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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Shaving and Hair Removal - US - April 2017

    "The shaving and hair removal market continues to struggle due to a highly saturated landscape as well as consumers taking a value-driven mindset to shopping the category. Estimated 2016 sales of $3.8 billion represent a 3% decrease from 2015, as consumers opt for lower-priced options and turn to ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    April 2017
    US
  2. Hand, Body and Footcare - UK - April 2017

    “Consumers are growing bored due to less innovation and advertising spend in hand, body and footcare. The prestige sector should copy professional treatments as the trade down from premium to mass brands accelerates, or partner with fashion and social media. Basic consumers care about skin comfort ...

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    US $2,478.79 (Excl.Tax)
    Consumer Report
    April 2017
    UK
  3. Hair Colourants - UK - April 2017

    “The hair colourants category has fluctuated in value in recent years as temporary colour products, which are typically priced lower than permanent products, continue to boom in popularity. Consumers are also showing a more relaxed approach to colouring, with colourant users extending the ...

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    US $2,478.79 (Excl.Tax)
    Consumer Report
    April 2017
    UK
  4. Shampoo, Conditioner and Hairstyling Products - US - April 2017

    "The mature shampoo, conditioner, and hairstyling products market has posted steady growth, driven by gains in the larger shampoo and conditioner segments, allowing the market to overcome struggling sales of hairspray and hairstyling products. However, concerns over damage and preferences for ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    April 2017
    US
  5. Beauty Habits - Brazil - March 2017

    "Brazil’s current economic crisis might have had a positive impact on Brazilian consumers’ beauty habits. They have reported to be using less water when getting ready to go out and not buying a new beauty product until their current one runs out completely. These new habits coud mean a more ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    March 2017
    Brazil
  6. Disposable Baby Products - US - March 2017

    "Sales growth of disposable baby products has reached a five-year high in 2016, driven by training pants, natural brands, and private label. Future sales are projected to grow annually as parents continue to value the safety and gentleness of these products, brand name, product efficacy, and value."

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    March 2017
    US
  7. Hábitos de Beleza - Brasil - Março 2017

    “A recessão econômica pela qual tem passado o Brasil pode ter impactado positivamente os hábitos de beleza dos consumidores brasileiros. Eles revelaram estar usando menos água quando se preparam para sair e estar usando o mesmo produto até o final antes de comprar outro. Esses novos hábitos poderã

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    March 2017
    Brazil
  8. Men's Haircare - UK - March 2017

    “An already growing interest in appearance from young men is key to growing the category further. This cohort is more engaged with the beauty sector than ever before, and appreciates that dedicated products are more likely to address their wants and needs. A focus on a preventative approach of ...

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    US $2,478.79 (Excl.Tax)
    Consumer Report
    March 2017
    UK
  9. Consumers and the Economic Outlook: Quarterly Update - UK - March 2017

        “Consumer sentiment has remained strong, reflecting growing real wages, low unemployment and, as yet, the absence of any major economic upheaval post-EU vote. When it comes to the impact of the vote, people are relatively positive about the big-picture issues such as the UK’s economic growth, ...

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    US $2,478.79 (Excl.Tax)
    Consumer Report
    March 2017
    UK
  10. Women's Haircare - UK - March 2017

    “The women’s haircare sector has struggled to show growth in recent years as savvy shopping behaviours continue to take their toll, with the category showing value growth of just 0.3% in 2016. The value of the prestige sector has shown a particular rise, keeping the category afloat, suggesting a ...

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    US $2,478.79 (Excl.Tax)
    Consumer Report
    March 2017
    UK
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