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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Lifestyles of Children and Teens - UK - July 2017

    “Gender stereotypes remain apparent among today’s children and teens, underlined by the types of subjects they prefer at school, as well as their perception that certain career paths are more suited to a specific gender. As gender equality becomes an increasingly pressing issue for businesses, ...

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    US $2,842.31 (Excl.Tax)
    Consumer Report
    July 2017
    UK
  2. Health and Fitness Clubs - UK - July 2017

    “The health and fitness market is in a strong position to continue growing. With an increased focus on active lives, healthy eating, and exercise from both consumers and other industries this should feed into the health club sector. Operators need to keep up with market trends, especially ...

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    US $2,583.33 (Excl.Tax)
    Consumer Report
    July 2017
    UK
  3. Color Cosmetics - Brazil - June 2017

    “The Brazilian consumers seem to be more aware of the color cosmetics they use. Products with sun protection, hypoallergenic, and not tested on animals are well regarded when shopping. In addition, they have been demanding attractive colors and finishing, as well as special promotions and ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    June 2017
    Brazil
  4. Marketing to Black Millennials - US - June 2017

    "Black Millennials are a diverse group, across age, educational attainment, family structure, and income, all of which impacts how they see themselves and their worldview. While diverse within themselves, there are similarities among them as a group that reveal what they believe about their future ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    June 2017
    US
  5. Marketing to Hispanic Millennials - US - June 2017

    "The Hispanic Millennial generation is aged 23-40 in 2017 and accounts for the largest share of the Hispanic population. Moreover, 21% of all US Millennials are of Hispanic origin. The majority of Hispanic Millennials are bilingual and bicultural and want to fit in both the American and the ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    June 2017
    US
  6. Frequent Travel Programs - US - June 2017

    "The travel market continues to benefit from a strong US economy and continued interest in travel. Many adults are enrolled in a frequent travel program, with frequent flyer and hotel loyalty/rewards programs boasting the highest memberships. As travel loyalty programs innovate to provide a wider ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    June 2017
    US
  7. Marketing to Mintropolitans - China - June 2017

    “Despite their strong self-confidence and positive attitude towards future, Mintropolitans are more emotionally stressed than the rest of consumers. They acknowledge the importance of purchasing ethical brands, but the underlying reason is less of an altruistic act but more about self-protection ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    June 2017
    China
  8. Luxury Cars - China - June 2017

    “It’s been a trend for luxury car brands to introduce compact models targeting young car buyers with the hope of boosting sales. This strategy works for customisable car models under big names with pleasing appearances. While for brands that are still cultivating the market, it is critical to ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    June 2017
    China
  9. Consumer Attitudes towards Luxury - China - May 2017

    “As more affordable luxury brands and items are available, the Chinese luxury market is performing well. Desire for luxurious experiences is on the rise, but the majority of Chinese consumers tend to treat luxury as a collective concept and are yet to recognise the unique brand value of different ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    May 2017
    China
  10. Hotels and Accommodations - US - May 2017

    "The US market for accommodations reached an estimated $243.4 billion in revenue in 2016, an increase of 31% from 2011’s $186.1 billion. Revenue is expected to grow another 25% over the next five years, on par with total consumer spending, to reach $303.8 billion. Hotels make up the largest share ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    May 2017
    US
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