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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Music and Video Streaming - China - November 2017

    “Holding a considerable user base, video and audio streaming service operators are now facing the challenge of converting free users to paid users, preferably long-term subscribers. For video streaming, exclusive contents and interactive features are key drivers for payment, while for music ...

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    US $3,990.00 (Excl.Tax)
    Consumer Report
    November 2017
    China
  2. Consumers and the Economic Outlook: Quarterly Update - UK - October 2017

    “Consumers’ spending power is being hit by the squeeze on incomes as inflation continues to outpace average wage rises. In four of the last five months, people have been more likely to feel worse off compared to a year ago than to say that their finances have improved. This is the first time this ...

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    US $2,648.76 (Excl.Tax)
    Consumer Report
    October 2017
    UK
  3. TV Viewing Habits - UK - October 2017

    “While mobile devices are being used more frequently to view TV, few people are using their smartphone to watch content outside of the home. The introduction of zero-rating data offers, such as mobile network Three’s Go Binge, while controversial, could significantly boost the ability of people to ...

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    US $2,648.76 (Excl.Tax)
    Consumer Report
    October 2017
    UK
  4. Content Consumption: TV and Movies - US - October 2017

    "The focus of both the mainstream press and much research on the video market is often negative, with projections of massive declines in pay TV subscriptions or losses to studio revenue as households subscribe to online services instead of buying individual movies. It is true that single ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    October 2017
    US
  5. Movie Theaters - US - October 2017

    Movie theaters face stiff competition from other content providers for consumers’ leisure time and dollars. However, total movie theater revenues are estimated to reach $17.2 billion in 2017, representing a 23.1% increase from 2012-17. As ticket prices rise and theater menus expand, Mintel ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    October 2017
    US
  6. Media Consumption Habits - UK - September 2017

    “As streaming markets become more congested, services are giving greater priority and promotion to content discovery features. People have a growing expectation that streaming services should be able to find them the most suitable new content amongst their vast libraries. Successfully helping ...

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    US $2,648.76 (Excl.Tax)
    Consumer Report
    September 2017
    UK
  7. Pay TV and Streaming Services - Canada - September 2017

    "The market for pay TV cable and satellite has been on the decline for several years now, while pay TV via the internet has seen substantial growth in the past five years. This represents an adjustment of how consumers consume media, thus brands in the category are putting an emphasis on online ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    September 2017
    Canada
  8. Video Games and Consoles - UK - September 2017

    “The launch of the Nintendo Switch is reinvigorating a video game market that is declining as it enters the fourth year of the current console generation. Developers are adopting post-purchase micro-transactions as a revenue stream, making player retention a more important focus for console games ...

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    US $2,648.76 (Excl.Tax)
    Consumer Report
    September 2017
    UK
  9. Digital Advertising - US - August 2017

    "Propelled by growth in mobile and social, digital ad sales in total increased by more than 20% annually from 2014-17, but rapid growth in mobile and social is stunting other opportunities, particularly considering that desktop remains the primary platform for browsing and streaming video among ...

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    US $3,995.00 (Excl.Tax)
    Consumer Report
    August 2017
    US
  10. Regional Newspapers - UK - July 2017

    “Mintel’s research highlights a strong desire for regional/local newspapers to play a more proactive journalistic role; conducting more investigative research and launching campaigns on local issues. New resources are opening up to aid such regional journalism, while greater inclusion of ...

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    US $2,648.76 (Excl.Tax)
    Consumer Report
    July 2017
    UK
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