...

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  8. Managing Your Health - US - January 2015

    Managing Your Health - US - January 2015

    “How people manage their personal health is rapidly changing, due to advances in technology, a proactive mentality on the part of consumers, and a wide range of sources where people can get professional treatment.”
    – Emily Krol, Health and Wellness Analyst

    This report looks at the following issues:

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  9. Mobile Banking - US - January 2015

    Mobile Banking - US - January 2015

    “Consumers are comfortable using their smartphones to engage in a whole host of activities, including shopping, visiting their favorite social media sites, and checking email, but are not fully embracing mobile banking. It’s partly because of their concerns of the security of their devices, but ...

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  10. Hispanic Consumers and Dining Out - US - January 2015

    Hispanic Consumers and Dining Out - US - January 2015

    “As Hispanics’ expenditures on dining out continue to grow, restaurants that work toward making Hispanics feel welcomed may not only entice them to return, but may benefit from them sharing their good experiences at the restaurant with others; when Hispanics think about where to dine out, they ...

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