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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Trust and Brands - UK - January 2017

    “Trust acts as a building block for many other positive brand attributes, including the creation of perceived standout and brand preference. While the most trusted brands tend to be market-leading ones that have had high exposure to consumers, there are a significant minority of brands, ...

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    £2,195.00 (Excl.Tax)
    Consumer Report
    January 2017
    UK
  2. Marketing to Millennials - Brazil - January 2017

    “Sustainability and healthy eating habits are areas in which Millennials still lag behind other previous generations, as people tend to adopt more sustainable and healthier habits as they age. There is room for brands to tap in to help Millennials adopt healthier and sustainable habits, especially ...

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    £3,239.54 (Excl.Tax)
    Consumer Report
    January 2017
    Brazil
  3. Consumers, Saving and Investing - UK - January 2017

    “The convenience of being able to easily access savings and investments online is now just as important as fees charged and rates paid, which means that providers who develop the most effective finance management apps and dashboards will be less vulnerable to competitor price moves.”
    Paul Davies, ...

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    £2,195.00 (Excl.Tax)
    Consumer Report
    January 2017
    UK
  4. Attitudes toward Healthy Eating - Canada - January 2017

    "Canadians actively target healthy eating all or most of the time (76%). They are motivated to eat well as there is a good understanding of the physical and emotional benefits to be had, although women are also more likely to be driven by guilt."

    - Carol Wong-Li Senior Analyst, Lifestyles and Leisure

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    £3,239.54 (Excl.Tax)
    Consumer Report
    January 2017
    Canada
  5. Handbags - UK - January 2017

    “Retailers and designer brands need to adjust to a new reality where handbags are no longer a sure-fire revenue generator. However, focusing on newness, unique designs and customisable bags provides a way to encourage higher levels of purchasing.”
    – Tamara Sender, Senior Fashion Analyst

    This Report ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    January 2017
    UK
  6. Retirement Planning - UK - January 2017

    “Too many people have a negative view of retirement, with many expecting their generation’s retirement to be less comfortable than both those who came before and those to follow. However, increases to minimum auto-enrolment contributions are likely to show many that they could afford to save more, ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    January 2017
    UK
  7. Smoking Cessation and E-cigarettes - UK - January 2017

    “After two years of disappointing sales performance, the smoking cessation sector has seen a rise in value in 2016 driven by NPD and a rise in advertising investment. In terms of E-cigarettes, overall usage remains the same despite a decline in usage as a smoking cessation method, suggesting ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    January 2017
    UK
  8. Accessorising the Home - UK - January 2017

    “Choice of home accessories can be a way of expressing emotions, building fond memories into a home and adding personality to a room. Shoppers will look for their perfect accessory – just right – explaining why so many seek something a little out of the ordinary. But price matters too – the ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    January 2017
    UK
  9. Home Hair Color - US - January 2017

    "Home hair color sales have remained flat, as preferences for natural looks, concerns over damage, and ombre styles, which have made roots less taboo, have all placed downward pressure on the market. Despite challenges, opportunities exist to reinvigorate sales, exemplified by positive men’s hair ...

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    £3,239.54 (Excl.Tax)
    Consumer Report
    January 2017
    US
  10. Property and Casualty Insurance - US - January 2017

    "The insurance industry is competitive, as most people make their insurance choices based on price. However, technology is sparking some real innovations in the industry, and they are beginning to attract attention. Because it is easier to attract new, young customers than it is to get older ones ...

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    £3,239.54 (Excl.Tax)
    Consumer Report
    January 2017
    US
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