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US Market Research

Mintel provide a range of market reports for US, across a number of industries and sectors. Available reports can include:

Market Data Reports for US

Mintel’s market data reports will provide you with a comprehensive overview of the market size and share in US. Market data reports also provide a 5 year forecast for the sector and include data on socio-economic data for US.

Consumer Research Reports for US

Mintel’s consumer reports deliver insight and expert analysis into key consumer trends and behaviour in your marketplace, in addition to an overview of the market data and key brands operating in US. Mintel’s consumer reports provide you with easily digestible information to guide your future innovation and move your business forward.

  1. Tablets - US - November 2014

    Tablets - US - November 2014

    “The tablet has already succeeded in becoming one of the most commonly owned pieces of consumer electronics. As the category continues to mature, manufacturers will need to focus on encouraging upgrades, holding on to price points, or making a clear case for multiple tablet ownership.”
    – Billy ...

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  2. Hispanic Consumers and Non-Alcoholic Beverages - US - November 2014

    Hispanic Consumers and Non-Alcoholic Beverages - US - November 2014

    “While Hispanics tend to stick to the beverages that they know and like, smaller brands trying to reach them may be able to create a potentially profitable and long-term relationship by investing time and effort to get to know them, establish a presence where they are, and invite them to try the ...

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  3. Cause Marketing - US - November 2014

    Cause Marketing - US - November 2014

    “As partnering with a cause organization has become a standard marketing tactic, it has become increasingly difficult to stand out from competitors using cause marketing. Consumers have become skeptical of cause marketing and some brands have seen backlash from aligning with controversial causes.”

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  4. Water Filtration - US - November 2014

    Water Filtration - US - November 2014

    “Water filtration market sales are struggling, with further declines expected in the coming years. Companies will need to address the issue of filter replacement, convince consumers that these products are essential, and better engage Asian, Hispanic, and Black consumers to reinvigorate the ...

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  5. Innovations in Banking - US - November 2014

    Innovations in Banking - US - November 2014

    “Innovation comes in many forms, including products and services customers can see and internal changes that can improve operational efficiencies and profitability. While they may not be able to address everything at the same time, banks need to continue to push the innovation envelope, not only ...

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  6. Lifestage Marketing - US - November 2014

    Lifestage Marketing - US - November 2014

    “FS marketers continue to be challenged by the changing world of communication and the specific financial needs and demands of each generation. Collaborating closely with technology for quick and efficient communication as well as seamless and innovative product and service delivery could help the ...

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  7. Jeans - US - November 2014

    Jeans - US - November 2014

    “The current jeans marketplace is tepid and challenged, as a broader athleisure trend is competing for consumers’ attention and wallets. This trend is expected to have some lasting power, so jeans retailers should be front-loading the innovation pipeline while considering unique, stand out ...

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  8. Pizza Restaurants - US - November 2014

    Pizza Restaurants - US - November 2014

    “With the popularity of pizza, the sky is the limit on how operators can keep their offerings interesting and relevant for customers. However, restaurants will need to keep in mind that traditional views of convenience and customization have changed, and instead, there has been a shift toward ...

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  9. Diet Trends - US - November 2014

    Diet Trends - US - November 2014

    “Due to rising levels of obesity, the diet market is poised for growth. However, a great deal of skepticism toward products is hindering growth.”
    – Emily Krol, Health and Wellness Analyst

    This report discusses the following key topics:

    • Consumers moving toward healthy eating, away from dieting
    • Impact ...

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  10. Tires - US - November 2014

    Tires - US - November 2014

    “The US tires market struggles to remain relevant to most consumers, and younger consumers in particular. This pattern of disregard for tires contributes to a vicious cycle in which tires of younger drivers need to be replaced more frequently and their confidence in tire performance continues to ...

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